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MUMBAI: The pubcaster has finally got itself inked for ratings. Doordarshan’s 20 channels have got watermarked as per the Broadcast Audience Research Council (BARC) India’s standards...
MUMBAI: In a significant move, Kantar Media, a 50 per cent owner of TAM, has agreed to acquire the audio watermarking unit of Civolution, the technology,...
MUMBAI: Even as signs of a delay from Broadcast Audience Measurement Council’s (BARC) side are doing the rounds, the audience measurement company has already got on...
MUMBAI: Civolution, a Netherlands-based provider of technology and solutions for identifying, managing and monetising content has announced that the Broadcast Audience Research Council (BARC) has contracted it...
