GURGAON: Some careers simmer. Neha Kapoor’s has been on full boil. The 17-year experienced advertising veteran has just been promoted to executive vice president at Leo...
NEW DELHI: BirlaNu, part of the CKA Birla Group, is turning houses into castles with its first AI-driven brand film, ‘Every Home is a Castle’. The...
NATIONAL: Johnson’s Baby has marked 16 years of supporting neonatal resuscitation in India as its training programme for healthcare workers crossed the 2 lakh milestone. The...
MUMBAI: Advertising is all about creativity, but strategy is what keeps it on course. In an industry first, DDB Mudra Group has partnered with WARC to...
MUMBAI: He’s no stranger to building brands that think big and now, he’s doing it across continents. A L Jagannath, fondly known as Jaggi in industry...
MUMBAI: From hush-hush to heart-to-heart, Stayfree is making sure period talk is no longer swept under the carpet. This Daughters Day, the brand rolled out its...
MUMBAI: Flipkart is taking ‘Big Billion Days 2025’ to a new level with its campaign “Kuch bhi ho sakta hai”, offering surprising deals and unexpected partnerships....
MUMBAI: What’s in a name? If you’re a gamer this Big Billion Days, potentially your entire wishlist. Flipkart has pulled off one of its quirkiest surprises...
MUMBAI: Two sharp minds, one bold mission Dentsu Creative Isobar has doubled down on its creative firepower with the appointment of Dhruv Tiwari and Zubin Jauhari...
MUMBAI: Aspiring adlanders, polish those portfolios, your big night is here. ‘The One Club for Creativity’ has opened registrations for ‘Portfolio Night 2025’, with Google on...
MUMBAI: TBWA India has hired Rohit Mukherjee as executive creative director at its Gurgaon office, tasking him with sharpening the agency’s disruption philosophy and raising the...
MUMBAI: When it comes to plumbing promises, Birlanu isn’t letting a single drop or secret slip. The CKA Birla Group company has rolled out a cheeky...
MUMBAI – Celebrating the magic of togetherness and spontaneous moments that have defined the McDonald’s experience for generations, McDonald’s India (West & South) has launched its...
MUMBAI : Forget your average umbrella, TTK Prestige, India’s trusted kitchen whiz, has truly spilled the beans on innovation. They’ve erected a colossal replica of their...
MUMBAI: McDonald’s India (West & South) has announced the return of culinary icon Sanjeev Kapoor for a new brand film highlighting its newly launched innovative and...
MUMBAI: A reel that began with home-cooked fries and a lovingly hand-sketched McDonald’s box ended up serving the internet one of its warmest moments this month....
MUMBAI: Media maven Anuj Gupta has stepped into the big league as sr. vice president at Havas Media Network, marking another high in a 20-year career...
MUMBAI: Noopur Bapna has taken the plunge into the frosty world of frozen desserts, nabbing the coveted position of media and digital marketing lead for ice...
MUMBAI: Feminine hygiene brand Stayfree has unveiled its latest advertising campaign for Stayfree Secure XL featuring Hindi film star Kiara Advani. The campaign challenges the societal...
Mumbai: Meesho, an e-commerce marketplace, has launched its campaign called ‘Shopping ki Power’ today, in an effort to encourage e-commerce adoption in India. The campaign aims...
Mumbai: Adani Wilmar Ltd, one of the largest food and FMCG companies in India, has rolled out its new ‘Banao Kuchh Hatke’ campaign for its rich...
Mumbai: The 55th edition of the Abby Awards powered by One Show marks a milestone in the recognition of excellence in advertising, bringing together the industry’s...
Mumbai: On International Women’s Day, Adani Wilmar Ltd (AWL), one of India’s largest food FMCG companies has launched a new CSR short film celebrating the invaluable...
Mumbai: The power of movies on television, often referred to as “The Big Picture”, has impacted how we consume entertainment, making it an essential part of...
Mumbai: Birla Opus, from the house of Aditya Birla Group, has selected DDB Mudra as its creative partner for four brands in the range, following a...
Mumbai: FridayFictionFilms, the award-winning Indian film production company, has introduced a specialised filmmaking service for corporates engaged in social projects. Called CSR films, the service will...
Mumbai: The India Chapter of International Advertising Association (IAA) presented the eighth edition of its prestigious IndAA Awards on 1 September at a ceremony hosted at...
Mumbai: McDonald’s India- North and East, one of India’s most loved restaurant brands, has launched a quirky television commercial featuring its brand ambassador, Kartik Aaryan revealing...
Mumbai: MTV India has joined hands with the country’s foremost creative powerhouse, DDB Mudra Group, to launch ‘BotHard‘—an AI-powered rapper and a state-of-the-art creative bot. The...
Mumbai: On Saturday, Liqvd Asia onboarded IndoSpace as its advertising partner. The Liqvd Asia Mumbai office won this 360-degree mandate from DDB Mudra, the incumbent agency,...
Mumbai: Xiaomi announced the launch of its new campaign “# ScreenSahiTohSceneSahi” on Monday, highlighting the significance and impact of the Super Amoled display on the Redmi...
Mumbai: DDB Mudra has announced the appointment of Manish Darji as head of Art – West. In his new role, Darji will lead the design mandate...
Mumbai: BBH India, a Publicis Groupe agency, has announced the appointment of George Sebastian as executive creative director. He will report to BBH India’s chief creative...
Mumbai: In a first for Indian gaming, DDB Mudra’s “Game Responsibly” campaign for Battlegrounds Mobile India (BGMI) bagged the Bronze Lion at the Cannes Lions Awards...
Mumbai: Airtel Xstream Fiber has launched a new campaign to showcase its superior connection and service, which aims to solve bandwidth issues commonly encountered by broadband...
Mumbai: India concluded its Cannes Lions campaign on a historic high with its best ever haul of 47 metals, which includes five Grand Prix and two...
MUMBAI: India continued its winning spree at the ongoing Cannes Lions Festival of Creativity, earning 19 more Lions that took its total tally to 39- including...
Mumbai: India scored 14 more shortlists- 8 in ‘film category’ and 6 under ‘Sustainable Development Goals’ category on day four of the Cannes Lions Festival of...
Mumbai: The Indian contingent continued its dominant run on day three of Cannes Lions, doubling its tally of 10 metals across 6 categories in one of...
Mumbai: The Indian contingent carried forward its winning act into Day two, clinching three more Lions- a Gold and two Silvers, taking its metal tally to...
MUMBAI: The Indian contingent opened its innings grandly on day one of the Cannes Lions Festival of Creativity 2022 with a seven-metal haul, which includes two...
MUMBAI: The Indian contingent added a dazzling 20 more shortlists to its tally on Day One of the Cannes Lions Festival of Creativity 2022 being held...
MUMBAI: Dentsu Creative group India has announced the appointment of Anu Gulati as executive creative director. In her new role, Gulati will work with the group’s...
Mumbai: Protinex, the flagship brand of Danone India, has unveiled a new television and digital commercial to drive conversations around the critical need to maintain adequate...
MUMBAI: 22feet Tribal Worldwide has announced the appointment of Vishnu Srivatsav as national creative director. Prior to this, he was the creative head of DDB Mudra’s...
MUMBAI: Wunderman Thompson India has appointed Anurag Tandon as its managing partner to lead its Mumbai operations, effective 16 May. In his new role, Tandon will...
Mumbai: McDowell’s No. 1 has launched a cheerful campaign #No1YaariCheers that intends to unite IPL fans and create delightful Yaari moments. It will add a fun...
Mumbai: Internet commerce platform Meesho in its latest campaign highlights a budget shopper’s eternal dilemma of ‘Loon Ya Na Loon.’ The campaign continues to underline the...
Mumbai: International menswear brand Peter England from Aditya Birla Fashion and Retail has launched an exclusive campaign for the upcoming Pongal festival. Encapsulating the essence of...
Mumbai: DDB Mudra has elevated Iraj Fraz Batla to the position of creative head – North, in order to strengthen its creative leadership structure. Prior to...