Three months back Ashok Namboodiri replaced Star India’s Kannada entertainment channel Suvarna’s business head Anup Chandrasekharan. Namboodiri hails from a very strong FMCG background with more...
Three months back Ashok Namboodiri replaced Star India’s Kannada entertainment channel Suvarna’s business head Anup Chandrasekharan. Namboodiri hails from a very strong FMCG background with more...
MUMBAI: In January 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 51 out of 102 advertisements. Out of 51 advertisements against which complaints were upheld, 13...
MUMBAI: In January 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 51 out of 102 advertisements. Out of 51 advertisements against which complaints were upheld, 13...
MUMBAI Reaching out to millions of hearts every day, Coca-Cola has launched the local rendition of its new global campaign in India – “Taste the Feeling”....
MUMBAI Reaching out to millions of hearts every day, Coca-Cola has launched the local rendition of its new global campaign in India – “Taste the Feeling”....
MUMBAI: Taste the Feeling by artist Avicii will be the anthem for the Coca-Cola UEFA EURO 2016 campaign as it complements the creative idea that the...
MUMBAI: Taste the Feeling by artist Avicii will be the anthem for the Coca-Cola UEFA EURO 2016 campaign as it complements the creative idea that the...
MUMBAI: The latest instalment of cricket’s flagship franchise – the Indian Premier League (IPL) is almost here and the official broadcaster Sony Pictures Networks (SPN) India is going...
MUMBAI: The latest instalment of cricket’s flagship franchise – the Indian Premier League (IPL) is almost here and the official broadcaster Sony Pictures Networks (SPN) India is going...
MUMBAI: Network18 Media & Investments has appointed National Award winning Indian lyricist, screenwriter and ad-guru Prasoon Joshi as additional director. Designated as an independent director,...
MUMBAI: MediaCom has had a successful 2015, picking up $2.6 billion in new business from both existing and new partners. Since the start of 2015...
MUMBAI: NDTV, Coca-Cola and UN-Habitat once again came together with campaign ambassador Sourav Ganguly to support the 6 hour telethon that went live across all channels...
MUMBAI: NDTV, Coca-Cola and UN-Habitat will once again come together with campaign ambassador Sourav Ganguly to support the 6 hour telethon co-hosted by bollywood celebrity Ranveer Singh. It will...
MUMBAI: After a stint of more than nine years, Viacom 18 EVP and MTV & MTV Indies business head Aditya Swamy has put in his papers....
NEW DELHI: Qyuki Digital Media and Coca-Cola India have produced a special digital short film paying tribute to the real heroes of India – the jawans on...
MUMBAI: Thums Up, India’s iconic soft drink brand marked the country’s 69th Independence Day with a tribute to the nation’s Real Heroes and the country used this film...
MUMBAI: Effie Worldwide has released its global rankings for the most effective marketers, brands, agency holding groups, agency networks, agency offices and independent agencies according to...
MUMBAI: Grey Group India has appointed Vishal Ahluwalia as vice president and office head of its Bangalore ops. He will be reporting to Grey Group India...
MUMBAI: An experiment that began with fusion music over three seasons back is all set to return once again. Coke Studio @MTV season four is all...
MUMBAI: The launch of Indian Super League (ISL), made many doubt if the country’s original football league would be able to sustain or not. However, putting...
MUMBAI: One of the world’s largest express transportation company FedEx, has announced its association with the Coca Cola International Premier Tennis League. The league will be...
MUMBAI: The national carrier of the state of Qatar, Qatar Airways, has teamed up with Coca-Cola International Premier Tennis League (IPTL) as the presenting sponsor for...
MUMBAI: The upcoming International Premier Tennis League (IPTL) has got a title sponsor in Coca-Cola. The brand which is associated with large sporting events ranging...
With just couple of hours to go before people dress up to trick or treat for Halloween, one thing that comes to mind is the Pepsi...
MUMBAI: Continuing the expansion of the its product portfolio, the beverage giant Coca Cola India unveiled yet another strategic bet in its journey to achieve its...
It was in April that Facebook announced that it had 100 million active users in India, and was aiming at touching the one billion landmark. The...
MUMBAI: Taking a cue from Health Minister Dr Harsh Vardhan, who has been pushing for higher tax on tobacco products, the Finance Minister Arun Jaitley took...
NEW DELHI: Coca-Cola has launched a new activation campaign as part of its global sustainability programne aimed at upscaling used Coca-Cola bottles to encourage consumers to...
KOLKATA: The trend of companies looking at sponsoring sports events to generate brand recognition, though at a nascent stage yet, is catching on in the east...
MUMBAI: Hindustan Coca-Cola Beverages, the company owned bottling partner of The Coca-Cola Company in India, has appointed Gaurav Chaturvedi as the new Human Resource vice president....
MUMBAI: With just over two months left for the biggest football bonanza to start, The Coca-Cola Company has launched a campaign to celebrate the game as...
MUMBAI: Winning a Cannes Lions is every brands and agency’s ultimate vision. And, for McDonald’s it has been a common phenomenon. Since 1979, it has...
MUMBAI: In an era when marketing isn’t just showing advertisements on television or putting on newspapers, brands are finding ways to reach out to its customers....
MUMBAI: Bhaskar Ghosh joins the senior leadership team at the Delhi headquartered Hakuhodo Percept, as National Client Services Director. The former Branch Head of Rediffusion- Delhi,...
MUMBAI: Dentsu Inc Tokyo has achieved a triple win at AdFest 2014 by winning Agency of the Year, Agency Network of the Year and Interactive Agency...
MUMBAI: This New Year, the brand universally synonymous with happiness, Coca-Cola,gives a refreshing new twist to ‘Open Happiness’ and urges consumers to revel in the joys...
MUMBAI: KPMG under the aegis of CII released a report titled Business of Sports – Shaping a Successful Innings for the Indian Sports Industry. The report...
MUMBAI: Ogilvy & Mather announced today the promotion of Chris Garbutt to Chief Creative Officer of Ogilvy & Mather East. He is currently Chief Creative Officer...
NEW DELHI: Samsung was the most popular social-media brand worldwide in 2013, according to Starcount, which compiled data across Facebook, YouTube and other sites to come...
MUMBAI: The Countdown has begun for the arrival of the ultimate FIFA World Cup™ Trophy Tour by Coca-Cola in Kolkata. Football fans will get a...
MUMBAI: DDB Mudra has roped in Sambit Mohanty (fondly known as Sam) as creative head, North. Sambit will be based out of Delhi and will report...
WThere was a time when music channels meant only MTV and Channel [V]. Today however, many more names are jostling for space in this category, with...
MSLGROUP, Publicis Groupe’s strategic communications and engagement consultancy, was named the ‘Best Corporate Consultancy in the World 2013’ by The Holmes Report, one of the most...
MUMBAI: This year, Apple has re-written history by replacing Coca-Cola, the number one brand for the past 13 years, as the new numero uno in the...
MUMBAI: This year, Apple has re-written history by replacing Coca-Cola, the number one brand for the past 13 years, as the new numero uno in the...
MUMBAI: This year, Apple has re-written history by replacing Coca-Cola, the number one brand for the past 13 years, as the new numero uno in the...
MUMBAI: Building on its signature Chalo Apni Chaal idea, brand Sprite is inviting teens to unleash their talent and creativity on portals and social networks with...
MUMBAI: Limca has launched its new summer campaign with brand ambassador Kareena Kapoor who urges consumers to strive for bigger and better things in life, in...
MUMBAI: Soft drink major Coca-Cola has announced its new summer campaign, ‘Bewajah Khushiyan Lutao, Coca-Cola Pilao’. Through this communication, the brand is looking to bring a...