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Tag: Comedy Central

  • Celebrate this Friendship’s Day with Comedy Central’s Happiest Mutual Friend!

    Celebrate this Friendship’s Day with Comedy Central’s Happiest Mutual Friend!

    MUMBAI: Usually, there are 4 types of friends – The funny one, the fearless adventurer, the OCDish one and the IDGAF friend. Comedy Central has a friend who’s got all these 4 qualities and someone who is known for playing the most embarrassing pranks on his other life long friends. The meaning of his nickname is completely apt for his personality as he has made millions of people around the world happy.

    Comedy Central will be a hosting a Facebook Live with the star of Impractical Jokers James Murray on Friday 3rd August at 6:30 PM to kickstart it’s Friendship’s Day celebrations. 

    Taking this a notch higher, Comedy Central will be airing episodes of ‘Impractical Jokers’ that are handpicked by James Murray on Sunday, 5th August, 10 AM onwards. The show revolves around 4 real-life best friends who love challenging each other to the most outrageous dares and stunts ever caught on hidden camera.

    A delighted James Murray, said,“Impractical Jokers is all about friendship. There’s no one in the world I’d rather laugh with and get embarrassed by than my best friends of 28 years – Sal, Joey and Q.  But no matter what they put me through, I would not have it any other way – they are my dearest friends.  Our fans worldwide have become our friends as well. It makes me so happy to know that we have so many viewers in India. For me, there’s no better way than friendship’s day to connect with my new Indian friends and get to know them better.  I cannot wait to visit India this Fall for my first time to celebrate Impractical Jokers and the Indian release of my book AWAKENED.  Huge thanks to Comedy Central for making this Facebook Live happen!”

  • This Mother’s Day, Comedy Central gifts moms something special…

    This Mother’s Day, Comedy Central gifts moms something special…

    MUMBAI: A big shout-out to all moms across the world! Each year the second Sunday of May is dedicated to mothers of all kind – mothers, grandmothers, godmothers, mothers-in-law, aunts, wives, fellow moms, mentors and women who shower love with a big heart. The love, care and pamper that a mom showers is priceless, and Comedy Central is all set to depict this with a twist!

    On the occasion of Mother’s Day, the channel is about to get all the moms out there for a ROFL session with the mother-daughter duo; Carol and Katherine (Katie) of the show Great News. A bitter-sweet relation wherein Carol; the mother joins a news network as an intern to her producer-daughter Katie. Revel in the telecast of Great News Season 1 that highlights the ‘bring your mom to work day’ concept, especially designed for Mother’s Day. 

    That’s not all, the channel brings to its viewers a comic dose of shows including 2 Broke Girls, Brooklyn Nine-Nine, FRIENDS and lots more to entertain all the beautiful moms.

    This Mother’s Day, plan a day with your mom, do some serious binge watching and laugh till you drop because Comedy Central will make sure you have fabulous Mother’s Day experience.

    Tune in to Comedy Central on May 13th between 2pm and 7pm to watch the telecast of Great News Season 1.

  • Comedy Central presents the long-anticipated return of popular dramedy series Suits Season 7

    Comedy Central presents the long-anticipated return of popular dramedy series Suits Season 7

    MUMBAI: Beloved legal dramedy ‘Suits’ is all set to return to Comedy Central India’s #HappyPlace. The show returns post hiatus to complete the remainder of its 7th Season. While the show is sure to grip ardent fans yet again with its exciting plotlines, what’s exciting to note is that fans in India will get to view the series simultaneously with the U.S. as the show will be simulcast in India and will air at 11 AM IST from 29th March 2018.

    The series which follows intriguing twists and turns in the lives of hot shot lawyer duo Harvey Spector and Mike Ross will see the focus shifting to their relationships with other major characters in the show. While audiences speculate whether Harvey and Donna get together, the remaining episodes of season 7 are also expected to showcase Mike and Rachel’s impending wedding. With five brand new episodes and a two-hour long finale, the show is sure to hook fans once again.

    Excited about the new season, Hashim D’Souza, Programming Head, English Entertainment, Viacom18 shares, “The response to the mid-season finale of Suits was overwhelming. And now, with the second installment going on air this week, especially with the season premiering in India and the US at the same time, the excitement has only grown manifold. Our loyal viewer base across India is waiting in anticipation to the much-awaited return of season 7 starting March 29. This only gives us the impetus to offer more content that is edgy and unique in nature to keep our viewers involved and excited.”

    The series Suits has been renewed for an eighth season following the overwhelming success and demand for more from its faithful fans. Joining the cast as a series regular starting Season 8 will be popular TV and Film star Katherine Heigl. The production of the new season is expected to start April 2018 onward.

    Comedy Central presents Suits Season 7 starting Thursday, March 29, 2018 at 11:00 AM with
    a prime-time repeat telecast on Saturday at 8:00 PM

  • Comedy Central, COLORS INFINITY, MTV Beats & Vh1 centers the spotlight on super – women this Women’s Day

    Comedy Central, COLORS INFINITY, MTV Beats & Vh1 centers the spotlight on super – women this Women’s Day

    MUMBAI: This International Women’s Day, the English and Music channels of Viacom18 are all set to celebrate womanhood, showcasing the contribution of some of our most favorite ladies. Indulge into feet tapping music, and back-to-back episodes of shows that feature women in their various personality shades.

    This Women’s Day, know more of your favorite women celebrities, with ‘O Womaniya’, on MTV Beats

    Show: O Womaniya

    Date and Time: 8th March, 8 AM

    This Women’s Day, MTV Beats gives you more than one reason to celebrate. Get up, close and personal with your favorite B-Town celebs as MTV Beats brings to you some lesser known trivia such as jaw-dropping secrets and funny coincidences from their lives. Not just this, get a chance to make the woman in your life feel special by dedicating songs on MTV Beats Request Box and Beats on Demand.  All this and much more, as MTV Beats calls out  ‘O Womaniya’ this Women’s Day.

    Catch the best of music to celebrate the Womaniyas in Bollywood and in your life, with MTV Beats O Womaniya, on 8th March, 2018.

    Celebrate 12 non-stop hours of Womanhood this Women’s Day, with Comedy Central’s  teen comedy series, Awkward

    Show: Awkward

    Date and Time: 8th March, 8 AM

    This Women’s Day, Comedy Central wants to celebrate the journey of becoming a woman. Women didn’t just “wake up like this”, there were more than a few growing pains before they transformed into the Fabulous creatures they are today! Celebrate the special day with 12 hours of uninterrupted laughter with teen comedy series, Awkward. An unpopular 15-year-old gains immediate, yet unwanted, popularity at her high school when the student body mistakes an accident she has for a suicide attempt, only on Comedy Central.

    Catch 12 hours of non-stop comedy, this Women’s Day, with Awkward, on 8th March, 8 am onwards, only on Comedy Central~Your Happy Place!

    This Women’s Day, celebrate with music from women rockstars, on Vh1 Diva Squad

    Show: Vh1 Diva Squad: Women’s Day Special

    Date and Time: 8th March, 12 PM

    Women have been smashin’ it in the music industry. We’ve been gifted with some super rad content featuring women being incredibly beautiful, powerful, and confident. Tune in to Vh1 Diva Squad for our women-ruled playlist. From Adele’s Rolling in the Deep, to Madonna’s Like a Virgin, Vh1 has got all your favorites covered.

    Let the women who rule music sweep you off your feet, this Women’s Day, with Vh1 Diva Squad, from 12 PM, on 8th March, only on Vh1!

    Catch non-stop episodes of Girlfriend’s Guide To Divorce Season 3 premiere on COLORS INFINITY

    Show: Girlfriends’ Guide To Divorce Season 3

    Date and Time : 8th March, 1 PM

    Tune into COLORS INFINITY this Women’s Day, to catch the Season 3 premier of Girlfriends’ Guide To Divorce. This season is all set to start with a bang with back to back 7 episodes non-stop celebrating womanhood. Catch Season 3 on Thursday, 8th March as we see Abby’s relationship roller-coaster with Coach Mike; from her trying to keep it under wraps through a cover up party to the revelation about this relationship and finally she questioning her future with Mike. From scandals, parties, relationship drama, this season has it all in store for you.

    Tune into COLORS INFINITY this Women’s Day, to catch the Season 3 premier of Girlfriends’ Guide To Divorce with 7 back to back episodes non-stop celebrating womanhood.

  • Comedy Central brings four new shows making it a fabulous february

    Comedy Central brings four new shows making it a fabulous february

    The shortest month of the year is nearly upon us and with February comes a slew of the funniest sitcoms on Comedy Central. We bring to you this month, a mix of Indian television premieres and iconic favorites that you just can’t miss. Catch the Valentine’s Day Special with an entire fourth season of ‘Younger,’ where Liza Miller juggles her feelings for one hunk after another, 10 AM onwards.

    Seasons one and two of the sitcom Superstore will air from Monday to Friday at 9.30 pm. Fans will also get to enjoy Great News (Season 2) and Wrecked, a parody of “Lost,” at 10 PM and 10.30 PM respectively. Comedy Central rounds off the fabulous month with the Indian Television Premiere of Marlon, a delightful classic modern-day family comedy, 27th February onwards, Monday to Friday 10 pm.

    With so much happening and such an interesting line up of shows, February is all set to become one of the most happening and happiest months of the year.

    The All New Line-Up Includes:

    Show: Superstore Season 1-2  

    Date: Monday – Friday, 9:30pm

    Superstore, starring America Ferrera and Ben Feldman, looks at the lives of employees working at a fictional big-box store called “Cloud 9” set in Missouri, USA. Created by Justin Spitzer, the writer of ‘The Office’ and ‘Scrubs’, the show has already been renewed for a third season!

    Show: Great News Season 2  

    Date: 8th February | Monday – Friday, 10:00pm

    The series, set in the world of television news, follows an up-and-coming news producer who finds herself dealing with a new intern: her mother. The show was created and written by Emmy Award winner Tracey Wigfield and co-executive produced by Tina Fey.

    Show: Wrecked Season 2 

    Date: 19th February | Monday – Friday, 10:30pm

    A parody of “Lost”, the show follows the strange antics of a diverse group of survivors after a plane crash on a remote island. The show has been renewed for a third season!

    Show: Marlon S1

    Date: 27th February | Monday – Friday, 10:00pm

    Despite their inability to coexist, divorced couple Marlon Wayne and his ex-wife Ashley try to stay friends for the sake of their two children, Marley and Zack. For this loving (but immature) father, family always does come first – even if he’s the biggest kid of all. The premise of the show is loosely based on Wayans’ own life. The show has been renewed for a second season!

  • Cautious investments serve MTV Beats well

    Cautious investments serve MTV Beats well

    MUMBAI: When digital media made it easy for people to listen to songs anywhere anytime, it sounded like the death knell for music channels on TV. Years later, however, they continue to survive.

    Viacom18 head-youth, music and English entertainment Ferzad Palia told Indiantelevision.com that the consumption of music on television has actually gone through the roof in recent years. “TV viewership is growing because you listen to music on TV and if you liked it then you go out and consume it at whatever point of time. There is no other genre that I know is growing by 50-60 per cent.” Palia said that there was a 60 per cent growth in the music genre on TV in the last four weeks of 2017 as compared with the same period of 2016, quoting Broadcast Audience Research Council (BARC) data.

    With the conversation on digital media intensifying, the Indian music industry is also shifting towards it. Palia said that MTV Beats, a pure-play music channel launched by Viacom 18 in the second half of 2016, is profitable as the management is very cautious about where it invests. “There are different genres, which we did not enter for various reasons as they are financially not feasible.”

    Contrary to what Palia said, a media professional speaking to Indiantelevision.com said that it may not be viable for music channels to sustain beyond a point with licencing prices going up every year and the only monetisation avenue being ad revenue. Stickiness to television is limited today when it comes to music. New songs are repeatedly played after which they are downloaded from paid apps.

    Considering the cost incurred on rising royalty charges and the digital onslaught, Palia said that the company takes a measured approach to launching channels. “We focus on our products, we invest right and we also do not like to over-invest.” He further said that their prime indicator is consumer acceptance that effectively shows up in their revenue. “Eventually, you are in the business for consumers, so that’s what we focus on,” he adds.

    According to FICCI’s 2017 report, the music industry continues to shift towards digital consumption on the back of cheaper data rates, better digital infrastructure and availability of curated digital music on growing digital platforms. In 2016, the Indian music industry was estimated at Rs 12.2 billion and is expected to grow to Rs 25.4 billion by 2021 at a compound annual growth rate of 15.8 per cent.

    Moreover, Palia revealed that the channel is focused on creating its own intellectual property content.

    MTV Beats targets the 15-30 year age group and has hit 400 million annual number of viewers. “While the youngster is watching, the parents are also introduced to this channel, so the entire viewership for us has grown tremendously. What others have done in 10-12 years, we have managed to accomplish in these many months,” he adds.

    The channel’s viewership grew by 118 per cent by the end of 2017. It also ended the year with 25 minutes time spent, becoming the highest watched contemporary music channel.

    In the time to come, MTV Beats aims to grow its roster of shows with more celebrity faces and music-related content.

    Also Read :

    Music channels bet on shows to boost viewership

    PEN to launch Hindi music channel Dream TV

  • Comedy Central sets pace for ultimate celebration with over 100 hours of non-stop FRIENDS ultra marathon for its 6th birthday

    Comedy Central sets pace for ultimate celebration with over 100 hours of non-stop FRIENDS ultra marathon for its 6th birthday

    MUMBAI: Birthdays and New Years are great occasions to make resolutions for participating in marathons. However, this is one marathon which calls for hanging up your running shoes and grabbing the best spot in front of the telly with a bowl of munchies to keep you going because, for the first time ever in the world, Comedy Central is presenting a 5 day long, F.R.I.E.N.D.S Ultra Marathon from January 19 to 23, 11 AM onwards!

    Aiming for a totally different kind of world record where marathons are concerned, Comedy Central ensures over 100 hours of non-stop entertainment, as it gets ready to celebrate its birthday with the world’s best friends ever Joey, Rachel, Monica, Chandler, Phoebe and Ross.

    Bringing in its 6th birthday, the brand is doing a variety of fun activities like hosting the biggest F.R.I.E.N.D.S parties Mumbai, Delhi, Chennai, Pune and Kolkata, Watch & Win contest with official F.R.I.E.N.D.S Merchandise rewarding the longest binge sessions through 5 days. Comedy Central, in partnership with Airbnb, is hosting the Longest Slumber Party and many more engaging activities on their social media pages. After all, what’s a birthday without F.R.I.E.N.D.S.?

    Commenting on this one of a kind campaign, Viacom18, Head- Youth, Music and English Entertainment, Ferzad Palia shared, “When we launched Comedy Central 6 years ago, our goal was simple – we wanted to give India a place for quality English Comedy Entertainment. And within months of its launch, we realized that the audience and the advertisers were not only lapping our content up but wanted more of it. Over the years, Comedy Central has been loved for showcasing the best in quality entertainment such as The Mindy Project, The Graham Norton Show, SNL, Suits and Young Sheldon. But F.R.I.E.N.D.S. is the one show that refuses to lose its hold over the audience no matter what. It’s a show that holds the same appeal that an old friend does – it’s comforting, it’s relatable, and it makes you feel good. Thus, today, when we are celebrating our 6th Birthday, it was but natural for us to celebrate it with F.R.I.E.N.D.S. Also, this is just the beginning. The never been done before, 100-hour binge for F.R.I.E.N.D.S is just a small peek of the disruptive programming that we have planned for our viewers in 2018.”

    Launched in India on January 23, 2012, Comedy Central enjoys a viewership share of 30% and has remained a steady/consecutive No.1 in viewership last year. With 4.5+mn social media followers, that is growing each week, the brand has persistently worked towards engaging content for consumers with specially curated show categories, consumer products and pro-socio campaigns. Source (BARC: 15-40 Mega cities AB)

    Comedy Central has created its distinct place in consumers’ hearts with special offers across multiple platforms such as Watch With The World – bringing to India world class shows such as Suits, Young Sheldon, Will & Grace, Brooklyn Nine-Nine and more, in real time; Spread The Cheer – pro-socio campaign offering joy and happiness; Comedy Central LOL Club Cards – gifting specially curated offers for it fans. The unique initiatives undertaken by the brand has also won 40+ awards over the past 6 years across India, Asia and the World, making it the number 1 in English Entertainment industry.

    Comedy Central boasts of partnerships with marquee brands like Café Coffee Day, Mad Over Donuts, Gold’s Gym, Kidzania, Radio One to maximize reach amongst its consumers across age groups and personalities. The brand also strives to bring on more smiles through its annual CSR initiative – Spread The Cheer. The latest edition, in association with several NGOs such as Give India, Bhumi, Deepalaya to name a few, has spread the cheer amongst many deserving but less fortunate children. With such innovative initiatives, Comedy Central will strive to remain India’s Happiest Place.

  • Comedy central presents ‘spread the cheer’ to shower joy this christmas season

    Comedy central presents ‘spread the cheer’ to shower joy this christmas season

    MUMBAI: As Christmas is right around the corner and the season’s celebrations are in full swing, Comedy Central- Your #HappyPlace is set to bring abundant joy with the 3rd edition of its iconic happiness campaign Spread The Cheer. Encouraging the spirit of giving, the brand partners with Mad Over Donuts and Café Coffee Day to create India’s Largest Secret Santa Initiative.

    Kicking off the Spread The Cheer campaign, Comedy Central presented a fun-filled Football tournament at St. Andrews Turf, Mumbai on December 20. The entertaining match between Slum Soccer Krida Vikas Sanstha and Roots Football Academy witnessed celebrities and sports aficionados alike such as Dino Morea, Shibani Dandekar, Azeem Banatwalla, Mandana Karimi, Gabriela Demetriades and many more, including founder of Roots Academy, Santino Morea and Harpreet Baweja.

    To celebrate one of the most loved and exciting Christmas traditions, India’s Largest Secret Santa Initiative, in partnership with Give India, was launched via a microsite on December 20. The initiative encourages consumers to become the Santa themselves, through making meaningful donations this Christmas. Comedy Central also partners with NGO Bhumi and Mad Over Donut to fund meals for over 1000 underprivileged children. Taking the spirit of gifting a notch higher, Comedy Central sets up donation boxes between December 22-28 at Café Coffee Day branches. The brand encourages visitors of Café Coffee Day to donate their old books, clothes and toys in these boxes.

    From 25th December to 31st January, Comedy Central is counting down to the new year, with the naughtiest and the nicest shows of 2017!

    The channel has categorized their best shows from 2017 into:

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  • Sony Pix climbs to the top after 15 weeks in BARC ratings

    Sony Pix climbs to the top after 15 weeks in BARC ratings

    MUMBAI: Sony Pix climbs to the top spot from the third position in the English movies genre with a hike in ratings for Broadcast Audience Research Council (BARC) week 47 all India ratings. Star Movies drops a slot from its pole position. Comedy Central stays on top in the English entertainment genre. Zee Cafe climbs two spots to the second position. In English movies genre, MNX drops two slots to the fourth position.

    English Movies

    Sony Pix tops the chart with 3134 impressions (000s) sum as compared to last week’s 2556 impressions (000s) sum. Sony Pix was on top in week 31 with 3100 impressions (000s) sum last time. Star Movies drops a slot to the second position with 3001 impressions (000s) sum compared to last week’s 3304 impressions (000s) sum. Movies Now climbs a spot to the third position with a slight increase in ratings with 2540 impressions (000s) sum. MNX, with a big drop, comes to the fourth position from second with 2150 impressions (000s) sum. HBO sits at fifth position with 1564 impressions (000s) sum.

    Top shows in the genre were Jurassic Park on Movies Now followed by Apocalypto on Sony Six.

    English Entertainment

    Comedy Central, with a slight increase in ratings, comfortably sits at the top slot with 421 impressions (000s) sum. Zee Cafe climbs two slots to the second position with 347 impressions (000s) sum followed by Colors Infinity SD with 232 impressions (000s) sum. Star World, witnessing a deep fall in ratings, drops two slots to the fourth position with 194 impressions (000s) sum as compared to 328 impressions (000s) sum last week. AXN stays in the fifth position with 153 impressions (000s) sum.

  • Sony BBC Earth enters top 5 in infotainment

    Sony BBC Earth enters top 5 in infotainment

    MUMBAI: Comedy Central retained its leadership despite a fall in the ratings in the English entertainment genre according to all-India BARC week 43 data. Movies Now emerged as the leader in the English movies genre.

    Sony BBC Earth made an entry in the top five infotainment channels’ list while Nat Geo Wild dropped out of the list.

    English Entertainment

    Comedy Central and Zee Cafe retained their first and second positions with 284 Impressions (000s) sum and 253 Impressions (000s) sum respectively.

    Star World and Colors Infinity SD placed third and fourth with 249 Impressions (000s) sum and 186 Impressions (000s) sum respectively.

    AXN retains its last position with a slight dip in the ratings with 125 Impressions (000s) sum as compared to last week’s 135 Impressions (000s) sum.

    English Movies

    Movies Now sits on top position with 2839 Impressions (000s) sum. Star Movies slips to the second position with 2810 Impressions (000s) sum.

    Sony Pix and MNX stood third and fourth in this week with 2747 Impressions (000s) sum and 2585 Impressions (000s) sum respectively.

    HBO retained its fifth position with 1904 Impressions (000s) sum.

    Infotainment

    Discovery channel and History TV 18 retained their first and second positions with 3699 Impressions (000s) sum and 3334 Impressions (000s) sum respectively.

    National Geographic Channel and Animal Planet replaced their third and fourth respectively with 2798 Impressions (000s) sum and 2781 Impressions (000s) sum.

    Sony BBC Earth emerged as a new entrant in the last position with 2611 Impressions (000s) sum.

    Lifestyle

    Living Foodz, Fox Life, FYI TV18, TLC and Food Food retained their first, second, third, fourth and fifth position respectively with 1361 Impressions (000s) sum, 848 Impressions (000s) sum, 764 Impressions (000s) sum 467 Impressions (000s) sum and 435 Impressions (000s) sum.