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Tag: CTM Group

  • CTM Group partners Mango Cabs for ad space

    CTM Group partners Mango Cabs for ad space

    MUMBAI: Creative Thinks Media (CTM) Group has entered into an agreement with Round-O-Clock Services for the managing the advertising space in the Mango Cabs.

    With the deal in place, CTM Group will be responsible to sell the advertising space inside and outside of the cabs.

    CTM Group MD Ritesh Malik said, “The objective is to create different media vehicles owned by CTM which would help in creating more revenue streams thereby working towards making ourselves a leading media house from an advertising agency that we are currently.”
     
    Mango Cabs business model runs on the lines of London Radio Taxi, under which driver own the cabs and are attached with company for business activities. At present, the fleet size is of 500+ cabs and the company is planning to double the number with in next six months. It is also planning to launch in Bangalore, Agra and Kanpur.

    CTM is also eyeing to go public and already is in talks with private equity firms to raise funds. “The vision is to work towards an IPO in the coming years and we are also talking with few venture capital firms and investment firms which would help us in our growth path by infusing the necessary funding requirements. We are a zero debt company with our own asset base which has made us worthy of the growth that we are looking for ourselves,” Malik added.

  • CTM Group ropes in Narendra Kumar as director – media ops

    CTM Group ropes in Narendra Kumar as director – media ops

    MUMBAI: Creative Thinks Media (CTM), an integrated media solutions company, has roped in Narendra Kumar as director – media operations for its print communication arm – Media Clinic.


    Kumar has also got shares of Media Clinic, CTM Group managing director Ritesh Malik said.


    Kumar comes with over 21 years of experience in the field of marketing and advertising. Prior to CTM Group, he was with Vermillion as vice president.
     
    Malik added, “Narendra and I share a great relationship. We have got this opportunity to work together and with his strong background in the print media and our penetrative knowledge about the North Indian market we all stand to gain a lot together as a team.”


    Kumar had started his career with Nachno Polyplastic (Ashima Group) in 1990 and later worked with Birla Textile Mills, Bhilwara Group and Oswal Group. Later, he switched to Brainbridge Advertising firm as Delhi head where he oversaw media buying for clients in FMCG, Automobiles and Restaurant Verticals.