MUMBAI: India’s oral care market just got a dose of media muscle. Initiative has been appointed the media agency on record for Sensodent, the flagship oral...
Mumbai: Panasonic Life Solutions India – one of the largest manufacturers of electrical construction materials (ECM) in the country, has launched ‘Load ka Sammaan’ campaign to...
Mumbai: Location-based targeting or geo-targeting has increasingly become an important tool in the marketer’s toolkit to deliver the right message to the right audience at the...
MUMBAI: Logicserve Digital, a digital marketing company and the Indian arm of Logicserve Group, has onboarded Dhirendra Singh, Anshuman Misra, Shantanu Bhattacharyya, Priti Kende, Kaustav Mukerji...
MUMBAI: Viacom18‘s Hindi general entertainment channel (GEC) Colors returned to the second position in the GEC hierarchy after four weeks, helped by the finale weekend of...
MUMBAI: Star and Ananda Bazar Patrika (ABP) Group said Monday they were parting ways, allowing the Rupert Murdoch-controlled company to retreat from the news business in...