Mumbai: Leading Internet Service Provider, ACT Fibernet has appointed Lowe Lintas Bangalore as its creative agency. The agency has been mandated to offer integrated creative solutions to promote the company’s popular Fibernet & Digital TV offering.
ACT Fibernet is among the leading internet service providers and is also the first company in India to offer broadband through Fiber optics technology. It offers services under Fibernet, Digital TV & HD TV and has a subscriber base of 1 million plus customers.
Commenting on the appointment, ACT Fibernet CEO Bala Malladi said, “As ACT is moving towards a journey of becoming a national brand in the broadband space, it is important to partner with the agency who shares its vision. ACT is looking forward to its partnership with Lowe Lintas Bangalore to add value to the brand in taking it to the top and building a strong emotional connect with its customers.”
Lowe Lintas Bangalore president GV Krishnan commented: “In markets where they operate, ACT already has a cult following that thrives on its fast internet connectivity. Today, as they foray into newer markets across the country, we are extremely proud to be their communications partner. We are looking forward to doing some effective and famous work.”
With a vision to be the most admired in-home entertainment, education and interactive services company that creates radical social transformation and delights and empowers customers, ACT (Atria Convergence Technologies Pvt. Ltd.) had its humble beginning in the year 2000.
ACT is headquartered in Bangalore and is spread across several towns and cities of Karnataka, Andhra Pradesh & Tamil Nadu. Pioneers in Fiber-To-The-Home technology in India, ACT provides broadband on Optic Fiber, designed to carry vast amount of Information at speed ranging from 1 Mbps to 1 Gbps. ACT is currently the 4th largest ISP In the wired broadband category and the largest non-telco ISP in the country.
ACT is funded by IVFA (India Value Fund Advisor), a premier private equity investment fund which played a pivotal role in facilitating several companies to develop into world-renowned organizations.