ITV

Tag: Creative Director

  • Nike promotes Anagha Alreja to lead global brand creative voice

    Nike promotes Anagha Alreja to lead global brand creative voice

    OREGON: Anagha Alreja has been promoted to director of global brand creative for brand voice at Nike, expanding her remit from regional oversight of Asia-Pacific and Latin America to worldwide responsibilities.

    The appointment, effective September 2025, elevates Alreja after 16 months as creative director for brand voice across Nike’s APLA markets. She has spent nearly 13 years at the American sportswear giant, climbing from head of brand communications in India to increasingly senior creative roles at the company’s Beaverton headquarters.

    Alreja brings two decades of marketing experience with marquee brands including an eight-year stint at Walt Disney Co, where she served as senior manager for franchise marketing in Mumbai. The Cannes award winner describes herself as driven by consumer insights and strategy, with a particular interest in media and technology innovations.

    Her promotion comes as Nike continues to invest heavily in direct-to-consumer marketing and brand storytelling across emerging markets, where the company sees significant growth potential. Alreja’s track record spans traditional advertising, digital marketing and collaborative leadership roles.

    Before joining Nike in 2013, she also worked in marketing and sales at Real Image Media Technologies in Mumbai’s metropolitan region.

  • Sabu Jose appointed creative director at Identical Brains

    Sabu Jose appointed creative director at Identical Brains

    Mumbai: Post facility Identical Brains has announced the appointment of Sabu Jose as creative director, a strategic move aimed at strengthening the company’s post-production services for feature films, OTT, and advertising content. He will also play a key role in advancing its renowned visual effects division.

    With over two decades of experience in the film and advertising sectors, Jose has an extensive portfolio featuring collaborations with leading brands such as Pepsi, Coca-Cola, Samsung, Tata Motors, Airtel, Lakmé, and Garnier. His career includes leadership roles at prestigious studios, including Famous Studios, Prime Focus Ltd, Studio Mirage, and VC Studiioz.

    In his new role, Jose will oversee creative direction, digital content creation, and post-production consulting. Identical Brains is set to expand its DI colour grading services using advanced technologies like Baselight and Resolve, alongside bolstering audio post-production capabilities with Dolby Atmos and 5.1 mixing for immersive sound experiences.

    Previously, Jose served as COO and creative head at VC Studiioz, where he led post-production and brand services. He also founded ClearFX in 2024, offering visual design and filmmaking consultancy. His journey began as a 3D animator at Crest Communication, later progressing to roles as a senior editor and VFX artist at Famous Studios and Prime Focus.

  • Kinnect appoints Ankur Garg as ECD for its Delhi & Bengaluru offices

    Kinnect appoints Ankur Garg as ECD for its Delhi & Bengaluru offices

    Mumbai: Creative, data, and digital media powerhouse Kinnect on Thursday announced the appointment of Ankur Garg as Executive Creative Director-Art. Garg will handle operations for the company’s Delhi and Bengaluru offices. He will be based in Delhi and report to Kinnect national head-design Priyanka Mestry Soni.

    Garg brings with him 15 years of experience and has worked with agencies such as Lintas, JWT, Hakuhodo, FCB ULKA and Dentsu Impact, with experience working on some of the notable brands such as Indian Army, NACO, Airtel, ESPN Star Sports, Sony, Monte Carlo, Airtel, Docomo, Indian Super League (Delhi team), Hitachi, Antara Senior Living, Max Healthcare, NetFlix, Herbalife Nutrition, IKEA, Subway, Carlsberg, HT Media, Parryware and Vmart.

    Speaking on the appointment, Soni said, “I am delighted to welcome Ankur to Kinnect and have him become a part of our exciting digital journey. His ability to lead people by example and push their limits to bring out their best is precisely what I was looking for in a partner to help me grow the team. His understanding of our creative process and culture, and the enthusiasm he brings to the table to do award-worthy work, is impressive. With him by our side, I’m looking forward to elevating our work and expanding the art team in the Delhi and Bangalore locations.”

    “The best thing about advertising is that it unfolds a whole new chapter every time you get deeper into it. The shift in digital is happening worldwide where advertising and content are battling with each other now. Most of the content unfolds on phones or laptops, which leads to thinking of more impactful design and art solutions. Kinnect offers a rich playfield for ideas and design that ride on digital and tech. With this mandate, I look forward to building on Kinnect’s existing strengths and capabilities in design and ideas with the team here. The creative energy here is irresistible, and I look forward to partnering with some of the best talents to drive design and ideas and build on the Delhi and Bengaluru offices. The time has come to unlearn and learn much more, and I see many innovations and experiments soon here,” added Garg.

  • Grapes appoints Partha Sengupta as creative director

    Grapes appoints Partha Sengupta as creative director

    Mumbai: Integrated marketing agency Grapes has announced the appointment of Partha Sengupta as creative director. He will be based out of the agency’s Delhi office and will report to the chief operating officer and strategy head Shradha Agarwal.

    In this role, Sengupta will be responsible for the agency’s creative output for brands. He will supervise the creative teams, assist in campaign conceptualisation, and will overlook art and creative teams, respectively.  

    Prior to this, Sengupta was associated with Wunderman Thompson as a senior creative director for more than three years. He has been instrumental in conceptualising campaigns of several brands.

    “We are pleased to welcome Partha to the team. He comes with years of creative experience in the advertising fraternity and is a great asset to us as he holds impeccable expertise in conceptualising and executing creative ideas for brands,” said Shradha Agarwal. “I am confident that he will continue to be an amazing leader, he brings not just the experience but the kind of enthusiasm and passion he entails has inspired us. I am sure he will deliver astonishing work, and I could see an exciting time for the agency.”

    In his 13 years of advertising experience, Sengupta has worked on brands like Coke, TATA, Pepsico, Reckitt Benckiser, Nestle, Aircel, Uninor, to name a few. After graduating from the National Institute Of Design, he had worked in agencies like McCann Worldgroup, Rediffusion DY&R, and J Walter & Thompson, Havas worldwide.

    “Advertising gives me the scope to solve problems for brands through design, art, and creative strategy. I look forward to working with the teams and assisting them to deliver creative solutions for our clients,” said Partha Sengupta on his new role.

  • Sociowash elevates Surbhi Allagh to business head, Mumbai

    Sociowash elevates Surbhi Allagh to business head, Mumbai

    Mumbai: Creative digital marketing agency Sociowash has named Surbhi Allagh as its new business head for Mumbai.

    With more than half a decade’s worth of experience in the advertising industry and close to four years in the organisation, Allagh has a clear understanding of the advertising industry and Sociowash’s culture that needs to be built in Mumbai, said the agency in a statement.

    Hired as a creative lead and soon promoted as the agency’s creative director, Allagh is also an instructor at the Sociowash and is currently helping build Sociowash Studios, a new venture that is soon to be launched by the organisation.

    With 200 brands and 120 team members across both of its offices, the agency is set to expand its Mumbai team. “Surbhi joined us in February 2018 as a creative lead. While working with a team of over 50 individuals, she has built a massive pipeline of future leaders,” said Sociowash co-founder Pranav Agarwal. “She then took the challenge to set up Sociowash in Mumbai, having acquired and created a strong brand portfolio comprising names like P&G, Viacom18, UpGrad, Voot, Starbucks, Big Bazaar, Nykaa, and more.”

    Allagh has worked in a plethora of profiles ranging from programming executive to brand stylist before joining Sociowash.

    “Over the last few years, we have established ourselves as one of the go-to creative digital agencies for brands across genres and the next few years would aim at setting up a strong team in place along with accelerated growth,” said Allagh. “While the pandemic years emphasised on the need to strengthen our teams and processes across the agency, the next years would aim at further scaling the business while continuing to add value.”

  • Priyanshi Shah rejoins FoxyMoron as creative director, West

    Priyanshi Shah rejoins FoxyMoron as creative director, West

    Mumbai: FoxyMoron, the full-funnel digital and creative agency under the Zoo Media Network has announced the appointment of Priyanshi Shah as creative director, West.  

    In this new role at FoxyMoron, Shah will be leading the creative operations for the agency’s clientele based out of the region and report to national creative directorDhruv Warrior, it said in a statement on Wednesday.

    “Priyanshi has a unique and vital combination of skills that all creatives need today,” said Warrior. “She has a strong foundation in digital creative strategy, a thorough understanding of online platforms and when combined with her other skills as a writer and creator, it makes her a valuable addition to the team.”

    Shah rejoins the agency, with over seven years of experience in digital marketing across multiple industries such as beauty, FMCG, entertainment, fashion, lifestyle and sports. In her previous role at FoxyMoron, she held the position of an associate creative director. She has conceptualised and executed award winning campaigns for brands like Maybelline, HBO India, GoAir amongst several others.

    Prior to FoxyMoron, she served as creative strategist at By The Gram. She has previously worked with the agencies WatConsult and AER Media.

    “FoxyMoron’s energy and culture has always been something that I value. With the evolution of the Zoo Media network and its seven agencies, it’s exciting to be a part of an organisation that is future ready and equipped to provide creative and innovative service solutions for brands across the board,” stated Shah. “FoxyMoron’s reputation is already synonymous with creativity, excellence and innovation and I wish to enhance this by working extensively on culture and fostering a sense of creative excellence so each campaign we deliver is the best in class.” 

  • Gozoop appoints Yash Bendkhale as creative director

    Gozoop appoints Yash Bendkhale as creative director

    Mumbai Digital-first agency Gozoop has announced the appointment of Yash Bendkhale as creative director. 

    He will be heading the art team & co-leading the production team with creative director Aadheeraj Krishna and will report to VP of national operations Premkumar Iyer, said the company.

    “Yash has deep understanding of integrated communication with his mainline and digital experience. We welcome Yash to the team and look forward to championing conversations that leave an impact in the mind of people,” said Gozoop CEO and co-founder Ahmed Aftab Naqvi.

    Bendkhale, who has 12 years of industry experience, was last associated with What’s Your Problem (WYP). He was instrumental in conceptualising various brand campaigns during his over two-year stint at the agency.

    “Gozoop as an agency has always gone beyond the ordinary and with the aim to #BreakTheBox in even the smallest communication. I am beyond thrilled to start this exhilarating journey,” said Bendkhale on his new role

  • Umang Puri rejoins FoxyMoron as creative director

    Umang Puri rejoins FoxyMoron as creative director

    Mumbai: Zoo Media network-backed digital services agency FoxyMoron has appointed Umang Puri as creative director of the North region. He will be reporting to national creative director Dhruv Warrior.

    Puri has rejoined FoxyMoron from Digitas India, where he served as creative director. During his first stint at FoxyMoron, he was a creative manager.

    “Umang is an ideas guy who has a detailed approach to his work. It perfectly complements his in-depth knowledge of the digital world. The combination is vital to elevating creative output for FoxyMoron, which is a key area of focus when delivering innovative digital solutions to our clients,” said Dhruv Warrior, welcoming Puri on board.

    In this role at FoxyMoron, Puri will be leading the creative operations for the agency’s North clientele and work with agencies across the Zoo Media network, said the agency.

    Puri has over seven years of experience in digital advertising, having worked with marquee brands like Nissan, Datsun, Motorola, and many others in B2B, beauty, and fashion industries. His campaigns have won multiple awards on platforms like the Abby’s, WARC, Spike Asia, and Effies. In 2019 he was also shortlisted as a ‘Young Spike’ at the Spike Asia Awards.

    “As I begin my second stint here, our focus is to navigate the agency into a bigger creative powerhouse by enabling and empowering young talent to become multi-faceted creators. I’m excited to be a part of this journey,” said Puri.

  • Clevertize brings on board Suman Mani as creative director

    Clevertize brings on board Suman Mani as creative director

    Mumbai: Clevertize, the integrated marketing agency, has appointed Suman Mani as its creative director. He moves from Cheil India where he worked as creative director, digital.

    Mani brings with him 14 years of experience in the advertising industry across various platforms – creative, design, art, and building influential brand experiences. His professional stints also include names like Dentsu Webchutney, JWT, and Hakuhudo Percept.

    Clevertize founder and CEO Sagar Nidavani said, “I am delighted to welcome Suman into the leadership team at Clevertize. As we dial up our creative abilities and drive content lead innovations, Suman will be a great fit for the same. He has done clutter-breaking creative work for some of the top brands in the country. Suman will lead our vision to transition Clevertize into a creative-led integrated marketing agency.”

    Speaking on his new role, Mani shared, “With the world now at our fingertips, integrated digital marketing solutions is the way forward for our industry. Clevertize is at the cusp of this shift and this is what excites me as I join their team. With the dynamic changes that we are experiencing in the digital space, new avenues of creative expression and digital innovations have become key driving factors and I look forward to unlocking a world of possibilities with this team of enthusiastic and eager minds. My mandate is to raise the bar and take the agency to the next level of creative existence.”

  • RepIndia appoints Purnima Bali as creative director

    New Delhi: RepIndia on Tuesday appointed Purnima Bali as creative director. She will be tasked with leading the creative endeavour at RepIndia, and further grow the creative business across Delhi, Bengaluru, and Mumbai.

    Bali was previously working as the associate creative director at Interactive Avenues, Gurugram, where she headed the creative team and led the creative business for brands such as Honda Cars India, Hero Cycles, Havmor Icecreams, DishTV, and Oppo Mobiles.

    On her new role, Bali said, “In a very short period, RepIndia has managed to make its presence felt in a space that has long been inundated with network agencies. Their body of work, prestigious clients, and their feet firmly on the ground are the attributes that have stood out in the awards circuit, and even amidst brands that are eagerly and earnestly looking for effective creative solutions where brand-agency camaraderie is the only way work gets done. I’m excited to be a part of team RepIndia and looking forward to breaking new creative barriers and creating new digital milestones.”

    RepIndia founder Ayesha Chenoy said, “We have wanted to bring Purnima on board for years, her mad digital-first ideas and incredible drive are just what we wanted to add to RepIndia’s arsenal as we go on to have one of the best leadership teams across the country.”