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MUMBAI: Rajeev Singh has announced his new role as leader for the transportation & mobility industry across EMEA and APAC at Publicis Sapient. In this position,...
MUMBAI: In the ever-evolving landscape of retail, where consumer expectations shift and technology drives change, visual merchandising has emerged as a powerful force for innovation. Since...
MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent of shoppers actively...
Mumbai: boAt has unveiled new DC-themed designs across boAt’s top selling accessories in collaboration with Warner Bros. This new collection combines the epic characters Batman, Superman,...
Mumbai: The pandemic has affected a substantial amount of businesses globally and has severely impacted the travel and the hospitality sector. The Indian hotel industry has...
Mumbai: Omnichannel beauty retailer Nykaa has brought on board Shilpa Jain as associate vice president (AVP), consumer & market insights. In her new role, Jain will...
MUMBAI: Ford India head of communications Kapil Sharma has been handed over the additional mandate of general manager – consumer marketing, said the company on Thursday....
New Delhi: DDB Mudra Group has unveiled Point of New, an e-book comprising a collection of essays that examine lasting shifts in consumer behaviour brought on...
MUMBAI: A silent crisis has been brewing in the residential segment of TV viewing sector. Even as its viewership increased during the Covid-induced lockdown, sectoral revenues...
MUMBAI: In its latest missive the Telecom Regulatory Authority of India (TRAI) has taken note that broadcasters are only advertising bouquets of their channels and not...
MUMBAI: HDFC Bank announced that it has selected Adobe Marketing Cloud platform to deliver personalized digital experiences to its 37 million customers. This multi-million dollar deal...
MUMBAI: HDFC Bank announced that it has selected Adobe Marketing Cloud platform to deliver personalized digital experiences to its 37 million customers. This multi-million dollar deal...
New Delhi, 28 March: Even when the third phase of digitization of cable television is underway and the country is proceeding towards the final phase, the...
New Delhi, 28 March: Even when the third phase of digitization of cable television is underway and the country is proceeding towards the final phase, the...
MUMBAI: Even as e-commerce giants lure customers via various discount offers throughout the year, this leap year the companies have found yet another reason to attract...
MUMBAI: Even as e-commerce giants lure customers via various discount offers throughout the year, this leap year the companies have found yet another reason to attract...
MUMBAI: While growing up, we all loved the flavour of the soft, creamy choco-filled candy that effortlessly melted in our mouths, leaving us craving for more....
CANNES: In a world where fragmentation and multiple platforms are reducing the ROI (return on investment) for advertisers, there is slowly emerging a big question mark...
MUMBAI: Consumer electronics major Sony has announced a restructuring plan that involves a seven per cent reduction of its global workforce and the selling off of...
MUMBAI: Mainland China’s production of consumer electronics will reach $67.3 billion in 2005 — up 22 per cent from 2004. This data is contained...
MUMBAI: Americans deserve more — they deserve to be told the facts about the digital television transition, what it is and what it means for them....
