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Tag: Cannes

  • Eros Now Original ‘SMOKE’ to be Premiered at MIPCOM 2018 in Cannes under ‘Made in India Originals’

    Eros Now Original ‘SMOKE’ to be Premiered at MIPCOM 2018 in Cannes under ‘Made in India Originals’

    Mumbai, October 3, 2018: Eros International PLC (NYSE:EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its cutting-edge digital over-the-top (OTT) South Asian entertainment platform will premiere its original series SMOKE at the coveted annual event MIPCOM 2018, being held at Cannes in France on October 15 under the Made in India Originals category. The only Indian web series to be showcased in Cannes this year, Smoke is a crime drama that will take audiences on a thrilling and eye-opening journey set in the underbelly of Goa.

    The teaser of the show was launched today which stars an eclectic ensemble cast of Kalki Koechlin, Mandira Bedi, Jim Sarbh, Amit Sial, Gulshan Devaiah, Satyadeep Mishra, Neal Bhoopalam, Prakash Belawadi and the late Tom Alter. All episodes of Smoke will be available for binge-viewing from October 26, 2018 exclusively on Eros Now. The first look of the series will be premiered at MIPCOM with the audience combining the global entertainment fraternity including distributers, broadcasters as well as executives from the global entertainment industry.

    Commenting on Smoke’s showcase at MIPCOM, Ridhima Lulla, Chief Content Officer, Eros Group said, “It is indeed a great honour to be selected and we are thrilled to showcase the series to a global audience before it premieres on Eros Now. Smoke couldn’t be more different from our first series Side Hero where we launched our originals with a self-deprecatory comedy, a relatively untested genre. Smoke on the other hand is a gritty, dark crime drama portraying the never seen side of Goa. There’s no place in India quite like Goa and the show with its unique take on the paradise state makes for a perfect choice out of India to be launched at MIPCOM. With Eros Now originals, we want to continue investing in the brand ‘Eros Now’ to represent a culture of what the youth want to consume”.

    This eleven-episode binge-worthy series, directed by Neel Guha is a game of smoke and mirror, shifting loyalties and brutal cover-ups all against the backdrop of Goa, a state as glamorous as it is unsuspecting of the menace that lurks underneath its surface. The sound track for the series has been composed by well-known musician Karsh Kale, who has redefined the Asian Underground genre of music. The show will be available for Streaming Globally on Eros Now starting October 26.

    Watch the teaser of SMOKE here: https://erosnow.com/movie/watch/1064690/an-eros-now-original-series/6899979/smoke—official-teaser?12

  • Team ITC makes India proud ,Wins a Silver Lion at the Young Lions Marketers Competition at Cannes

    Team ITC makes India proud ,Wins a Silver Lion at the Young Lions Marketers Competition at Cannes

    MUMBAI: Two young women managers from ITC made India proud by winning the Silver Lion at the  very competitive & prestigious Young Lions Competition at Cannes. The team comprised Raisa Chakravarty and Anupama Sharma from ITC’s Personal Care Products Business. They had earlier won the India Challenge. Their achievement at Cannes is a testimony to ITC’s commitment and focus to develop and nurture young talent as some of the best minds and professional managers in the corporate sector in the country.

    The Young Marketers competition champions the world’s best young client marketers. Over an intense 24 hour period, teams were to design a concise, direct and effective brief. This year’s competition challenged global teams of young, in-house marketers from around the world to develop a creative brief for a product or service that would benefit the Movember Foundation, the only global charity focused solely on men’s health. Competitors presented their communication plans to a panel of industry leaders, which was led by Ruth Yearley, partner and director of insights and strategy at Ketchum.

    The teams were judged on the clarity of brief, the knowledge about the product or service, client organisation and its aims and the specific goals it needs to achieve.

  • Publicis Groupe to end its “no award” policy after a year

    Publicis Groupe to end its “no award” policy after a year

    MUMBAI: Publicis Groupe announced in June 2017 that it would shift its promotional budget away from industry events and awards shows until 1 July, 2018 in order to focus on the development of its Marcel platform. The Groupe’s policy has been scrupulously followed throughout the year.  

    Barring one exception, the Publicis Groupe had no entry at this year’s Cannes Lions festival, 

    In support of creative excellence and out of respect for the company’s decision, some of the Groupe’s clients and partners have taken on the cost of entering what they consider to be award-worthy campaigns developed by Publicis Groupe agencies. There are 399  such campaigns as of 9 June.

    The only exception to this is BBH London’s “3 Billboards” campaign for Justice4Grenfell, the organisation trying to get justice for the victims of the 2017 Grenfell Tower disaster in London.

    Publicis Groupe chairman and CEO Arthur Sadoun says, “Twelve months ago, we took the decision to pause our investment in promotional industry events for one year. It was a difficult but necessary sacrifice at a moment when our industry is in need of radical change. It gave us the means, the focus, and perhaps more importantly, the sense of urgency, to reinvent the way we work and start building Marcel.”

    12 Publicis Groupe leaders have been invited to attend the Festival as Jury Presidents or as part of the awarding juries. 12 additional Publicis Groupe leaders are members of the shortlist juries and will not be attending the Festival. 25 Publicis Groupe employees have been invited to attend Cannes Lions by their clients and by other industry partners. 15 Publicis Groupe employees have decided to attend the Festival by personally funding their trip. 20 Publicis Groupe account leaders will be participating in key client meetings taking place in Cannes-not attending the Festival. Their presence will be funded by Publicis Groupe.

    “And of course, a big big merci goes to all of our people. The Groupe’s creative community has had to shoulder much of the weight of our decision to pause our promotions this year, and they have been outstanding during this period, which will come to an end on 1 July,” Sadoun adds.

    At the invitation of the Festival, Publicis Groupe will present Marcel on Tuesday 19 June at 3:00 PM CET on the main stage of the Palais des Festivals. 

    Carla Serrano, Chief Strategy Officer of Publicis Groupe, Nick Law, Chief Creative Officer of Publicis Groupe and President of Publicis Communications and Arthur Sadoun, Chairman & CEO of Publicis Groupe will present a beta version and discuss why it’s an important part of the company’s future.

    Also Read:

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  • Enough potential in urban India before going rural: L’Oréal Paris

    MUMBAI: It was 1993 when French beauty brand L’Oréal Paris made its way to India. An instant hit with the newly privatised economy, the brand has been a favourite of Indian women in the ensuing two decades.

    Considered as a young player in India’s cosmetics market, L’Oréal is the fastest-growing beauty company in the company with an annual average of 30.2 per cent and has representation in over 800,000 points of sale. It is the third leading operator in the Indian cosmetics market with a 10 per cent market share in the urban areas, claims the company.

    The beauty and personal care market in India is valued at Rs 81,000 core. The India revenue of L’Oreal, according to industry estimates, is currently Rs 3,000-3,500 crore a year. In order to cater to the Indian market optimally, the cosmetics group has, over the years, launched several brands across various product categories.

    In order to be up-to-date, L’Oréal follows a combination of traditional and new-age media for marketing and advertising. L’Oréal Paris general manager Raagjeet Garg says that the company looks at television, digital, social media platforms, digital videos, outdoor and other BTL media to connect with consumers.

    The brand invests heavily on marketing every year and the number is only increasing yoy to ensure it reaches a wider number of consumers and with a differentiated campaign. Going forward, the company will look at creating more India-specific products.

    L’Oréal is trying to shake off the luxury brand image. As a matter of fact, its products start at Rs 3 (for a sachet of shampoo).

    In interior India, the brand faces stiff competition from local products but the brand is still pursuing urban consumers since the saturation point hasn’t yet been hit. Garg says, “There is enough potential to get enough consumers in the urban population before we start targeting the rural areas. The objective eventually will be to speak to as many consumers as possible but that will happen in a phased manner and we want to get the urban and tier 1, tier 2 markets first and then talk about the rest of the consumers around the country.”

    The L’Oréal Paris brand encompasses the four major beauty categories — hair colour, cosmetics, hair care, and skin care — and includes brands as Excellence Crème, Total Repair 5 hair care, Pure Clay masks, White Perfect, Fall Repair, Revitalift, Volume Million Lashes mascara, Color Riche lipsticks, Superliners and True Match foundations among many others.

    With its signature phrase, “Because We’re Worth It”, the brand wants to inspire women to embrace their own unique beauty and reinforce their sense of self-worth.

    India being a strategic country for L’Oréal international, it picked the right A-list Bollywood actresses as brand ambassadors – Aishwarya Rai-Bachchan, Sonam Kapoor and Deepika Padukone. These women encompass a wide range of target audiences in terms of age group and lifestyle.

    The brand also recently celebrated 21 glorious years as the official make-up partner for the Festival de Cannes. Garg says, “I think if the relationship is beautiful, you just want to nurture the relationship and that’s exactly what we do with Cannes. Each year we realise it is only getting better and better.”

    The Cannes Film Festival will take place from the 8 to 18 May where Padukone will be walking the red carpet for the second time along with Rai-Bachchan, who will be completing 17 years at the festival. Kapoor will be seen for the eighth time at Cannes along with other spokespersons including Julianne Moore, Helen Mirren and Doutzen Kroes.

    Garg pointed out that Cannes association is not ROI driven or to create brand visibility but rather to democratise that beauty is for everyone. The company will soon be making its Cannes collection available at its L’Oréal Paris counters and some e-commerce sites in India.

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  • T for Taj Mahal’ trailer to be unveiled at Cannes

    T for Taj Mahal’ trailer to be unveiled at Cannes

    MUMBAI: Sony Pictures Networks Productions (SPNP) is all set to launch the trailer of their next film ‘T for Taj Mahal’ on an international platform.

    The trailer of the film will be unveiled at the India Pavilion in Cannes Film Festival on May 9th, 2018.

    Directed by six-time president’s national award winner Kireet Khurana, ‘T for Taj Mahal’ is a relevant and timely story exploring a subject that is a big challenge in the country – the lack of education.

    The film stars Subrat Dutta, US actress Ali Faulkner (The Twilight Saga – Breaking Dawn), Bidita Bag and Manoj Pahwa.

    ‘T for Taj Mahal’ is produced by Sony Pictures Networks Productions and Abis Rizvi Films. Post Cannes the film will be presented at London Indian Film Festival in the month of June, 2018.

    The film will release theatrically in India later this year.

    Sneha Rajani, Deputy President & Head, Sony Pictures Networks Productions

    “ ‘T for Taj Mahal’ is a story that deserves to be seen by the global audience and a platform like the India Pavilion at Cannes Film Festival allows for the film fraternity across the world to sample it and help us take it as far and wide as possible. I truly hope everyone loves the film and will embrace the intent in its full glory.”

    Kireet Khurana, Director

    “I am grateful that SPNP is so committed to the film and is going the extra mile for something they believe in. A platform like Cannes allows the film to be presented to a wider audience, especially given the relevant subject. I am looking forward to the reactions post the trailer launch”

  • Netflix to boycott Cannes Film Festival 2018?

    Netflix to boycott Cannes Film Festival 2018?

    CANNES: Netflix is known to do things differently. While almost everyone trips over every hurdle to get into the Cannes Film Festival, the world’s largest streamer is mulling over giving it a miss this year.

    The reason: festival director Thierry Fremaux’s announcement last month that he would not open the doors to any producer to enter the Cannes official competition selection if the film does not have a theatrical release in France.  It had enforced the stricter regulations in 2017 and Fremaux reaffirmed that the regulations would stay last month.

    And that seems to have got the Netflix management, led by Reed Hastings and Ted Sarandos, agitated as one of the world’s largest creators of content releases most of its films on its over the top (OTT) platform for consumption by its 117 million paid users.

    The film festival’s team, however, has allowed studios, without a French release for a film, to submit it for screening but not take part in the Palm D’Or competition.

    French law forbids films released theatrically in France to be shown online until a three-year window since the first exhibition is crossed; which does not make for a good business model for Hastings, as subscribers pay anywhere between $9 and $14 for a Netflix subscription, depending on whether pricing plan is basic or premium. And the streaming service is not about to change its biz model for the festival. Last year the Cannes Film Festival competition jury president Pedro Almodovar had raised a stink that having a film win the Palm D’Or without a theatrical release was unthinkable. French theatrical exhibitors have been fuming that Netflix films are not being released in their cinemas, thus cutting them out of potential revenues. 

    Hastings and Sarandos were not available for comment at the time of writing. But Reed unequivocally had stated at the time when the rules were announced last year by the festival that the “establishment” was “closing ranks” on his company.

    Also Read :

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    Cannes Lions awards lifetime achievement to Piyush & Prasoon Pandey  

    TVF’s ImMature first Indian show to reach Canneseries

     

  • ITC’s Savlon campaign bags gold at Cannes

    MUMBAI: ITC’s ‘Savlon Healthy Hands Chalk Sticks’ campaign has been a big winner at Cannes PR Lions 2017. It has secured top honors with a Gold in the healthcare & wellbeing category. The campaign, conceptualized by Ogilvy & Mather and produced by Good Morning Mumbai, was aimed at encouraging behavioural change towards washing hands among children.

    Launched on Children’s Day in November 2016, the Savlon Healthy Hand Chalk Sticks campaign was introduced to engage children in primary schools and emphasize the importance of washing hands before eating. The chalk sticks are infused with cleansers like soap that generate lather when hands are placed under water. This makes for an engaging and memorable experience for children and in turn helps in inducing behavioural change.

  • Om Puri Foundation unveiled in Cannes to help arts, farmers

    NEW DELHI: The Om Puri Foundation has been unveiled today at the 70th Cannes Film Festival to carry forward his legacy and the high standards set by him as an actor on films, television and the theater.

    Ms Nandita Puri and his son Ishaan were present as the Foundation was unveiled yesterday first at the British Pavilion and later at the Indian Pavilion.

    This was followed by a discussion with veteran critic Derek Malcolm, actor-director Nandita Das and actor Nawazuddin Siddiqui along with the Puris, moderated by eminent critic and wrier Uma Da Cunha.

    The Foundation aims to take forward Om Puri’s legacy, philosophy and values that he cherished.

    Initially, the Foundation will initiate the Om Puri Scholar for the most deserving student from the Film and Television Institute of India in Pune, the Om Puri Fellow for the most deserving student from the National School of Drama in Delhi where the actor had his initial training before joining FTII; and the Om Puri Grant for promising and deserving filmmakers to go to international film festivals to broaden their understanding of world cinema.

    Ishaan told indiantelevision.com from Cannes that the Foundation intends to take the actors films and work in television to schools, colleges and universities worldwide to keep alive the rich body of his work.

    It will also work to take forward a social cause that saddened Om Puri very much – the state of Indian farmers. The Foundation will offer scholarships to deserving children of farmers to pursue their higher studies and thus help farmers to make ends meet.

    Recipient of the OBE (Order of the British Empire) and the Padma Shree, Om passed away on 6 January 2017, leaving behind a large body of work that included theatre, television (one of the best being Shyam Benegal’s ‘The Discovery of India), and around 150 films in Hollywood and the United Kingdom apart from India.

    Best known for his author-backed roles in early years, he also excelled in comedy as well as action films and was known as the angry young man of art cinema in his early years. His powerful voice has been used to advantage by Shyam Benegal in ‘The Discovery of India” as the narrator apart from his appearance in more than ten different roles in that series, and by many makers of animation films.

    He made a mark overseas with ‘East is East’ apart from Richard Attemborough’s ‘Gandhi’ where he had a short but impactful role and then went on to act in more than a dozen films overseas.

  • Cannes delegates apprised of opportunities in Indian film industry

    NEW DELHI: India has invited some masters of world cinema to conduct master classes and workshops in Film Bazaar at the International Film Festival of India in Goa in November and visit different locations in India.

    Addressing foreign and Indian delegates to the India Pavilion at Cannes, Information and Broadcasting Ministry Joint Secretary (Films) Ashok Parmar said this was “in sync with our Film in India initiative under the aegis of the Film Facilitation Office. We also had the opportunity to speak about international collaboration between talent and co-creation of content since we have signed co-production treaties with several countries.”

    He said the meeting with the various delegates enabled the Ministry to introduce internationally celebrated filmmakers to IFFI, which is in its 48th year and thus showcases the latest critically acclaimed films. “We would be delighted to have these eminent personalities”, he added

    He went on to inform the filmmakers that setting up of the National Centre of Excellence in Animation, Gaming and Visual Effects in Mumbai and a new Film and Television Institute in the North Eastern State of Arunachal Pradesh will enhance the skill of the film sector.

    The delegates were informed of the Ministry’s ambitious National Film Heritage Mission through the National Film Archives based in Pune and the National Museum of Indian Cinema in Mumbai under the aegis of Film Division, as an endeavour on the part of the Government’s effort to preserve the century old cinematic heritage of the country.

    The meeting also discussed how the Directorate of Film Festival could promote Indian cinema across various cities in the UK and Poland and at the same time give their films a footprint in India.

    The National Film Development Corporation which conducts the Film Bazaar tied up with Marco Muller – Artistic Director, Pingyao International Film Festival, to introduce various initiatives to acclaimed international filmmakers and representatives of various National Bodies from Countries that have an international co-production with India.

    Indian Ambassador to France Mohan Kumar said, “We had very useful discussions centered around two fundamental objectives: how to achieve greater visibility for Indian Cinema worldwide and how to promote India as a destination for foreign movies. Discussions with Directors, Producers and Policy-makers from UK, Italy, Poland Germany and China proved fruitful and a possible road map to increase the global footprint did emerge”.

    The delegates in attendance included Fatih Akin (Director/Producer – Germany);
    Nurhan Sekerci (Producer – Germany); Bady Minck (Director/Producer – Austria/Luxembourg); Simone Gattoni (Director/Producer – Italy); Heather Stewart (Creative Director – British Film Institute; Izabela Kiszka-Hoflik (Head of Film production and Project Development – Polish Film Institute; and Michel Pradier and Marielle Poupelin – Telefilm Canada

    The India Pavilion is organized by the NFDC on behalf of the Ministry and is a fully equipped and functional business centre during this period and provides Indian delegates with an opportunity to meet and conduct business with leading members of the international film fraternity.

    The Pavilion will host knowledge sessions with various filmmakers and also facilitates the publicity of films produced by Indian filmmakers. The Corporation has published an India Guide with details of Indian professionals registered with the Cannes Film Festival & Market.

  • Hooq’s ‘Marlina…” goes to Cannes

    MUMBAI: Hooq, one of the largest Video on Demand service in South-East Asia, has announced that its first Indonesian original production will be screening at the Director’s Fortnight in Cannes which opens this week. This is on the back of a series of announcements from Hooqthat underscores its commitment to Asian film production through ventures with top independent studios and filmmakers in the region.

    “Hooq is very proud that Marlina will be screening at Cannes Directors’ Fortnight this year! We look forward to many more successful Hooq original productions that will gain recognition in the international film industry, but more importantly will keep our customers Hooq’d month after month! Our continued commitment to the Asian film industry will see us investing in more original productions with the goal to give new and established talents an avenue to tell their stories in multiple formats – be it a feature film or a 10-part series,” said Peter Bithos, Chief Executive Officer of Hooq.

    In addition to Marlina the Murderer in Four Acts, In addition to Marlina the Murderer in Four Acts, In addition to Marlina the Murderer in Four Acts, Hooq recently announced a host of original productions – Critical Eleven and Sweet 20 to hit cinemas in May and June 2017 respectively, the highly anticipated On the Job which will debut in cinemas in August followed by a 5-part series that will launch exclusive on Hooq six weeks later and The T Party (working codename) will hit the service later this year. At the same time, Hooq also announced a new initiative Hooq Filmmakers Guild – which is a search for Asian film talents to turn their ideas into reality.

    MARLINA THE MURDERER IN FOUR ACTS
    The most recent work of director Mouly Surya (36), Marlina the Murderer in Four Acts will premiere on 24 May 2017 at Quinzaine des Réalisateur (Directors’ Fortnight) which takes place in parallel to 2017 Cannes Film Festival.

    Marlina depicts the story of a widow on her journey to look for justice after a band of robbers assaults her. This film written by Mouly Surya and Rama Adi is based on Garin Nugroho’s story idea. It is produced by Rama Adi and Fauzan Zidni and starring Marsha Timothy, Dea Panendra, Yoga Pratama and Egi Fedly.

    “It is a big honor to be included in the Directors’ Fortnight line up, an event to seek the world’s famous auters with more edgy works. This is a good event for Marlina and I hope the film will get the opportunity for a wider distribution after this screening,” said Mouly Surya during the press conference at Plaza Indonesia on 12 May 2017.

    Marlina is a co-production between Cinesurya, Kaninga Pictures (Indonesia), Sasha & Co Production (France), Astro Shaw (Malaysia), In addition to Marlina the Murderer in Four Acts, HOOQ recently announced a host of original productions – Critical Eleven and Sweet 20 to hit cinemas in May and June 2017 respectively, the highly anticipated On the Job which will debut in cinemas in August followed by a 5-part series that will launch exclusive on Hooq six weeks later and The T Party (working codename) will hit the service later this year. At the same time, Hooq also announced a new initiative Hooq Filmmakers Guild – which is a search for Asian film talents to turn their ideas into reality.

    Chairman of Indonesian Creative Economy Agency Triawan Munaf said, “Mouly Surya’s success in the Cannes Directors’ Fortnight is a major achievement for Indonesian cinema. Aside from being selected in this section for the first time, an Indonesian film is finally being featured again in the world’s most prestigious film festival.”

    The Counselor for Cooperation and Cultural Action of the Embassy of France and Director of IFI Marc Piton said, “Supported by CNC, IFI and Cinema du Monde, Mouly’s work has marked close relationships between Indonesia and France in cinematography. Being selected for the Director’s Fortnight at Cannes also shows that Indonesian films are gaining more recognition internationally.”

    Organized by Societe des Realisateurs de Films (French Directors Guild) and initially held in 1969, the Directors’ Fortnight that runs parallel to the Cannes Film Festival aims to aid filmmakers and contributes to their discovery by the critics and audiences alike. The Director’s Fortnight has discovered and debut famous directors such as Werner Herzog, George Lucas, Martin Scorsese, Jim Jarmush, Michael Haneke, Spike Lee, Sofia Coppola and many more. The selected titles will be premiered at the festival from 18 – 28 May 2017 in Cannes, followed by the premiere in Marseille, Paris, Geneva, Rome, Milan, Florence and Brussels.

    Marlina was previously selected for the Asian Project Market at 2015 Busan International Film Festival and Cinefondation L’Atelier at 2016 Cannes Film Festival. This film received funds from Talents Tokyo through the Next Masters Support Programme and subsidy from Cinémas du Monde from French Ministry of Foreign Affairs.

    Marlina is the fourth full-length feature film from Indonesia to be selected for the Cannes Film Festival. The previous three films are Tjoet Nja Dhien (1988, Semaine de la Critique), Daun di Atas Bantal (1998, Un Certain Regard) and Serambi (2006, Un Certain Regard).

    Mouly directed What They Don’t Talk About When They Talk About Love (2013), the first Indonesian film selected to compete in the World Cinema Dramatic Competition at the Sundance Film Festival. Her first film, Fiksi (2008), led Mouly to be the only female who received Citra Awards for the best director.