MUMBAI: It’s bottling a major partnership with the famous Bhartia brothers – Shyam and Hari. Atlanta-based The Coca -Cola Co today announced that it has reached...
Mumbai: Bigg Boss Telugu, the most popular reality show in the twin states of AP & Telangana has kicked off its seventh edition with much enthusiasm....
Mumbai: Coca-Cola India has rolled out a technological product innovation-a “locked” Coke, which is a limited edition bottle of the beverage for the festive season. The...
Mumbai: Although an American brand, Colgate is the only brand in India purchased by more than half of all households. Another interesting fact about the brand...
Mumbai: The biggest rivalry in advertising history is in full view once again as the two beverage giants PepsiCo and The Coca-Cola Company engage in an...
Mumbai: What seemed like a simple act by Portugal footballer Cristiano Ronaldo of moving aside two bottles of Coke and replacing them with a bottle of...
MUMBAI/NEW DELHI: If there’s something sacred for any brand, it is the logo! A logo is like the skin to a brand’s soul. It is what...
MUMBAI: Taking forward its vision to become a ‘Total Beverage Company with strong local roots’, Coca-Cola India announced West Bengal as its key growth market and...
MUMBAI: Dentsu X, an integrated media specialist from Dentsu Aegis Network, has roped in Arabinda Ghosh as chief strategy officer. He will report to Roopam Garg,...
MUMBAI: Hathway Bhawani Cabletel and Datacom’s managing director and CEO Sameer Joseph has resigned with immediate effect, that is, 4 October, 2017. With an experience of...
MUMBAI: Leo Burnett India has boosted its senior team and strategy offering by promoting Ajeeta Bharadwaj to the role of Planning Head in Mumbai. Bharadwaj, who...
MUMBAI: Leo Burnett India has boosted its senior team and strategy offering by promoting Ajeeta Bharadwaj to the role of Planning Head in Mumbai. Bharadwaj, who...
MUMBAI: BBDO India announced Ritu Sharda as the new senior executive creative director in Delhi. Sharda joins the leadership as part of the reputed team behind...
MUMBAI: BBDO India announced Ritu Sharda as the new senior executive creative director in Delhi. Sharda joins the leadership as part of the reputed team behind...
NEW DELHI: Coca-Cola has launched a new activation campaign as part of its global sustainability programne aimed at upscaling used Coca-Cola bottles to encourage consumers to...
MUMBAI: Judges have come and gone, but what had remained consistent about Fox’s American Idol apart from host Ryan Seacrest, are the sponsors. However, in...
MUMBAI: In 2004, it was a stormy period for Indian ad agencies as the multinational invasion was in full force. Lintas India had already been taken...
Suddenly, there is a new global tidal wave of change all over the Asian region, the obvious signs are people on the move, new developments and...
MUMBAI: Music publisher and online publishing administrator Kobalt Music Group has been signed up by footballs’ governing body Fifa to be the exclusive worldwide licensor and...
Having been in the country for nine years now LG Electornics is for the first time using a Bollywood star as its brand ambassador. It has...
MUMBAI: Even as Tata Sky DTH service is set for a mid-2006 launch, Zee’s DTH service Dish TV is ramping up to stay ahead of the...
MUMBAI: Even as Tata Sky DTH service is set for a mid-2006 launch, Zee’s DTH service Dish TV is ramping up to stay ahead of the...
MUMBAI: It was not just Fantasia Barrino that came out on top of Fox’s recently concluded music based reality show American Idol. Research conducted by America’s...
MUMBAI: The one partnership that has sustained the modern Olympic Movement more than any other has been further extended. Coca-Cola has extended its sponsorship for the...
The ‘Only Smiles, No tears‘ entertainment channel SAB TV is raring to go places. The channel, which has carved a niche for itself with its humour...
MUMBAI: With the brouhaha over the pesticide controversy having died down for the cola majors, Coca Cola has announced a number of on-ground activities for the...
His diminutive size may well fool you. His high pitched voice may mislead you. But make no mistake. Sam Balsara is a powerhouse, a giant of...
NEW DELHI: Coca Cola claims to have stolen a march over arch rival Pepsi with its new thanda theme TVC yielding much more dividend than anticipated....
MUMBAI: Mindshare South Asia chief Andre Nair is gradually unveiling his gameplan for the media powerhouse in India. His main task has been bringing in professionals...
Lashkara, part of the eight-channel bouquet of Reminiscent Television Network (RTV), has just completed two years in existence and is currently the No.1 Punjabi language channel,...

