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Tag: Concept Public Relations

  • Stellantis awards India communications mandate to Concept PR

    Stellantis awards India communications mandate to Concept PR

    Mumbai: Global automaker and mobility provider Stellantis has announced the appointment of Concept Public Relations (Concept PR) as its PR agency in India for 2022. The agency will consult and execute Stellantis group communication in India along with Jeep and Citroën communication mandates.

    The mandate includes strategic consultation, planning, media relations, issues and crisis management, and integrated campaign development for the group and both brands, said the statement.

    “2022 is a big year for both brands with key products lined up for launch and so our communication strategy will be crucial,” stated Jeep India brand head Nipun Mahajan. “We believe Concept Public Relations (Concept PR) will be the right partner to ensure the brands remain engaging and exciting.”

    “We were impressed with their ideation capabilities, passion and energy, and felt this is the right time to bring in some new thinking for both brands. We are excited for the next phase of Stellantis and look forward to a great year ahead with Concept,” added Citroën India brand head Saurabh Vatsa.

    The mandate will be managed by Concept PR’s nationwide network offices. The account will be serviced by the corporate team in Mumbai complemented with the required topline industry experience in the auto sector from across the Concept network, said the statement.

    “Working with iconic brands like Jeep and Citroën is an honour for everyone in Concept,” said Concept PP managing director Ashish Jalan. “Both brands are at the pinnacle of their craft. This is an exciting opportunity for the Concept family and we are committed to driving significant impact for the brands through effective communication strategies.”

  • Concept Public Relations bags the PR mandate of Epigamia

    Concept Public Relations bags the PR mandate of Epigamia

    Mumbai: Concept Public Relations India (part of the Concept Communications Group), has recently bagged the communications mandate for Epigamia after a competitive, multi-agency pitch contested by the top public relations agencies in India. The brand will be managed from the Mumbai (Head Office) of the agency. Concept will be responsible for handling media relations, strategic communications and brand advisory services for the brand.

    Commenting on the partnership, Siddarth Menon, Chief Marketing Officer, Drums Food International Pvt. Ltd. (Epigamia) said, “We are super kicked to have Concept PR partner us in our PR and Communication mandates. We look forward to leaning on their experience as we continue to increase our brand and geographic footprint”

    On winning the mandate, Ashish Jalan, Director & CEO, Concept Public Relations added, “Epigamia is India’s leading branded fresh FMCG brand and we are truly honored to have been awarded this immense responsibility. Our primary objective will be to develop a compelling communications narrative and advise the brand in navigating this new age of exponential change, new age consumers and increase its brand resonance through the various communications channels available. Concept has always been at the forefront of ideation and we are happy that Epigamia has seen this in our thinking.”

    The new client will help Concept Public Relations further augment its diverse client portfolio which spans across sectors such as Healthcare, BFSI, Auto, Lifestyle, Technology, Real Estate, Entertainment and Government. With experience in various verticals, enhanced emphasis on quality deliverables through innovative planning and execution successful campaigns, the agency envisions being one of the most reputed agencies in India in the coming years.