Tag: CSR

  • First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    MUMBAI: WATConsult has launched two initiatives — a CSR campaign #ThatsMyGirl to support the education of a girl child, and the agency will now hire differently abled people.

    WATConsult, one of India’s leading and most awarded digital and social media agencies, now part of the Dentsu Aegis Network, has completed a decade. WATConsult started in 2007 with three services and a team of four. Today, the agency offers 22 boutique services with a team strength of more than 280 people, across India.

    To celebrate its journey, the agency has launched a digital campaign – #WATturns10. The campaign featured a series of activities across social media platforms highlighting the key moments and people who have been instrumental in the success of the agency.

    On Facebook, the agency featured 10 of their best campaigns. Crazy and whacky memories of agency life were recalled on Snapchat – 10 days, 10 stories. Current and former employees shared their memorable moments and cherished memories at WATConsult on Twitter.

    WATConsult founder and CEO Rajiv Dingra said, “We look forward to creating ripples in the coming years not only in India but at the global stage.”

    Dentsu Aegis Network chairman and CEO – South Asia Ashish Bhasin said, “It is good to see an agency complete 10 years in a highly competitive market.”

  • Corporate funding vital for sports development: KPMG-CII

    Corporate funding vital for sports development: KPMG-CII

    MUMBAI: The global sports market comprising infrastructure, events, sponsorship, training and manufacturing and retail of sports goods is estimated at Rs 37.8–44.2 lakh crore (USD 600–700 billion), accounting for approximately one per cent of the global GDP.

    According to the report titled, “The Business of Sports” launched today by KPMG in India in association with CII during the summit on “Business of Sports and Entertainment”, over the years sports has evolved as a noticeable sector for all economies, presenting myriad careers as well as business opportunities. Further, sports contributes significantly towards improving the overall health and well-being of a country. Interesting trends driving the global sports sector highlighted in this report are:

    • Technology has gradually made its presence felt through applications across the entire value chain of sports business

    • Like in other industries, social media is acting as a game changer in the sports sector too. A large number of sportspersons also use the medium to connect with their fans and endorse their brand affiliations

    • Amongst the devoted sports enthusiasts globally, 45 per cent prefer viewing sports content online

    • There has been an upsurge in global women viewership for sports events. In India too, women are increasingly comprising a significant portion of the viewership pie

    Shrinivas Dempo, chairman, CII summit, and CMD, Dempo Shipbuilding & Engineering said, “The last 5-7 years have been the most dynamic for the sports industry in India with some fundamental changes. Sports not only provides an active branding and marketing opportunity to investors, but has also created value for fans all across. Addition of various sporting leagues in India have invited tremendous support and presence of corporate sector.”

    While presenting an overview of the global and Indian sports market, the report explores and assesses the sports ecosystem in India, identifies the various stakeholders concerned and addresses their specific issues and challenges while attempting to highlight the common grounds between all stakeholders to enhance the development of sports in India.

    According to Jaideep Ghosh, partner and head, transport, leisure and sports, KPMG, in India, “In February 2016, the government accorded an industry status to sports infrastructure, which is expected to attract investments from the private sector, thereby not limiting its role to just corporate social responsibility (CSR) activities and non-profit organisations.”

    Increasing viewership, sponsorship and participation in sports other than cricket, a rising number of sports start-ups and the growth in rural viewership numbers are key trends driving the growth of this sector in India. The report further highlights encouraging aspects of sports landscape in India, as below:

    • Indian sports viewership (TV) numbers grew 30 per cent over the two year period between 2014 and 2015

    • In 2015, the Indian sports sponsorship market grew 6.7 per cent y-o-y to INR 5,190 crore

    • Sports consumption in India is on the rise with leagues as well international sports garnering strong support across multiple platforms. While India is a latecomer, the concept is rapidly covering ground. Of the 11 operational leagues, nine were launched during 2013–16 and two more are planned in 2016

    • Regional games packaged in interesting league formats have been successful in garnering rural viewership as well

    The report identifies key issues facing the sports ecosystem in India across segments of governance, sports events, and infrastructure development among others, while offering recommendations to tackle these problems. It also presents a comprehensive view of the governance structure of sports in India, outlining the roles and responsibilities of major governing entities.

    “India is facing a moment of truth after its performance at the 2016 Rio Olympics. To initiate a strong foundation for the development of sports in India, the country needs to focus on three major aspects — improving governance and infrastructure, building a sporting culture and deploying a focused approach to winning medals,” added Jaideep Ghosh.

    The early success achieved by league-based events across multiple sports indicates a strong potential for Indians to consume sports other than cricket. This growing popularity of the league format in India resonates across the report. The league culture is still in its nascent stages in India, in comparison to the U.S. and Europe. IPL established a successful model for packaging and marketing. 2014 saw the emergence of some potentially successful leagues, including PKL, ISL, IPTL and CTL. However, the business of leagues requires high investments and has long gestation periods. In order to drive team success in leagues, the report suggests significant focus on fan engagement and marketing, celebrity influence, geographic location and better overall management apart from on field performance.

    India has a long journey ahead on its path to developing a strong sports culture. It needs to begin at the base, and that is what will build the future.

    KPMG in India, the Indian member firm of KPMG International, strives to provide rapid, performance-based, industry-focused and technology-enabled services, which reflects a shared knowledge of global and local industries.

  • Corporate funding vital for sports development: KPMG-CII

    Corporate funding vital for sports development: KPMG-CII

    MUMBAI: The global sports market comprising infrastructure, events, sponsorship, training and manufacturing and retail of sports goods is estimated at Rs 37.8–44.2 lakh crore (USD 600–700 billion), accounting for approximately one per cent of the global GDP.

    According to the report titled, “The Business of Sports” launched today by KPMG in India in association with CII during the summit on “Business of Sports and Entertainment”, over the years sports has evolved as a noticeable sector for all economies, presenting myriad careers as well as business opportunities. Further, sports contributes significantly towards improving the overall health and well-being of a country. Interesting trends driving the global sports sector highlighted in this report are:

    • Technology has gradually made its presence felt through applications across the entire value chain of sports business

    • Like in other industries, social media is acting as a game changer in the sports sector too. A large number of sportspersons also use the medium to connect with their fans and endorse their brand affiliations

    • Amongst the devoted sports enthusiasts globally, 45 per cent prefer viewing sports content online

    • There has been an upsurge in global women viewership for sports events. In India too, women are increasingly comprising a significant portion of the viewership pie

    Shrinivas Dempo, chairman, CII summit, and CMD, Dempo Shipbuilding & Engineering said, “The last 5-7 years have been the most dynamic for the sports industry in India with some fundamental changes. Sports not only provides an active branding and marketing opportunity to investors, but has also created value for fans all across. Addition of various sporting leagues in India have invited tremendous support and presence of corporate sector.”

    While presenting an overview of the global and Indian sports market, the report explores and assesses the sports ecosystem in India, identifies the various stakeholders concerned and addresses their specific issues and challenges while attempting to highlight the common grounds between all stakeholders to enhance the development of sports in India.

    According to Jaideep Ghosh, partner and head, transport, leisure and sports, KPMG, in India, “In February 2016, the government accorded an industry status to sports infrastructure, which is expected to attract investments from the private sector, thereby not limiting its role to just corporate social responsibility (CSR) activities and non-profit organisations.”

    Increasing viewership, sponsorship and participation in sports other than cricket, a rising number of sports start-ups and the growth in rural viewership numbers are key trends driving the growth of this sector in India. The report further highlights encouraging aspects of sports landscape in India, as below:

    • Indian sports viewership (TV) numbers grew 30 per cent over the two year period between 2014 and 2015

    • In 2015, the Indian sports sponsorship market grew 6.7 per cent y-o-y to INR 5,190 crore

    • Sports consumption in India is on the rise with leagues as well international sports garnering strong support across multiple platforms. While India is a latecomer, the concept is rapidly covering ground. Of the 11 operational leagues, nine were launched during 2013–16 and two more are planned in 2016

    • Regional games packaged in interesting league formats have been successful in garnering rural viewership as well

    The report identifies key issues facing the sports ecosystem in India across segments of governance, sports events, and infrastructure development among others, while offering recommendations to tackle these problems. It also presents a comprehensive view of the governance structure of sports in India, outlining the roles and responsibilities of major governing entities.

    “India is facing a moment of truth after its performance at the 2016 Rio Olympics. To initiate a strong foundation for the development of sports in India, the country needs to focus on three major aspects — improving governance and infrastructure, building a sporting culture and deploying a focused approach to winning medals,” added Jaideep Ghosh.

    The early success achieved by league-based events across multiple sports indicates a strong potential for Indians to consume sports other than cricket. This growing popularity of the league format in India resonates across the report. The league culture is still in its nascent stages in India, in comparison to the U.S. and Europe. IPL established a successful model for packaging and marketing. 2014 saw the emergence of some potentially successful leagues, including PKL, ISL, IPTL and CTL. However, the business of leagues requires high investments and has long gestation periods. In order to drive team success in leagues, the report suggests significant focus on fan engagement and marketing, celebrity influence, geographic location and better overall management apart from on field performance.

    India has a long journey ahead on its path to developing a strong sports culture. It needs to begin at the base, and that is what will build the future.

    KPMG in India, the Indian member firm of KPMG International, strives to provide rapid, performance-based, industry-focused and technology-enabled services, which reflects a shared knowledge of global and local industries.

  • SPN India telecasting Rio para-athletes strive for excellence

    SPN India telecasting Rio para-athletes strive for excellence

    MUMBAI: Sony Pictures Networks India (SPN) has further cemented its commitment towards the cause of games with the acquisition of the broadcast and digital broadcast rights of Rio 2016 Paralympic Games.

    As a continuation of its endeavour to support India’s sports talent, SPN will showcase regular updates and highlights of the Indian contingent’s performance at the Rio 2016 Paralympic Games on Sony SIX and Sony ESPN channels as well on its digital platform SonyLIV. The telecast has begun and will continue till 19 September, 2016.

    SPN will telecast the highlights of the day sessions and night sessions in two separate 60-minute capsules.

    Rio 2016 Paralympic Games, a major international multi-sport event for athletes with disabilities, governed by the International Paralympic Committee is taking place in Rio de Janeiro, Brazil. Adding on to the massive level of interest, India is represented by its largest-ever contingent of 19 Indian athletes that will compete across 10 disciplines. Viewers will get a chance watch and support the Indian para-athletes strive for sporting excellence.

    SPN Sports and distribution president Rajesh Kaul said, “The sports cluster of SPN has continued to show its support to the cause of differently-abled sports in India”.

    “India is proudly rooting for the 19 para-athletes who are in Rio right now and there is an increasing public interest to watch how they perform at this International event. We will telecast the highlights of both sessions so that viewers can watch a round-up of the Paralympian’s performance.”

    “Ek India Happywala” is the theme under the aegis of which SPN runs its CSR programme. It focusses on creating a positive impact in our ecosystem and is built on three pillars: empowerment, education and environment.

  • SPN India telecasting Rio para-athletes strive for excellence

    SPN India telecasting Rio para-athletes strive for excellence

    MUMBAI: Sony Pictures Networks India (SPN) has further cemented its commitment towards the cause of games with the acquisition of the broadcast and digital broadcast rights of Rio 2016 Paralympic Games.

    As a continuation of its endeavour to support India’s sports talent, SPN will showcase regular updates and highlights of the Indian contingent’s performance at the Rio 2016 Paralympic Games on Sony SIX and Sony ESPN channels as well on its digital platform SonyLIV. The telecast has begun and will continue till 19 September, 2016.

    SPN will telecast the highlights of the day sessions and night sessions in two separate 60-minute capsules.

    Rio 2016 Paralympic Games, a major international multi-sport event for athletes with disabilities, governed by the International Paralympic Committee is taking place in Rio de Janeiro, Brazil. Adding on to the massive level of interest, India is represented by its largest-ever contingent of 19 Indian athletes that will compete across 10 disciplines. Viewers will get a chance watch and support the Indian para-athletes strive for sporting excellence.

    SPN Sports and distribution president Rajesh Kaul said, “The sports cluster of SPN has continued to show its support to the cause of differently-abled sports in India”.

    “India is proudly rooting for the 19 para-athletes who are in Rio right now and there is an increasing public interest to watch how they perform at this International event. We will telecast the highlights of both sessions so that viewers can watch a round-up of the Paralympian’s performance.”

    “Ek India Happywala” is the theme under the aegis of which SPN runs its CSR programme. It focusses on creating a positive impact in our ecosystem and is built on three pillars: empowerment, education and environment.

  • Deepa Thomas roped in as vice president for communications & CSR at Nissan India

    Deepa Thomas roped in as vice president for communications & CSR at Nissan India

    NEW DELHI: Deepa Thomas has been appointed vice president, Communications and CSR at Nissan Motor India Private Ltd effective immediately. Thomas will have responsibility for all of Nissan’s communications in India including product and corporate matters, and CSR activities, as the company continues to strengthen its business operations toward further growth in India.

    Deepa will report to Guillaume Sicard, president, Nissan India Operations. She will initially be located in Mumbai and will move with the company to its new head offices in Delhi once operations begin there later this year. Thomas succeeds Lavanya Wadgaonkar, who will move to a new position within Nissan, this will be the subject of a separate announcement at a later date.

    “We are delighted to have Deepa on board at Nissan. She brings a proven track record of success and her deep experience in India and abroad will help us continue to spread the word about our innovative and exciting cars, and move our business forward. India is an important engine of growth in the region and for Nissan globally, and Deepa’s leadership will help us tell the Nissan and Datsun story to more and more customers. I would like to thank Lavanya for her excellent contribution to Nissan journey in India and wish her success in her new leadership role,” said Guillaume Sicard, president, Nissan India Operations.

    Deepa has over 19 years of communications experience and knowledge gained in external and employee communications. Before joining Nissan, she led the communications function for several Mahindra Group companies as general manager, Group Communications. Prior to that, she spent 10 years with eBay India in a series of communications roles with increasing levels of responsibility. Her career has also included positions with firms in the global skincare industry and on the agency side.

     

  • Deepa Thomas roped in as vice president for communications & CSR at Nissan India

    Deepa Thomas roped in as vice president for communications & CSR at Nissan India

    NEW DELHI: Deepa Thomas has been appointed vice president, Communications and CSR at Nissan Motor India Private Ltd effective immediately. Thomas will have responsibility for all of Nissan’s communications in India including product and corporate matters, and CSR activities, as the company continues to strengthen its business operations toward further growth in India.

    Deepa will report to Guillaume Sicard, president, Nissan India Operations. She will initially be located in Mumbai and will move with the company to its new head offices in Delhi once operations begin there later this year. Thomas succeeds Lavanya Wadgaonkar, who will move to a new position within Nissan, this will be the subject of a separate announcement at a later date.

    “We are delighted to have Deepa on board at Nissan. She brings a proven track record of success and her deep experience in India and abroad will help us continue to spread the word about our innovative and exciting cars, and move our business forward. India is an important engine of growth in the region and for Nissan globally, and Deepa’s leadership will help us tell the Nissan and Datsun story to more and more customers. I would like to thank Lavanya for her excellent contribution to Nissan journey in India and wish her success in her new leadership role,” said Guillaume Sicard, president, Nissan India Operations.

    Deepa has over 19 years of communications experience and knowledge gained in external and employee communications. Before joining Nissan, she led the communications function for several Mahindra Group companies as general manager, Group Communications. Prior to that, she spent 10 years with eBay India in a series of communications roles with increasing levels of responsibility. Her career has also included positions with firms in the global skincare industry and on the agency side.

     

  • Govt partners industry bodies to curb misleading and fake ads

    Govt partners industry bodies to curb misleading and fake ads

    New Delhi: The Department of Consumer Affairs has entered into partnership with the industry associations ASSOCHAM, CII, DICCI, FICCI and PHD Chamber of Commerce and Industry to implement a six point agenda to protect the rights of consumers against misleading advertisements, fake and counterfeit products, and for effective redressal of consumer complaints.

    An MOU in this regard will be signed tomorrow in the presence of Consumer Affairs, Food and Public Distribution Minister Ram Vilas Paswan. 

    The MoU will broadly cover the collaborative programmes on developing and implementing a self-regulated code of fair business practices, establishing a consumer affairs division/vertical within the industry body, initiating advocacy action against unfair trade practices and preventing fake, counterfeit and sub-standard products and services and adoption of voluntary standards by Industry members.

    Earmarking of CSR funds for consumer awareness and protection activities, partnering with the National Consumer Helpline and State Consumer Helplines for grievance redressal; launching joint consumer awareness, education and training programmes under the “Jago Grahak Jago” will also be part of the agenda.

    A joint working group will monitor the implementation of agenda. 

    A self-regulation code of ethical business conduct and video spots on consumer advocacy by the industry bodies will also be released during the event.The joint initiatives of the government and the industry bodies will surely go a long way in protecting the interests of the consumers and will be a win-win situation for all the stakeholders. 

    The Department of Consumer Affairs is celebrating the World Consumer Rights Day 2016tomorrow. This is an annual occasion for celebration and solidarity within the International Consumer movement. The World Consumer Rights Day is an opportunity to promote and protect the basic rights of consumers.  

     

  • Govt partners industry bodies to curb misleading and fake ads

    Govt partners industry bodies to curb misleading and fake ads

    New Delhi: The Department of Consumer Affairs has entered into partnership with the industry associations ASSOCHAM, CII, DICCI, FICCI and PHD Chamber of Commerce and Industry to implement a six point agenda to protect the rights of consumers against misleading advertisements, fake and counterfeit products, and for effective redressal of consumer complaints.

    An MOU in this regard will be signed tomorrow in the presence of Consumer Affairs, Food and Public Distribution Minister Ram Vilas Paswan. 

    The MoU will broadly cover the collaborative programmes on developing and implementing a self-regulated code of fair business practices, establishing a consumer affairs division/vertical within the industry body, initiating advocacy action against unfair trade practices and preventing fake, counterfeit and sub-standard products and services and adoption of voluntary standards by Industry members.

    Earmarking of CSR funds for consumer awareness and protection activities, partnering with the National Consumer Helpline and State Consumer Helplines for grievance redressal; launching joint consumer awareness, education and training programmes under the “Jago Grahak Jago” will also be part of the agenda.

    A joint working group will monitor the implementation of agenda. 

    A self-regulation code of ethical business conduct and video spots on consumer advocacy by the industry bodies will also be released during the event.The joint initiatives of the government and the industry bodies will surely go a long way in protecting the interests of the consumers and will be a win-win situation for all the stakeholders. 

    The Department of Consumer Affairs is celebrating the World Consumer Rights Day 2016tomorrow. This is an annual occasion for celebration and solidarity within the International Consumer movement. The World Consumer Rights Day is an opportunity to promote and protect the basic rights of consumers.  

     

  • Hinduja TMT secures further order for call center business

    Hinduja TMT secures further order for call center business

    Hinduja TMT Ltd, (HTMT), the holding company in India for the group’s information technology, media and telecommunications assets, has bagged a further order for its call center business. 

    The order involves handling billing related calls for a large telecom client based in the US and is to be initiated with 200 Customer Service Representatives (CSRs) with immediate effect, a company release states. The capacity would be scaled up to 600 CSRs by June. HTMT is already handling in-bound marketing calls for the same customer.

    HTMT’s customer is a $ 2 billion telecom company and is an integrated communication provider of telecommunication products and services across US and Europe. Queried as to why the name of the company was not mentioned, an HTMT representative said it was because there was a confidentiality clause built into the agreement.