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Tag: David Eilenberg

  • Mipcom Cannes unveils lineup for Mip Innovation Lab

    Mipcom Cannes unveils lineup for Mip Innovation Lab

    Mumbai: Mipcom Cannes announced the full details and programme for its newly expanded Mip Innovation Lab, which brings together a high-profile lineup of key players from over 60 international companies for a series of thought-leading talks, summits, networking events and demonstrations at the forthcoming 40th edition of the international co-production & entertainment content market (21-24 October).  

    Covering the area at the intersection of content, technology and changing audience behaviours, and housed in a new dedicated purpose-built space within the Palais des Festivals, The Mip Innovation Lab will host a daily curated programme with dedicated summits on FAST, AI, streaming and connected TV aimed at equipping companies with the latest insights and introductions to potential partners in these rapidly evolving sectors.

    “The fastest developing areas that are shaping the future direction of the television industry are now at the heart of the Palais and of the market.” said Mipcom Cannes and Mip London director Lucy Smith. “We’ve built a destination with a ‘who’s who’ of key players speaking, a host of cutting-edge technology-led companies exhibiting and unrivalled matchmaking opportunities. Everything in the Mip Innovation Lab is geared to helping businesses adapt, identify opportunities, find potential partners and unlock further potential revenue streams. We expect it to be energising, prescient and highly productive.”

    Global Streamer Talks – New for 2024

    A series of interviews by media cartographer Evan Shapiro with leaders from streaming and digital platforms on their strategies, market challenges, and effective collaborations. Speakers include David Eilenberg, head of content, Roku; Claire Basini, deputy general manager, TF1; Olivier Jollet, EVP and international general manager, Pluto TV, Paramount; Cédric Dufour, CEO & president, Rakuten TV; Maxime Carboni, chief business officer, Euronews; and Justin Sampson, chief executive, Barb Audiences. Starting on Tuesday, 22 October at 09:00.

    Connected TV Summit – New for 2024

    This summit covers the influence and innovations in TV operating systems, including user experience dynamics and advertising models. Speakers include key players from All3Media International, Anoki, NEW ID, Numila Advisory, Samsung TV Plus, TVREV, Veed Analytics, VIZIO, Whale TV, and Wurl. Starting on Wednesday, 23 October at 09:00.

    Global FAST & AVOD Summit

    An established summit at Mip markets since 2022, focusing on the international growth of FAST and AVOD through talks and round tables. Speakers include representatives from Banijay Rights, BBC Studios, Blue Lucy, Dataxis, FilmRise, Fremantle, Gracenote, Little Dot Studios, OKAST.TV, Roku, Samsung TV Plus, The Local Act, Tubi, Vevo, Warner Bros. Discovery, Whale TV, Xumo, and ZDF Studios. Starting on Tuesday, 22 October at 14:30.

    Applied AI Summit

    A day dedicated to demonstrating the latest applications of AI in production and monetization, as well as ethical and legal challenges. Leading companies include Adventr, Aive, Alix Partners, Banijay Entertainment, BetaSeries, Calliope Networks, DLA Piper, FanTrust, Google, Largo.ai, TF1 Group, Newen Studios, Papercup, Runway, Social Department, and Variety Intelligence Platform. Starting on Monday, 21 October at 10:15.

    Why YouTube Matters: Engaging Audiences & Boosting Revenue

    A session analyzing trends and opportunities in driving viewership and revenue on YouTube, featuring Neil Price, UK film and TV partnerships lead, YouTube, and Wayne Davison, chief revenue officer, Little Dot Studios. On Wednesday, 23 October at 14:00.

    Insights That Matter: Fueling Your Next Strategic Move

    A wrap session featuring three trend reports and takeaways from RTLAdAlliance, 3Vision, and Omdia. On Wednesday, 23 October at 14:45.

    Partners for the Global FAST & AVOD Summit include Xumo, OKAST.TV, Vevo, Gracenote, Blue Lucy, Abema, OTTera and Tevefy; and for the Connected TV Summit, Samsung TV Plus and Wurl. DLA Piper is the conference partner of the Applied AI Summit.

    Companies confirmed to exhibit in the new Mip Innovation Lab include Amagi, aurbit by Adease Media Intelligence, Dubformer, ElevenLabs, FASTHub by MuxIP and Largo.ai; with Bango, Dramatify, Digital Convergence Technologies, Motion Tech and Triforce both exhibiting and demonstrating within the new set up.  

    The mother of all entertainment content markets, Mipcom Cannes was attended by over 11,000 delegates from over 100 countries in 2023. The 40th edition takes place in Cannes 21-24 October 2024.

  • Turner, Intel and Mark Burnett ink content partnership

    Turner, Intel and Mark Burnett ink content partnership

    MUMBAI: Compelling branded storytelling, strategic content distribution and advanced advertising are the pillars of a partnership that was inked between Turner Broadcasting System, Inc. and Intel Corporation.

     

    In 2016, the two companies will team up with Emmy-winning executive producer Mark Burnett to launch a brand new TBS original series – America’s Greatest Makers (working title). Building on the success of last year’s Intel ‘Make It Wearable’ challenge, the series will be an entertainment event spanning the breadth and scope of the Turner portfolio, across multiple screens and levels of engagement.

     

    At the core of the series, Burnett will encourage makers to develop the next big innovation. Innovators will be tasked with producing breakthrough technology that is built on the Intel Curie, an integrated hardware module that can power a range of wearable and smart connected consumer devices.

     

    Digital and socially driven content will kick off the early stages of the challenge leading up to the announcement of the semifinalists. TBS will then launch the series America’s Greatest Makers, which will showcase the excitement of the semifinals. The series will debut with a kick-off special introducing the semifinalist teams who are determined to create the next big innovation in wearable technology.

     

    Turner and Burnett will immerse viewers in the America’s Greatest Makers experience through long and short-form content presented across Turner’s multi-screen portfolio of leading brands. TBS’s chronicle of the high-stakes semifinals will be joined by an array of short-form, sharable content that will expand the storytelling to brands like TNT, Adult Swim, truTV, HLN, CNN and Bleacher Report. Produced in the style and voice of each brand, the short-form content will feature various lifestyle innovations that resonate with the brand’s particular audience.

     

    In addition to the content elements, the partnership will utilize Turner Broadcasting’s position in advanced advertising capabilities by aligning around Sociology, a new marketing capability that allows brands to engage key segments of Turner’s massive social media following.

     

    “This first-of-its-kind partnership starts with a compelling content idea, then uses Turner’s capabilities to distribute that storytelling at scale, across all of our premium properties and platforms. As we embark on this new partnership with Intel and Mark Burnett, we have the opportunity to encourage innovative spirit, empower and inspire viewers to share content, reach the right audiences and, in the end, drive business results that matter,” said Turner Broadcasting Ad Sales executive vice president of integrated marketing and branded content Dan Riess.

     

    “This is much more than just a linear TV series. This is the next evolution of storytelling, told simultaneously across many platforms and in many different ways. This is the future. Intel drove the past from ‘inside,’ and now we will watch it drive the future from both ‘inside AND OUTSIDE!’” said Burnett.

     

    “Through this exciting collaboration with Intel, we are celebrating the spirit of innovation across the Turner portfolio. We look forward to working with Intel and Mark Burnett onAmerica’s Greatest Makers and can’t wait to see the truly awesome technology that emerges from it,” said TBS and TNT senior vice president of unscripted development, late night and specials David Eilenberg.

     

    “The next big technology innovation may be just a concept in someone’s mind or an invention being built in someone’s garage. Intel welcomes America’s inventors, makers and entrepreneurs to inspire us all with their ideas on this new and powerful stage provided by Turner Broadcasting and the imagination of Mark Burnett,” added Intel chief marketing officer Steve Fund.

     

    America’s Greatest Makers (http://www.americasgreatestmakers.com/) is a key component of Intel’s global initiative to inspire ideas and fuel innovation. It encourages makers to create groundbreaking wearable technology and smart connected consumer electronics that are fresh, exciting and practical. Last year’s challenge winners created a drone camera that can wrap around a person’s wrist and a cost-effective prosthetic hand created using a 3D printer.