Tag: Budget 2018

  • Industry hails doubling of digital allocation

    Industry hails doubling of digital allocation

    MUMBAI: One of the key points that came out of Finance Minister Arun Jaitley’s Union Budget 2018-19 was the focus on Digital India. The allocation was doubled to Rs 3073 crore and the budget was clearly beyond wooing voters.

    The government has decided to increase digital intensity in education and technology will be the biggest driver in improving quality of education. Jaitley aims to move from blackboard to digital board schools by 2022.

    About Rs 14.34 lakh crore is to be spent on rural infrastructure. According to the budget, five lakh Wi-Fi hotspots will be setup to provide broadband access to five crore rural citizens, at the cost of Rs 10,000 crore.

    ALTBalaji CMO Manav Sethi said, “It’s a great effort from the government if it’s executed well for connectivity. It is easier but more relevant to connect small villages and towns in India on Internet rather than roads. This connectivity has the potential to impact not only India’s entertainment options but their means of livelihood, healthcare and education.”

    HAL Robotics MD Prabhakar Chaudhary says that the government has understood the need and capability of technology. “It’s great to see that the government is recognising future technology for building the nation’s future. Not only does this help in job creation but also advances the nation in competitive global space.”

    Instappy founder & MD Ambika Sharma believes the move with empower society in areas like broadband and mobile connectivity. “Furthermore, the allocation of Rs 10,000 crore for the five lakh WiFi hotspots to provide broadband access to five crore rural citizens is also promising. With nearly 70 per cent of the country’s population living in rural and semi-urban geographies, the move will give the vision of a digital India a big boost and provide businesses an opportunity to upscale.”

    Staqu CEO and co-founder Atul Rai believes that this year’s budget has not only taken significant steps towards the digital India vision but also towards inculcating the latest technologies like artificial intelligence for the national development. He said, “With NITI Aayog to establish a national programme for artificial intelligence, we look forward to supporting the nation with R&D support and more programmes like ABHED which is already assisting the polices forces with AI capabilities. With the advent of new technologies and the Indian government being equally eager to adopt them, we strongly foresee the nation to be on the road to transformation and emerge as one of the leading digital nations on the world map.”

    Said BARC India CEO Partho Dasgupta: “Budget 2018 is clearly focussed on driving rural sector growth. This should result in higher rural incomes and therefore higher standards of living in rural India. Our baseline study indicated that economic prosperity and higher living standards go hand in hand with TV penetration and higher TV consumption. With only 2/3rd of Indian homes having access to TV, there is huge headroom for growth here, and this year’s budget should help drive up TV ownership and consumption in rural India. As head of a tech-driven research company, I am also excited to see government’s focus on machine learning, artificial intelligence and other such technologies of the future. One dampener for industry is the hike in basic customs duty on certain electronic equipment including LCD/LED/OLED screens, which would make TVs more expensive. Our barometers too are likely to get more expensive, and this will raise burden on industry for our planned panel expansion.” 

    Contradictory to that, nexGTv COO Abhesh Verma opines thinks that doubling the budget for the digital India scheme will be emerging as a major move towards assisting the nation to progress further. He commented, “The second development of investment of Rs 10,000 crore for rural Wi-Fi hotspots, giving five crore citizens access to broadband speed internet by the deployment of five lakh Wi-Fi hotspots should help bring more consumers online, increasing digital consumption of services like OTT, entertainment, banking, and e-commerce. We at nexGTv feel that all these steps are a definite plus for the significant growth of the digital businesses in the country.”

    In the same track, News18.com editor language Nidheesh Tyagi feels that Arun Jaitley has really shown this government’s serious emphasis for digital India. He said, “An extra Rs 10,000 crore is provided to bring 50 million people through five lakh wifi hotspots in rural areas to this side of the digital divide. I am sure much of this action is going to happen in languages. We hope to see more use of digital payment through mobile spreading in the tier 3 / 4 towns and villages besides more connectivity on mobile, broadband and access to government services. Digitisation of agricultural markets will also benefit some 300 million farmers.” But he feels that more could have been achieved by reforms in telecom sector.

    Haptik founder & CEO Aakrit Vaish has a similar opinion as Rai. He commented, “With NITI Aayog to establish a national programme for AI, this will not only significantly aid job creation but will also assist the government to move towards its vision.”

    Government will take measures to stop cryptocurrency circulation, as it is not considered legal tender. Jaitley proposes use of blockchain technology to encourage digital payments and curb the use of cryptocurrencies, setting up of a national programme to encourage AI and providing easy internet access to villages.

    Also Read:

    Industry holds bright outlook for budget 2018

    Union Budget 2018:  Populist budget fails to excite industry at large

    Guest Column: M&E sector pins hopes on a developmental budget

  • ‘CNBC-TV18 Mint Budget Verdict’ to deconstruct Budget 2018 in the presence of leading economic & financial stakeholders

    ‘CNBC-TV18 Mint Budget Verdict’ to deconstruct Budget 2018 in the presence of leading economic & financial stakeholders

    One of the biggest days of the year will also mark the third edition of the ‘CNBC-TV18 Mint Budget Verdict’. In its third year, the unique engagement program will bring together the makers of the Union Budget 2018-2019 and the policy planners face-to-face with India Inc. leaders as they offer the most insightful and comprehensive budget impact assessment on Thursday, February 2, 2018; a day after the Union Budget is announced.

    A consistent leader in the space, CNBC-TV18 has been decoding and analyzing the Union Budget every year for the discerning Indian viewer. With this special program/segment, CNBC-TV18 has created a distinct platform for detailed analysis and open dialog on the announcements made between the industry and its policy makers. The Union Budget 2018-19 is the first post-GST and last pre-election budget to be announced by the Modi government, the channel will share their in-depth analysis where this year, some big-ticket announcements are expected, focusing on rural programmes among other important topics.

    Policy architects and key budget makers including Mr. Piyush Goyal, Minister of Railway and Coal, Mr. Jayant Sinha, Minister of State for Civil Aviation, Harsimrat Kaur Badal, Minister of Food Processing and Industries, Rajiv Kumar, Secretary, Department of Financial Services, Hasmukh Adhia, Finance Secretary from CNBC-TV18’s Managing Editor, Shereen Bhan and Mint’s Executive Editor, Anil Padmanabhan. Other dignitaries include Neeraj Kumar Gupta, Secretary, DIPAM, Subhash Chandra Garg, Secretary, and Department of Economic Affair.  The timing of the dialogue is important since it comes barely a day after the presentation of the first post-GST and last pre-election Union budget.

    Speaking about the special segment, TV18 & CEO Forbes India, President – Revenue, Joy Chakraborthy said, “Our 3rd edition of this special programme will be a landmark in its own regard as we will understand and discuss policies/changes announced and will share our take on how this will affect India Inc. in the most coveted budget announcement in decades. This year has been interesting as the Goods & Services Tax was implemented, it will be great to understand its effects and how it has helped shape the Union Budget 2018-19.”

    Policy makers and leading honchos of India Inc. will discuss the various announcements which will be made on 1st of February 2018, including some expected topics like increased funding for rural programmes, tweak in tax slabs, effects of GST among others.

    The panel discussion will be followed by a keynote address by Mr. Piyush Goyal. The key highlight of the ‘CNBC-TV18 Mint Budget Verdict’ will be the open house where India Inc leaders articulate their perspectives on the key policy document.

    ‘CNBC- TV18 Mint Budget Verdict’ will have by far the biggest media play leveraging media assets of Network18 and HT Media. This guarantees unprecedented audiences reach encompassing diverse audiences across television, print and digital assets of the two groups. 

    The event will be featured LIVE on CNBC- TV18, CNBC Awaaz, CNN-News18, News18 India and IBN Lokmat. The surround via digital play would occur on moneycontrol.com and livemint.com. ‘CNBC-TV18 Mint Budget Verdict’ will be webcast LIVE on livemint.com & CNBC-TV18’s Facebook Page. 

    Social media amplification would help integrate influencers outside of the venue to join the deliberations. Network18 & HT Media twitter and social media avatars will not only build-up the visibility for the engagement but also proactively amplify LIVE proceedings. 

  • BTVI brings power packed line up to decode Budget 2018

    BTVI brings power packed line up to decode Budget 2018

    MUMBAI: As the Central Government gears up to present the last full budget before elections in 2019, India’s premiere English business news channel, BTVI has launched a power packed line up of shows in the run up to Union Budget 2018. Given the significance of this budget, the channel has aptly introduced the theme ‘For New India’ for its entire budget programming. The consumer- centric programming and quick analysis focuses on ‘Build Your Portfolio’ which will help viewers to ‘Save. Invest. Prosper’ in the long run.

    BTVI will bring special programming, covering news, trends, analysis, and insights by best minds from India Inc., markets and economy to its viewers with #OpinionsThatCount. The experts will analyse the expectations of common man and Impact of Union Budget on markets and economy. Budget programming will focus on various aspects of possible budgetary announcements. Recently BTVI hosted an exclusive on-ground session ‘Invest in India – Bharatmala Special’, focussed on the infrastructural growth of the country and its transformational impact on our economy.

    “With a keen eye on the Indian economy, growth agenda, India Inc.’s performance and expectations from the Budget, BTVI has always focussed on providing differentiated content and real-time updates to our viewers. With our association with Republic TV especially for the Union Budget, I am very confident about delivering an all-round perspective on the budget.”  said, Megha Tata, COO, Business Television India (BTVI)

    “With all eyes on the much-anticipated Budget 2018 we have lined up a comprehensive mix of special programming that will provide audience a holistic view of the budget through analysis and its impact across sectors. We have always provided our viewers with sharply focussed content and our shows are designed to cater to key stakeholders in the economy ranging from an industrialist to a common man. BTVI is poised to present yet another significant budget season with a prominent line up of economists, market experts, CEOs and foreign investors.” said, Siddharth Zarabi, Executive Editor, Business Television India (BTVI)

    ‎BTVI, Head – Marketing and Research, Anuj Katiyar said, “In addition to the on-air line-up, BTVI has designed a 360 degree campaign across different platforms i.e radio, print, trade, outdoor and digital. With programming focussed on the consumer benefit, the marketing plan has been devised keeping the consumer touch points in mind. The campaign brings forth the consumer needs and drives them to the channel where the needs are addressed through our editorial initiatives.”