Tag: Digichefs

DigiChefs shines at AdTech Today Emerge 2024 Awards

Mumbai: DigiChefs, a leading digital marketing agency in Mumbai, has strengthened its industry reputation by winning 2 prestigious awards at the AdTech Today Emerge 2024 Awards, a platform that recognizes excellence in digital marketing.

The agency took home gold in 2 prominent categories, Best Social Media Campaign for Lupin Pharma’s Sunhalt Gold for their campaign #HaltTheUVRays campaign consisting of 2 originally composed and produced raps, and Best Paid Search Ad campaign for BMW Navnit Motors.

These awards exhibit DigiChefs’ unwavering commitment to delivering cutting-edge, highly innovative marketing strategies that drive growth and engagement for their clients. From curating standout social media campaigns that spark conversation to strategizing paid search ad campaigns that convert, DigiChefs continues to push the envelope in delivering impactful results.

For Sunhalt Gold’s #HaltTheUVRays campaign, DigiChefs’ innovative social media campaign led to staggering engagement rates, elevating brand awareness and customer interactions. Similarly, the BMW Navnit Motors campaign’s meticulous paid search execution resulted in a significant increase in test drives & purchases, driving customer interest and conversions for the luxury automobile brand.

DigiChefs, co-founder Deep Mehta expressed his pride in the team, stating, “Winning these awards is a testament of our team’s dedication to creativity, performance, and client success. It also motivates us to continue delivering exceptional work that not only meets but exceeds client expectations.”

DigiChefs, co-founder Marmik Ajmera emphasized the strategic-focus of the agency, saying, “These awards signify that our data-driven strategies are paying off. Winning in both social media and paid search ad categories prove that we hold the potential to excel across multiple digital platforms while ensuring our clients’ requirements are always fulfilled.”

DigiChefs creative director & partner Sarvesh commended his team’s efforts, stating, “It’s always a great feeling when you get rewarded for doing the things you love. These awards are also a reminder that the best works don’t need the largest budgets. They need creative ideas and a passionate team to bring them to life. Kudos to everyone at DigiChefs for the win. Here’s to many more!”

September 30, 2024
Weekend Unwind with: Deep Mehta, co-founder of DigiChefs

Mumbai: With the weekend upon us, IndianTelevision.com rolls over to the next in its series of informal, fun snippets that peek into the mind of corporate executives – akin to a virtual water cooler chat. An attempt to get to know the person behind the title a little better, by having them share their nuggets on life and their mantras to deal with the curveballs that life throws – not necessarily revolving around work life – and sometimes going beyond work.

This week, we have on the hot seat the co-founder of DigiChefs- an independent creative agency based out of Mumbai. Deep Mehta calls himself a passion-driven entrepreneur who “helps startups scale their topline”. Having started the agency with his co-founder Marmik Ajmera in the later part of 2015, they have grown almost organically to a team size of 65 people in these six plus years and worked with over 300 clients.

Here it goes:

-Your mantra for Life
There are three actually:
You miss 100 per cent of the shots you don’t take
Use your “fear of failure” to do incredible things in life
Be kinder than is necessary

-A book you are currently reading/plan to read
The Psychology of Money by Morgan Housel.

-Your fitness mantra, especially during the pandemic
Cycle your way to a fitter you.

-Your comfort food
Chaat!

-When the chips are down a quote/ philosophy that keeps you going
You didn’t come this far to only come this far.

-Your guilty pleasure
Binge-watching movies & shows.

-When was the last time you tried something new?
I started playing table tennis (using a coach) last week. That’s going great, enjoying every bit of it.

-A life lesson you learnt the hard way
Never let success make you complacent. Always be on the lookout for potential falls and work towards minimising them. Learned this the hard way when we were so confident (a tad bit overconfident) of our sales skills, that we stopped sales once our bandwidths were exhausted for a good two months. This, instead of constantly nurturing leads in those months so that we could onboard projects once we do hire talent or complete older projects.

-What gets you excited about life?
The very fact is that you can make mistakes, and it’s completely okay, and, the sooner you fail, the faster you learn! You can only get better. This very thought gives me the confidence to keep taking bolder decisions and pick up more challenging work than we did yesterday.

-What’s on top of your bucket list?
Doing a Ski course in Gulmarg this coming winter.

-If you could give one piece of advice to your younger self, what would it be?
When in doubt, ask for help without hesitating too much. There are some genuinely good people out there waiting to help!

-One thing you would most like to change about the world
One: End civil wars/ fights and
Two: Make people kinder towards the animals around us

-An activity that keeps you motivated / charged during tough times
Gardening! I have 76 plants at my home, and I take care of each of them.

-What lifts your spirits when life gets you down?
Talking to my best friend (and now my wife) Poonam.

-Your go-to stress buster
Listening to some lo-fi music.

May 14, 2022
DigiChefs bags SEO & performance marketing mandate for Sila

Mumbai: DigiChefs, the independent creative agency based has bagged the SEO and performance marketing duties for Sila, a real estate platform providing real estate development, project management, advisory, and facilities management services across India.

As part of the mandate, DigiChefs’ key goal is to generate and build an organic traffic channel for Sila’s three business verticals using effective performance marketing tools and techniques. “The emphasis is on analysing and devising a robust plan of action for the brand for increasing the visibility of the brand among the audience with targeted ads,” said the agency in a statement.

The agency will help the brand in building a strong SEO strategy by improving the keyword results, optimising the website for organic search, and increasing the search ranking for Sila, it added.

“With SEO and performance marketing being our forte, we look forward to enhancing Sila’s digital journey with our tailor-made SEO practices and ensure using best of the marketing tools to drive further business for the brand,” said DigiChefs co-founder Deep Mehta. “With consistent ad optimization, we aim to attain quality leads and conversions as a result. We look forward to leveraging our expertise and generating organic traffic that will help in the long-term growth of the brand.”

March 5, 2022
DigiChefs bags social media & influencer marketing duties for Ram Bandhu

Mumbai: DigiChefs, an independent and high-performance creative agency has won the social media and influencer marketing duties of Ram Bandhu, the flagship brand from FMCG company Empire Spices & Foods Ltd (ESFL).

Under the mandate, DigiChefs will be responsible for strategising, planning and executing a comprehensive social media strategy and elevating the brand’s presence through creative assets, said the company in a statement. “The agency focuses on identifying best-suited influencers in the digital arena for the brand’s upcoming campaigns to gather visibility and boost brand recognition by leveraging the power of social media platforms,” it added.

“We feel immensely happy to be partnering with Ram Bandhu in carving their social media journey,” stated DigiChefs co-founder Deep Mehta. “We aim to help the brand connect with renowned influencers in the digital space and conceptualise innovative campaigns to increase engagement and create a stronger connection with their targeted consumer base.”

“We look forward to taking the social media marketing of our flagship brand Ram Bandhu to newer heights in association with a dynamic creative agency like DigiChefs,” said ESFL director Anand Rathi on the business association.

December 14, 2021