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Tag: College Rivals

  • Global Kartel partners with Ampverse DMI for College Rivals season two

    Global Kartel partners with Ampverse DMI for College Rivals season two

    Mumbai: Global Kartel, a marketing and advertising agency, has joined forces with Ampverse DMI for the second season of their innovative IP College Rivals, an Indian esports and entertainment college talent hunt.

    Positioned as India’s largest esports talent hunt, College Rivals seamlessly blends music, pop culture, and comedy to create a unique experience. With Global Kartel and its youth marketing arm, BoomPanda on board, the IP will benefit from comprehensive marketing expertise and innovative strategies tailored to engage the youth demographic.

    Moreover, Global Kartel has a rich background of collaborating with over 100 plus clients on more than 1000 projects, including prominent brands like Paytm Insider, Zomato, Nodwin Gaming, Groww, EatClub, ZEE Entertainment, Rapido, Amazon Pay, and Colors Infinity. Their contributions to the success of major events such Dreamhack, NH7 Bacardi Weekender, Zomaland and Sunburn featuring Martin Martin Garrix India tour showcase their ability to drive large-scale initiatives and pioneering the student ticket category in the Indian entertainment industry.

    By leveraging the expertise of Global Kartel, Ampverse DMI looks to ensure maximum participation, enhance audience engagement, and boost brand visibility for College Rivals season two.

    Commenting on their partnership, Global Kartel CBO & co-founder Adesh Kolhe stated, “We are excited to join hands with Ampverse DMI for the second season of College Rivals. At Global Kartel, we have always believed in the power of innovative and immersive experiences, and College Rivals is a shining example of this. With our extensive experience in brand, commerce, content, and creativity, we aim to bring an unparalleled level of excitement and engagement to the IP. The synergy of gaming, pop culture, and entertainment in College Rivals offers a unique format that we are excited to amplify through our strategic marketing efforts. We look forward to enhancing this landmark event and contributing to the discovery of the next generation of esports talent in India.”

    Since its inception, College Rivals has connected college students’ passion for gaming with their aspiration to become professional players. Its first season garnered over 100 million views and attracted 92,000 plus participants across five cities and 25 colleges.

    Season two promises to be even more spectacular, with Global Kartel designing and executing on-ground activations and youth marketing campaigns across 50 plus colleges in 20 cities to ensure high levels of participation and excitement. Players will compete in popular games such as BGMI, Valorant, and EAFC 24, vying for a total prize pool of Rs 50 lakhs.

    “College Rivals Season 2 is poised to ignite and empower collegiate rivalries, and our partnership with Global Kartel’s youth marketing arm BoomPanda is pivotal in aiming to unite and enhance impact through shared passion and purpose. Together, we are pioneering new avenues of collaboration across campuses in India, catalyzing innovation and cultivating camaraderie that transcends traditional competition, while innovating in-ground activations,” said Ampverse DMI country head Ashwin Haryani.

    With College Rivals season two already underway, the partnership between Global Kartel and Ampverse DMI promises to set new standards in collegiate esports and entertainment.

  • College Rivals ropes in Acer and Sony to enhance the grand finale experience

    College Rivals ropes in Acer and Sony to enhance the grand finale experience

    Mumbai: College Rivals, Esports talent hunt, has partnered with gaming giants Acer as the co-powered sponsor and Sony as the official gaming headset partner for its highly anticipated grand finale, set to take place on  3 March at Nesco, Mumbai.

    College Rivals, the pioneering intellectual property (IP) of Ampverse, Asia’s largest gaming communities, and IPs, in collaboration with DMI Finance, has harnessed the vast talent pool within college campuses nationwide by offering students an innovative platform to display their gaming skills

    Being one of the world’s top ICT companies, Acer will elevate the stature of the LAN finale, contributing to its experiential appeal. Meanwhile the association of Sony, the multinational conglomerate brings an immersive gaming experience with their cutting-edge gaming headphones, Sony Inzone, elevating gameplay for all participants.

    Sharing his thoughts on onboarding prominent Esports names for the one-of-a-kind finale, Ashwin Haryani, Country Head of Ampverse, India said, “We are delighted to join forces with Acer and Sony, whose shared vision of transforming India’s Esports landscape through College Rivals resonates with ours. College Rivals, as an impactful IP of Ampverse, is committed to establishing a sustainable ecosystem for the nation’s burgeoning gamers. With the backing of these industry leaders, we will be able to deliver an unparalleled experience for not only our finalists but for all attendees.”

    TP-Link, the reliably smart global networking provider has joined the grand finale as the official Networking Partner. The brand’s expertise in providing top-notch networking solutions will ensure seamless connectivity and smooth gaming experience for all finalists.

    The event boasts an impressive lineup of partners, including, Nostra as the Associate Partner, Jio Games as the Media Partner, Radiocity 91.1 FM as the Radio Partner, and Crepdog Crew as the Streetwear Partner.

    This one-of-a-kind experiential event will feature 24 finalists selected from colleges nationwide, competing across five titles including BGMI, Road to Valor, Valorant, Tekken7, and FIFA 23 on three different platforms.

    Distinguished Esports personalities including Naman Mathur (Mortal), Payal Dhare (PayalGaming), Tanmay Singh (ScoutOP), and others will grace the event, engaging with attendees.

    In addition, prominent Esports organizations like Revenant Esports, Orangutan Esports, and Entity Gaming will be present at the finale, offering fans a chance to interact and learn from the best in the industry.

    Adding to the excitement, music artists Seedhe Maut, Muhfaad, and Char Diwari will deliver electrifying live performances.

    Attendees will also be able to enjoy arcade gaming zones, a cosplay competition, racing simulators, and various food and beverage options.

    Fans can avail their tickets for the grand finale on BookMyShow, the event’s official ticketing partner.

    For those who are unable to witness the action live, the grand finale will be streamed live on Youtube, Facebook Gaming, Twitch, Kick, Glance, JioGames, JioTV, Loco, and Rooter.

    The production of the College Rivals grand finale will be handled by Gently Altered.

  • Top five highlights you can’t miss at the College Rivals LAN finale

    Top five highlights you can’t miss at the College Rivals LAN finale

    Mumbai: With a stellar lineup boasting prominent esports and music personalities, College Rivals, India’s largest esports talent hunt, will culminate in an electrifying fashion at Nesco, Mumbai on 3 March. For months, the pioneering intellectual property of Ampverse, Asia’s largest ecosystem of gaming communities and IPs, in collaboration with DMI Finance, has offered college students across India the unprecedented opportunity to showcase their esports prowess.

    Now, the grand finale of the event promises a similarly groundbreaking experience for its attendees alongside food and beverages and chill lounges. Whether you are a hardcore gamer, a music enthusiast, or a cosplay aficionado, here are the top five exciting activities in store for everyone at the one-of-a-kind experiential LAN finale:

    Live music performances

    In what will be a first in Indian Esports, the country’s well-renowned music sensations will be performing live at a LAN event finale. Fans will get the unique opportunity to groove to the beats of notable music artists Seedhe Maut, composed of Siddhant Sharma and Abhijay Negi, alongside Gaurav Pal aka Muhfaad, and Garv Taneja aka Char Diwaari. Their live performances will add an extra layer of excitement to the event.

    Meet and greet with e-sports personalities

    Gaming enthusiasts will have an exciting opportunity to rub shoulders with renowned esports personalities such as Naman Mathur (Mortal), Payal Dhare (PayalGaming), Tanmay Singh (ScoutOP), Aniket Sood (Kinganbru), Prishita Nair (MintyGal), Paras Singh (ParasOfficial), Jimesh Parmar (Jimmy Gaming), and Neha Gupta (Naira Gaming). This will be their chance to create unforgettable memories by interacting with some of the biggest names in the Indian gaming community.

    LAN finals

    Hardcore esports fans will be witnessing the ultimate showdown as 28 finalists, selected from a competitive pool of 92,000 participants representing colleges across the country, will battle it out individually across five titles on three different platforms. Whether it is the intense action of BGMI, Road to Valor, Valorant, Tekken 7, or FIFA 23, the attendees can expect nothing short of top-notch gameplay and fierce competition.

    Arcade gaming zones

    Taking a break from the main event, attendees will be able to dive into the world of arcade gaming. From racing simulators to classic arcade games, there will be something for everyone to enjoy. By testing your skills, and challenging your friends, this will serve as the perfect medium to experience the nostalgia of retro gaming.

    Cosplay competition

    Whether you are an experienced cosplayer or making your debut, this will be your chance to shine by embracing your favorite characters and showcasing your creativity. Expect to see a diverse range of costumes inspired by beloved video game characters, anime icons, and pop culture references.

  • College Rivals orchestrates exciting blend of dance and esports in Mumbai

    College Rivals orchestrates exciting blend of dance and esports in Mumbai

    Mumbai: Taking cues from the inaugural Olympic Esports Series, College Rivals, India’s largest esports talent hunt, brought an electrifying blend of dance and esports to the streets of Mumbai through flash mobs at Carter Road, Marine Drive, and Juhu on Saturday and Sunday.

    The first edition of the Olympic Esports Series in Singapore last year included the competitive title Just Dance which is a motion-based music video game that challenges players to mimic the choreography of on-screen dancers using motion controllers.

    Aiming to showcase the dynamic synergy between dance and Esports in a similar engaging manner, College Rivals set the stage for an immersive experience of flash mobs for audiences at Carter Road on 17 February followed by Marine Drive and Juhu on 18 February.

    The performances were set to the ‘Rivalry’ anthem, a song earlier released by Ampverse, Asia’s largest ecosystem of gaming communities and IPs, as a tribute to the gaming ecosystem, which reflected their commitment to the community.

    This innovative initiative, featuring the professional dance group ‘Dramatic Mob,’ serves as a testament to College Rivals’ commitment to pushing boundaries and redefining the Esports landscape in India.

    College Rivals, the inaugural intellectual property of Ampverse in collaboration with DMI Finance, has tapped into the immense talent pool within college campuses across the country and revolutionized India’s Esports landscape by providing a pioneering platform for students to showcase their gaming prowess.

    The grand finale of College Rivals will be a one-of-a-kind experiential LAN event where 28 finalists selected from colleges nationwide will compete individually across six titles on March 3 at Nesco, Mumbai.

    In addition to flash mobs, College Rivals also spread cheer by offering complimentary tea to students across various colleges, including HR College, KC College, Jai Hind College, RD National, Rizvi, Xaviers, Mithibai, NM, and NMIMS in South Bombay, Bandra, and Vile Parle from 15 to 17 February.

    As part of this activation, they provided the opportunity to obtain free tickets to their grand finale for a select few who participated in contests and activities.

    Fans can book their tickets here: https://in.bookmyshow.com/sports/college-rivals-grand-finale/ET00385748

    For those who are unable to witness the action live, the grand finale will be streamed live on Youtube, Facebook Gaming, Twitch, Kick, Glance, JioGames, JioTV, Loco, and Rooter.

  • Esports athlete Scout invites students to join College Rivals competition in Delhi

    Esports athlete Scout invites students to join College Rivals competition in Delhi

    Mumbai: Gaming truck ‘College Rivals’ was united with India’s vibrant esports community for an electrifying start as it embarked on its impressive journey from Delhi. Amidst the esports action more than 1000 gaming fans cheered and were thrilled to engage with iconic esports athlete and streamer, Scout who visited the city inviting college students to join the rivalry at Delhi Technological University.

    Kickstarting its journey from IIIT-Delhi, the gaming truck will also visit other prestigious colleges in the city, such as Delhi Technological University, Galgotias University, Shiv Nadar University, and Amity University. It aims to cover 5,000 kilometers to reach gaming enthusiasts across the length and breadth of the country. The college rivals gaming truck is set to revolutionise the Indian esports ecosystem by engaging with students,  facilitating player selections, and providing a wide range of immersive experiences, including intense esports, vibrant tournaments, influencer interactions, and live DJ music. ‘College Rivals’ is a groundbreaking new esports competition, that promises to be a festival of non-stop fun, and unlimited entertainment launched by Ampverse, Asia’s largest ecosystem of gaming communities and IPs, in a joint venture with DMI Finance.

    Expressing his excitement, Tanmay Singh Athlete aka Scout, said “I feel honored and thrilled to invite students to be a part of College Rivals and take the gaming world by storm with this competitive esports tournament. College Rivals sets itself apart from the rest of the gaming ecosystem by providing thrilling career opportunities to esports enthusiasts across the country. College Rivals has truly set a new benchmark and is a testament to the rapid growth of the esports ecosystem in India. The tournaments are one of a kind and are sure to play a pivotal role in boosting a promising future for aspiring gamers and players.”

    Colleg Rivals grand finale is scheduled for mid-September and will mark the conclusion of the Delhi leg following its journey to other cities such as Hyderabad, Bangalore, Pune, and Mumbai. The unique collegiate festival invites students and gamers from all across the country to join the competition and be prepared for an event that will truly unleash India’s gaming potential!