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Tag: Cellebrum

  • Cellebrum develops contest for BSNL, MTNL

    Cellebrum develops contest for BSNL, MTNL

    MUMBAI: Cellebrum, a MCorpGlobal group company and an integrated telecom VAS solutions provider has announced its tie-up with BSNL and MTNL in North India to launch its Kaun Banega Lakhpati contest. The contest, developed by Cellebrum, aims to provide a rewarding experience for subscribers of the telecom operators.

    Subscribers of BSNL and MTNL will be able to win total cash prizes worth Rs 5,00,000 (Four prizes of 1,00,000 each, 20 prizes of Rs 4900 each) as part of the contest. The contest will be available for all GSM and landline subscribers of BSNL and MTNL from 15 October to 30 November, states an official release.

    While playing the contest, the subscriber will have to correctly answer five simple questions. However, subscribers can participate in the contest as many times as they wish to. Winners of the contest will be chosen by Cellebrum after a lucky draw of the eligible subscribers who managed to correctly answer all questions in the contest, the release adds.

    Speaking about the contest, Cellebrum COO Saket Agarwal said, “BSNL and MTNL are two of the largest telecom conglomerates in the country. We believe that our association with these operators will help us reach the virgin territories of this country, vis-à-vis the value added services market. Moreover, with the festive season of Diwali in the offing, we believe that a contest like Kaun Banega Lakhpati will definitely touch millions of aspiring individuals who want to make it big in a short span of time and we are sure that the contest will be received with great enthusiasm across all telecom circles where it is being launched.”

    “At Cellebrum, we have always prioritised on providing new, innovative and rewarding services to our customers and keeping them at the forefront of the revolution,” Agarwal added.

    How does the contest work?
    BSNL/ MTNL Users

    Through IVRS: Users in Haryana and Delhi will have to dial 126300 to access the service while subscribers in Punjab and UP (W) will have to dial 12630000 to participate in the contest.

    Charges as follows: 
    BSNL Mobile/GSM subscribers: Rs 3.60 / minute
    BSNL Landline subscribers: Rs 1.20 / 30 secs
    MTNL Mobile/GSM subscribers: Rs 4 / minute
    MTNL Landline subscribers: Re 1 / 30 secs
    Through SMS [for Mobile subscribers in Delhi, Rajasthan, Haryana, Punjab, Himachal Pradesh, J&K, UP (E) and UP(W)]: Users are required to register for the contest by sending SMS “KBL” to 6300 and follow the instructions thereafter.

    Charges will be levied as follows: 
    Messages to 6300 for contest will be charged at Rs 2 per SMS.

  • Cellebrum & ICE 365 in alliance to offer Mobile Interactive community VAS

    Cellebrum & ICE 365 in alliance to offer Mobile Interactive community VAS

    BANGALORE: Integrated telecom VAS solutions provider Cellebrum.com Pvt. Ltd and ICE 365, UK’s mobile interactive community service provider, have entered into an alliance to offer community VAS (Value Added Services) to global markets. This partnership intends to build India’s single largest mobile interactive VAS provider, informs an official release.

    ICE 365 Ltd CEO Paul Shoker says, “Through such alliances, we hope to bring to the table much more exciting and interactive value added services which cater to the communication and entertainment needs of Indian mobile subscribers. ICE 365 and Cellebrum both share the same core values and customer satisfaction, in terms of services that will be delivered to existing and potential customers. This association is consistent with ICE 365’s strategy of developing our global footprint in growth markets, where we can create value for our stakeholders.”

    Cellebrum.com COO Saket Agarwal adds, “Mobile value added services are poised for rapid growth globally and we are excited to partner with UK’s premier mobile interactive community service provider, to tap the booming telecom domain across the globe.”

    The association will further enhance the foothold of the two VAS providers in the booming Indian telecom market apart from augmenting presence in the global markets. Moreover, the association will offer Cellebrum with seamless access to ICE 365’s global experience in this space. Both Cellebrum and ICE 365 will share knowledge on focused parameters based on market propositions, technical and infrastructure know-how that will address GPRS and 3G applications, the release adds.

    Cellebrum is already operating across all bearers in mobile telecom solutions domain and is a leading global roaming services provider in India with BSNL as one of its major customers. With this partnership, ICE 365 will offer forward-looking fresh and Funciting TM multimedia viral mobile content and applications thereby, connecting directly with the minds of consumers. This will help mobile operators and content providers identify, build, execute and manage compelling mobile interactive content for a number of mobile device viral community application solutions and address the global telecom market with local content by tapping the local cultures and audiences, the release further adds.