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Tag: Chrome Data Analytics & Media

  • Chrome Data: Channels see marginal jump in week 3

    Chrome Data: Channels see marginal jump in week 3

    MUMBAI: The opportunity to see (OTS) collated by Chrome Data Analytics & Media didn’t see a major hike in the third week of the year.

     

    Across India, kids channels saw a minor jump of 0.3 per cent followed by Hindi News in the Hindi speaking market (HSM) with 0.2 per cent.

     

    Cartoon Network with 80.9 per cent OTS and ABP News with 94.7 per cent OTS gained the most in their respective genres.

     

    As for the losers, Hindi News in the HSM witnessed the loss of 1.3 per cent. Max, with 95.8 per cent OTS, ruled the genre. 

     

    English Entertainment and English Movies in the eight metros saw a drop of 1.2 per cent and 0.6 per cent, respectively. 

     

    Comedy Central, with 60 per cent OTS and Romedy Now with 69 per cent OTS, gained the most in their categories.

     

    In the HSM, Religious channels too saw a drop 0.6 per cent. Aastha with 96.9 per cent OTS continued its reign in the genre.

  • Chrome Data: English News gains the most in week 52

    Chrome Data: English News gains the most in week 52

    MUMBAI: The English News in the eight metros gained the most when it comes to opportunity to see (OTS) collated by Chrome Data Analytics & Media for the week 52.

    The channels in the category jumped by 1.5 per cent with Times Now continuing its supremacy in the genre with 80.8 per cent OTS.

    Hindi News and Hindi GECs saw a 0.6 per cent and 0.2 per cent rise, respectively, in the Hindi speaking market (HSM). ABP News with 95.8 per cent OTS and Star Plus with 97 per cent OTS ruled their respective genres.

    Across India, Infotainment channels too saw a rise of 0.2 per cent. Discovery reigned the genre with 85.2 per cent OTS.

    As for top losers, English Entertainment channels in the eight metros saw the steepest fall with 4.3 per cent OTS. Comedy Central with 61.4 per cent OTS toppled AXN in the genre.

    English Movies too fell by 0.9 per cent in the eight metros. Movies Now topped the charts with 68.2 per cent OTS.

    In the HSM, Religious channels and Music channels fell by 0.6 per cent and 0.5 per cent, respectively. Aastha with 95.8 per cent OTS and MTV with 90.2 per cent OTS gained in their respective genres.

     

  • Chrome Data: Week 51 sees a marginal gain

    Chrome Data: Week 51 sees a marginal gain

    MUMBAI: The week 51 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw English Entertainment channels in the eight metros rise by 1.7 per cent. Comedy Central toppled AXN to lead the genre with 63.8 per cent OTS.

     

    In the Hindi speaking market (HSM), Music channels with 1.1 per cent and Religious channels with 0.6 per cent saw an upward trend. MTV with 90.3 per cent OTS and Aastha with 97.2 per cent OTS ruled their respective genres.

     

    Business News in the eight metros too saw a marginal growth of 0.4 per cent. CNBC Awaaz with 81.7 per cent OTS gained the most in the genre.

     

    As for top losers, all across India Infotainment channel dropped by 1.6 per cent. Discovery continued with reign in the genre with 85 per cent OTS. Both, Hindi GECs in the HSM and English News in the eight metros saw 0.7 per cent drop. DD National with 96.9 per cent OTS and Times Now with 80.7 per cent OTS gained the most in their respective genres.

     

    Sports channels across India too fell by 0.3 per cent. DD Sports ruled the game with 73.3 per cent OTS.

     

  • Chrome Data: Week 50 sees a little hike

    Chrome Data: Week 50 sees a little hike

    MUMBAI: The week 50 of opportunity to see (OTS) collated by Chrome Data Analytics & Media breathed a little sigh of relief as genres saw an upward trend.

    With 1.6 per cent hike, English News in the eight metros led the path. Times Now, continuing its reign in the genre, gained 80.7 per cent OTS.

    Business News in eight metros and Infotainment channels across India saw 1.1 per cent and 0.5 per cent jump. CNBC Awaaz with 81 per cent OTS and Discovery with 85.5 per cent topped their respective genres.

    As for the top loser, in the eight metros, English Entrainment channel saw a drop of 3.5 per cent. AXN with 63.4 per cent OTS gained the most in the category.

    Sports channels across India too saw a drop of 1.6 per cent with DD Sports topping the genre with 73 per cent OTS.

    English Movies in the eight metros and Hindi News in the Hindi speaking market (HSM) witnessed a drop of 0.8 per cent OTS and 0.6 per cent OTS, respectively.

    Movies Now with 68.3 per cent OTS and ABP News with 95.3 per cent OTS gained in their respective genres.

     

  • Chrome Data: Week 46 sees 11.9 per cent drop

    Chrome Data: Week 46 sees 11.9 per cent drop

    MUMBAI: It was a good week for opportunity to see (OTS) collated by Chrome Data Analytics & Media.

    The week 46 saw English News in the eight metros jumped 3 per cent with Times Now continuing its reign in the genre with 85.4 per cent OTS.

    Kids genre across India grew by 2.3 per cent. As usual, Cartoon Network with 85.4 per cent OTS remained on top.

    In the Hindi speaking market (HSM), Hindi Movies with 2.2 per cent and Music with 1.8 per cent saw an upward trend. Max with 96.8 per cent OTS and MTV with 91.2 per cent OTS topped their respective genres.

    As for top losers, English Entertainment channels in the eight metros saw a phenomenal drop of 11.9 per cent. AXN with 68.8 per cent OTS remained on top in the category.

    Next was Sports channel across India which dropped by 5.1 per cent. In the genre, DD sports with 72.7 per cent OTS gained the maximum.

    Across India, Infotainment channels fell by 4.3 per cent. Discovery with 86.1 per cent OTS remained on top.

    In the eight metros, English Movies too took a downward turn of 3.8 per cent. Movies Now with 72.9 per cent OTS topped the charts.

     

  • Chrome Data: Eight metros gain the most in week 45

    Chrome Data: Eight metros gain the most in week 45

    MUMBAI: The weeks 45 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw the eight metros gain the most.

     

    Business News topped the list with 3.5 per cent jump. Zee News with 81.9 per cent OTS gained the most in the genre.

     

    English Movies too jumped by 3.5 per cent with Pix continuing its rein in the genre with 72.3 per cent OTS.

     

    English News with 2.7 per cent and English Entertainment with 2.4 per cent followed suit. Times Now with 84.5 per cent OTS and AXN with 67.8 per cent OTS topped their respective genres.

     

    Sports, across India, saw the maximum loss of 1.1 per cent. DD Sports with 72.8 per cent OTS ranked first.

     

    It was closely followed by Infotainment channels across the country with fell by 1 per cent. Discovery with 86.1 per cent OTS topped the genre.

     

    In the Hindi speaking market (HSM), Hindi News and Religious channel fell by 0.4 per cent and 0.3 per cent. ABP News with 95.6 per cent OTS and Aastha with 96.5 per cent OTS continued their run in the genre.

  • Chrome Data: Week 44 sees fall in HSM

    Chrome Data: Week 44 sees fall in HSM

    MUMBAI: The week 44 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw Religious channels in the Hindi speaking market (HSM) gaining the most.

     

    The genre grew by 1.1 per cent with Aastha channel continuing its run at the top with 96.8 per cent OTS.

     

    It was closely followed by Kids genres across India which saw a jump of 0.9 per cent. Cartoon Network with 79.2 per cent OTS once again remained on top.

     

    Hindi Movies in the HSM and Infotainment channels across India witnessed a high of 0.7 per cent. Star Gold with 96.7 per cent OTS and Discovery with 87.3 per cent OTS topped their respective genres.

     

    The downward trend was witnessed by the eight metros with English Entertainment channels losing the most with a fall of 2.2 per cent.

     

    However, AXN with 68.8 per cent OTS continued with its winning trend in the genre.

     

    English News and Business News too dropped by 1.8 per cent and 1.2 per cent, respectively. Times Now with 84.9 per cent OTS and CNBC Awaaz 78.7 per cent OTS topped in their respective categories.

     

    English Movies too saw a drop of 1.2 per cent with Pix topping the chart with 72.8 per cent OTS.

  • Chrome Data: Week 43 sees marginal gain

    Chrome Data: Week 43 sees marginal gain

    MUMBAI: The week 43 of opportunity to see (OTS) collated by Chrome Data Analytics & Media had little to rejoice this festive season as it saw a marginal upward trend.

     

    Business News and English Movie channels in the eight metros saw a jump of 0.6 per cent. CNBC Awaaz with 78.7 per cent OTS and Pix with 75 per cent OTS, topped their genres respectively.

     

    The two were closely followed by English News channels in the eight metros with 0.5 per cent hike. Times Now with 85.5 per cent OTS continued its reign in the genre.

     

    Kids channels across India too saw a jump of 0.4 per cent. As usual, Cartoon Network with 76.5 per cent OTS topped the chart.

     

    The highest loss was witnessed by English Entertainment channels of 1.9 per cent in the eight metros. AXN with 68.7 per cent OTS was on top of the genre.

     

    Hindi News, Hindi Movies and Hindi GECs in the Hindi speaking market (HSM) saw a drop of 0.6 per cent, 0.05 per cent and 0.04 per cent respectively.

     

    ABP News with 95.2 per cent OTS, Max with 96.8 per cent OTS and Sab with 97.7 per cent OTS gained in their respective categories.

  • Chrome Data: week 36 sees a minor rise

    Chrome Data: week 36 sees a minor rise

    MUMBAI: The week 36 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw unnoticeable jump in various genres.

     

    Infotainment channels across India saw 0.5 per cent rise with Discovery Channel topping the genre with 86.6 per cent OTS.

     

    English News channels with 0.3 per cent and English movies with 0.2 per cent rose in the eight metros. Times Now with 85.6 per cent OTS and Pix with 74.5 per cent OTS topped their respective categories.

     

    All India, Kids genre jumped 0.1 per cent with Cartoon Network ruling the roost with 79.6 per cent OTS.

     

    Meanwhile, Hindi movies in the Hindi speaking market (HSM) dropped 1.8 per cent. Max with 97.1 per cent OTS topped the chart.

     

    Business News with 1.3 per cent and English Entertainment with 1.2 per cent saw downward trend in the eight metros. CNBC Awaaz with 74.6 per cent OTS and Star World 66.8 per cent OTS topped their respective genres.

     

    In the HSM, music genre too saw a loss of 0.7 per cent. However, Mix with 87.9 per cent OTS topped the chart.

  • Chrome Data: No drop in OTS in week 35

    Chrome Data: No drop in OTS in week 35

    MUMBAI: The week 35 belonged to the eight metros as various genres saw a rise in opportunity to see (OTS) collated by Chrome Data Analytics & Media.

     

    The highest peak was witnessed by Business News. The genre hiked 2.3 per cent with CNBC Awaaz topping the category with 78.5 per cent OTS.

     

    English Entertainment followed closely with 2.1 per cent. Star World with 67.6 per cent OTS gaining the most in the genre.

     

    English Movies jumped 1.4 per cent. Movies Now with 72.5 per cent OTS topped the chart. English News garnered 1 per cent hike. In the genre Times Now continued its reign with 86.3 per cent OTS.

     

    The week didn’t drop in genres.