ITV

Tag: DD Sport

  • BARC week 13: Star Sports channels dominate top 5

    BARC week 13: Star Sports channels dominate top 5

    MUMBAI: Banking on the match highlights of the previous seasons of the Indian Premier League (IPL), four channels from Star India’s sports cluster, for the first time this year, have entered BARC’s top-five list for week 13. With two months of IPL action ahead, Star Sports is likely to continue its streak during the period.

    Star Sports First climbed one spot to be at the first position with 104355 impressions (000s) sum. Sony Ten 1 climbed two slots to the second position with 70708 impressions (000s) sum.

    Star Sports 1 and 2 entered the top-five list at third and fifth positions, respectively, with 44994 impressions (000s) sum and 39276 impressions (000s) sum. Star Sports 1 Hindi climbed one place to the fourth position with 42627 impressions (000s) sum.

    Dsport and DD Sports are nowhere to be seen in the top five list after the Nidahas Trophy ended on a high note. Dsport might need to rethink its strategy and start acquiring rights for cricket in India in order to sustain its viewership momentum.

    The eleventh season of the IPL begins on 7 April 2018.

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  • Dsport tops BARC ratings with Nidahas Trophy viewership

    Dsport tops BARC ratings with Nidahas Trophy viewership

    MUMBAI: Dsport, which launched last year in February, became the top ranked sports channel according to Broadcast Audience Research Council (BARC) all-India data in week 11. Rishtey Cineplex attracted a big chunk of the Hindi-speaking audience while competing with pubcaster DD Sports.

    DD Sports dropped a slot to the second position with a decrease in rating, from 144541 to 113894 impressions (000s) sum.  

    Dsport acquired the exclusive India broadcast rights of Nidahas Trophy 2018, a tri-nation international T20 tournament involving India, Sri Lanka and Bangladesh, in January. Subsequently, Discovery Communications, the broadcaster of Dsport, joined hands with Viacom18-owned mass entertainment channels, Rishtey Cineplex and Cineplex HD, for the Hindi feeds.

    Rishtey Cineplex was at numero uno position in the Hindi-speaking market (HSM) with 707855 impressions (000s) sum compared to 545931 impressions (000s) sum last week. In the rural market the channel garnered 460789 impressions (000s) sum and is at the top position. In the urban market, the channel climbed two slots to the second position with 247066 impressions (000s) sum.

    In week 10, Dsport managed to plough in 130982 impressions (000s) sum, whereas Rishtey Cineplex grabbed 545931 impressions (000s) sum.

    Rishtey Cineplex garnered three times the viewership of Dsport in week 11. As the viewership indicates, the HSM in India is way bigger than the English audience. Dsport being on the top spot in the sports genre has managed to grab 242210 impressions (000s) sum this week.

    Rishtey Cineplex became the first choice of the rural people replacing DD Sport in the week under review.

    Live telecast of India versus Sri Lanka garnered 9772 impressions (000s) sum while India versus Bangladesh got 8095 impressions (000s) sum on Dsport, according to BARC.

    Sony Ten1 climbed a rung to third position even as it witnessed a slight drop in the ratings with 88932 impressions (000s) sum compared with 89983 impressions (000s) sum in the week before. Star Sports First dropped a slot to fourth position with 82582 impressions (000s) sum followed by Star Sports 1 Hindi at fifth position with 36506 impressions (000s) sum.

    Viacom18 COO Raj Nayak had earlier stated, “Cricket is much more than a sport in this country, it is an emotion. With this collaboration, we will be taking this emotion to more than 460 million additional viewers in India.”  

    The viewership of the channels will witness a big jump in week 12 ratings thanks to the thrilling finals featuring India and Bangladesh on 18 March 2018. Investing in cricket has turned Dsport’s fortunes, bringing the channel its highest viewership since inception. On 12 March, Indiantelevision.com reported that Discovery Communications would not bid for the BCCI’s upcoming rights. Maybe it’s time for Discovery to re-examine its strategy for the cricketing properties that come up for bidding in the future.

  • BARC week 10: Nidahas Trophy catapults Rishtey Cineplex to the top

    BARC week 10: Nidahas Trophy catapults Rishtey Cineplex to the top

    MUMBAI: The newest entrant in the country’s sports broadcasting world–Dsport–has hit a homerun by making it to the second position on the top-five list of Broadcast Audience Research Council’s (BARC) all-India data thanks to its inaugural cricket property. The Discovery India channel acquired the exclusive India broadcast rights of Nidahas Trophy 2018, a tri-nation international T20 tournament involving India, Sri Lanka and Bangladesh, in January 2018. DD Sports, telecasting the same tournament, grabbed the first position.

    After winning the rights, the broadcaster joined hands with Viacom18-owned mass entertainment channels Rishtey Cineplex and Cineplex HD for the Hindi commentary.

    Rishtey Cineplex climbed four rungs to the first position in the Hindi-speaking market (HSM) with 545,931 impressions (000s) sum in week 10 of BARC data as compared with 399,725 impressions (000s) sum in the week before. In the rural market, the channel garnered 369,001 impressions (000s) sum and was at the top position. In the urban market, the channel entered the top-five list coming in at the fourth position with 176,930 impressions (000s) sum.

    Rishtey Cineplex has managed to match pubcaster DD Sports’ viewership leaving behind Dsport in the urban plus rural (U+R) category. Rishtey Cineplex garnered 10,022 impressions (000s) sum and DD Sports managed to secure 10,117 impressions (000s) sum.

    Viacom18 CEO Sudhanshu Vats said that the association with Dsport for the telecast of the Nidahas Trophy had provided Viacom18 with a fertile testing ground for ascertaining the performance of sports on the network.

    Being the first choice of rural people, DD Sports has climbed to the numero uno position with 144,541 impressions (000s) sum. Dsport, meanwhile, has managed to climb to the second position for the first time with 130,982 impressions (000s) sum. Live telecast of India versus Sri Lanka garnered 7,263 impressions (000s) sum whereas India versus Bangladesh got 6,627 impressions (000s) sum of according to BARC data.

    Star Sports First was at the third position with 94,097 impressions (000s) sum for week 10. Sony Ten 1 dropped three spots and was at the fourth position with 89,983 impressions (000s) sum followed by Star Sports 1 Hindi at the fifth position with 34,928 impressions (000s) sum.

    “The future belongs to collaborative broadcasting and this association between Dsport and Rishtey Cineplex is a pioneering initiative that seeks to broaden the horizon of sports broadcasting in India,” said Viacom18 COO Raj Nayak earlier this year. 

    The channels are likely to carry the viewership momentum in week 11 of BARC data since the tournament concludes on Sunday and, therefore, the matches will still have a bearing on the ratings for the following week.

    Also Read :

    Discovery World HD adds Hindi, Tamil, Telugu feeds

    Viacom18, DSport join hands for simulcast of Nidahas Trophy

    Dsport acquires India rights of tri-nation tournament in SL

  • Doordarshan employs German innovator for upgrading news studios

    MUMBAI: India’s largest broadcast operation, Doordarshan (DD) reaches around 92% of the population and 81% of its territory. Government-funded, it is also the largest terrestrial network in the world, and among the largest in terms of studios and transmitters with more than 90 studios and relay stations spread across the Indian subcontinent. 

    In keeping with this standing, Doordarshan does not make equipment investments lightly, as was seen when it included Lawo mixing technology in a recent TV news studio upgrade at its New Delhi broadcast center.

    Systems integration for the Doordarshan Central Production Centre (CPC) project is being handled by Sun Broadcast, and has introduced the broadcaster to German technical innovator, Lawo.

    “We won the tender with a 40-fader mc²36 with 96+96 DSP channels – the first mc² series mixing console in DD,” confirms Tan Boon Siong, Lawo Sales Director for SE Asia. “As well as price, we won on our ability to meet all the technical requirements laid down by Doordarshan.”

    Planning for the work began in mid-2015, with the contract awarded 12 months later. The console order was placed with Lawo in October 2016. Presently, the installation is well underway with completion of commissioning set for the end of March.

    Providing national, regional and local programming, Doordarshan currently operates around 21 channels including DD News, DD National, DD Sport and DD Bharati. The refurbished studio will provide fully integrated operation with new and more advanced technology for DD News than DD has previously has at its disposal.

    Key to the selection of the mc²36 mixing system for the project was Lawo’s product reputation, customer support and German build quality. “We have complied with all the technical requirements of the studio design technical team,” says Tan Boon Siong. “Now the installation is nearly complete, with parameter verification, performance testing expected to take one year for the approval process.”

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  • Ten Sports dominates sports viewing courtesy WWE

    Ten Sports dominates sports viewing courtesy WWE

    MUMBAI: If there is one thing that has generally stayed constant in the sports genre it is that when there is no India cricket Ten Sports has dominated in terms of channel share in the sports genre thanks to World Wresting Entertainment (WWE).

    According to Tam data, c&s 15+ male all India from 29 July 2006 to 19 August 2006, Ten Sports has managed to do better than the other players in the sports genre.
    In terms of TVR share Ten Sports managed a 61 per cent share. ESPN and Star Sports combined managed 36 per cent. Zee Sports and DD Sports have a share of one per cent each.

    In terms of the weekly TVR Ten Sports in the week of 29 July managed an average rating of 0.16. This rose slightly to 0.18 during the week of 5 August. ESPN’s TVR fell slightly from 0.07 to 0.06 for the same weeks. Star Sports rose slightly from 0.04 to 0.05.

    Ten Sports’ highest rated show for the period was the WWE special The Great American Bash. It managed a rating of 2.1. The fact that viewer interest in non India cricket is still small can be gauged by the fact that ESPN managed a TVR of 0.4 for an England Pakistan test match. Even for an ODI Star Sports got a TVR of 0.5

    Ten Sports has also done an age wise analysis of WWE. This finds that those in the 15-24 age bracket tune in to it the most. That age group shows an average TVR of 2.0 for the WWE special The Great American Bash on 6 August. If one looks at the 15-34 age group the TVR is 1.6. It is 1.7 for males 15+.

    For the edition of Raw on 7 August the average TVR is 1.25 among males 15-24. For males 15+ it is 1.11. It is 1.14 for the 15-34 age bracket. Those in the 4-14 age group watch WWE the least among all the age brackets surveyed. Their rating for Raw is below one. By contrast to WWE’s performance TNA which is a wrestling show on ESPN Star Sports fails to find a mention.