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NEW DELHI: India’s influencer marketing engine is far bigger and faster than anyone imagined, according to a fresh industry analysis by KlugKlug. The company claims the...
Mumbai: In a notable shift in online retail, D2C brands have surpassed marketplaces during the recent sale period, achieving a 64 per cent growth in orders...
Mumbai: India’s direct-to-consumer (D2C) brands have grown tremendously during the pandemic and in the post-pandemic era, with a large cohort of consumers moving to digital in...
Mumbai: A lot is being written and said about direct-to-consumer (D2C) brands in general, and D2C beauty brands in particular. Low entry barriers, relative ease of...
NEW DELHI/KOLKATA: The pandemic may have pushed the economy into a slowdown of unknown severity, but it also set the stage for the robust growth of...
