Tag: Buenos Aires

  • CNN launches digital venture ‘Anthony Bourdain Parts Unknown’

    MUMBAI: Explore Parts Unknown is a mobile-first immersive guide featuring original stories and video, premium photography, and engaging interactives inspired by the Emmy-winning CNN Original Series Anthony Bourdain. The experience will allow users to recreate Bourdain’s journeys and dive deeper into the people, places, and stories he’s encountered.

    Explore Parts Unknown is an editorial partnership between CNN and Roads & Kingdoms – an independent journal of food, politics, travel and culture based in New York and Barcelona. Together, we have built a digital universe for the Bourdain super-fan, enabling you to learn what Tony knows, go where he went, eat what he ate, and drink what he drank. Born from Bourdain’s contagious passion for culture, food, travel and adventure, Explore Parts Unknown highlights our shared obsessions: authentic food, culture, people, travel; continuing the conversations Tony starts beyond the TV screen.

    Bourdain said, “Explore Parts Unknown is the next step, a logical step, and a deeply enjoyable one for me in collaboration with CNN and Roads & Kingdoms. I’m not a journalist, and never claimed to be one. I’m an essayist and storyteller. But the people at Roads & Kingdoms ARE journalists–and very good ones. This venture serves my insatiable curiosity and gives us the opportunity to go further off the beaten path, tell more stories, enrich and elaborate on existing ones, and go deeper into the locations that I travel to for the TV series.”

    The site will launch with destinations like Hanoi, Las Vegas, Koreatown (LA), Manila, Buenos Aires, London, Punjab, Montana, The Greek Islands, Senegal, Madagascar, Istanbul, New Jersey, Colombia and South Korea. New destinations will roll out weekly with original content.

    The site will include digital features like:

    • Exclusive Videos: The site will launch with a 7-episode digital series called Catalunya: The Return featuring Bourdain’s road trip across Spain.

    • Bourdain’s Field Notes: First person notes from Bourdain’s travels.

    • The Perfect Day: Time stamped blueprints for a perfect 12 hours in a given destination, including notes on restaurants, bars and random detours.

    • Hotel Bar Diaries: Short personal, voice-heavy dispatches from hotel bars around the world.

    • Recipes: Recipes of dishes from episodes from Anthony Bourdain Parts Unknown with accompanying articles that gives context to the dish, its origins and importance.

    • Destination Fact Sheets: Fact sheets that allow you to “Travel like Bourdain” with local lingo, travel tips, and restaurant recommendations.

  • Zee Mundo hires Steinbranding

    Zee Mundo hires Steinbranding

    MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee Mundo, the new Bollywood movie channel which was recently launched in the US Hispanic Market.

    Steinbranding has been delivering successful branding projects in Latin America, US and Asia, for more than 16 years. In addition to the channel branding, the company is in charge of producing daily and monthly promos for ZEE Mundo, with special campaigns and stunts.

    Zee Mundo provides exclusive and original HD Bollywood movies from the Zee library to the Hispanic audience in the US. It was recently launched in Dish Latino and Sling Latino. The programming offering includes titles that cover five genres (action, suspense, romance, drama and comedy), all dubbed completely in Spanish.

    “The fact that we were chosen as partners for Zee Mundo’s arrival in the USH market is very important for us, especially after having produced 15 projects exclusively in India and more than 35 in Latin America. We are pleased to create new commercial opportunities in the region”, said Guillermo Stein, Steinbranding CEO.

    Furthermore, he added: “Our experience is mainly focused on the creation of brand architecture. We work together with the networks’ in-house teams and produce promos, graphic packages, full-on rebrandings, design for Over-The-Top services (OTT), Subscription VOD (SVOD), news graphic packages, sport events, Idents, special promos, upfronts, trailers and other audiovisual media.”

    Zee Mundo programming manager David Cabán emphasized: “Steinbranding consistently gives us the highest level of creativity and production. Its work reflects the outstanding quality values of modern Bollywood cinema presenting our audience a complete product full of elegance and magic.”

    Likewise, Zee Mundo marketing and communication manager Rolando Figueroa stated: “We are very satisfied with the support Steinbranding‘s creative team gives us. It is a very professional company and they are helpful with all our requirements.”

    Steinbranding has been in charge of several projects in Latin America such as the creation of Doki, Discovery Kids’ brand character, graphic campaigns for Discovery Channel, the complete re-branding for Canal (á), TV Azteca 7 and Azteca 13, Telefé, TV Pública Argentina, Elgourmet.com, Encuentro, Fox, Film &Arts, Fox sports, Paka Paka, Studio Universal, Yups, Cosmopolitan, DeporTv, Ecuador TV and HBO, among other channels. Stein branding has also created the visual language for projects such as Cablevisión, América, Utilísima, Hallmark, CityMundo, CityFamily and MovieCity.

  • Zee Mundo hires Steinbranding

    Zee Mundo hires Steinbranding

    MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee Mundo, the new Bollywood movie channel which was recently launched in the US Hispanic Market.

    Steinbranding has been delivering successful branding projects in Latin America, US and Asia, for more than 16 years. In addition to the channel branding, the company is in charge of producing daily and monthly promos for ZEE Mundo, with special campaigns and stunts.

    Zee Mundo provides exclusive and original HD Bollywood movies from the Zee library to the Hispanic audience in the US. It was recently launched in Dish Latino and Sling Latino. The programming offering includes titles that cover five genres (action, suspense, romance, drama and comedy), all dubbed completely in Spanish.

    “The fact that we were chosen as partners for Zee Mundo’s arrival in the USH market is very important for us, especially after having produced 15 projects exclusively in India and more than 35 in Latin America. We are pleased to create new commercial opportunities in the region”, said Guillermo Stein, Steinbranding CEO.

    Furthermore, he added: “Our experience is mainly focused on the creation of brand architecture. We work together with the networks’ in-house teams and produce promos, graphic packages, full-on rebrandings, design for Over-The-Top services (OTT), Subscription VOD (SVOD), news graphic packages, sport events, Idents, special promos, upfronts, trailers and other audiovisual media.”

    Zee Mundo programming manager David Cabán emphasized: “Steinbranding consistently gives us the highest level of creativity and production. Its work reflects the outstanding quality values of modern Bollywood cinema presenting our audience a complete product full of elegance and magic.”

    Likewise, Zee Mundo marketing and communication manager Rolando Figueroa stated: “We are very satisfied with the support Steinbranding‘s creative team gives us. It is a very professional company and they are helpful with all our requirements.”

    Steinbranding has been in charge of several projects in Latin America such as the creation of Doki, Discovery Kids’ brand character, graphic campaigns for Discovery Channel, the complete re-branding for Canal (á), TV Azteca 7 and Azteca 13, Telefé, TV Pública Argentina, Elgourmet.com, Encuentro, Fox, Film &Arts, Fox sports, Paka Paka, Studio Universal, Yups, Cosmopolitan, DeporTv, Ecuador TV and HBO, among other channels. Stein branding has also created the visual language for projects such as Cablevisión, América, Utilísima, Hallmark, CityMundo, CityFamily and MovieCity.

  • India requests IOC to retain wrestling in the category of core sports in Olympic Games

    India requests IOC to retain wrestling in the category of core sports in Olympic Games

    NEW DELHI: The Union Ministry of Youth Affairs and Sports has requested full membership of the International Olympic Committee (IOC) to take up the matter of wrestling at the 125th session of IOC at Buenos Aires (Argentina) and take a decision to retain Wrestling in the category of core sports in Olympic Games.

    In a letter written to all the IOC members, Sports Secretary P K Deb has said that Wrestling, which combines Freestyle (Men and Women) and Greco-Roman events, goes back to the inaugural modern Olympics held in Athens in 1886 and has been a core sport from the first Olympics onwards. It was a part of the ancient Olympics too. The exclusion of the discipline from the core sports of Olympics is against tradition which is so much a part of Olympics.

    The letter said, in modern times, wrestling has immense popularity and fan following world-wide. Its popularity can be gauged from the fact that 71 countries participated in wrestling events in the London Olympic 2012, to full houses. The letter said the decision of the executive board of IOC not to include Wrestling in the core sports for 2020 Olympics will severely affect the sustenance of the game in future.

    The letter said, India believes that the decision to exclude the sport of wrestling from the 25 core sports needs to be reconsidered particularly in view of the fact that wrestling has got not only universal appeal, but is also very affordable.

    The letter has been written in the context of the decision of the Executive Board (EB) of the International Olympic Committee (IOC) at its meeting held on 12 February 2013 recommending that wrestling governed by the International Federation of Associated Wrestling (FILA), be not included in the list of core sports for the 2020 Olympics. The Executive Board of IOC at its meeting held at St. Petersburg (Russia) on 20 May 2013 recommended that baseball / softball, squash and wrestling be proposed to the 125th session of IOC for possible inclusion as an additional sport in the Olympic Programme for 2020 Olympic Games. The full IOC membership will meet for the 125th session in Buenos Aires, Argentina from 7th to 10th September 2013 and will vote on which of the three sports to add to the programme of the Games for 2020 Olympics in addition to the 25 core sports.

  • WPP buys minority stake in Globant

    MUMBAI: Global communications services group WPP has agreed to acquire a 20 per cent stake in Globant S.A., an emerging worldwide provider of technical expertise and design and creative capabilities in the development of software products that can be applied to digital marketing campaigns on a global scale. WPP will invest approximately $70 million for acquiring the Globant stake.

    Headquartered in Buenos Aires, Globant employs 2,700 professionals in capacities ranging from engineers, marketing specialists and designers in 21 offices across 14 cities in Argentina, Brazil, Uruguay, Colombia, the United States and the United Kingdom. The company‘s approach is unique in that it provides clients with both the infrastructure and technical support that drive digital marketing campaigns, combined with the creative and design skills usually found alone in digital agencies.

    Globant‘s net revenues for the year ended 31 December 2011 were $90 million and net revenues for the six months up to 30 June 2012 were $56.9 million with total assets of $69 million as of 30 June 2012.

    WPP chief executive Martin Sorrell said, “Increasingly, clients want better coordination between their IT departments and their marketing departments, between their chief information officers (CIOs) and their chief marketing officers (CMOs). There are many consulting companies or digital agencies that are expert in one function or the other. Few, if any, do both and even fewer can integrate deep technical and creative capabilities on a global scale as Globant does. Partnering with Globant will allow our companies to increasingly provide our clients with insights and skills that will make their digital marketing efforts even more effective and simpler to manage at both the front and back ends.”

    Globant has experience in working in state of the art digital marketing spaces including, but not limited to, mobile, gamification, social networks, cloud computing, big data and e-commerce. Globant‘s clients include American Express, JP Morgan Chase & Co., LinkedIn, Electronic Arts, Google, Coca-Cola, National Geographic, Zynga and Sabre Holdings, as well as a number of WPP companies, such as JWT, Young & Rubicam, Grey, GroupM and Kantar.

    Globant CEO and co-founder Martin Migoya said, “Our core competencies in gamification, cloud computing, big data, social networks and mobile enable us to deliver innovation to our customers and add value to their efforts to reach end users through software products. We are focused on staying ahead of the technology curve, which makes us the right partner for companies looking to build and engage consumers in a global way. We are extremely proud to welcome WPP into our family; their support will help us to achieve our goal of becoming one of the most innovative software development companies in the world.”

  • Rolando Santos is CNN Intl senior VP, international relations

    Rolando Santos is CNN Intl senior VP, international relations

    MUMBAI: Rolando Santos is joining CNN International as senior VP, international relations. The announcement was made by CNN international MD Chris Cramer. In this role, Santos will play an integral part in the development of future CNN services around the world while working closely with CNN’s International affiliates and joint venture partnerships.

    Santos, currently executive vice president and general manager of Headline News, takes up his new role with CNN in mid-September. Cramer says, “Rolando has unrivaled experience in the creation of numerous CNN services, including CNN en Español in 1997, CNN + in Spain and CNN Turk in 1999,” Cramer said. “As we continue to build upon CNN’s international heritage and global influence, he is the perfect choice to work alongside our worldwide partners, affiliates and colleagues.”

    As a member of CNN International’s senior management group, Santos will work closely with Turner Broadcasting’s global business development teams identifying potential new platforms and editorial partnerships. He will also assume editorial liaison with some of CNN’s sister channels, CNN-IBN in India and CNN Turk in Turkey and will oversee CNN’s International Professional Program, which brings together journalists from around the world for hands-on editorial training in Atlanta

    He says, “I have enjoyed working in the international arena and helping launch so many successful CNN services around the world and, more recently, building Headline News into the dynamic news channel that it has become. This is the perfect opportunity to return and help shape CNN’s international growth and future.”

    Since 2002 Santos has served as executive VP and GM of Headline News, responsible for its development and overall operations. Prior to that he was president of CNN en Español, CNN’s 24-hour Spanish-language news network, where he oversaw all daily operations and editorial content of CNN en Español and CNN en Español Radio. He was also played a significant role in the development and launch of new international news networks such as CNN+ and CNN Turk.

    Additionally, he oversaw the Spanish-language newsgathering operations, including a fully bilingual staff in Atlanta, a worldwide network of Spanish-speaking correspondents and eight full-service bureaus in Los Angeles, Miami, New York, Washington, D.C., Buenos Aires, Jerusalem, London and Mexico City.