Tag: CNBC-TV18

  • Times Now, Aaj Tak retain positions even as ratings decline

    Times Now, Aaj Tak retain positions even as ratings decline

    MUMBAI: The channels in the English News space witnessed a decrease in ratings this week. Times Now with a further decrease in its ratings however continued to dominate the genre.

    According to the week 52 ratings data of Broadcast Audience Research Council (BARC) India, the players in the English Business News space witnessed mixed ratings.

    Aaj Tak remained as the number one channel in the Hindi News space, both in rural and urban markets. Players in the Hindi News space witnessed mixed ratings this week.

    Channels in the Hindi Business News genre saw mixed ratings this week.

    English News

    Times Now, with a further decrease in its ratings, continued to dominate the genre with 546 Impressions (000s) as compared to 576 Impressions (000s) in week 51. NDTV 24×7 sustained its second slot with 223 Impressions (000s) while India Today Television took the third position with 171 Impressions. CNN News18 with 171 Impressions (000s) and BBC World News with 61 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued to lead with a decrease in ratings from 237 Impressions (000s) in week 51 to 227 Impressions (000s) this week. ET Now was at the second spot with 135 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 44 Impressions (000s). BTVi was on the fourth spot with 20 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 1 Impressions (000s).

    Hindi News

    Aaj Tak observed a decline in the ratings but stood at the first spot with 165306 Impressions (000s) as compared to 168964 Impressions (000s) in last week followed by India TV at the second position with 142318 Impressions (000s). ABP News took the third position with 131434 Impressions (000s) followed by Zee News at the fourth position with 108600 Impressions (000s). India News took the fifth position with 81387 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 75849 Impressions (000s). India TV was at the second slot with 67718 Impressions (000s) followed by ABP News at the third place with 60435 Impressions (000s). Zee News took the fourth place with 44674 Impressions (000s) followed by India News with 43765 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak stood at the number one position with 89457 Impressions (000s) followed by India TV at the second position with 89457 Impressions (000s). ABP News took the third position with 70999 Impressions (000s) followed by Zee News at the fourth position with 63926 Impressions (000s). India News took the fifth position with 42479 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed a decrease in ratings though it continued at the number one position with 1146 Impressions (000s) as compared to 1223 Impressions (000s) in week 51. The second spot was taken by Zee Business with 1089 Impressions (000s).

  • Times Now, Aaj Tak retain positions even as ratings decline

    Times Now, Aaj Tak retain positions even as ratings decline

    MUMBAI: The channels in the English News space witnessed a decrease in ratings this week. Times Now with a further decrease in its ratings however continued to dominate the genre.

    According to the week 52 ratings data of Broadcast Audience Research Council (BARC) India, the players in the English Business News space witnessed mixed ratings.

    Aaj Tak remained as the number one channel in the Hindi News space, both in rural and urban markets. Players in the Hindi News space witnessed mixed ratings this week.

    Channels in the Hindi Business News genre saw mixed ratings this week.

    English News

    Times Now, with a further decrease in its ratings, continued to dominate the genre with 546 Impressions (000s) as compared to 576 Impressions (000s) in week 51. NDTV 24×7 sustained its second slot with 223 Impressions (000s) while India Today Television took the third position with 171 Impressions. CNN News18 with 171 Impressions (000s) and BBC World News with 61 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued to lead with a decrease in ratings from 237 Impressions (000s) in week 51 to 227 Impressions (000s) this week. ET Now was at the second spot with 135 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 44 Impressions (000s). BTVi was on the fourth spot with 20 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 1 Impressions (000s).

    Hindi News

    Aaj Tak observed a decline in the ratings but stood at the first spot with 165306 Impressions (000s) as compared to 168964 Impressions (000s) in last week followed by India TV at the second position with 142318 Impressions (000s). ABP News took the third position with 131434 Impressions (000s) followed by Zee News at the fourth position with 108600 Impressions (000s). India News took the fifth position with 81387 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 75849 Impressions (000s). India TV was at the second slot with 67718 Impressions (000s) followed by ABP News at the third place with 60435 Impressions (000s). Zee News took the fourth place with 44674 Impressions (000s) followed by India News with 43765 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak stood at the number one position with 89457 Impressions (000s) followed by India TV at the second position with 89457 Impressions (000s). ABP News took the third position with 70999 Impressions (000s) followed by Zee News at the fourth position with 63926 Impressions (000s). India News took the fifth position with 42479 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed a decrease in ratings though it continued at the number one position with 1146 Impressions (000s) as compared to 1223 Impressions (000s) in week 51. The second spot was taken by Zee Business with 1089 Impressions (000s).

  • News X exits, BBC World News enters: BARC week 51

    News X exits, BBC World News enters: BARC week 51

    MUMBAI: News X made an exit this week making way for the entry of BBC World News in the English News genre. The channels in the genre witnessed a substantial decline in its ratings.

    According to the week 51 ratings data of Broadcast Audience Research Council (BARC) India, players in the English Business News observed a significant increase in its viewership.  

    Aaj Tak remained as the number one channel in the Hindi News space both in rural and urban markets. The players in the Hindi News space witnessed mixed ratings this week.

    The channels in the Hindi Business News genre noted a hike in its ratings this week.

    English News

    Times Now with a decrease in its ratings continued to dominate the genre with 576 Impressions (000s) as compared to 708 Impressions (000s) in week 50. NDTV 24×7 sustained its second slot with 245 Impressions (000s) while CNN News18 took the third position with 204 Impressions. India Today Television with 195 Impressions (000s) and BBC World News with 72 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued to lead with an increase in ratings from 181 Impressions (000s) in week 50 to 237 Impressions (000s) this week. ET Now was at the second spot with 146 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 41 Impressions (000s). BTVi was on the fourth spot with 17 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 1 Impressions (000s).

    Hindi News

    Aaj Tak observed an increase in the ratings and stood at the first spot with 168964 Impressions (000s) as to 168632 Impressions (000s) in last week followed by India TV at the second position with 139977 Impressions (000s). ABP News took the third position with 125091 Impressions (000s) followed by Zee News at the fourth position with 112289 Impressions (000s). India News took the fifth position with 96608 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 79384 Impressions (000s). India TV was at the second slot with 62500 Impressions (000s) followed by ABP News at the third place with 55976 Impressions (000s). India News took the fourth place with 53753 Impressions (000s) followed by Zee News with 45694 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak stood at the number one position with 89580 Impressions (000s) followed by India TV at the second position with 77477 Impressions (000s). ABP News took the third position with 69115 Impressions (000s) followed by Zee News at the fourth position with 66595 Impressions (000s). India News took the fifth position with 42855 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed an increase in ratings though it continued at the number one position with 1223 Impressions (000s) as compared to 1089 Impressions (000s) in week 50. The second spot was taken by Zee Business with 1079 Impressions (000s).

     

  • News X exits, BBC World News enters: BARC week 51

    News X exits, BBC World News enters: BARC week 51

    MUMBAI: News X made an exit this week making way for the entry of BBC World News in the English News genre. The channels in the genre witnessed a substantial decline in its ratings.

    According to the week 51 ratings data of Broadcast Audience Research Council (BARC) India, players in the English Business News observed a significant increase in its viewership.  

    Aaj Tak remained as the number one channel in the Hindi News space both in rural and urban markets. The players in the Hindi News space witnessed mixed ratings this week.

    The channels in the Hindi Business News genre noted a hike in its ratings this week.

    English News

    Times Now with a decrease in its ratings continued to dominate the genre with 576 Impressions (000s) as compared to 708 Impressions (000s) in week 50. NDTV 24×7 sustained its second slot with 245 Impressions (000s) while CNN News18 took the third position with 204 Impressions. India Today Television with 195 Impressions (000s) and BBC World News with 72 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued to lead with an increase in ratings from 181 Impressions (000s) in week 50 to 237 Impressions (000s) this week. ET Now was at the second spot with 146 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 41 Impressions (000s). BTVi was on the fourth spot with 17 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 1 Impressions (000s).

    Hindi News

    Aaj Tak observed an increase in the ratings and stood at the first spot with 168964 Impressions (000s) as to 168632 Impressions (000s) in last week followed by India TV at the second position with 139977 Impressions (000s). ABP News took the third position with 125091 Impressions (000s) followed by Zee News at the fourth position with 112289 Impressions (000s). India News took the fifth position with 96608 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 79384 Impressions (000s). India TV was at the second slot with 62500 Impressions (000s) followed by ABP News at the third place with 55976 Impressions (000s). India News took the fourth place with 53753 Impressions (000s) followed by Zee News with 45694 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak stood at the number one position with 89580 Impressions (000s) followed by India TV at the second position with 77477 Impressions (000s). ABP News took the third position with 69115 Impressions (000s) followed by Zee News at the fourth position with 66595 Impressions (000s). India News took the fifth position with 42855 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed an increase in ratings though it continued at the number one position with 1223 Impressions (000s) as compared to 1089 Impressions (000s) in week 50. The second spot was taken by Zee Business with 1079 Impressions (000s).

     

  • Shemaroo to further focus on digital

    Shemaroo to further focus on digital

    MUMBAI: Content aggregation and distribution company Shemaroo Entertainment is going into an overdrive on the digital ecosystem. And it’s working for the firm which is quoting currently at Rs 382 (on Wednesday 03pm) on the Bombay stock exchange.

    In an interview with CNBC TV18 on 20 December, Shemaroo’s wholetime director and CFO Hiren Gada said, “Digital is currently contributing 20 per cent of its top line revenues,” and growth has been at a healthy 50 per cent and more.

    Gada further elaborated that around Rs 24 crore of its previous quarter’s revenues of around Rs 100 crore came courtesy digital or new media. He was specially buoyant about the 4.5 million views per day that its channels on YouTube were generating. Its mother channel Shemaroo had 2.28 million subscribers, Filmi Gaane had 1.8 million subscribers, Shemaroo Movies had 431,579 subscribers, and Shemaroo Kids had 281,000 subscribers cumulatively generating 1.42 billion views, 1.26 billion views, 142 million views and 186 million views, respectively.

    “So, that kind of bears out as a strategy and conviction that the content strategy that we are following is getting tremendous traction with the audience,” he said.

    Gada disclosed that telcos such as Vodafone, Idea and Airtel which it has partnered are already adding a “large component of revenues” to the company’s topline. “Then, there are all these (platforms) which are the next level of services, some of which are nascent or new like Reliance Jio or Hotstar or iTunes or any other international platforms. They hold tremendous potential.”

    Gada added that the company’s content is unmissable. “.. given the kind of content we are sitting on, no one can run a meaningful Bollywood service without some content from Shemaroo. So, to that extent, we are either in talks or already deployed on many of the platforms that are already operating.”

    Gada was hopeful of maintaining or hiking the revenue growth levels of 50 per cent that its new media focus has been generating over the next quarter as well. He also highlighted that margins for this segment were also higher than for the company as a whole as operating costs are being kept in check.

    Shemaroo has also tied up with DTH operators such as Tata Sky, Dish TV and Airtel to run specialised value added services for them covering movies, comedy, religious songs.

  • Shemaroo to further focus on digital

    Shemaroo to further focus on digital

    MUMBAI: Content aggregation and distribution company Shemaroo Entertainment is going into an overdrive on the digital ecosystem. And it’s working for the firm which is quoting currently at Rs 382 (on Wednesday 03pm) on the Bombay stock exchange.

    In an interview with CNBC TV18 on 20 December, Shemaroo’s wholetime director and CFO Hiren Gada said, “Digital is currently contributing 20 per cent of its top line revenues,” and growth has been at a healthy 50 per cent and more.

    Gada further elaborated that around Rs 24 crore of its previous quarter’s revenues of around Rs 100 crore came courtesy digital or new media. He was specially buoyant about the 4.5 million views per day that its channels on YouTube were generating. Its mother channel Shemaroo had 2.28 million subscribers, Filmi Gaane had 1.8 million subscribers, Shemaroo Movies had 431,579 subscribers, and Shemaroo Kids had 281,000 subscribers cumulatively generating 1.42 billion views, 1.26 billion views, 142 million views and 186 million views, respectively.

    “So, that kind of bears out as a strategy and conviction that the content strategy that we are following is getting tremendous traction with the audience,” he said.

    Gada disclosed that telcos such as Vodafone, Idea and Airtel which it has partnered are already adding a “large component of revenues” to the company’s topline. “Then, there are all these (platforms) which are the next level of services, some of which are nascent or new like Reliance Jio or Hotstar or iTunes or any other international platforms. They hold tremendous potential.”

    Gada added that the company’s content is unmissable. “.. given the kind of content we are sitting on, no one can run a meaningful Bollywood service without some content from Shemaroo. So, to that extent, we are either in talks or already deployed on many of the platforms that are already operating.”

    Gada was hopeful of maintaining or hiking the revenue growth levels of 50 per cent that its new media focus has been generating over the next quarter as well. He also highlighted that margins for this segment were also higher than for the company as a whole as operating costs are being kept in check.

    Shemaroo has also tied up with DTH operators such as Tata Sky, Dish TV and Airtel to run specialised value added services for them covering movies, comedy, religious songs.

  • BARC week 48: News space witnesses drop in viewership

    BARC week 48: News space witnesses drop in viewership

    MUMBAI: Times Now witnessed a further decrease in its ratings though it remained as the undisputed leader in the English News space. The players in the English News genre witnessed mixed ratings this week.

    According to week 48 of Broadcast Association Research Council (BARC), players in the news eco-system observed a decline in the ratings. While CNBC TV18 continued to dominate the English Business News space, Aaj Tak remained as the number one channel in the Hindi News space both in rural and urban markets though with a decrease in its viewership. The players in the Hindi News space have also witnessed a decrease in their ratings this week.

    Even the Hindi Business News saw a decrease in ratings with CNBC Awaaz ranking number one.

    English News

    Times Now observed a further decrease in its ratings though it continued to lead with 847 Impressions (000s) as compared to 1021 Impressions (000s) in week 47. NDTV 24×7 grabbed the second slot with 407 Impressions (000s) while CNN News18 took the third position with 348 Impressions. India Today Television with 259 Impressions (000s) and News X with 123 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued at the number one position with a decrease in ratings from 396 Impressions (000s) in week 47 to 264 Impressions (000s) this week. ET Now was at the second spot with 188 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 83 Impressions (000s). BTVi was on the fourth spot with 14 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 2 Impressions (000s).

    Hindi News

    Aaj Tak observed a decrease in the ratings and stood at the first spot with 183225 Impressions (000s) as to 207170 Impressions (000s) in last week followed by ABP News at the second position with 151865 Impressions (000s). India TV took the third position with 149448 Impressions (000s) followed by Zee News at the fourth position with 146438 Impressions (000s). News 24 took the fifth position with 103477 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 81336 Impressions (000s). India TV with 69653 Impressions (000s) took the second berth. ABP News grabbed the third position with 69382 Impressions (000s). News 24 took the fourth place with 56969 Impressions (000s) followed by Zee News with 56544 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak with a decrease in the ratings continued at the number one position with 101889 Impressions (000s) as compared to 111299 Impressions (000s) in week 47. Zee News was at the second position with 89894 Impressions (000s). ABP News took the third position with 82483 Impressions (000s) followed by India TV at the fourth position with 79795 Impressions (000s). News Nation took the fifth position with 50866 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed a decrease in ratings though it continued at the number one position with 1504 Impressions (000s) as compared to 2015 Impressions (000s) in week 47. The second spot was taken by Zee Business with 1393 Impressions (000s).

  • BARC week 48: News space witnesses drop in viewership

    BARC week 48: News space witnesses drop in viewership

    MUMBAI: Times Now witnessed a further decrease in its ratings though it remained as the undisputed leader in the English News space. The players in the English News genre witnessed mixed ratings this week.

    According to week 48 of Broadcast Association Research Council (BARC), players in the news eco-system observed a decline in the ratings. While CNBC TV18 continued to dominate the English Business News space, Aaj Tak remained as the number one channel in the Hindi News space both in rural and urban markets though with a decrease in its viewership. The players in the Hindi News space have also witnessed a decrease in their ratings this week.

    Even the Hindi Business News saw a decrease in ratings with CNBC Awaaz ranking number one.

    English News

    Times Now observed a further decrease in its ratings though it continued to lead with 847 Impressions (000s) as compared to 1021 Impressions (000s) in week 47. NDTV 24×7 grabbed the second slot with 407 Impressions (000s) while CNN News18 took the third position with 348 Impressions. India Today Television with 259 Impressions (000s) and News X with 123 Impressions (000s) took the fourth and fifth position, respectively.

    English Business News

    CNBC TV18 continued at the number one position with a decrease in ratings from 396 Impressions (000s) in week 47 to 264 Impressions (000s) this week. ET Now was at the second spot with 188 Impressions (000s). NDTV Profit and NDTV Prime continued to be at the third position with 83 Impressions (000s). BTVi was on the fourth spot with 14 Impressions (000s). CNBC TV 18 Prime HD sustained at the fifth place with 2 Impressions (000s).

    Hindi News

    Aaj Tak observed a decrease in the ratings and stood at the first spot with 183225 Impressions (000s) as to 207170 Impressions (000s) in last week followed by ABP News at the second position with 151865 Impressions (000s). India TV took the third position with 149448 Impressions (000s) followed by Zee News at the fourth position with 146438 Impressions (000s). News 24 took the fifth position with 103477 Impressions (000s).

    Hindi News Rural

    Aaj Tak with a decrease in the ratings dominated the rural market with 81336 Impressions (000s). India TV with 69653 Impressions (000s) took the second berth. ABP News grabbed the third position with 69382 Impressions (000s). News 24 took the fourth place with 56969 Impressions (000s) followed by Zee News with 56544 Impressions (000s) at the fifth position.

    Hindi News Urban

    Aaj Tak with a decrease in the ratings continued at the number one position with 101889 Impressions (000s) as compared to 111299 Impressions (000s) in week 47. Zee News was at the second position with 89894 Impressions (000s). ABP News took the third position with 82483 Impressions (000s) followed by India TV at the fourth position with 79795 Impressions (000s). News Nation took the fifth position with 50866 Impressions (000s).

    Hindi Business News

    CNBC Awaaz witnessed a decrease in ratings though it continued at the number one position with 1504 Impressions (000s) as compared to 2015 Impressions (000s) in week 47. The second spot was taken by Zee Business with 1393 Impressions (000s).

  • Balaji to invest Rs 200 cr in ALT, launch in Jan ’17

    Balaji to invest Rs 200 cr in ALT, launch in Jan ’17

    MUMBAI: Balaji Telfilms’ new venture, ALT Digital, which was earlier planned to be launched in October, has been pushed to January 2017. At present, Balaji is not actively involved with programme production. In future, it plans to launch eight shows. January–March cycle is a good time for ALT launch, the management of Ekta Kapoor’s company feels.

    Balaji Telefilms raised Rs 150 crore through preferential allotment of equity shares at Rs 140 each to select global investors such as Atyant Capital India Fund – I, Vanderbilt University, GHI LTP Ltd, GHI HSP Ltd and GHI ERP Ltd. The amount has already been capitalised. So far, Balaji spent Rs 10 crore, but the real expense would start from January when it would deliver content, Balaji Telefilms group CEO Sameer Nair said while speaking to CNBC-TV18.

    The total outlay for ALT would be about Rs 200 crore in which Balaji would invest Rs 65 crore, Nair said.

    Nair said it was looking to expanding in various regions in India. Balaji Telefilms will look to air new shows on Sony, Sun TV and Doordarshan. It had been doing shows across the channels, and it was the absolute leader in the TV business. It does not have a show on Sony, and that was an opportunity, Nair said. They were also producing shows for Colors. Balaji was also looking at the DD slot policy, he said, adding that they would be bidding for a few slots there. In main GEC business, Balaji was doing good, he said.

    After reporting a loss of Rs 28 crore as compared to profit after tax (PAT) of Rs 3.92 crore for the corresponding year-ago quarter, Balaji is planning to launch 8-10 shows by FY17-end. Both, television and film segment released a weak set of numbers at Balaji this financial year. Nair said that the new shows have a much lower margin.

    Nair said that they look at TV and films numbers separately, and if one sees the TV business year on year, it actually grew on a half-yearly basis. There were new shows that would come on board, so as one could compare it with last year when they had six shows, and they were going to do 10 shows.

    Balaji released Great Grand Masti and collections were significantly affected due to piracy of the movie ahead of its theatrical release. When it came to film business, of course there had been a disappointment and, the current quarter saw the full impact of unfortunate incidents that happened with Balaji; Grand Masti ‘leaked’ 21 days before the theatrical release. Therefore, Grand Mastii and Flying Jat didn’t do well which reflected in the current quarter, Nair said.

    About the TV business, Nair said that television business worked on a revolving quarter. There was a reduced margin in the quarter when a show was launched. So, it was ideal to analysed the TV business on annual basis.

    Balaji’s plan was to get next releases of movies in the next fiscal year, he said, adding that its film business would likely book profit in FY18. On an annual basis, because Balaji was opening at 20-25 per cent, the gross margin would go up by 35 per cent, Nair said. On an annual basis, he said, Balaji could grow by about 20 per cent year on year. From the revenue point of view, that might be little lower because of other income which would be lower this year, he added.

  • Balaji to invest Rs 200 cr in ALT, launch in Jan ’17

    Balaji to invest Rs 200 cr in ALT, launch in Jan ’17

    MUMBAI: Balaji Telfilms’ new venture, ALT Digital, which was earlier planned to be launched in October, has been pushed to January 2017. At present, Balaji is not actively involved with programme production. In future, it plans to launch eight shows. January–March cycle is a good time for ALT launch, the management of Ekta Kapoor’s company feels.

    Balaji Telefilms raised Rs 150 crore through preferential allotment of equity shares at Rs 140 each to select global investors such as Atyant Capital India Fund – I, Vanderbilt University, GHI LTP Ltd, GHI HSP Ltd and GHI ERP Ltd. The amount has already been capitalised. So far, Balaji spent Rs 10 crore, but the real expense would start from January when it would deliver content, Balaji Telefilms group CEO Sameer Nair said while speaking to CNBC-TV18.

    The total outlay for ALT would be about Rs 200 crore in which Balaji would invest Rs 65 crore, Nair said.

    Nair said it was looking to expanding in various regions in India. Balaji Telefilms will look to air new shows on Sony, Sun TV and Doordarshan. It had been doing shows across the channels, and it was the absolute leader in the TV business. It does not have a show on Sony, and that was an opportunity, Nair said. They were also producing shows for Colors. Balaji was also looking at the DD slot policy, he said, adding that they would be bidding for a few slots there. In main GEC business, Balaji was doing good, he said.

    After reporting a loss of Rs 28 crore as compared to profit after tax (PAT) of Rs 3.92 crore for the corresponding year-ago quarter, Balaji is planning to launch 8-10 shows by FY17-end. Both, television and film segment released a weak set of numbers at Balaji this financial year. Nair said that the new shows have a much lower margin.

    Nair said that they look at TV and films numbers separately, and if one sees the TV business year on year, it actually grew on a half-yearly basis. There were new shows that would come on board, so as one could compare it with last year when they had six shows, and they were going to do 10 shows.

    Balaji released Great Grand Masti and collections were significantly affected due to piracy of the movie ahead of its theatrical release. When it came to film business, of course there had been a disappointment and, the current quarter saw the full impact of unfortunate incidents that happened with Balaji; Grand Masti ‘leaked’ 21 days before the theatrical release. Therefore, Grand Mastii and Flying Jat didn’t do well which reflected in the current quarter, Nair said.

    About the TV business, Nair said that television business worked on a revolving quarter. There was a reduced margin in the quarter when a show was launched. So, it was ideal to analysed the TV business on annual basis.

    Balaji’s plan was to get next releases of movies in the next fiscal year, he said, adding that its film business would likely book profit in FY18. On an annual basis, because Balaji was opening at 20-25 per cent, the gross margin would go up by 35 per cent, Nair said. On an annual basis, he said, Balaji could grow by about 20 per cent year on year. From the revenue point of view, that might be little lower because of other income which would be lower this year, he added.