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MUMBAI: Hindi cinema’s beloved Badshah may have remained the king of cricket screens, but the age of celebrity ads during the IPL has started to cool....
MUMBAI: Wella Professionals has appointed Manushi Chhillar as its new brand ambassador for India, signaling a dynamic new chapter for the heritage brand. The announcement was...
MUMBAI: Denver has unveiled its latest television commercial (TVC) featuring none other than Mahesh Babu, the embodiment of grace and success. In this striking new extension...
Mumbai: TAM AdEx has released its half-yearly report on Celebrity Endorsement from January – June’ 23. According to the report, in Jan-Jun’23, 28 per cent share...
Mumbai: TAM AdEx has released its half-yearly report on Celebrity Endorsement from January – June’ 23. According to the report, in Jan-Jun’23, 28 per cent share...
Mumbai: If you reflect ten to twelve years, affiliate marketing was a reliable method of reaching your target audience on the internet. Traditionally, affiliate publishers and...
NEW DELHI: “Strongly feeling” that misrepresentation of a product, especially a food product should be taken very seriously considering the influence of celebrities and high net...
NEW DELHI: “Strongly feeling” that misrepresentation of a product, especially a food product should be taken very seriously considering the influence of celebrities and high net...
MUMBAI: A longitudinal survey conducted by Hollywood Branded Inc. to measure brand, agency and consumer perception of tactics used in entertainment marketing campaigns, and the effectiveness...
MUMBAI: A flip through various channels and one can see film stars and cricketers selling chocolates to balms to the consumers. There is no doubt that...
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