Tag: Chrome DM

  • Chrome DM week 39: Music genre becomes top gainer

    Chrome DM week 39: Music genre becomes top gainer

    MUMBAI: Music genre has become the top gainer in week 39 of Chrome Data Analytics and Media data. The genre grew by 2.11 per cent. In this genre, 9XM channel gained the highest OTS with 97 per cent in music-HSM excluding <1lakh market.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English GEC gained second position and grew by 0.74 per cent in 6 metro market. In this genre, Comedy Central gained the highest OTS with 39.1 per cent. Hindi news genre stood in the third position by gaining 0.13 per cent in HSM excluding <1 lakh market. ABP News secured the highest OTS with 99.4 per cent.

    Business news stood in fourth position in 6 metros market and grew by 0.09 per cent. CNBC Awaz channel gained the highest OTS with 84.2 per cent. Youth genre stood on the fifth position and grew by 0.08 per cent in HSM excluding <1 lakh market. In this genre, MTV gained the highest OTS with 85.7 per cent.

  • Religious genre becomes top gainer in Chrome DM week 38

    Religious genre becomes top gainer in Chrome DM week 38

    MUMBAI: Religious genre has become the top gainer in week 38 of Chrome Data Analytics and Media data. The genre grew by 2.97 per cent. In this genre, Aastha channel gained the highest OTS with 97.8 per cent in the religious genre – HSM excluding <1 lakh market.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, music genre gained second position and grew by 2.05 per cent in HSM excluding <1lakh market. In this genre, 9XM gained the highest OTS with 97 per cent. Hindi movies genre stood in the third position by gaining 1.26 per cent in HSM excluding <1 lakh market. Movies OK secured the highest OTS with 91.7 per cent.

    English news stood in fourth position in the 6 metros market and grew by 1.08 per cent. Republic TV channel gained the highest OTS with 99 per cent. English movies genre stood on the fifth position and grew by 1.04 per cent in 6 metros market. In this genre, Warner Brothers gained the highest OTS with 47.8 per cent.

  • English news genre only top gainer in Chrome DM week 37

    English news genre only top gainer in Chrome DM week 37

    MUMBAI: In week 37 of Chrome Data Analytics and Media data English news genre was the only top gainer. The genre grew by 0.57 per cent. In this genre, Republic TV channel gained the highest OTS with 98.8 per cent in 6 metros markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

  • English GEC genre becomes top gainer in Chrome DM Week 36

    English GEC genre becomes top gainer in Chrome DM Week 36

    MUMBAI: English GEC has become the top gainer in week 36 of Chrome Data Analytics and Media data. The genre grew by 8.93 per cent. In this genre, Comedy Central channel gained the highest OTS with 42.9 per cent in 6 metros markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English Movies gained second position and grew by 5.19 per cent in 6 metros market. In this genre, MNX gained the highest OTS with 48.5 per cent. Infotainment genre stood third position gaining 4.31 per cent in all India 1 lakh+ market. History TV18 secured the highest OTS with 88 per cent.

    Business News stood in fourth position in 6 metors market and grew by 1.95 per cent. CNBC Awaz channel gained the highest OTS with 84.9 per cent. Sport genre stood on the fifth position and grew by 2.55 per cent in all India 1 Lakh+ market. In this genre, DD Sports gained the highest OTS with 95.7 per cent.

  • English movies genre becomes top gainer in Chrome DM week 35

    English movies genre becomes top gainer in Chrome DM week 35

    MUMBAI: English movies became the top gainer in week 35 of Chrome Data Analytics and Media data. The genre grew by 9.09 per cent. In this genre, Warner Brothers channel gained the highest OTS with 48.1 per cent in 6 metros markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English GEC gained second position and grew by 7.03 per cent in six metros market. In this genre, Comedy Central gained the highest OTS with 38.2 per cent. Sports genre stood in the third position by gaining 2.39 per cent in all India 1 lakh+ market. DD Sports secured the highest OTS with 95.9 per cent.

    Infotainment stood in fourth position in all India 1 Lakh+ market and grew by 1.95 per cent. History TV18 channel gained the highest OTS with 85.7 per cent. Business news stood in the fifth position and grew by 1.88 per cent in six metros market. In this genre, CNBC Awaz gained the highest OTS with 84.7 per cent.

  • Youth genre emerges as most benefitted in Chrome DM week 34

    Youth genre emerges as most benefitted in Chrome DM week 34

    MUMBAI: Youth genre became the top gainer in week 34 of Chrome Data Analytics and Media data. The genre grew by 0.59 per cent. In this genre, MTV channel gained the highest OTS with 86.3 per cent in HSM excluding less than 1 lakh markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, infotainment gained second position and grew by 0.43 per cent in all India one lakh plus market. In this genre, History TV18 gained the highest OTS with 84.6 per cent. English news genre stood in the third position by gaining 0.43 per cent in six metros market. Republic TV secured the highest OTS with 99.3 per cent.

  • Religious genre emerges as most benefitted in Chrome DM week 33

    Religious genre emerges as most benefitted in Chrome DM week 33

    MUMBAI: Religious genre became the top gainer in week 33 of Chrome Data Analytics and Media data. The genre grew by 1.25 per cent. In this genre, Sankar channel gained the highest OTS with 96.8 per cent in HSM excluding less than 1 lakh markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English movies gained second position and grew by 1.12 per cent in six metros market. In this genre, Warner Brother gained the highest OTS with 45 per cent. Business news genre stood in the third position by gaining 1.11 per cent in six metros market. CNBC Awaz secured the highest OTS with 83.2 per cent.

    English news stood in fourth position in six metros market and grew by 0.96 per cent. Republic TV channel gained the highest OTS with 98.5 per cent. English GEC stood on the fifth position and grew by 0.90 per cent in six metros market. In this genre, Comedy Central gained the highest OTS with 36 per cent.

  • Hindi news & religious are top gainers in Chrome DM week 32

    Hindi news & religious are top gainers in Chrome DM week 32

    MUMBAI: In week 32 of Chrome Data Analytics and Media data, Hindi news and religious were the two top gainers with 0.53 per cent and 0.12 per cent respectively in HSM excluding less than 1 lakh markets

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    In Hindi news genre, ABP news gained highest OTS with 99 per cent in in HSM excluding less than 1 lakh markets. In religious genre, Aastha gained highest OTS with 95.9 per cent in HSM excluding less than 1 lakh markets.

  • Business news emerges as most benefitted in Chrome DM Week 31

    Business news emerges as most benefitted in Chrome DM Week 31

    MUMBAI: Business news genre has grown by 4.60 per cent in week 31 of Chrome Data Analytics and Media data. In this genre, CNBC Awaz channel gained the highest OTS with 85.5 per cent in 6 metro markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English movies genre gained second position and grew by 3.59 per cent in 6 metro markets. In this genre, Warner Brother gained the highest OTS with 46.2 per cent. English news genre stood in the third position by gaining 2.52 per cent in 6 metro markets. Republic TV secured the highest OTS with 97.7 per cent.

    Youth genre stood in fourth position in HSM excluding less than 1 lakh markets and grew by 2.17 per cent. MTV gained the highest OTS with 86.6 per cent. Kids stood in the fifth position and grew by 1.64 per cent in all India 1 Lakh+ market. In this genre, Discovery Kids gained the highest OTS with 88 per cent.

  • Religious genre emerges as most benefitted in Chrome DM Week 30

    Religious genre emerges as most benefitted in Chrome DM Week 30

    MUMBAI: Religious genre has grown by 7.21 per cent in week 30 of Chrome Data Analytics and Media data. In this genre, Aastha channel gained the highest OTS with 96.5 per cent in HSM excluding less than 1 lakh markets.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, Hindi HEC genre gained second position and grew by 6 per cent in HSM excluding less than 1 lakh market. In this genre, DD National gained the highest OTS with 96.1 per cent. Hindi movies genre stood in the third position by gaining 5.93 per cent in HSM excluding less than 1 lakh. Movies OK secured the highest OTS with 91.8 per cent.

    Hindi news stood in the fourth position in HSM excluding less than 1 lakh markets and grew by 5.71 per cent. ABP News channel gained the highest OTS with 99.3 per cent. English GEC stood in the fifth position and grew by 5.42 per cent in 6 metros market. In this genre, Comedy Central gained the highest OTS with 37.3 per cent.