Mumbai: This Diwali, Coca-Cola proudly introduces a pioneering fusion of art and technology; bringing an exciting development to help consumers send customised wishes to their near...
Mumbai: Coke Studio with its phenomenal success as a music platform with different genres of music continues to celebrate talented & emerging artists with the launch...
Mumbai: Talod Food Products Private Limited (TFPPL) is thrilled to welcome Samit Shah as its chief operating officer, effective from 16 October 2023. Samit Shah is...
Mumbai: As India gears up for the vibrant and spirited festivities of Durga Puja, Coca-Cola in India is thrilled to announce its new festive campaign, “Coke-er...
Mumbai As the ICC World Cup 2023 approaches, Disney Star reveals its 26 esteemed sponsors, featuring prominent brands including PhonePe, Mahindra & Mahindra Ltd, Dream11, Hindustan...
Mumbai: India’s homegrown beverage brand The Coca-Cola Company, is excited to announce the launch of ‘Thums Up Fan Pulse’, an innovative and immersive cricket experience in...
Mumbai: – Having worked with marquee clients like, Loreal, Colgate Palmolive, Coca-Cola, Nestle, Pepsi, Johnson & Johnson, Bayer, Diageo, and Unilever globally, Kantar, the world’s leading...
Mumbai: Ramesh Chauhan has done it again. After selling his brands – Thums Up, Maaza, Citra, Gold Spot and Limca to Coca Cola almost three decades...
Mumbai: Everyone is talking about inflation these days. The cost of living is rising, and people are struggling to make ends meet. In such an unstable...
Mumbai: L’Oréal announced the appointment of Aseem Kaushik as managing director for India on Monday. Kaushik took over for Amit Jain, who decided to retire at...
Mumbai: Coca-Cola India has rolled out a technological product innovation-a “locked” Coke, which is a limited edition bottle of the beverage for the festive season. The...
Mumbai : TAM media research’s subdivision AdEx India has released the half yearly report for advertising in the general entertainment channel (GEC genre). According to recent...
Mumbai: Thums Up, Coca-Cola India’s first billion-dollar homegrown brand, has unveiled a new ‘StumpCam’ campaign, just in time for the ICC T20 Men’s World Cup. This...
Mumbai: Hindustan Coca-Cola Beverages (HCCB) has announced Juan Pablo Rodriguez as the new general manager and chief executive officer for HCCB. Rodriguez, currently the chief commercial...
Mumbai: Hosted by a Bollywood filmmaker, the popular stunt-based reality show produced by Endemol Shine India Khatron Ke Khiladi is back on Colors, according to a...
Mumbai: With ad volumes of 5022.9 (against last week’s 4557.7), FMCG giant Hindustan Unilever Ltd (HUL) was the top advertiser in the ninth week of 2022...
Mumbai: With ad volumes of 4557.7 (against last week’s 4940.43), FMCG firm Hindustan Unilever was the top advertiser in the eight week of 2022 (19 to...
Mumbai: The Coca-Cola Company has recently appointed former Tata Consumer Products executive Ruchira Bhattacharya as its new marketing director for emerging categories. Bhattacharya confirmed the development...
Mumbai: The Coca-Cola Company has appointed Aditi Anand as the head of creative strategy for brand Coca-Cola for India and South-West Asia. Before joining Coca-Cola, Aditi...
New Delhi: Coca-Cola on Thursday strengthened its leadership team and appointed Devyani Rajya Laxmi Rana, as vice president Public Affairs, Communications, and Sustainability for India and...
Mumbai: What seemed like a simple act by Portugal footballer Cristiano Ronaldo of moving aside two bottles of Coke and replacing them with a bottle of...
NEW DELHI: UAE-based real estate developer Emaar Group has appointed Chandrasekar Radhakrishnan as its new head of marketing. He joins Emaar this month after stints with...
NEW DELHI: Wrapping up a rather tiring and complicated year that 2020 was, the season of joy and love is finally here with Christmas. While the...
NEW DELHI: Pepsi been focusing on the reduced prices of its SKUs in its new ad campaigns. During the IPL, the brand released #BadiPepsiBadaSwag campaign with...
NEW DELHI: Coca-Cola has called for a global media & creative pitch. The company, which spends about $4 billion on media globally, is going for a...
NEW DELHI- Star Sports, theofficial broadcaster of the Indian Premier League (IPL 2020), has signed a partnership with Daily Hunt as an associate sponsor. A close...
NEW DELHI: Social media platforms, which were a boon for brands, seem to have turned into a bane now. After consumer product giant Unilever announced that...
MUMBAI: For Coca-Cola, the secret ingredient has always been to be part of peoples’ lives – their moments of joy, laughter, music and celebrations. And ‘Cricket’...
MUMBAI: The International Olympic Committee (IOC), The Coca-Cola Company and China Mengniu Dairy Company Ltd today announced that they have signed the first-ever Joint TOP Partnership...
MUMBAI: SilverPush, the AI based marketing-technology platform powered by artificial intelligence (AI), today announced that it has opened its first office in Hong Kong, as part...
MUMBAI: The International Cricket Council (ICC) and Coca-Cola announced their five-year global strategic partnership on 30 January 2019. The partnership will see The Coca-Cola Company’s brands becoming...
MUMBAI: With the theme ‘Iss Diwali, Har Dil Bola Tere Naam Ki Coca-Cola’, the new Diwali campaign of Coca-Cola India inspires consumers to make this Diwali...
MUMBAI: Coca-Cola India, on Monday, announced the appointment of Asha Sekhar as its vice president and chief digital officer, India and South West Asia. Prior to...
MUMBAI: Coca-Cola India has announced changes to its leadership structure with Sundeep Bajoria, earlier VP- strategy and insights, being elevated to VP–South West Asia (SWA). Not just...
MUMBAI: Star India’s move to launch Star Sports Tamil has served as a launch-pad to consolidate its foothold in the Tamil market for its new initiatives. The...
MUMBAI: Iconic soft drink brand Coca-Cola is set to start a new chapter with a plan to launch its first alcoholic drink. Stepping out of its...
MUMBAI: Diet soda seems to be a dying beverage breed. Despite having been around for the longest time in the market, diet sodas fallen out of...
MUMBAI: Coca-Cola India has announced the launch of ‘Maaza Gold’, a premium mango drink made from the choicest of mangoes. The new variant of Maaza offers...
MUMBAI: Coca-Cola India has appointed retired general Ved Prakash Malik as the chairman of the Coca-Cola India advisory board (IAB). The IAB is the foremost advisory...
MUMBAI: Coca-Cola India has announced that it intends to make Thums Up the first home-grown brand to hit the $1 billion mark in the next two...
MUMBAI: In 2014, Cannes Lions launched See It Be It. A programme that responded to the gender imbalance in the advertising industry – only 25% of...
MUMBAI: FirmDecisions, part of UK-based Ebiquity Group and an independent global marketing auditor, has formally announced its entry into the Indian market. It’s actively pursuing a...
MUMBAI: Wow Design, a strategic brand design consultancy, has associated with Hershey’s for strategising the packaging design for its new range of healthy flavored milkshakes. Evolving...
MUMBAI: Wow Design, a strategic brand design consultancy, has associated with Hershey’s for strategising the packaging design for its new range of healthy flavored milkshakes. Evolving...
NEW DELHI: Lycos and Breaking Data Corporation signed a key partnership agreement to power Lycos Sports, a mobile app that will be available in the US...
NEW DELHI: Lycos and Breaking Data Corporation signed a key partnership agreement to power Lycos Sports, a mobile app that will be available in the US...
MUMBAI:iProspect India, the digital performance agency from Dentsu Aegis Network, today announced the appointment of Divya Ajitkumar as Associate Vice President – Client Services. Divya, a...
MUMBAI:iProspect India, the digital performance agency from Dentsu Aegis Network, today announced the appointment of Divya Ajitkumar as Associate Vice President – Client Services. Divya, a...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...