Mumbai: Zee Entertainment Enterprises president business for South Asia Rahul Johri stated that the company evaluates every sports property through the prism of value creation for...
MUMBAI: At a time when the ongoing Indian Premier League (IPL) e-auction is making the Board of Control for Cricket in India (BCCI) richer by over...
Mumbai: The Indian Premier League (IPL) media rights value has touched Rs 46,700 crore at the end of day two of the e-auction on Monday. The...
Mumbai: The next cycle of the cash-rich T20 League Indian Premier League (IPL) media rights is expected to touch Rs 50,000-60,000 crore during the period 2023-2028,...
Mumbai: India’s premier digital sports destination FanCode has become the exclusive broadcaster for CWI until 2024, and will be the only platform streaming these matches live...
Mumbai: Voot Select on Wednesday launched the trailer of its upcoming web series, titled Bandon Mein Tha Dum. The series will show the nail-biting journey of...
Mumbai: Star Sports Network has launched a new campaign, #ChaseTheRecord, featuring Bollywood superstar Aamir Khan. Created and conceptualized by the in-house team at Star Sports, the...
Mumbai: India’s premier digital sports destination FanCode is initiating a slew of new offerings on its platform. FanCode deals in three major areas like live content,...
Mumbai: Taboola, a front-runner in powering recommendations for the open web, today released the readership insights for the month of April, 2022. These insights from Taboola’s...
Mumbai: Sony Sports Network has launched its new campaign for cricket that provides the chance to celebrate India’s favourite game in 2022. The sports network launched...
Mumbai: UAE’s T20 League has announced that Knight Riders Group has acquired the rights to own and operate the Abu Dhabi franchise and will set up...
Mumbai: The Ministry of Information And Broadcasting (MIB) has under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act, 2007, broadened the list of sports...
Mumbai: Britannia Bourbon onboards a new gen-Z BFF gang with three of India’s U19 Cricket World Cup champions – captain Yash Dhull, opener Harnoor Singh, and...
Mumbai: The champions of the inaugural edition of the Indian Premier League (IPL) Rajasthan Royals have attracted investment from US athletes basketball player Chris Paul and...
MUMBAI: Legends League Cricket (LLC), which is a Twenty20 cricket tournament comprised of former players had its first season this year in January in Oman. The...
Mumbai: With IPL 2022 happening in full swing, cricket fever is on everyone’s mind. Amazon Alexa too joined the fervour with a new feature of live commentary....
Mumbai : It’s no secret that the Indian Premier League (IPL) is much more than just a show of the country’s love for the sport of...
Mumbai: As the country gears up for the much-awaited cricket season, chocolate brand Cadbury Dairy Milk has partnered with Mumbai Cricket Association (MCA) to celebrate and...
Mumbai: Cookie brand Oreo has brought back to screen the adorable twosome of former team India cricket captain MS Dhoni and his daughter Ziva for its all-new...
Mumbai: Dwijendra Parashar has joined Star Sports as marketing manager for cricket, as per his LinkedIn profile. Parashar is a marketing professional, who was previously associated...
Mumbai: Continuing its association with ace athletes and sportspersons, Bank of Baroda on Tuesday announced Indian cricketer Shafali Verma as its brand endorser. “We continuously support...
Mumbai: India has been a sports-loving nation. With Cricket, Football, and Kabaddi as the most sought-after sports, we’ve got thousands across the country who’d swear on...
Mumbai: Somany Ceramics Ltd has started its marketing campaign by collaborating for on-ground advertising for T20 and test series between India and New Zealand starting from...
Mumbai : Kolkata-based business tycoon Sanjiv Goenka’s RPSG Group has won the bid for Lucknow franchise for a whopping Rs 7090 crore while international equity investment...
Mumbai: Multi-game platform Games24x7 that owns fantasy sports platform My11Circle has launched a mass media campaign for its T20 World Cup fans. The new campaign launched on...
Mumbai: Inox Leisure Ltd, has announced that it will be screening LIVE matches of the ICC Men’s T20 Cricket World Cup 2021 at its multiplexes in...
Mumbai: Sony Pictures Sports Network (SPSN) is set to telecast the Women’s Big Bash League (WBBL) starting on 14 October on Sony Six channels as well...
MUMBAI: Confectionary giant Cadbury surprised its consumers on Friday, as it released its iconic 90’s ad – ‘Asli swaad zindagi ka’, albeit with a contemporary twist....
Mumbai: Incense sticks manufacturing brand Zed Black has launched its new campaign with brand ambassador M S Dhoni, where he is seen engaging with his audience...
New Delhi: Defending champions Mumbai Indians will take on Chennai Super Kings on 19 September when the much-awaited edition of the Indian Premier League (IPL) 2021...
New Delhi: After entrancing sports aficionados with Euro 2020, SonyLIV is now set to enthrall millions of cricket fans with India’s tour of Sri Lanka that...
MUMBAI: Dentsu Webchutney, the digital-led creative agency from the house of dentsu India, has won the digital creative and media duties for Cricuru, the recently launched...
New Delhi: The Men in Blue are all set to return on Sony Pictures Sports Network (SPSN) as the countdown begins for the India tour of...
New Delhi: Sony Pictures Networks India (SPN) has secured a Dynamic John Doe injunction order from the Delhi high court to protect infringement of copyrights for two...
New Delhi: GoDaddy on Friday announced its official sponsorship of the International Cricket Council (ICC) World Test Championship 2021. As part of the partnership, GoDaddy logo and GoDaddy Pro...
New Delhi: Test cricket has occupied a special place in the hearts of every cricket aficionado. For the past 144 years, the longest format witnessed several...
New Delhi: With the sporting action on a pause, fans are scrambling for ways to enjoy their favourite sports. Streaming platform discovery+ on Wednesday, unveiled its...
New Delhi: Global sports brand PUMA on Wednesday extended its partnership with former Indian cricketer Yuvraj Singh. He will now be seen in a new avatar as the...
New Delhi: Cricket buffs can now look forward to connecting with cricketing sensation Rishabh Pant on short video app Moj. Ace wicket-keeper and batsman, Pant is the first...
New Delhi: TCM Sports Management, a full service sports marketing and management company has appointed Sudip Roy as executive vice president – New Business. Roy will be...
New Delhi: Dentsu International on Monday announced the launch of its sports marketing unit in India. Born out of the Dentsu Group, one of the world’s...
Mumbai: Indian cricket team captain Virat Kohli will continue his association with Audi India, the German luxury automobiles manufacturer announced on Saturday. Kohli has been associated with...
New Delhi: BharatPe on Monday announced that it has entered into a strategic partnership with International Cricket Council (ICC). The agreement will ensure BharatPe’s involvement and integration...
KOLKATA: Cricket fans across the world are eagerly waiting for the India-New Zealand face-off on 18 June to decide the winner of the ICC World Test...
MUMBAI: The world’s most valued cricket league – the Vivo Indian Premier League (IPL) is set to make a comeback (and continue from where it left...
MUMBAI: To highlight all the delightful and adrenaline-pumping offerings that the Sony Sports Pack has on offer, the brand has come out with a new film....
Kolkata: In what could be good news to many in business, Indian Premier League (IPL 2021) is likely to resume on 18 or 19 September in...
KOLKATA: The absence of live sports during the pandemic has not only been felt by fans, but by brands and advertisers alike. Even when the games...
KOLKATA: The pandemic has brought live sports to a standstill across the world for a brief period. Despite the re-start of major sporting events, most tournaments...
KOLKATA: When the Board of Cricket Council of India (BCCI)’s announced on 4 May, that it is indefinitely suspending the Indian Premier League (IPL) mid-way, the...
