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Mumbai: From birthday parties to first salary treats, from getting together with family and friends over meals to all occasions big or small, McDonald’s has been...
Mumbai: DDB Mudra Group has launched ‘The Phyllis India Project’- a year-long mentorship program to enable and encourage women to thrive in leadership roles and drive professional growth....
Mumbai: Homegrown online smartphone brand Poco launched a campaign called ‘Life Tested,’ showcasing the build and sturdiness of its recently launched budget entrant, Poco C31. The...
MUMBAI: India still lags behind when it comes to holding conversations about menstrual periods. According to Unicef, nearly 71 per cent of adolescent girls have no...
Mumbai: DDB Mudra on Wednesday appointed Anand Murty to steer the strategy function for its offices across Mumbai, Bengaluru, and Gurugram. Anand will report to DDB...
Mumbai: Riding the direct-to-digital movie release wave, streaming platform Disney+ Hotstar has launched a television campaign to promote its new content line-up. The campaign announces all...
Mumbai: Outdoing its seven Lions haul on day one of the Cannes Lions International Festival of Creativity 2021, Indian agencies clinched eight metals on day two,...
New Delhi: Global brand and customer experience agency VMLY&R has appointed Mukund Olety as chief creative officer in India. He moves from BBDO China, where he was...
MUMBAI: DDB Mudra on Monday announced the appointment of Pallavi Chakravarti as the creative head of the West office. Her last stint was at Taproot Dentsu,...
New Delhi: DDB Mudra Group has unveiled Point of New, an e-book comprising a collection of essays that examine lasting shifts in consumer behaviour brought on...
MUMBAI: It’s been two decades since I have been listening, participating and speaking about the great inflection point in digital in India. Every five years with...
NEW DELHI: Platform-first martech startup Wondrlab has appointed Sandesh Shetty as lead integration director – west, experience platform. He will report to Wondrlab co-founder and managing...
NEW DELHI: Days after giving in to popular demand of bringing back the much-loved Chicken McGrill burger, McDonald’s India north & east has launched the #McGrillisBack...
NEW DELHI: Back in the noughties, McDonald’s as a brand was the great Indian equaliser. The brand was in dire straits after failing to win over...
NEW DELHI: Industrial real estate developer IndoSpace has awarded its integrated marketing communications mandate to DDB Mudra Group following a multi-agency pitch. As part of the...
NEW DELHI: Somany Home Innovation, makers of ‘Hindware Appliances’ and one of the leading players in auto clean chimney segments in India, has introduced its breakthrough...
MUMBAI: Protinex, the leading nutritional supplement brand from the house of Danone, has awarded its creative duties to DDB Mudra, following a multi-agency pitch. DDB Mudra...
MUMBAI: McDonald’s India west and south has launched its new campaign that celebrates the brand’s unwavering commitment to serving safe, hygienic and delicious food to its...
NEW DELHI: DDB Mudra Group has been assigned the integrated marketing communications mandate for McDonald’s India – north & east (Connaught Plaza Restaurants Pvt. Ltd.). The...
Peter England, a leading international menswear brand from the house of Aditya Birla Fashion and Retail Limited, launched an innovative range of apparel called as the...
NEW DELHI: Gem Paints, one of Southern India’s leading manufacturers of paints and coatings has awarded its creative duties to DDB Mudra. DDB Mudra will drive...
MUMBAI: The Covid2019 outbreak has pushed HR departments to the top of the priority chain. The challenge before them is to rebuild and reinvent workplaces to...
MUMBAI: Adani Group has joined hands with DDB Mudra, to salute the frontline warriors with a heartwarming film, #GoodnessNeverStops. The film pays homage to the workforce...
MUMBAI: Reebok India, one of the biggest global fitness brands, in collaboration with 22feet Tribal Worldwide, has launched a series of home workouts to harness the...
MUMBAI: To promote its offering of more than 30 combos a price of Rs 59, McDonald’s in West and South India (operated by Westlife Development Ltd...
MUMBAI: Indians are obsessed with their stars and connect on an emotional level to the stories playing out on screens. Catering to this population of cine-lovers...
MUMBAI: Royal Challenge Sports Drink has launched #ChallengeAccepted, a campaign that challenges gender-based stereotypes in cricket and spotlights a world of equality that will lead to...
MUMBAI: Hardcastle Restaurants Pvt Ltd, the master franchisee of McDonald’s in West and South India, has launched three new TVCs to promote its ‘Thank God It’s...
MUMBAI: Hindware Atlantic, one of the fastest growing water heater brands in the country, has launched its first ever TVC campaign for the Ondeo Series ‘Fresh...
MUMBAI: The festive season of Diwali is a huge consumption occasion for any retailer, and with 220+ stores across India, it is of utmost importance to...
MUMBAI: BBDO India has appointed Edward Gunn as head of planning for its Mumbai office. Gunn moved to India in 2017 as director at DDB Mudra...
MUMBAI: Following a multi-agency pitch, the DDB Mudra Group has won the creative duties of Moonbow, a water purifier and air purifier brand by Hindware. As...
MUMBAI: We are a culture that has always placed a premium on intellectual pursuits rather than athletic ones. In this culture, fitness and sports enthusiasts have...
MUMBAI: Peter England is desirous of strengthening its appeal among the newer generation of users while retaining the same core principles on which the legacy of...
MUMBAI: Sony Max 2 wants to break the clutter with its latest TV campaign titled ‘Kuch filmon ka jadu kabhi kam nahi hota’ (some movies never...
MUMBAI: Tushar Pal has joined Law & Kenneth Saatchi and Saatchi from Lowe Lintas. He has over 15 years of experience across agencies like DDB Mudra,...
MUMBAI: Even as the government has been attempting to convince the industry and the average tax-paper that the goods and services tax (GST) being implemented from...
MUMBAI: Taproot Dentsu, the creative and communication agency from Dentsu Aegis Network, has strengthened its planning prowess with the appointment of Farah Bashir as Vice President,...
MUMBAI: Taproot Dentsu, the creative and communication agency from Dentsu Aegis Network, has strengthened its planning prowess with the appointment of Farah Bashir as Vice President,...
MUMBAI: Hindi movie channel Sony Max has rolled out a new campaign to celebrate its success of being the undisputed leader amongst movie channels in India....
MUMBAI: Hindi movie channel Sony Max has rolled out a new campaign to celebrate its success of being the undisputed leader amongst movie channels in India....
MUMBAI: There are some things you can hate, or you can love, but you cannot ignore. For example, the fact that agent 007, James Bond, aka...
MUMBAI: There are some things you can hate, or you can love, but you cannot ignore. For example, the fact that agent 007, James Bond, aka...
MUMBAI: As a part of its endeavor to build a future ready marketing services organisation, DDB Mudra Group has reconstituted the executive board and has announced...
MUMBAI: As a part of its endeavor to build a future ready marketing services organisation, DDB Mudra Group has reconstituted the executive board and has announced...
Mumbai: Famous Innovations has appointed two of senior level talents, Manish Ajgaonkar as senior creative director and Ferzad Variyava as group creative director, to head its...
Mumbai: Famous Innovations has appointed two of senior level talents, Manish Ajgaonkar as senior creative director and Ferzad Variyava as group creative director, to head its...
MUMBAI: Ogilvy and Mather shined at Kyoorius Creative Awards 2016, with 17 wins across category, including a much coveted Black Elephant for their work on ‘Beauty...
MUMBAI: Ogilvy and Mather shined at Kyoorius Creative Awards 2016, with 17 wins across category, including a much coveted Black Elephant for their work on ‘Beauty...
Seven months back ad man and former Ad Club president Pratap Bose embarked on his entrepreneurial journey with The Social Street, a digitally driven agency that...
