Mumbai: The burgeoning of OTT content consumption in the past couple of years fuelled a proportional increase in the demand for third-party viewership data which, in...
MUMBAI: Viacom18 group CEO Sudhanshu Vats is of the opinion that net neutrality is essential for the evolution of society but firmly believes that illegal and...
MUMBAI: The Broadcast Audience Research Council (BARC) India has issued a global Request For Information (RFI) as it readies itself to expand audience measurement to the...