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Gurgaon: Luminous Power Technologies has tapped Vivek Abrol as managing director and chief executive, signalling a sharper, more aggressive push into consumer energy, solar and sustainable...
MUMBAI: Piyush Pandey, the creative colossus who spoke to India in its own voice passed on on Friday aged 70. The man behind Fevicol’s unbreakable bond,...
MUMBAI: Looks like Parle still has India eating out of its hand. The biscuit-to-snack giant has once again topped the charts as the most chosen in-home...
MUMBAI: Cupid’s arrow is getting ready to strike again this 14 February. From candlelit dinners to surprise proposals, romance is in the air as India marks...
Mumbai: Madison Media, a unit of Madison World, is delighted to announce the return of Pallavi Patil as vice president – Insights & Strategy. In her...
Mumbai: The feeling of shivers running down your back while entering a dark room or the slight frisson of fear when you hear a noise from...
Mumbai: Zappfresh is thrilled to announce the appointment of Satish Nair as the senior vice president of Retail. With a remarkable track record spanning over 25...
Mumbai: Cadbury Bournvita has launched a new campaign film, titled “Faith, Not Force,” with a strong reminder for society to recognise and nurture every child’s individual...
Mumbai: Cadbury 5 Star has taken its famous tagline “Do Nothing” a notch higher. While other brands spend a fortune on deploying ads and in-app banners...
Mumbai: As the country gears up to celebrate Diwali, Cadbury Celebrations has rolled out a new campaign “#ShopsForShopless” to celebrate the power of communities coming together...
Mumbai: Under the Madbury campaign, Mondelez India has introduced two new limited-edition flavours created by the consumers. After winning consumer hearts throughout the country during the...
Mumbai: Cadbury Dairy Milk has rolled out an all-new campaign in collaboration with Ogilvy. It urges people to treat and embrace others’ happiness and achievements with...
Mumbai: Mondelez India’s Cadbury Fuse has rolled out a new marketing campaign with WWE champion The Great Khali to support its newest ‘bhaari’ proposition. The new...
Mumbai : Ogilvy India announced that effective 1 July 2022, Hirol Gandhi has taken over as president and head of office – Mumbai and Kolkata. A...
Mumbai: Cookie brand Oreo has brought back to screen the adorable twosome of former team India cricket captain MS Dhoni and his daughter Ziva for its all-new...
Mumbai: Homegrown English news app Inshorts came up with a creative on the app as a part of Cadbury’s ‘Cookie-Clipse’ campaign for its chocolate centre filled...
MUMBAI: Confectionary giant Cadbury surprised its consumers on Friday, as it released its iconic 90’s ad – ‘Asli swaad zindagi ka’, albeit with a contemporary twist....
NEW DELHI: Joining the league of brands like VI, Intel, and Cadbury, Mumbai-based consumer goods company Eureka Forbes Ltd adopted a new brand positioning and identity...
New Delhi: Saurabh Bhudolia has resigned from his position as chief financial officer and key management person of Future Lifestyle Fashion. He took on this role...
GURUGRAM: The article is inspired by the great recent occurrences in Brandsville and published in the interest of all creative thinktanks in our fraternity. WhiteHatJr lost...
NEW DELHI: The curious case of missing monoliths is the latest mystery that has gripped the world. In late November, a team spotted a mysterious monolith...
INDIA: The sweet battle of Cadbury inventors has finally come to an end. Mondelez India, the makers and bakers of some of India’s leading snacking brands...
NEW DELHI: Cadbury Dairy Milk Silk has collaborated with the singing sensation Jasleen Royal as she launches her much-awaited music video Sang Rahiyo, for its Heart...
NEW DELHI: In today’s world, when digital is increasingly becoming the media of preference for brands, Cadbury and Ogilvy gave a refreshing twist to a classic...
NEW DELHI: In a wildly unexpected step, Cadbury decided to drop its most iconic asset from much-loved brands like Cadbury Dairy Milk, Cadbury Dairy Milk Silk...
NEW DELHI: Raksha Bandhan is a festival of love and bond between a brother and sister and is all about creating special moments. As businesses across...
NEW DELHI: After a momentary dip in week 18, the past two weeks saw a rise in ad volumes on television, reveals the ninth edition of...
NEW DELHI: We are the natives of a digital world. Most of the resources that were earlier physical for us have turned into pouches of kilobytes...
MUMBAI: Britain-headquartered confectionery giant Cadbury has done its first major rebranding in 50 years for its flagship Cadbury and Dairy Milk bars, reveal several international reports....
MUMBAI: Who can forget the devil slithering around in his green cape and his malicious smirk in TVCs and ads to hawk Onida – a TV...
MUMBAI: Mondelez launched a new campaign for its new Cadbury Chocobakes to celebrate the sweet secrets in all of us. The 'Meetha Chuppa Rustom' campaign has...
MUMBAI: Even though Cadbury attempted to change its 5Star campaign strategy recently, it's got itself in a fix. The new ad film has drawn ire from...
MUMBAI: Chocolate brand 5Star is known for its smart and catchy TVCs but now it's singing a new tune. 'Eat 5Star, Do Nothing’ is a progression...
INDIA: Consumers of today world-over are relishing chocolate in different avatars especially within the bakery world. In India as well, Mondelez India sees this nascent and...
MUMBAI: Mondelez India, the makers & bakers of some of India’s leading snacking brands like Cadbury Dairy Milk, 5Star, Oreo, Bournvita etc., for the very first...
INDIA 2019 : Cadbury Dairy Milk, India’s favorite chocolate brand, recently announced the launch of #HeartTheHate campaign, against Cyber-Bullying in the run-up to this year’s Friendship...
MUMBAI: To celebrate its 70th anniversary in India, Mondelez India recently launched the new Cadbury Dairy Milk Spready, announcing its foray into the fast-growing spreads category....
MUMBAI: Festivals form an intrinsic part of the Indian culture. Mondelez India, with its spirited campaigns, colourful packaging and unique product formats has been at the...
MUMBAI: Mondelēz International has finally launched its newest global research, sevelopment and quality technical centre in India located in Thane, Maharashtra. The India Technical Centre has...
MUMBAI: It was an interesting week 34. A lot of positions changed, newer brands in the top list and some that topped last week, were out...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 11 August to 17 August 2018....
MUMBAI: Mondelez India, the creators of the Chocolate Gifting market in India have recently rolled out a new campaign for Raksha Bandhan, in line with Cadbury...
MUMBAI: Go to any store in India and ask the person to hand you a Cadbury. You are for sure to get a bar of Dairy...
MUMBAI: Mondelez International has elevated Luca Zaramella, appointing him as EVP chief finance officer. His new role will be effective from 1 August, 2018. As the...
MUMBAI: Mondelēz International has made some key elevations in the company, with Prashant Peres, previously director – marketing for chocolates, Mondelez India, moving into a new...
MUMBAI: With cricket season in full swing, Hotstar, India’s leading premium streaming platform, has taken the excitement to another level. Users can now become part of...
MUMBAI: Oreo, the cream sandwich biscuit brand by Mondelēz International, takes the special ritual of ‘Twist, Lick, Dunk’ forward, rolling out its new global campaign called,...
MUMBAI: What comes to your mind when you hear ‘kuch meetha ho jaaye?’ If you’ve been in India for the last two decades, you would instantly...
MUMBAI: Love has been in the air and on the internet all week. Valentine’s Day is no longer about just a day you spend with your...
MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained...
