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MUMBAI: Ten Sports is set to kick start the countdown to India’s World Cup cricket campaign with a specially shot program on each player in the...
MUMBAI: The International Advertising Association (IAA) is pleased to announce that Chairman and World President Joseph Ghossoub has been selected “Man of the Year” by Campaign...
BANGALORE: A petition signed by the national campaign group cr-India has urged the union government to immediately clarify its stand on Community Radio. The group feels...
MUMBAI: In a bid to reinforce its commitment to celebrating the special bond between humans and animals, Animal Planet in the US is partnering with affiliates...
MUMBAI: Samsung India has initiated an online marketing campaign for the promotion of its lifestyle-focussed ‘X Series’ of Note PCs. Launched on 11 April, this month-long...
MUMBAI: American cable network USA Network has planned a multimedia campaign to promote World Wrestling Entertainment (WWE) which recently returned to it. In India WWE action...
MUMBAI: The Cotton Gold Alliance (CGA) program has launched its summer advertising campaign across India with a series of outdoor ads. These are part of the...
NEW DELHI: It’s not quite often one gets to see a proactive approach from the bureaucratic offices. But Maharashtra Tourism Development Corporation (MTDC) is proving to...
MUMBAI: The clash of the titans has reached to its final lap. Adrenaline levels are high among the two finalists (with Rahul Vaidya being voted out...
MUMBAI: With the World Cup around the corner, Microsoft Xbox 360 will roll out its signature campaign ‘Good Luck India’ to wish the Indian cricket team...
NEW DELHI: The ministry of tourism and culture has taken another step in its endeavour to promote tourism in the country. With an objective of positioning...
MUMBAI: Online portal major Yahoo Inc. shut down its user-created chat rooms, which is part of its instant messenger service, after a Houston-based TV network showed...
MUMBAI: Coca Cola and McDonald’s have got together to give Mumbai kids a rare chance to play with cricketing sensation Virendra Sehwag. As part of...
MUMBAI: PlayTV, the interactive and gaming channel from Essel Group, will kick off the marketing and promotional campaign of the channel on 23 May, with main...
MUMBAI: BBC World will be providing live coverage of this year’s UK Elections in BBC News Special: UK Elections 2005, from 2:25 pm to 1:30 pm...
MUMBAI: Qatar based sports academy Aspire has announced a tie up with CNN International. It will sponsor the show Sporting Legends. This is a series of...
MUMBAI: BBC World, BBC’s international television news channel launches its first ever Indian focused brand advertising campaign on 16 January. The campaign tag line reads ‘What...
MUMBAI: BBC World has launched a new global advertising campaign, which features correspondents and cameramen, who will tell the stories behind some of their most extraordinary...
MUMBAI: With 24 days to go for the Johnnie Walker Super Series in Australia, Max, the movies and special events channel today kicked-off its campaign with...
MUMBAI: Nothing says that elections are around the corner like media frenzy around it. This time on media is all geared up to educate the youth...
MUMBAI: Jewellery brand Tanishq has launched ‘New Tales of Tradition’, its new campaign for the festival season. The campaign presents a kaleidoscopic snapshot of the charm,...
MUMBAI: Coca Cola has been very successful in its attempts to associate the drink with the cold factor courtesy the slogan Thanda Matlab Coca-Cola. Now the...
MUMBAI: MTV Networks International (MTVNI) has entered into a multimedia partnership with retailer The Body Shop to support HIV and Aids prevention. The campaign, Spray to...
MUMBAI: A few days ago at the DoubleClick Insight Awards in the US, entertainment marketing and promotions firm Deep Focus took home a first-place award in...
MUMBAI: Amitabh Bachchan is the face and voice of an integrated campaign launched by the Times of India Group across its media platforms. The `India Poised-Our...
MUMBAI: Dabur India which claims to be the leader in the Chyawanprash category, has unveiled its new marketing campaign for its Rs 1.5 billion healthcare brand...
Let me start with a question? If it rains in Mumbai, why is there is no campaign for ice cream in the rest of India?If there...
NEW DELHI/MUMBAI: After reporting news, media companies are making news. Literally. The Subhash Chandra-promoted Essel group and Bhopal-based Bhaskar group have dragged the big daddy of...
NEW DELHI: After having made some aggressive forays to come at par with competition, SET Max, the Hindi movie-cricket hybrid channel, now is on a consolidation...
MUMBAI: As the legendary Kohinoor diamond remains shrouded in mystery; Sahara One Television is leaving no stones unturned to arouse curiosity around their new show titled...
MUMBAI: Virgin Atlantic Airways is all set to lure travelers in Mumbai with the introduction of its new marketing campaign. Virgin as a brand positions itself...
NEW DELHI: With the summer heating up manufacturers of cooling ingredients are coming up with interesting promotions to catch the consumers eye. The latest one comes...
MUMBAI:The Dubai Department of Tourism and Commerce Marketing (DTCM) has launched a huge marketing campaign titled ‘Dubai Heart’. The campaign essentially targets international tourists and residents...
MUMBAI: The BBC director of new media and technology, Ashley Highfield, has outlined the corporation’s vision for a broadband Britain. Highfield has called upon the collaboration...
MUMBAI: BBC World Service is launching a pan-Arab marketing campaign. The aim is to promote its radio service as well as online interactivity in the region....
MUMBAI: Tata Motors (formerly TELCO) has launched a nationwide customer care campaign for its commercial vehicle customers starting 25 August 2003. A press release says that...
NEW DELHI: Continuing with its strategy of portraying salient motorbike attributes through innovative and enticing concepts, Lowe India has created a campaign ‘wind biking’ for its...
CONNECTICUT: Watch manufacturer Timex Corporation has announced the launch of a global advertising campaign with a newly developed tagline, “Life is Ticking”. The campaign was created...
From outside, 24 Akbar Road looks like just any other bungalow in Lyuten‘s Delhi – big with a huge lawn in the front amidst which sits...
MUMBAI: Former CNN chief and veteran ABC executive Rick Kaplan was named president of MSNBC, on Tuesday. The announcement seems like latest effort in a bid...
MUMBAI: Automobile major Toyota Kirloskar Motor (TKM) has crossed the 100,000 vehicle production milestone in India. The automobile manufacturer has announced the launch of a special...
NEW DELHI: Reebok India announced the launch of its new global marketing campaign “Wear the Vector. Outperform.” The largest media blitzkrieg from Reebok ever, this campaign...
MUMBAI: The BBC World Service is launching its first major direct e-marketing campaign. This builds on the success of its e-newsletters sent to thousands of listeners...
About 175 leading documentary filmmakers of the country have come together to sound off a clarion call against the censorship of Indian documentaries at MIFF 2004...
NEW YORK: Saatchi and Saatchi has won the mandate of creating a new global branding campaign for the International Olympic Committee (IOC). An Adage report says...
MUMBAI: Tetra Pak, the supplier of processing, packaging and distributions systems for food has unveiled its first India specific consumer awareness campaign. The Rs 45 million...
Black and white ads, in this age of digitally created colours, which endeared themselves to all and sundry; better still won creative awards for excellence! Apocalypso...
MUMBAI: The crusade for putting the law a step ahead of technology arrives in India. The Motional Picture Association of America launched the last leg of...
MUMBAI: The Dubai Department of Tourism and Commerce Marketing (DTCM) recently conducted a three-week-long advertising campaign on the BBC World TV that gave millions of viewers...
NEW DELHI: The Ministry of Tourism, Government of India has tied up with Discovery Channel, to air the prestigious international TV campaign called Incredible India. The...
