ITV

Tag: Chrome Week

  • English news genre grows only 10% in Chrome week 20

    MUMBAI: In week 20, the English movies emerged as the number one genre in six metros with a growth of 34.4 per cent opportunity to see (OTS), according to market researcher Chrome Data Analytics. Movies Now led the section with 48.8 per cent OTS.

    Next on the list was the English GEC genre with a growth of 25.1 per cent OTS. Colors infinity emerged as the channel which benefited the most in the genre with 47.7 per cent OTS.

    The sports genre was next in line, which generated positive ratings and was up by 14.3 per cent OTS with DD Sports being the most benefited channel at 94.7 per cent OTS.

    The English news genre in six metros market saw a growth of 10.6 per cent, wherein Loksabha TV recorded a 94.9 per cent OTS in week 20.

    The kids genre across India registered a growth of 10.0 percent with Cartoon Network leading with 84.5 OTS.

    Amongst the losers of week 20, were the religious channels.. The genre dropped by 5.3 per cent in HSM with Sanskar leading the tally with 95.8 per cent OTS.

  • Chrome Week 35- English Movies genre registers two percent rise

    Chrome Week 35- English Movies genre registers two percent rise

    MUMBAI: The English movies genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis in six metros cities by registering an increase of two per cent. Movies Now was the leader with 47.2 per cent OTS in week 35.

    Next up, the English entertainment genre with a 1.7 per cent gain in the same market took the second spot in the list of top gainers. Comedy Central led the tally with 46.0 per cent OTS.

    The Business news channels’ genre in the same market too noted a growth of 1.7 per cent with CNBC Awaaz emerging as the chart topper with 82.4 per cent OTS.

    Last but not the least, Religious channels in the Hindi speaking market observed a 0.7 per cent rise with Aastha in the number one slot with 97.9 per cent OTS.

    Meanwhile, witnessing a drop of 1.8 per cent, the English News channels’ genre in the six metros topped the loser category with Lok Sabha TV scoring 92.5 per cent OTS.

    On the other hand, with a drop of 1.1 per cent, the Hindi GEC genre in HSM was in the second spot with Star Utsav registering a 97.1 per cent OTS.

    The Hindi Movies genre in an identical market recorded 1.1 per cent drop with Max a scoring a 92.5 per cent OTS. With the drop of 0.6 per cent Music genre in same market stood last in the list with 9 XM in the number one slot with 90.2 per cent OTS.

  • Chrome Week 35- English Movies genre registers two percent rise

    Chrome Week 35- English Movies genre registers two percent rise

    MUMBAI: The English movies genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis in six metros cities by registering an increase of two per cent. Movies Now was the leader with 47.2 per cent OTS in week 35.

    Next up, the English entertainment genre with a 1.7 per cent gain in the same market took the second spot in the list of top gainers. Comedy Central led the tally with 46.0 per cent OTS.

    The Business news channels’ genre in the same market too noted a growth of 1.7 per cent with CNBC Awaaz emerging as the chart topper with 82.4 per cent OTS.

    Last but not the least, Religious channels in the Hindi speaking market observed a 0.7 per cent rise with Aastha in the number one slot with 97.9 per cent OTS.

    Meanwhile, witnessing a drop of 1.8 per cent, the English News channels’ genre in the six metros topped the loser category with Lok Sabha TV scoring 92.5 per cent OTS.

    On the other hand, with a drop of 1.1 per cent, the Hindi GEC genre in HSM was in the second spot with Star Utsav registering a 97.1 per cent OTS.

    The Hindi Movies genre in an identical market recorded 1.1 per cent drop with Max a scoring a 92.5 per cent OTS. With the drop of 0.6 per cent Music genre in same market stood last in the list with 9 XM in the number one slot with 90.2 per cent OTS.