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Yesterday, BARC took a decisive step forward. Punit Goenka in his role as Chairman, BARC announced the issuance of a Request for Information or RFI from...
Nina Jaipuria, the EVP and GM for Sonic and Nickelodeon India, is bullish about the kids genre despite the challenges that exist. Jaipuria, who has been...
The biggest bouquet of channels on Indian television and the second largest player in the GEC space, the Zee Network has been in the limelight recently,...
Very often, an office speaks a lot about the person occupying it. One look at the pearl white walls and the chic steel furnishing, one knows...
Clutter levels showed record-high increases in the US in many TV day parts this year, indicating a reversal of last year when the amount of non-programming...
The best performing channel in India is also the most disciplined. A recent study by Madison Advertising lauds Star Plus for having the shortest ad break...
