Tag: Dangal TV

  • Zee Anmol led BARC (U+R), rural in week 52

    Zee Anmol led BARC (U+R), rural in week 52

    MUMBAI: Zee Anmol continued to be in first position in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 52 of 2018. Zee Anmol retained its first position in the rural market. Star Plus retained its first position in the urban areas

    Hindi GEC (U+R)

    Zee Anmol continued to be in first position with 783610 impressions ‘000s. Zee TV climbed to the second position from third position as compared to the previous week with 667580 impressions ‘000s. Star Bharat also climbed to third from fourth position with 650558 impressions ‘000s. Star Plus that was on second position last week fell to the fourth position this week with 621686 impressions ‘000s. Sony Entertainment Television stood at fifth position from eighth position with 581218 impressions ‘000s.

    Star Utsav, Colors, Sony Pal, Rishtey and Dangal TV stood at sixth, seventh, eighth, ninth and tenth positions respectively with 567006 impressions ‘000s, 551962 impressions ‘000s, 538666 impressions ‘000s, 464947 impressions ‘000s and 459737 impressions ‘000s.

    Hindi Rural GEC

    Zee Anmol retained its first position with 636855 impressions ‘000s. Sony Pal, Star Utsav, Dangal TV and Rishtey stood at second, third, fourth and fifth positions respectively with 378092 impressions ‘000s, 375015 impressions ‘000s, 358549 impressions ‘000s and 343705 impressions ‘000s.

    Star Bharat, Zee TV, Big Magic, Star Plus and Colors stood at sixth, seventh, eighth, ninth and tenth positions respectively with 313541 impressions ‘000s, 257357 impressions ‘000s, 209686 impressions ‘000s, 191954 impressions ‘000s and 172345 impressions ‘000s.

    Hindi Urban GEC

    Star Plus retained its first position with 429732 impressions ‘000s. Sony Entertainment Television, Zee TV and Colors stood at second, third and fourth positions respectively with 424615 impressions ‘000s, 410223 impressions ‘000s and 379617 impressions ‘000s.   

    Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV continued to be in fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 337017 impressions ‘000s, 310264 impressions ‘000s, 191991 impressions ‘000s, 160574 impressions ‘000s, 146755 impressions ‘000s, 299705 impressions ‘000s, 138444 impressions ‘000s.

  • No changes in urban areas, Star Plus continues to lead in BARC week 51

    No changes in urban areas, Star Plus continues to lead in BARC week 51

    MUMBAI: Rishtey emerged as the new player, securing tenth position in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 51 of 2018. Dangal TV and Star Bharat swapped their fourth and fifth positions in the rural market. No changes were observed in the urban areas

    Hindi GEC (U+R)

    Zee Anmol, Star Plus, Zee TV, Star Bharat, Star Utsav, Colors, Sony Pal, Sony Entertainment Television and Dangal TV retained their first, second, third, fourth, fifth, sixth, seventh, eighth and ninth positions respectively with 764424 impressions ‘000s, 726911 impressions ‘000s, 714003 impressions ‘000s, 685395 impressions ‘000s, 561540 impressions ‘000s, 551706 impressions ‘000s, 518218 impressions ‘000s, 497633 impressions ‘000s and 446359 impressions ‘000s.

    Rishtey emerged as the new player, securing tenth position with 417356 impressions ‘000s.

    Hindi Rural GEC

    Zee Anmol, Star Utsav and Sony Pal continued to be in first, second and third positions respectively with 620112 impressions ‘000s, 366455 impressions ‘000s and 363800 impressions ‘000s. Dangal TV and Star Bharat swapped their fourth and fifth positions respectively with 348979 impressions ‘000s and 343723 impressions ‘000s.

    Rishtey, Zee TV, Star Plus, Big Magic and Colors retained their sixth, seventh, eighth, ninth and tenth positions respectively with 304760 impressions ‘000s, 278086 impressions ‘000s, 218885 impressions ‘000s, 196686 impressions ‘000s and 168990 impressions ‘000s.

    Hindi Urban GEC

    No changes were observed in the urban areas. Star Plus, Zee TV, Colors, Sony Entertainment Television, Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV continued to be on first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 508025 impressions ‘000s, 435917 impressions ‘000s, 382716 impressions ‘000s, 368641 impressions ‘000s, 341673 impressions ‘000s, 299705 impressions ‘000s, 195085 impressions ‘000s, 154418 impressions ‘000s, 144312 impressions ‘000s and 135752 impressions ‘000s.

  • Star Plus led GEC urban in BARC week 50

    Star Plus led GEC urban in BARC week 50

    MUMBAI: Zee TV and Star Bharat interchanged their third and fourth positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 50 of 2018. Rishtey and Zee TV swapped their sixth and seventh positions in the rural market. Zee Anmol and Sony Pal swapped their eighth and ninth positions in the urban market.

    Hindi GEC (U+R)

    Zee Anmol and Star Plus retained their first and second positions respectively with 778209 impressions ‘000s and 745182 impressions ‘000s. Zee TV and Star Bharat interchanged their third and fourth positions with 695276 impressions ‘000s and 667805 impressions ‘000s respectively.

    Star Utsav, Colors, Sony Pal, Sony Entertainment Television, Dangal TV and Sony Sab continued to be on fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 619540 impressions ‘000s, 552334 impressions ‘000s, 500363 impressions ‘000s, 476220 impressions ‘000s, 413567impressions ‘000s and 411676 impressions ‘000s. 

    Hindi Rural GEC

    Zee Anmol, Star Utsav, Sony Pal, Star Bharat and Dangal TV retained their first, second, third, fourth and fifth positions respectively with 626723 impressions ‘000s, 417302 impressions ‘000s, 345993 impressions ‘000s, 326684 impressions ‘000s and 319031 impressions ‘000s.

    Rishtey and Zee TV swapped their sixth and seventh positions respectively with 292228 impressions ‘000s and 273469 impressions ‘000s. Star Plus, Big Magic and Colors retained their eighth, ninth and tenth positions respectively with 230770 impressions ‘000s, 203717 impressions ‘000s and 172559 impressions ‘000s.

    Hindi Urban GEC

    Star Plus and Zee TV continued to be at first and second positions respectively with 514412 impressions ‘000s and 421807 impressions ‘000s. Colors and Sony Entertainment Television exchanged their third and fourth positions with 379774 impressions ‘000s and 354395 impressions ‘000s respectively.

    Star Bharat, Sony Sab and Star Utsav continued to be at fifth, sixth, seventh positions respectively with 341121 impressions ‘000s, 310319 impressions ‘000s and 202238 impressions ‘000s. Sony Pal and Zee Anmol swapped their eighth and ninth positions respectively with 154370 impressions ‘000s and 151485 impressions ‘000s.  &TV retained its tenth position with 117245 impressions ‘000s.

  • Star Plus leads GEC urban in BARC week 47

    Star Plus leads GEC urban in BARC week 47

    MUMBAI: Star Plus climbed to the third position from sixth position as compared to the previous week in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 47 of 2018. Star Utsav and Sony Pal interchanged their second and third positions as compared to the previous week in the rural market. Star Plus emerged as the leader this week by pushing down Sony Entertainment Television to second position in the urban market.

    Hindi GEC (U+R)

    Zee Anmol and Star Bharat retained their first and second positions with 839585 impressions ‘000s and 759104 impressions ‘000s respectively. Star Plus climbed to the third position from sixth position as compared to the previous week with 707398 impressions ‘000s. Star Utsav jumped to fourth position from third position with 706312 impressions ‘000s. Zee TV retained its fifth position with 686850 impressions ‘000s.

    Sony Pal, Colors, Sony Entertainment Television, Dangal TV and Sony Sab stood at sixth, seventh, eighth, ninth and tenth positions respectively with 600897 impressions ‘000s, 600118 impressions ‘000s, 594133 impressions ‘000s, 445579 impressions ‘000s and 431762 impressions ‘000s respectively.  

    Hindi Rural GEC

    Zee Anmol retained its first position with 684717 impressions ‘000s. Star Utsav and Sony Pal interchanged their second and third positions as compared to the previous week with 491473 impressions ‘000s and 428004 impressions ‘000s respectively.

    Star Bharat, Dangal TV, Rishtey, Zee TV, Big Magic, Star Plus and Colors continued to be on fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 386806 impressions ‘000s, 349965 impressions ‘000s, 274430 impressions ‘000s, 267118 impressions ‘000s, 246805 impressions ‘000s, 211446 impressions ‘000s and 188088 impressions ‘000s.

    Hindi Urban GEC

    Star Plus emerged as the leader this week by pushing down Sony Entertainment Television to second position with 495952 impressions ‘000s and 446561 impressions ‘000s respectively. Zee TV and Colors stood at third and fourth positions respectively with 419733 impressions ‘000s and 412030 impressions ‘000s.

    Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV retained their fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 372298 impressions ‘000s, 315458 impressions ‘000s, 214839 impressions ‘000s, 172893 impressions ‘000s, 154868 impressions ‘000s and 114770 impressions ‘000s.

  • Sony Entertainment Television leads GEC urban in BARC week 46

    Sony Entertainment Television leads GEC urban in BARC week 46

    MUMBAI: Star Bharat and Star Utsav swapped their second and third positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 46 of 2018. Sony Pal and Star Utsav interchanged their second and third positions as compared to the previous week in the rural market.

    Sony Entertainment Television came third in the urban market.

    Hindi GEC (U+R)

    Zee Anmol retained its leadership position with 772355 impressions ‘000s. Star Bharat and Star Utsav swapped their second and third positions respectively with 714851 impressions ‘000s and 663803 impressions ‘000s.

    Sony Pal climbed to the fourth position from seventh as compared to the previous week with 659732 impressions ‘000s. Zee TV jumped to the fifth position from its fourth position with 656010 impressions ‘000s. Star Plus and Colors stood at sixth and seventh positions respectively with 655510 impressions ‘000s and 613069 impressions ‘000s respectively. Sony Entertainment Television, Sony Sab and Dangal TV continued to be on eighth, ninth and tenth positions respectively with 598255 impressions ‘000s, 469953 impressions ‘000s and 431286 impressions ‘000s.

    Hindi Rural GEC

    Zee Anmol retained its first position with 631735 impressions ‘000s. Sony Pal and Star Utsav interchanged their second and third positions as compared to the previous week with 479286 impressions ‘000s and 457753 impressions ‘000s respectively.

    Star Bharat, Dangal TV, Rishtey, Zee TV, Big Magic, Star Plus and Colors continued to be on fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 368876 impressions ‘000s, 336778 impressions ‘000s, 292921 impressions ‘000s, 257556 impressions ‘000s, 223135 impressions ‘000s, 210023 impressions ‘000s and 192990 impressions ‘000s.

    Hindi Urban GEC

    Sony Entertainment Television bagged came third with 446019 impressions ‘000s. Star Plus jumped to the second position from first position as compared to the last week with 445487 impressions ‘000s. Colors, that was on second position last week, stood at third position now with 420079 impressions ‘000s.

    Zee TV, Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV retained their fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 398454 impressions ‘000s, 345975 impressions ‘000s, 341477 impressions ‘000s, 206050 impressions ‘000s, 180446 impressions ‘000s, 140620 impressions ‘000s and 118864 impressions ‘000s.

  • Zee Anmol leads GEC (U+R) in BARC week 43

    Zee Anmol leads GEC (U+R) in BARC week 43

    MUMBAI: Zee Anmol and Star Utsav retained their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 43 of 2018. Zee TV and Big Magic replaced their seventh and eighth positions in the rural market. No changes were observed this week in the urban market.

    Hindi GEC (U+R)

    Zee Anmol and Star Utsav retained their first and second positions with 848655 impressions ‘000s and 743680 impressions ‘000s respectively. Star Bharat climbed to the third position from fourth position as compared to the previous week with 739742 impressions ‘000s.

    Zee TV, Star Plus, Colors, Sony Entertainment Television, Sony Pal, Sony Sab and Dangal TV stood at fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 695346 impressions ‘000s, 670236 impressions ‘000s, 589766 impressions ‘000s, 570003 impressions ‘000s, 565600impressions ‘000s, 429475 impressions ‘000s  and 427464 impressions ‘000s.

    Hindi Rural GEC

    Zee Anmol, Star Utsav, Sony Pal, Star Bharat, Dangal TV and Rishtey held on to their first, second, third, fourth, fifth and sixth positions with 687642 impressions ‘000s, 516642 impressions ‘000s, 391792 impressions ‘000s, 382404 impressions ‘000s, 328714 impressions ‘000s and 289803 impressions ‘000s respectively.

    Zee TV and Big Magic replaced their seventh and eighth positions respectively with 268031 impressions ‘000s and 233089 impressions ‘000s.

    Star Plus and Colors continued to be at ninth and tenth positions with 202908 impressions ‘000s and 182934 impressions ‘000s respectively.

    Hindi Urban GEC

    No changes were observed in the urban market. Star Plus, Sony Entertainment Television, Zee TV, Colors, Star Bharat and Sony Sab managed to retain their first, second, third, fourth, fifth and sixth positions with 467328 impressions ‘000s, 431151 impressions ‘000s, 427315 impressions ‘000s, 406832 impressions ‘000s, 357338 impressions ‘000s and 329133 impressions ‘000s respectively.

    Star Utsav, Sony Pal, Zee Anmol and &TV also retained their seventh, eighth, ninth and tenth positions with 227038 impressions ‘000s, 173808impressions ‘000s, 161013 impressions ‘000s and 123168 impressions ‘000s respectively.

  • Rural markets drive Hindi GEC FTA channels

    Rural markets drive Hindi GEC FTA channels

    BENGALURU: Hindi GECs or general entertainment channels draw some of the largest eyeballs across India. “My aim is to get that extra tear from the housewife’s eyes during primetime. I want to keep her riveted to my programmes, to my channel,” the head of a cluster of channels in South India once said.
     
    Hindi GECs are certainly the most important medium for any media planner. A 2017 Pitch Madison report estimated that Hindi GECs including FTA Hindi GEC channels had about 28 percent or Rs 5,500 to Rs 6,000 crore of the advertisers’ television ad expenses pie, which the report pegged at Rs 19,650 crore. Reports of various agencies spoke about the growth of FTA channels – be it the number of FTA channels, growth in viewership or growth in advertisements and revenues from FTA channels. FTA Hindi GEC channels contributions to ad revenue to grow from 20 percent in 2017 to 25 percent in 2018. Fears were voiced about FTA channels’ cannibalisation of subscription revenues.

    Explaining the growth of FTA, an Ernst & Young report in 2017 said that FTA growth was supported by the entire ecosystem. The greater visibility on rural viewership made the FTA option very attractive for Hindi news channels, almost all of which had turned FTA. The EY report said broadcasters opened up to the idea of providing many FTA options because the free TV market in India was poised to grow primarily due to the rise of DD Free Dish, which had become the largest DTH operator in the country and the availability of increased rural data from Broadcast Audience Research Council of India or BARC, which had provided greater visibility to broadcasters. This, in turn, opened up avenues to advertisers who could not earlier afford the higher ad rates of the mainstream GEC said the EY report.

    A September 2018 KPMG report on the status of the Media and Entertainment Industry (M&E) said that besides increased digital access resulting in increased consumption, growing demand from rural and regional markets was attracting the attention of both advertisersand content platforms. The KPMG report said that in the long term, these markets – digital and rural are expected to provide significant support for growth of the Indian M&E industry.

    So which were the most watched Hindi GECs until week 40 of 2018 (Saturday, 29 September 2018 to Friday, 5 October 2018). And how do FTA Hindi GECs’ stand in relation to their pay TV siblings?

    BARC data for 2018 seems to substantiate the conclusions by a number of reports. It is rural HSM that drives ratings up for FTAs and consequently in combined HSM (U+R). BARC publishes weekly data of the top 10 Hindi GEC channels in the combined urban and rural hindi speaking markets or HSM (U+R), and the HSM urban –HSM (U) and HSM rural – HSM (R). BARC defines HSM as all states in the country except for the four South Indian language markets. These languages are Kannada, Malayalam, Tamil and Telugu. The latest data available at the time of writing this paper was for week 40 of 2018.

    According to BARC data for weeks 1 to 40 of 2018 (Saturday, 30 December 2017 to Friday,5 October 2018), four of the seven channels that appeared for each of the 40 weeks of 2018 in HSM (U+R) were Pay TV channels and three were free to air or FTA . In the case of HSM (U), of the nine channels that appeared in BARC’s lists of top 10 Hindi GEC urban weekly lists during each of the first 40 weeks or 2018, six were pay TV and three were FTA. In the case of rural HSM, five of the nine channels that have appeared in their respective BARC weekly lists, five were FTA and four were pay TV.

    The four major networks that cater to the HSM GEC market – Star India, Sony Pictures Network India (SPN), Viacom 18 and Zee Entertainment Enterprises Ltd (Zeel) each have at least one FTA Hindi GEC each.  

    It is Zeel’s FTA Hindi GEC that has been the most consistent in terms of presence in BARC’s weekly lists in the combined HSM urban and rural, as well as in HSM rural. Overall, it was the most watched Hindi GEC during the first 40 weeks of 2018. Next in terms of ranking is Star India’s pay TV Hindi GEC Star Bharat that has also dominated HSM (U+R). In individual HSM (U) and HSM (R) Star Bharat had the fifth and fourth most weekly impressions respectively during the first 40 weeks of 2018.

    Urban audiences seem to prefer Pay TV to FTA based on weekly data for first 40 weeks of 2018. Six of the nine top Hindi GECs were pay TV, followed by three FTA channels. Based on BARC data, Sony Pal was the most watched FTA channel among urban HSM.

    In the case of rural audiences, FTA channels ruled in terms of weekly impressions during the first 40 weeks of 2018. The first four ranked Hindi GECs during the first 40 weeks of 2018 were FTA. Zee Anmol’s dominance in HSM (U+R) in based on HSM (R).


     

  • Enterr10 TV Network accelerates growth plans. Appoints Shrutish Maharaj as Chief Revenue Officer.

    Enterr10 TV Network accelerates growth plans. Appoints Shrutish Maharaj as Chief Revenue Officer.

    Enterr10 TV Network founded in 2008, has announced aggressive growth plans for its flagship channels Enterr10 TV, Dangal TV, Fakt Marathi and Bhojpuri Cinema with plans to launch two more specialized regional GECs in this financial year. While Dangal TV and Enterr10 TV are leading FTA Hindi GEC & Movie channels respectively, Bhojpuri Cinema and Fakt Marathi are leading cinema channels catering to the respective regional markets that contribute high viewership to the TV viewing universe.

    In pursuit of better focus, scale and efficiencies, the Network has decided to withdraw its Revenue mandate from the externalpartners and set up an in-house Sales team led by seasoned industry expert Shrutish Maharaj as Chief Revenue Officer from September end. Maharaj who will head the business for Dangal TV, Bhojpuri Cinema, Enterr10 TV and other media brands to be launched soon, comes with over 15 years of experience leading revenue teams at India Today, TV 18, HT Media, Times Network and UTV. He was most recently the Chief Sales Officer of Helios Media with the Revenue, Content & Back-End operations teams reporting in to him. At Enterr 10 TV, Maharaj is already in the process of setting up his team comprising Revenue Planning, Sales Strategy and Content Solutions, with a strength of 35-40 professionalsacross the 4 revenue hubs of Mumbai, Delhi, Bengaluru & Kolkata. He will be based out of Mumbai and report into Manish Singhal, Founder and Managing Director of Enterr10 TV Pvt Ltd.

    “At this critical growth juncture of the Network, it gives me great confidence to have an accomplished Revenue Leader like Shrutish taking the charge. Right Products paired with Right People are an unbeatable combination and with the exponential viewership growth all our brands have registered in the last year, we needed someone to convert the potential & promise into performance” said Manish Singhal.

    ”Shrutish Maharaj says, “I am thrilled to be a part of this competitive, dynamic and exciting space. All the channels of the group are at a crucial stage of their life cycle and ready to be catapulted into a deservedly giant growth trajectory, if backed with the right strategy and implementation. I look forward to being a propellant to Manish’s vision for the Network and to creating new benchmarks along the journey.”

    In the past 52 weeks as per BARC ratings, Dangal TV, Bhojpuri Cinema and Enterr10 have all registered between 80-100% growth in viewership. While Bhojpuri Cinema is a market leader, Dangal TV is handsomely poised at about 75-80 GRPs in the FTA GEC segment with Enterr10 TV consistently delivering 30-35 GRPs. Consistent with the appointment of a CRO, the Network exhibits commitment to the growth agenda by indicating significant investments in original content creation, market expansion by Distribution and brand promotions, with a new vigour.
     

  • Dangal TV prepares to scale up ambition with new play

    Dangal TV prepares to scale up ambition with new play

    MUMBAI: When it comes to general entertainment channels (GECs), hitting the sweet spot isn’t all that easy. Creating unique yet mass content continues to remain a challenge for creators in the industry. While there are tried and tested formats of kitchen politics, dramas and reality shows, building products like Zee’s Kumkum Bhagya, Colors’ Naagin 3 and Dance Deewaneand Star Plus’s Yeh Rishta Kya Kehlata Hai requires a golden touch.

    In a bid to compete with the big boys and capture the imagination of India’s rural populance, Enterr10’s free to air (FTA) channel Dangal TV is in the process of making an interesting play.

    The channel is set to undergo a face lift along with the addition of new original shows to its bouquet of offerings.

    Speaking to Indiantelevision.com, Dangal TV MD Manish Singhal said, “We will not change the name of the channel, only the logo, tagline and the entire graphics of the channel, the kind of promos that we make, etc will be changed in a bid to make the classier version and which will define its personality of Dangal TV. We will not change the programming line-up, instead, we will launch the show one by one and will go with it slowly and gradually,” he said.

    The channel will launch a show titled Pakistan ki Dulhania from the Jay Mehta production stable, to be aired by August end. Sagar Arts will produce Shani, which will take two more months to go on air, while Jaani Dushman, produced by Contiloe, will be aired mid September.

    The channel also has plans to launch yet another show (name hasn’t decided yet) based on the story of Naagin, produced by Dinesh Bansal, to be aired on 30 July.

    When it comes to promoting and marketing the channel's brand, Singhal stated that he believes in the power of word of mouth. He also confirmed that the rebranding process could take up to a month.

    Dangal TV stood at sixth position from seventh position in the BARC week 28 in the GEC rural market as compared to the previous week with 244443 impressions (000s) sum.

    Enterr10 intends to dive deeper into the regional space with the launch of its Bengali GEC and a movie channel, set to go on air within the next four months.

    The company also operates Bhojpuri and Marathi movie channels Bhojpuri Cinema and Fakt Marathi respectively.

    Editor's note: The spokesperson of Contiloe has denied being in talks with Dangal TV on any show

  • Zee Anmol maintains lead in Hindi GEC (U+R) in BARC week 28

    Zee Anmol maintains lead in Hindi GEC (U+R) in BARC week 28

    MUMBAI: Zee Anmol retained its leadership position in Broadcast Audience Research Council (BARC) data for week 28 of 2018 in the Hindi GEC (U+R) market. Dangal TV and Zee TV swapped their sixth and seventh positions in the rural market while all the top 10 channels retained their positions as compared to the previous week in the urban segment.

    Hindi GEC (U+R)

    Zee Anmol and Zee TV retained their first and second positions with 651719 impressions (000s) sum and 577951 impressions (000s) sum respectively. Sony Pal jumped to the third position from fifth position as compared to the previous week with 551727 impressions (000s) sum.

    Star Bharat, Colors, Star Utsav and Star Plus stood at fourth, fifth, sixth and seventh positions respectively with 541652 impressions (000s) sum, 538323 impressions (000s) sum, 504288 impressions (000s) sum and 493095 impressions (000s) sum.    

    Rishtey, Sony Sab and Sony Entertainment Television retained their eighth, ninth and tenth positions with 429347 impressions (000s) sum, 410532 impressions (000s) sum and 407029 impressions (000s) sum respectively.

    Hindi Rural GEC

    Zee Anmol, Sony Pal, Star Utsav, Rishtey, Star Bharat retained their first, second, third, fourth and fifth positions with 503347 impressions (000s) sum, 377659 impressions (000s) sum, 346199 impressions (000s) sum, 306527 impressions (000s) sum and 285042 impressions (000s) sum respectively.   

    Dangal TV and Zee TV swapped their sixth and seventh positions respectively with 244443 impressions (000s) sum and 232042 impressions (000s) sum respectively.

    Big Magic, Colors and Star Plus retained their respective eighth, ninth and tenth positions with 167892 impressions (000s) sum, 163481 impressions (000s) sum and 147830 impressions (000s) sum.

    Hindi Urban GEC

    In urban GEC, no changes were observed. Colors, Zee TV, Star Plus, Sony Sab, Sony Entertainment Television, Star Bharat, Sony Pal, Star Utsav, Zee Anmol and Rishtey retained their first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 374843 impressions (000s) sum, 345909 impressions (000s) sum, 345266 impressions (000s) sum, 300846 impressions (000s) sum, 298959 impressions (000s) sum, 2566