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Tag: CNN Worldwide

  • CNN Worldwide appoints Rani Raad as president, CNN commercial

    CNN Worldwide appoints Rani Raad as president, CNN commercial

    MUMBAI: CNN Worldwide has appointed Rani Raad as president, CNN commercial, in a new global position to broaden the company’s new business streams and increase the value that CNN provides to commercial partners around the world.

    By centralizing the management and strategy of its commercial activity in one operation, CNN is creating a more integrated, agile and global approach to the way it assesses market needs, develops solutions and works with partners.

    To achieve this and ensure that CNN is best positioned to continue its commercial success into the decade, Raad will work closely with WarnerMedia Sales and International on its CNN advertising and distribution activity, lead international business through CNN International Commercial, optimize CNN Worldwide’s directly controlled revenue operations and maximize the commercial potential of development of new products.

    Effective immediately, Raad reports directly to Jeff Zucker, Chairman, WarnerMedia News and Sports & President, CNN Worldwide.

    “There has never been a more important time to be strategic and purposeful about revenue generation across the platforms of CNN Worldwide,” said Zucker. “By aligning Rani and his team more closely with the rest of the CNN organization, there is no doubt it will make a big difference in our ability to find new ways of doing business and enhanced opportunities for our clients around the world.”

    Raad, a CNN veteran of 22 years, started his career at the company in New York before holding a number of senior international roles with CNN and WarnerMedia. In 2013, Raad combined all business operations of CNN’s properties outside of the United States within the division CNN International Commercial (CNNIC), including advertising, sponsorship, content sales & licensing, out of home, marketing and audiences & data. Since then, as president of CNNIC Raad has developed the business by introducing a cross-platform and data-led strategy with increased digital capabilities, tailored for a wide range of client and market needs across over 200 countries and territories.

    Raad said: “I don’t think I have ever seen a time when CNN has been so influential, both in the US and internationally. An era of structural change in the media market, the increased demand for verified news and the economic impact of Covid-19 is fundamentally changing the way we need to work with our business partners. With our premium brand, sophisticated solutions and worldwide reach, it’s now more important than ever before that our business partners, wherever they are, have greater and faster access to CNN’s full suite of global capabilities.” 

  • Lynn Brindell is CNN Worldwide senior VP marketing

    Lynn Brindell is CNN Worldwide senior VP marketing

    MUMBAI: Lynn Brindell will join CNN Worldwide as senior VP of marketing, it was announced by CNN Worldwide executive VP, CMO Janet Rollé.

    Brindell will work across all CNN brands and businesses to lead off-channel and digital marketing efforts, as well as develop strategies and programmes to drive brand strength, audience growth and engagement on all platforms. She will report directly to Rollé, and she will be based in Atlanta.

    Brindell’s media marketing experience includes multi-platform brand work at The Weather Channel, Food Network and Lifetime Television. She has developed brand positioning, launched prime time series, directed off-channel and digital marketing strategies, overseen marketing initiatives for cable networks, and online ad sales and affiliate sales. She has also collaborated with national marketing partners at retail and in cause-related campaigns.

    Rollé said, “Lynn’s tremendous experience and track record will bring great value to the marketing team. I’m thrilled to have someone who is well-respected as both a leader and developer of marketing talent join us.”

    Brindell’s media marketing experience includes launching a prime time series and a environmental marketing platform for The Weather Channel in the US; launching signature Iron Chef America and Next Food Network Star series for Food Network; and developing and managing all aspects of Television for Women branding for Lifetime Television.

  • Scot Safon is CNN Worldwide executive VP, CMO

    MUMBAI: Scot Safon has been promoted to CNN Worldwide executive VP, chief marketing officer. Safon will oversee branding; consumer and trade advertising; and marketing and promotion of the CNN portfolio of networks and businesses, including CNN/US, Headline News, CNN International and CNN.com., and their news and information programming, personalities and events. He is based in Atlanta at CNN world headquarters and reports to Walton.

    CNN Worldwide president Jim Walton says, “Our marketing and promotion efforts reflect a quality, intelligence and point of view that set CNN apart. As a creative executive, Scot sets the tone for that work. But he is equally important to me and to our organization as a strategist and leader. His influence and impact are felt, and welcomed, throughout CNN. I’m pleased to acknowledge his contributions to our continuing success.”

    Formerly senior vice president of marketing and promotion, Safon joined CNN in 2002. He and his marketing and promotions teams executed award-winning campaigns supporting the debut of CNN’s The Situation Room, Anderson Cooper 360°, the re-launch earlier this year of CNN.com and CNN’s continuing election coverage.

  • CNN Worldwide appoints Seth Doane as New Delhi correspondent

    CNN Worldwide appoints Seth Doane as New Delhi correspondent

    MUMBAI: CNN Worldwide has appointed award-winning journalist Seth Doane to be the news organization’s New Delhi-based video correspondent. This was announced by senior VP- International newsgathering, Tony Maddox.

    Doane joins CNN from Channel One News where he won a 2004 George Foster Peabody Award for his reports from Darfur and the on-going humanitarian crisis, informs an official release.

    “Seth has shown the kind of commitment and endeavour we look for in our correspondents,” said Maddox. “In the past five years, he has reported around the world from challenging locations and he will be a real addition to the reporting ranks of CNN. He will be working in a great bureau in a country which is making news on many levels.”

    Doane is the sixth video correspondent appointed by CNN; he joins DNG-equipped correspondents strategically based in South Africa, Colombia, UK, Iraq and Russia.

    “CNN is known around the world for its international news coverage and its use of leading-edge technology that allows correspondents to offer context to news events immediately. It’s a privilege to join a network with such a strong journalistic reputation,” said Doane.