ITV

Tag: Cartoon Network

  • Cartoon Network & Pogo target 1 million kids via school contact program

    Cartoon Network & Pogo target 1 million kids via school contact program

    MUMBAI: Turner India is set to launch its annual Cartoon Network and Pogo School Contact Programs (SCPs) across the country. With innovative and engaging themes, both SCPs will not only entertain students with games, trivia and prizes but also impart valuable lessons.

     

    Cartoon Network and Pogo SCPs, which kick-started on 3 August, 2015, will run till mid-September targeting over one million students (between standards 1 to 8) in approximately 1000 schools. Combined, the SCPs will be conducted across 12 cities including Mumbai, Delhi, Bangalore, Chennai, Pune, Lucknow, Kolkata, Ludhiana, Hyderabad, Kanpur, Ahmedabad and Amritsar.

     

    The Cartoon Network SCP called ‘Adventure Camp’ is themed around the channel’s latest international series Adventure Time with lead characters Finn and Jake. The SCP aims to bring adventure and an outdoorsy spirit of camping into schools through physical activities, mental games, sports, team building exercises and other activities.

     

    On the other hand, Pogo, through its ‘Bheem ka Fitness Formula’ SCP, is on a nationwide spree to make children fit and healthy like their superhero Chhota Bheem. Along with other popular Pogo characters like Mighty Raju, Tom and Jerry and Bean, kids will learn about the importance of physical and mental exercises during their daily lives and how this will help them stay sharp and fit.

     

    Children in other parts of the country, can also be a part of all the action. On Cartoon Network, they can win exclusiveAdventure Time merchandise by participating in the Adventure Camp contest from Monday-Friday at 4 pm. Pogo is giving out tips to be healthy and fit like Bheem. All kids have to do is tune-in to the new episodes of Chhota Bheem every Sunday at 9:30 am. 

  • Chrome week 30: Business News channels top the chart

    Chrome week 30: Business News channels top the chart

    MUMBAI: The Business News channels genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis for the eight metros. The sector registered an increase of 2.6 per cent and saw CNBC Awaaz as the leader with 79.6 per cent OTS in week 30.

     

    Next up, English movies channels with 1.6 per cent gain in the same market took the second spot in the list of top gainers. Movies Now led the tally with 63.8 per cent OTS.

     

    Hindi News sector in Hindi Speaking Market (HSM) too noted a growth of 1.2 per cent. ABP News emerged as the chart topper with 94.5 per cent OTS.

     

    Last but not the least, Music channels in identical market observed a 0.5 per cent rise with 9XM at the number one slot with 88.5 per cent OTS.

     

    Meanwhile, witnessing a drop of 4.6 per cent, English Entertainment in the eight metros topped the loser category with Comedy Central scoring 49.7 per cent OTS. With a drop of 1.3 per cent, Infotainment channels genre across all India booked the second spot. NGC emerged as the most affected channel with 80.4 per cent OTS.

     

    The Kids channels category in all India market too observed a decline of one per cent. Cartoon Network topped the list with 78.5 per cent OTS. Lastly, the Sports genre noted 0.7 per cent drop in the same market. DD Sports grabbed the top position with 72.8 per cent OTS.

  • Chrome week 29: English News tops the chart

    Chrome week 29: English News tops the chart

    MUMBAI: English News emerged as the gainer in Chrome’s opportunity to see (OTS) analysis for eight metros. The sector registered a two per cent increase and saw Times Now as the leader with 71.2 per cent OTS in week 29.

     

    Next up, Religious channels with 1.1 per cent gain in the Hindi speaking markets (HSM) took the second spot in the list of top gainers. Aastha channel was the chart leader with 96.8 per cent OTS.

     

    Sports across all India category too noted 1.1 per cent growth. DD Sports emerged as the chart topper with 73.9 per cent OTS.

     

    Last but not the least, English Entertainment in the eight metros observed a 0.8 per cent rise with Comedy Central at number one slot with 51.0 per cent OTS.

     

    Meanwhile, with 0.7 per cent drop, Business News in the eight metros topped the loser category with CNBC Awaaz scoring 78.7 per cent OTS. With 0.6 per cent drop, Kids channels across all India booked the second spot. Cartoon Network emerged as the most affected channel with 78.2 per cent OTS.

     

    Music category across HSM markets too observed 0.3 per cent decline. MTV topped the list with 87.0 per cent OTS. Lastly, Hindi News genre noted 0.2 per cent drop in the HSM markets. ABP News grabbed the top position with 94.0 per cent OTS.

     

  • Chrome wk 27 sees no gainers

    Chrome wk 27 sees no gainers

    MUMBAI: The week 27 of opportunity to see (OTS) collated by Chrome Data Analytics & Media, witnessed no gainers.

     

    On the losers’ front, English movie genre in the eight metros witnessed 3.8 per cent drop. Movies Now topped the category with 59.8 per cent OTS. It was followed by business news genre with 2.7 per cent fall in the eight metros. CNBC Awaaz garnered the top spot with 77.4 per OTS.

     

    The kids channel genre too observed a 2.5 per cent drop in All India with Cartoon Network at number one with 78.7 per cent OTS. Infotainment genre occupied the fourth position across All India. Discovery led the top slot with 82.3 per OTS. 

  • Turner Broadcasting & Warner Bros. sign global multi-series deal for Boomerang

    Turner Broadcasting & Warner Bros. sign global multi-series deal for Boomerang

    MUMBAI: Turner Broadcasting and Warner Bros. the two Time Warner companies have decided to deepen their ongoing partnership with a global agreement that will build on the company’s two-network strategy by strengthening the pipeline of original content being developed for the recently rebranded Boomerang.

     

    The agreement, which represents the first-ever original content being developed exclusively for Boomerang, includes nearly 450 half-hours of programming from Warner Bros. Animation. The content will premiere on all Boomerang channels worldwide and on some Cartoon Network channels internationally, along with potential crossover with Turner Broadcasting’s Pogo and Toonami in Asia, and Boing and Cartoon Network in other territories.

     

    The partnership also extends Boomerang’s access to the classic animation portfolio from the Hanna-Barbera, MGM and Warner Bros. Animation collection, a total of 3,500 titles. Drawing upon the vast resources of the world’s largest animation library which includes contemporary classics from Cartoon Network Studios, Boomerang’s on-air schedule will continue to feature timeless favorites like Tom and Jerry, Looney Tunes and Scooby-Doo!, programming that has multi-generational appeal and great co-viewership.

     

    “Turner Broadcasting has a very strong kids and family business around the world and our exciting new partnership with Warner Bros. presents a number of new opportunities that will help strategically grow the Boomerang brand,” said Cartoon Network president and general manager, Boomerang adult swim Christina Miller. 

     

    “Through this expanded relationship with our corporate partners, we will create new content that will engage fans across a variety of screens and platforms and further grow these timeless franchises that we’ll leverage not only across Boomerang but also our global kids and family portfolio of businesses,” added Miller.

     

     Warner Bros. Animation and Warner Digital Series president Sam Register said, “With the television landscape becoming more and more crowded, we are extremely fortunate to have one of the largest animation libraries, with some of the world’s most iconic and revered characters, and to be embarking on this important new partnership with Turner and Boomerang. This deal presents an exciting creative opportunity to explore this vast collection, to develop new and compelling programming based on these beloved characters, and to introduce them to new generations of families.”

     

    Premiering this autumn will be the first of Boomerang’s new original series from Warner Bros. Animation. Bunnicula is an all-new animated comedy series based on the bestselling children’s book of the same name. The series follows the paranormal comedy adventures of Bunnicula the vampire rabbit, who – instead of drinking blood – drains the juice of carrots and other vegetables to boost his supernatural abilities. Be Cool Scooby-Doo! is an all-new 22-minute animated comedy series featuring the Scooby gang, back with a modern comedic twist on the beloved classic. This time, the gang is working as hard to solve their own personal problems as they are to solve the endless, mind-bending mysteries that await them. In Wabbit – A Looney Tunes Production, Bugs Bunny is starring in all-new shorts that find the iconic carrot-loving rabbit matching wits against – and getting the best of – classic characters like Yosemite Sam and Wile E. Coyote, along with brand new foes.

  • Kids television viewership descends as summer vacation ends

    Kids television viewership descends as summer vacation ends

    MUMBAI: Summer holidays have come to an end and kids with their bags and water bottles have stomped back to school. While kids may be grumpy to wake up early and get back to the rigmarole of studies, another party that needs to wake up and take notice is the kids channels.

     

    With schools reopening, consumption of kid’s content on Indian television has seen a substantial dip according to an analysis by Broadcast Audience Research Council (BARC) India.

     

    The decline is very much evident across all age groups. While the 4-8 years category registered ratings of 142043 in week 21, it saw an ascend in week 22 where it garnered viewership of 144519. However, in the current week (week 23) after the re-opening of schools, it went down to 126079.

     

    On the other hand, the 9-14 years category also witnessed similar statistics where it fetched viewership of 114754 in week 21 and witnessed a substantial growth with 118091 in week 22. However, not surprisingly, in week 23 it dropped to 106168.

     

    As per the analysis, the Southern and Western part of the country, where most schools have restarted, has witnessed a major decline in viewership. On the other hand, in North India where schools are yet to open, retains similar viewership. This goes to prove that the reopening of schools is the critical reason behind the decline in viewership.

     

     

    Another key depiction that emerges from BARC India’s analysis is that even though Northern India contributes more in kids viewership, at a macro level Sothern India is the biggest market for kids in India.

     

     

    With kids going back to school, looks like kids channels’ executives will also need to take home some learnings. It now remains to be seen the bunnies that the likes of Cartoon Network, Pogo, Nickelodeon et al pull out of their hats in the light of BARC India’s latest analysis. One thing is for sure, kids content producers will have to do what it takes to stop viewership from declining any further.

  • Cartoon Network readies new ‘Powerpuff Girls’ & ‘Ben 10’ series for 2016

    Cartoon Network readies new ‘Powerpuff Girls’ & ‘Ben 10’ series for 2016

    MUMBAI: New series of Cartoon Network’s The Powerpuff Girls featuring Blossom, Bubbles and Buttercup as well as Ben 10 are slated for a global launch in 2016.

     

    Cartoon Network has unveiled the first look of character artwork featuring the original arbiters of girl power. It also includes a new television series, produced by Cartoon Network Studios, and a full licensing program that will roll out across all domestic and international regions.

     

    The new series will be executive produced by Nick Jennings, who won an Emmy Award for his work on Cartoon Network’s Adventure Time. Bob Boyle, creator of Wow! Wow! Wubbzy!, will co-executive produce. Rounding out the creative team is a diverse group of talented artists and writers, many of whom grew up watching the original series and come with a special affinity for the characters and overall project.

     

    On the other hand, Ben 10, the new animated series, based on the successful franchise about an alien-powered kid hero, is being produced by Cartoon Network Studios and will premiere on Cartoon Network in the autumn of 2016. Man of Action will executive produce for Cartoon Network Studios and John Fang is on board as supervising producer. 

     

    Cartoon Network’s fresh take on Ben 10 will center upon a new animated series re-introducing the energetic, fun-loving, 10-year-old Ben Tennyson. At the core of the new Ben is a healthy serving of action, excitement, and all-around fun. Featuring many new and fan-favorite aliens, the series kicks off with the adventures of Ben, his cousin Gwen, and Grandpa Max as they travel the country during summer vacation. When Ben finds the mysterious Omnitrix, a world of alien superpowers opens up to him.

     

    Talking about The Powerpuff Girls, Cartoon Network chief content officer Rob Sorcher said, “It has been wonderful to see this new show team bring such passion and positive creative spirit to this iconic property. We know that fans of every age will appreciate this new take on saving the world before bedtime.”

     

    On Ben 10, Sorcher said, “We decided it was time to introduce Ben to a new generation of kids. Ben 10 has been an overwhelming success story across all media platforms, and we know kids around the world will be eager to see the reinvention of this beloved character.”

     

    To support the worldwide launch in 2016, Cartoon Network is assembling an all-star roster of licensing partners to create a full consumer products program for the franchise. Spin Master will anchor the program, creating a line of toys including plush, figures and playsets, dolls and more available worldwide in autumn 2016.

  • Cartoon Network launches original production series ‘Clarence’ in India

    Cartoon Network launches original production series ‘Clarence’ in India

    Strap: The original animated comedy series from Cartoon Network Studios will premiere on 1 June, 2015 at 5 pm.

     

    MUMBAI: Cartoon Network has launched its original production series Clarence in India. The original animated comedy series from Cartoon Network Studios will premiere on 1 June, 2015 and will air on weekdays at 5 pm on Cartoon Network.

     

    Comprising of 24 episodes of 15 minutes each, Clarence was conceived as a part of the shorts development program at Cartoon Network Studios, which has resulted in six original series for the network, including Regular Show, Uncle Grandpa and Steven Universe.

     

    Clarence follows a spirited, quirky boy who always sees the best in all things. When everyone else turns right, Clarence turns left… into a wall – but he keeps on going. Daily life is a fun and thrilling adventure for Clarence and his friends. There’s streetwise Sumo, slightly neurotic Jeff and his sassy mum Mary.

     

    Set in small-town Aberdale, the stories are inspired by and celebrate real life triumphs and tragedies from childhood: epic dirt fights, sleepover pranks, secret tree forts and many more. Through the eyes of Clarence, and in his chubby little hands, these tales always veer off the main road, if not off the map entirely.

  • Chrome week 21: English News genre sees max growth, Times Now leads

    Chrome week 21: English News genre sees max growth, Times Now leads

    MUMBAI: Week 21 of opportunity to see (OTS) data collated by Chrome Data, Analytics and Media observed the English News genre leading the crowd with growth of 1.1 per cent. Times Now led the chart with 75.7 per cent OTS.

     

    Second to top the list was the Kids genre across All India with 0.1 per cent growth. Cartoon Network continued to hold on to its numero uno position with 79.5 per cent OTS.

     

    On the losers front, English Entertainment genre in the eight metros stood at the number one position and dropped by five per cent with Comedy Central securing the first position with 48.4 per cent OTS.

     

    English Movies genre in the eight metros dropped by 2.1 per cent with Movies Now as the most affected with 61.1 per cent OTS. It was followed by Religious category in the Hindi speaking markets (HSM), which witnessed a drop of 1.4 per cent with Aastha the most affected as it noted 90.6 per cent OTS.

     

    Last but not the least, Hindi Movies genre in the HSM markets dropped by 1.2 per cent with Max leading the chart with 95.1 per cent OTS.

  • Turner India ups Rohit Khetarpal as director, network & content distribution

    Turner India ups Rohit Khetarpal as director, network & content distribution

    MUMBAI: Turner International India has elevated Rohit Khetarpal as director of network and content distribution for South Asia.

     

    In his new role, Khetarpal will be responsible for content syndication and driving mobile and interactive platforms including mobile, broadband, DTH, IPTV, gaming services for Turner’s portfolio of industry-leading news and kids entertainment brands including CNN International, Cartoon Network, and POGO.

     

    In addition, he will lead CNN International’s hotel partnership programme and broadcast partnerships in South Asia. He will also manage the distribution of all Turner channels in South Asian markets outside of India.

     

    Based in Delhi, Khetarpal will report into Turner senior vice president and managing director for South Asia Siddharth Jain.

     

    Jain said, “With his proven track record in growing our linear distribution vertical in India, I am confident that Rohit will take this varied and business-critical portfolio to its next level of success in the South Asia region.”

     

    Khetarpal joined Turner’s network and content distribution team in 2008 and has been managing the distribution of Turner’s portfolio of channels in India: Cartoon Network, POGO, Toonami, HBO and WB. He has over 15 years of experience in the television distribution business and has previously worked with Viacom 18, Zee Turner and ESPN Software in India.