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Tag: Business Head

  • Ankit Desai rejoins Marico as media & digital marketing head

    Ankit Desai rejoins Marico as media & digital marketing head

    Mumbai: Disney+ Hotstar’s former executive Ankit Desai has joined Marico as head – media and digital marketing (India & global centre of excellence). 

    Desai had quit the FMCG major in 2019 to join Disney+ Hotstar as vice president and head – product revenue strategy (entertainment). He spent close to three years at the streaming platform. 

    Armed with nearly 18 years of professional experience, Desai is a media professional with expertise in digital marketing, strategic media planning/buying and revenue strategy. 

    He joined Marico in March 2011 as media manager before getting elevated as group media manager – India in 2014. Before Marico, he was with NDTV, where he was in charge of marketing, communication, and brand management. He has also worked with GroupM as media planner and with Dainik Jagran as ad sales executive.

    Desai has completed his PG in advertising from Symbiosis International University in 2006.

  • Shauvik Ghosh joins KnowledgeHut as PR & communications head

    Shauvik Ghosh joins KnowledgeHut as PR & communications head

    Mumbai: KnowledgeHut, a Bangalore-based short-duration skills provider has appointed Shauvik Ghosh as head of PR and corporate communications. The appointment is part of the ed-tech start-up’s plans to aggressively expand its business and drive growth in its business across its domestic and international markets.

    In his new role, Ghosh will be responsible for driving awareness and establishing the brand stature for KnowledgeHut and driving an effective communication narrative for the brand. He will report to head of product and growth Ashish Kumar and Knowledgehut CEO Subramanyam Reddy.

    “We are at an exciting stage of our growth story and believe that effective communication is essential for the success and growth of every organisation,” said KnowledgeHut CMO Ashish Kumar. “We are delighted to have Shauvik onboard as the Head of PR and Corporate Communications. His creative vision and analytical ability coupled with a background in business journalism will add a refreshing perspective to our brand story.”

    Ghosh comes with over 15 years of experience across key segments in corporate communications. Before moving into corporate communications, he spent a decade as a senior business journalist with some of the leading business dailies in the country, wherein he covered multiple beats including media and advertising, IT & ITES, aviation, real estate, infrastructure & logistics, and telecommunications from both the corporate and the government policy perspective. His expertise lies in managing multiple projects and campaigns across geographies and providing results beyond expectations is well documented.

    “I strongly believe in KnowledgeHut’s mission to help organisations and professionals unlock excellence through skills development,” stated Shauvik Ghosh. “The organisation is a hidden gem and the opportunity to take on this mandate is an honour. Nothing gives me more joy than building an effective brand narrative for such an organisation. I am thrilled to join KnowledgeHut and looking forward to providing my best service.”

  • Onsurity names Asleen Madhok as PR & corporate communications head

    Onsurity names Asleen Madhok as PR & corporate communications head

    Mumbai: Onsurity, the tech-led monthly subscription-based employee health benefits platform has named Asleen Madhok as its public relations and corporate communications head.

    Madhok is a seasoned communication professional with over 12+ years of extensive and diverse work experience across all facets of public relations including corporate communications, reputation management, internal communications, public affairs, brand communications and corporate social responsibility. She has headed several projects with her pragmatic approach by customising global strategies to create a strong regional relevance.

    “We are on mission to serve Healthcare for all especially SMEs and start-ups. Asleen comes with a firm grip on the industry nuances while being in-tuned with all new developments,” stated Onsurity head of marketing and growth Samar Kagalwalla. “Our leadership team has been further strengthened with her presence as we are at an exciting juncture of our growth story and strongly believe that communication is one of the key drivers in establishing a brand’s stature.”

    In previous roles, Madhok has worked with notable agencies and corporates like Adfactors PR, Alibaba and Satin Creditcare Network.

    “I am intrigued to put my expertise in a cause of expanding the healthcare benefits to millions at an affordable cost,” said Asleen Madhok on her new role. “The healthcare sphere is on the cusp of a digital transformation, and I look forward to leading the communication mandate for a brand like Onsurity which is rewriting the rules of providing affordable healthcare benefits and working towards social security for gig workers.”

  • CNN Digital Worldwide names Steve George as director, Asia-Pacific

    CNN Digital Worldwide names Steve George as director, Asia-Pacific

    Mumbai: CNN Digital Worldwide has promoted Steve George to director of CNN Digital for the Asia-Pacific region, based in Hong Kong. George begins his new role effective immediately.

    In this role, he is responsible for digital content, strategy and publishing and leads a team of digital producers, reporters and editors across APAC.

    Prior to this role, George was a senior news editor for CNN Digital. He spearheaded CNN’s digital coverage of major breaking news events in Asia-Pacific and was the founding editor of CNN’s Meanwhile in China newsletter, a three-times-a-week analysis of Chinese society, politics and foreign policy for a global readership.

    “Steve is an outstanding, trusted and thoughtful journalist and leader,” said CNN Digital Worldwide SVP and editor-in-chief Meredith Artley. “I am joined by the team in Hong Kong and CNN staff around the world in being thrilled that he is taking on this leadership role at this critical time.”

    Before joining CNN in 2016, George spent eight years in Beijing as a magazine editor, covering news and social affairs across the greater China region.  

  • Samya Deb joins YouTube as head of brand creative studio-APAC

    Samya Deb joins YouTube as head of brand creative studio-APAC

    Mumbai: Samya Deb has joined YouTube as head of brand creative studio, as per his LinkedIn profile. Deb, who is a co-founder of Northeast Edit, has moved from Airbnb as regional creative director, APAC.

    “Looks like the trial subscription to my early-retirement plan has come to an end. I have recently joined YouTube as Head of Brand Creative Studio, APAC. The mandate is to create an unprecedented stream of culture defining brand work to celebrate the most diverse creative community on the planet,” he wrote in a LinkedIn post.

    Deb has over a decade’s experience in leading creative studios. In his over six-year stint at Airbnb, he helmed multiple roles such as creative consultant, regional creative director and head of design for the APAC region.

    Prior to Airbnb, Deb worked with companies like Bates CHI & Partners, Matrix, DY Works, Cowan and Superunion.

  • CoinDCX appoints Divakar Prayaga as senior VP & head of information security

    CoinDCX appoints Divakar Prayaga as senior VP & head of information security

    Mumbai: Crypto exchange and unicorn CoinDCX has announced the appointment of Divakar Prayaga as senior vice president and head of information security. 

    Prayaga will play a key role in building, scaling and sustaining CoinDCX’s industry-leading security systems, enabling customers to enjoy a seamless and safe trading experience. He was formerly the head of cyber defence at e-commerce giant Flipkart and the vice president of Cybersecurity at Wells Fargo and brings his wealth of expertise from the traditional financial sector to the future of finance, forging greater trust and credibility within the wider crypto and blockchain industry.  

    In this new role, Prayaga will now steer CoinDCX’s information security strategies and governance processes and spearhead an inclusive and comprehensive data protection programme to support development, research, and administrative information systems and technology. At the same time, Prayaga will chair the Information Security Advisory Committee and lead the Information Security Liaisons, championing information security within the crypto and blockchain industry, said the company in a statement.

    Commenting on Divakar’s appointment, CoinDCX co-founder Neeraj Khandelwal said, “In the digital-first world of crypto and blockchain, information security is critical to ensuring customers enjoy uninterrupted access to digital assets and a safe trading experience. Divakar will be the lynchpin in advancing CoinDCX’s security systems and furthering our position as India’s safest crypto exchange, fostering a security-first approach for the sector at large.”

    Prior to joining CoinDCX, Prayaga has had an extensive career building and scaling information security and cybersecurity protection for global conglomerates and Fortune 500 companies from the likes of Wells Fargo, Wipro, Unisys, and IBM.

    Speaking on his appointment, Divakar Prayaga said, “With crypto being at the forefront of the future of finance, I am thrilled to step into an exciting sector to enhance CoinDCX’s security posture and contribute to the industry’s developing information security landscape. As the crypto and blockchain industry is underpinned by digital technologies, information security is more paramount than ever to protect customers and companies alike from cyber-attacks and exploits.”

  • MakeMyTrip appoints Sameer Bajaj as head of corporate affairs & communications

    MakeMyTrip appoints Sameer Bajaj as head of corporate affairs & communications

    Mumbai: Online travel company MakeMyTrip has announced the appointment of Sameer Bajaj as head of corporate affairs and communications.

    A multifaceted corporate communications and corporate affairs expert, Bajaj has been in senior leadership roles across varied industries including sports, real-life entertainment, direct-selling and ed-tech.

    During his career spanning over 20 years, he has played a critical role in building corporate brand reputation, managing crisis communication, and leading external & internal communications for global brands such as Discovery, Amway, ESPN STAR Sports and most recently, WhiteHat Jr.

    Welcoming and congratulating Sameer on joining the team, group chief marketing officer Sunil Suresh shared, “We have a very exciting time ahead of us and I am thrilled to welcome Sameer to steer and drive our communications and corporate affairs strategy. I am confident that Sameer’s rich and diverse corporate and consumer experience will be invaluable as we continue to solidify our positioning in India and GCC.”

    “I am excited to be part of such a purpose-led organisation. MakeMyTrip Ltd is uniquely placed – as it has the verve of a start-up, and yet the stability of a mature process-oriented organisation,” said Sameer Bajaj.

  • Achint Setia named marketing & social comm business head at Myntra

    Achint Setia named marketing & social comm business head at Myntra

    Mumbai: Flipkart-owned fashion e-commerce platform Myntra has promoted Achint Setia to the position of marketing and social commerce business head. He was previously the VP and business head – social commerce at the fashion portal.

    In his new role, Setia will be responsible for building Myntra brand, loyalty program (Insider), user growth, content-led commerce, and Live commerce businesses.

    “Starting another new chapter at Myntra helping people look good and feel good! Thanks to my teams, mentors and well wishers,” Setia said in a LinkedIn post, announcing his new role.

    Setia is a business building expertise in consumer tech and media with cross-functional experience across marketing, operations, strategy, content, product development, and analytics.

    He joined Myntra as VP of marketing in 2018 and led brand, sale events, digital and performance marketing in that role. He conceptualised, launched and scaled the Myntra loyalty programme (Insider) and the venture into content to commerce play (Myntra Studio).

    Before joining Myntra, he worked with companies like McKinsey & Co, Microsoft R&D, and Viacom18 Media.  

  • Apis India brings in Sharad Vatss as marketing & sales head

    Apis India brings in Sharad Vatss as marketing & sales head

    Mumbai: Apis India Ltd has brought Sharad Vatss on board as national head of sales and marketing. 

    The company has announced this key organisational change to generate more synergies in the business as it plans to expand further, said the statement. “In this role, Vatss will be responsible for driving connected marketing and sales at the company,” it added.

    An MBA in marketing, Vatss has over 22 years of experience in sales, strategy designing and marketing. His expertise lies in driving breakthrough growth for a business. In the past, he held senior leadership roles with brands of PepsiCo. His last assignment was of vice president of sales, where he was responsible for driving sales and distribution for India operations of brands like Tropicana juices, Gatorade Sports drink, Lipton Ice Tea and others with the capacity of national sales head.

    “Apis India has created a name for itself in the FMCG industry through its amazing value proposition, a strong leadership team and extremely talented employees,” said Sharad Vatss. “I am thrilled to join the Apis team in a role that combines my background and experience solving complex problems related to sales and marketing and expanding client relationships. ”

  • Disney Star onboards George Cherian as corporate communications & CSR head

    Disney Star onboards George Cherian as corporate communications & CSR head

    Mumbai: Disney Star on Monday announced the appointment of George Cherian as head of corporate communications and corporate social responsibility (CSR) for the market. Cherian will report to The Walt Disney Company and Star India country manager and president K Madhavan and will join the India leadership team that drives Disney Star businesses in the country, said the statement.

    In this role, Cherian will be responsible for overseeing all strategic communications and CSR efforts for the Disney Media and Entertainment Distribution (DMED) business in the country which includes television network, streaming platform, and studios. 

    “We are at an exciting juncture of our growth story and strongly believe that communication is one of the key drivers in establishing a brand’s stature,” said K Madhavan. “As the country’s leading media, entertainment and digital network, we have a strong and compelling story to tell. We are delighted to welcome George to the Disney Star team to help us communicate our vision, strategy and commitment to the Indian market, and to the various external stakeholders.” 

    Cherian brings to bear over 25 years of experience as a financial journalist and a communications professional. He previously served at Deutsche Bank Group India as director and head of group communications where he led all brand and communications activities for the bank’s various businesses in the country. Prior to that, he headed communications for Barclays in the Asia Pacific region. As a journalist, Cherian was a part of the founding teams of Bloomberg TV India and ET Now and he also worked with The Economic Times.

    “The combination of an industry that is on the cusp of exponential growth and a brand that is trusted and respected by millions of people the world over, could not have made for a more convincing case for me to join Disney Star. I look forward to the opportunity of building the Disney Star brands in India and working with some of the most talented professionals in this industry,” said George Cherian on his new assignment.