ITV

Tag: Buddh International Circuit

  • Tata Technologies Motorsports sponsors a team in T1 Prima Truck Racing Championship

    Tata Technologies Motorsports sponsors a team in T1 Prima Truck Racing Championship

    NEW DELHI: Tata Technologies, a leading global provider of engineering services and manufacturing enterprise IT, today announced its participation in the country’s first ever T1 Prima Truck Racing Championship as a team sponsor. Tata Motors will host this pioneering racing event on 23rd. March, 2014 at the acclaimed Buddh International Circuit in Greater Noida under the aegis of Federation Internationale de l’Automobile (FIA) and Federation of Motor Sports Clubs of India (FMSCI).

    The Tata Technologies Motorsports team of two Prima trucks will be steered by David Jenkins (2011, BTRA Division 1 champion) and Brain Burt (2013, BTRA Division 2 second place).The championship will feature 12 Tata Prima trucks in a pack of six teams and will see participation from experienced international drivers drawn from the British Truck Racing Association (BTRA), UK and European Truck Racing Championship grids.

    Commenting on this historic development, Patrick McGoldrick, MD&CEO, Tata Technologies said; “Tata Motors trucks have seen extensive involvement from Tata Technologies over the years and it will be a matter of pride for all of us to see the Prima trucks perform on track.” He also added; “We are honored to support this exciting new development in the Indian motorsport arena. We welcome this opportunity to demonstrate Tata Technologies’ advanced automotive engineering & design capabilities and reinforce our long-standing commitment to superior product development for the commercial vehicles industry.”

    “Tata Motors values Tata Technologies’ commitment and the unique strengths that it’s engineers bring to our global product development programs,” said Ravi Pisharody, Executive Director, Commercial Vehicles, Tata Motors Limited. “Tata Technologies has consistently served Tata Motors as the preferred partner for automotive engineering and IT and contributed significantly to all commercial vehicle platforms including the Prima range.”

    Tata Technologies with its deep domain experience in vehicle program management, end-to-end platform conceptualisation, design and engineering and manufacturing IT capabilities is an established global player in automotive product development and as such has contributed significantly towards the development of commercial vehicles including MHCVs and farm & construction equipment. 

  • NGC to premiere documentary on making of Buddh International Circuit

    NGC to premiere documentary on making of Buddh International Circuit

    MUMBAI: Chequered flags, pit girls, more than 95,000 fans, revved up engines…while the frenzy surrounding the Indian Grand Prix is already palpable, National Geographic Channel (NGC) is all set to take viewers at home, on a rollercoaster of a ride with their one-hour special documentary titled Buddh International Circuit: A Race Against Time.

    Premiering 25 October at 8 pm, NGC through the documentary, takes a look back at a crew of around 8000 people, as they battle adverse natural forces, strong winds, dust storms, heavy rains, and extreme heat, to make the daunting and inflexible deadline of building India’s first ever Formula 1 racetrack – The Buddh International Circuit.

     “It has been our endeavor at NGC to entertain as well as inform, through our key franchises. In some, we showcase some of the best mega-structures of the world, taking the viewers, not just into the splendor but also the challenges of putting together such a mammoth project. The Buddh International Circuitstands as a symbol of one of the most awe inspiring Indian infrastructure projects in recent history,” said NGC Network and Fox International Channels VP – marketing Debarpita Banerjee.

    “Against the backdrop of the upcoming Formula 1 season, documenting the resurrection of this world class racetrack has been a privilege for us. In sync with our brand philosophy ‘Unlock’, here is yet another special that will open up a lot of aspects about a subject India is getting increasingly passionate about. The Buddh International Circuit: A Race Against Time documentary in association with Jaypee Sports, allows us to showcase the making of India’s first ever formula 1 racetrack. And it has been one thrilling ride,” she added.

  • Discovery Turbo gears to give its audience thrill of Grand Prix 2013

    Discovery Turbo gears to give its audience thrill of Grand Prix 2013

    MUMBAI: Discovery Turbo is all set to give its viewers the thrill of Grand Prix of 2013 season even before the sporting event begins in India.  The 15-part series Inside Grand Prix 2013 highlights the Grand Prix scenario of upcoming event at Greater Noida and takes viewers behind the scenes of this year’s events in Australia, Malaysia, China, Monaco, Canada, Spain, Great Britain, Germany, Hungary, Belgium, Italy and Singapore.

     

    How long does the transportation of the full F1 equipment for an overseas race take? What happens during a pit stop? How do F1 fans celebrate in Monaco or South Korea? How and where do the stars have their parties?  Premiering every night at 9 pm on Discovery Turbo, Inside Grand Prix 2013 follows the Formula One teams around the world and prepares viewers for each Grand Prix in the best way possible.

    An informative and highly entertaining F1 magazine-format series, it gets behind the scenes of elite motorsport and to the heart of action.  Premiering Sunday, 27 October, the India episode takes viewers on track at Buddh International Circuit, Greater Noida to witness the preparations for the big sporting event.

     

    The viewers will follow their favourites like Lewis Hamilton (Mercedes AMG Petronas, England and Formula 1 world champion 2008), Sebastian Vettel (Infiniti Red Bull Racing, Austria and World Champion 2010, 2011 and 2012), Christian Danner (Formula One expert, Germany), and Michael Schumacher (Seven-time world champion, Germany) as they share curiosities and personal information from the mysterious F1 world.  The drivers also introduce their respective race tracks – with all its particularities, difficulties and key points.

     

    Travel to the Albert Park circuit in Australia where Nico Hülkenberg (Sauber F1 Team, Germany) and Sebastian Vettel (Red Bull Racing) explain the euphoria behind Formula One in the country.  The episode also celebrates Sauber F1, the Swiss team’s 20th anniversary in Formula One.  Debuting at the South African Grand Prix in Kyalami in March 1993, the team finished fifth and picked up two points with J.J. Lehto.  

     

    The show both informs and entertains viewers with exclusive interviews and stories of F1 sports celebrities and stars under various themes:

     

    In Close Up, the segment will take viewers to the drivers’ recommended places, restaurants, joints, hangouts and spots where one can have a blast and describes the culture of each country.

     

    Preview will showcase drivers and introduce the respective race track with all its accuracies, difficulties and key points such as the ideal line.

     

    Personal lets viewers hobnob with drivers, team chefs and engineers and will let them satiate their curiosity of the sports stars’ personal lives. Portraits of singular drivers, impressions from their childhoods, hobbies, motor sport careers, wishes, dreams, and successful moments form a part of each episode.

     

    Technology freaks can look forward to Techno section in which the complicated world of F1 is described in detail by F1 drivers, experts and animations leaving no questions unanswered.

     

    The Set Up will give the viewers a look at what goes on behind-the-scenes.
    The Legends will throw light on more than 60 years of F1 and share their moments from achieving milestones, world records, spectacular events, tragic accidents and overwhelming.

     

    The last segment News will provide the most important and updated information concerning F1 in a crisp format.

  • Mercedes-Benz India to excite with fascinating festive campaigns

    Mercedes-Benz India to excite with fascinating festive campaigns

    Pune: Mercedes-Benz India, the official automobile partner of the Buddh International Circuit, launched its festival campaign in time, to stoke the F1 fever during the period starting from August until October. As part of the Company’s continued and rich association with motorsport, Mercedes-Benz India has planned a host of exclusive programs and offerings for its discerning customers and the motorsports enthusiasts.

    To make this festive season more eventful Mercedes-Benz India will provide an exclusive opportunity to meet and interact with F1 superstars Lewis Hamilton and Nico Rosberg. Customers who buy a Mercedes-Benz from 20-August till 15-October 2013 will be eligible to participate in this campaign to meet the Mercedes AMG PETRONAS F1 team drivers. Five lucky customers from across India, on an all-expense paid trip, will be meeting and interacting with Lewis Hamilton and Nico Rosberg and also watch the 2013 Indian Grand Prix LIVE. The Indian GP tickets are already available for sale at select Mercedes-Benz dealerships. A special racing event for Corporate Stalwarts, “Corporate Star Grand Prix – race to the checkered flag” will be held at the Buddh International Circuit where 16 select CEOs/MDs will bring their boardroom skills to India’s only F1 track.

    Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India commented: “As each and every racing aficionado and motorsports enthusiast waits for the world’s biggest motorsports event in the Country, Mercedes-Benz India aims to double the excitement for its customers during this festive season. Following the Mercedes-Benz brand philosophy of ‘Best or Nothing’, we are elated to present the perfect gift for our customers: an opportunity to meet the F1 superstars Lewis Hamilton and Nico Rosberg along with a chance to watch the 2013 Indian F1 Grand Prix live. We are proud to be official partners of the Buddh International Circuit and want to leverage our association with this racing event to present a delightful and exciting experience to our customers and enthusiasts. We aim at providing the best and superlative brand experience to our customers by our fascinating products and various customer connect initiatives. We wish our connoisseurs very happy and prosperous festival season.”

    Mercedes-Benz India will also organize the Young Star Driver’s Programme at Buddh International Circuit on 2-September, 2013. The ‘Young Star Driver Programme’ promises to be a launching pad for all motoring enthusiasts who dreams of a career in motorsports.