MUMBAI: Canxing – Star China vice-president of Lu Wei has announced ratings of its new original talent show Brilliant Chinese-Path to Glory. For the past two weeks, over 120 million people have watched episodes 5 and 6 of the series, earning a 4.2% market share, and this week officially ranked #1 across China. The show airs in primetime on CCTV-1 Saturday evenings at 8:00 pm CST.
On its way to be the next major global Format hit, Brilliant Chinese – Path To Glory, is the first Chinese format ready for international distribution with co-development partner Syco, following the announcement of the collaboration in December 2016.
“Brilliant Chinese-Path to Glory takes the talent Format to a new level. Canxing-Star China is thrilled that that our unique variety show has pushed the boundaries showcasing talent from all walks of life. Our Chinese audience can’t wait to choose the winner and we look forward to presenting the format to the rest of the world,” said Star China International Media Limited deputy general manager Iris Xia.
The format for Brilliant Chinese-Path to Glory was developed with Syco Entertainment and Canxing/Star China, as part of a three-year development deal signed with Syco with a primary goal to co-develop large scale global entertainment formats with appeal for the Chinese-speaking world; and the potential for international distribution.
“We are delighted with the show, more than 120 million viewers in the last two weeks cannot be wrong. Working with our friends in China has been a joy and we look forward to even greater success moving forward” said Syco Entertainment global head of television Nigel Hall.
Brilliant Chinese – Path To Glory: This unique talent show takes ordinary members of the public and turns them into television stars. From the fishmonger to the housewife, viewers have been captivated – watching stars being created each week. Four judges representing four categories – Singing, Dance, Variety and Kids – work with their favorites to help members of the public achieve their full potential as artists. The magic happens when all four judges fall in love with an act and the path to glory is opened to the next round.
Judges: The four category judges, each specialising in their area of expertise, are: well-known Chinese television personality, Sa Beining as the head judge. He has been a host on CCTV and involved with many television programs and specializes in the Variety category. Overseeing the Kids’ category is Zhu Dan — a well-known Chinese actress and host, appearing on leading provincial satellite channels. The Singing category will be judged by Cai Guoqing, a prestigious Chinese singer who holds the record for the most performances on CCTV1’s Spring Festival Gala. The Dance category is being judged by Huang Doudou, a Chinese professional dancer and choreographer, who won numerous domestic and International dancing competition awards.
