ITV

Tag: broadcaster

  • Distraction relaunches Gameshow Zone

    Distraction relaunches Gameshow Zone

    MUMBAI: International format distributor Distraction adds two hot new properties to its classic gameshow catalogue, now re-launched as The Gameshow Zone.

    “These shows have an enduring appeal that hits the classic gameshow revival trend head on,” commented Distraction CEO Michel Rodrigue. “They are stellar examples of the qualities that have made formats so successful. Extremely strong audience retention, clear structures, proven track records, strong production histories… they have all the makings of sure-fire, long-term winners.”

    Teasers: From U.S. producer Merrill Heatter, Emmy award winning creator of the legendary Hollywood Squares, comes a format classic that combines the performers, questions, gags and bluffs of Hollywood Squares with the challenging, play-along style of Wheel of Fortune.

    Teasers is a fast-paced, fun-filled format with high production values and ‘can’t miss’ game play. Six celebrities – sitting in two rows of three boxes – answer the questions. Two contestants decide if the panellist has given the correct answer. A correct guess earns a contestant a piece of a six-part word puzzle, superimposed on his or her ‘box’, and the contestant has a chance to solve the puzzle.

    This entertaining word game is perfect for either a weekly or stripped slot, and with the proven power of funny celebrities plus the involvement of the word game, Teasers is sure to be at least as successful and unpredictable as its predecessor.

    Black Cat: A game of trade and cunning, Black Cat is the Magnolia adaptation of a popular Italian card game. Three contestants race to the last card over four rounds of the game before coming to the gold pyramid and the final jackpot prize. The rules of play are simple, but contestants must overcome obstacles in each round as they compete to keep the winning cards and stay in the game. One alone will move on to the final round, where eight prizes await. Only four are worth cash, however, and whether or not the contestant wins them depends on what’s in the cards.

    In the end, the only sure winner with Black Cat is the broadcaster. This one-hour format is now airing on Italia Uno and showing a strong performance against rival Deal or No Deal in the access prime time slot. Even successful series such as The O.C. and Smallville are falling short of the audience appeal of Black Cat, which has improved Italia Uno’s ratings in Italian television’s most challenging timeslot.

    Distraction’s Gameshow Zone groups these new offerings with successful formats such as In the Dark, which airs in Thailand, Indonesia and Russia, among other countries.

  • CBS unveils a slew of children’s shows

    CBS unveils a slew of children’s shows

    MUMBAI: US broadcaster CBS and entertainment firm DIC have announced the programming slate for their new 2006/2007 children’s programming line-up.

    CBS’ Saturday Morning Secret Slumber Party a three-hour, branded programming block will premiere on 16 September 2006 with six series comprised of animated properties and two new live-action shows.

    From animated adventures and dance-mania to a pair of do-it-yourself innovators, the slate includes three new series – Horseland, Kooky Kitchen and Littlest Pet Shop, as well as Sabrina: The Animated Series, Trollz and Madeline. DIC is also in pre-production on two new, live-action, reality-based series Cake and Dance, Dance, Dance!. The shows are targetted at children ages 6 through 12.

    All the above mentioned shows will broadcast 26 episodes per year, compared to the previous scheduling pattern which averaged 12 episodes per season, providing viewers with more original programming. To ensure that the programming meets FCC regulations, each of the series is being created under the specific educational supervision of Donald F.
    Roberts, PhD., a Stanford professor of communications and children’s media expert, and Gordon Berry, EdD. who is the chief consultant for the CBS Television Network’s programmes created for children.

    Saturday Morning Secret Slumber Party will also feature unique animated and live-action interstitials threaded throughout the morning block to promote healthy eating and balanced, active lifestyles for kids. The messages, which will promote nutritious eating habits, will be created in consultation with Baylor College of Medicine’s Children’s Nutrition Research Center (CNRC), an institute devoted to pediatric nutrition studies.

    Dance, Dance, Dance! is designed to teach contestants a variety of styles of dance, the cultural inspiration for the various dance styles and encourage home viewers to get up out of their seats to dance along. A pop music act will also perform a fresh new song each week.

    Horseland featuring CGI and traditional animation, is set in a stable, where kids and their horses compete and have adventures, and the horses and other animals can talk to each other — about the humans. Each episode features themes that deal with issues such as compassion, honesty and cooperation – both human and equine.

    Kooky Kitchen is an animated comedy action series that brings the ultimate cooking adventure for kids. From a magical secret kitchen hidden beneath a famous restaurant, a chef takes his special guests on culinary trips around the world through the Magic Recipe book to find the necessary ingredients for his masterful creations.

    Littlest Pet Shop revolves around tiny pets that help their adolescent owner explore big issues through their parallel life experiences in the fantasy world of Petopia. Jasmine Valentine is a typical 12 year old girl dealing with the same kinds of problems that challenge adolescent girls everywhere. Jasmine does have one distinct advantage when it comes to coping with the daily dramas: her extraordinary group of feathered, furry and finned little friends that occupy her bedroom. As the pets work through their relationships and challenges in magical Petopia, Jasmine comes to understand her own situations better.

    DIC Entertainment chairman, CEO Andy Heyward said, “As a children’s entertainment producer for over 25 years in the industry, the launch of the CBS’ Saturday Morning Secret Slumber Party offers a tremendous opportunity to apply our experience in producing and distributing quality kids’ series to programming a rich schedule that we believe offers an unprecedented viewing experience”.

    Sabrina: The Animated Series is a companion to the show Sabrina: The Teenage Witch. It follows Sabrina Spellman, a 12-year-old with a big heart and an even bigger secret: she’s half mortal and half witch! While her lessons in
    how to be a good witch are demanding, they pale in comparison to what she must learn to be a good person and that human attributes such as loyalty, honesty, tolerance and perseverance are the true lessons to learn.

    Madeline is based on Ludwig Bemelmans’ classic books. The protagonist is a clever little red-headed girl whose capricious antics have won the hearts of children, parents and educators everywhere. The show is narrated in rhyme by actor Christopher Plummer.

  • Wake up call for broadcasters: Jain, Kalle

    Wake up call for broadcasters: Jain, Kalle

    MUMBAI: “My time is prime time. Today consumers want to watch television at their own time, place and convenience. The scenario is moving from a phase when the broadcaster used to define prime time… now it’s the consumer who takes the call,” said The Walt Disney Company India managing director Rajat Jain.

    Jain attributed this phenomenon to the changing times, dynamic technology, the changing consumer, changing media scenario and rise in consumer friendly technological devises.
    He also stressed on the three screens that will gain importance in the future: television, mobile and computer. “India has 80 million phones, 37.5 million internet and broadband users, 4.3 million computer and 473,000 laptops. The buying power among Indians is also on the rise and there is an emergence of a new tribe ‘Technobabies’ who are born to be wired and tech savvy. They do their homework online and also buy CDs and books online,” he said.

    Jain reiterated the point that technologies like IPTV, DTH, TiVo and broadband will make the environment more dynamic with interactivity coming in. He gave examples of BBC and ITV teaming up in a “multicasting” trial to broadcast their main channels over the Internet for the first time.

    Jain emphasized on the breakthrough iPod technology, wherein television shows could be downloaded on the iPod for 99 cents. However, Sony Pictures Television International vice president international networks Superna Kalle pointed out that while it was brilliant that people were downloading and watching shows on the iPod; but it also meant that they were not watching them on their television sets and hence broadcasters and advertisers were both losing out. “These disruptive technologies are reshaping the broadcast landscape. Broadcasters have to rethink their strategy,” Kalle emphasized.

    She further added, “Channel brands do not matter anymore as most people in the US are using the TiVo technology where you can zap ads and watch what you want to watch. It is the shows that are becoming a brand now.”

    Kalle also pointed out the various opportunities in digital broadcast. “Do not alienate existing audiences but continue to march towards the inevitable future. Each approach requires a different device and each changes viewers in a different way. Emerging digital technologies can be an opportunity or a threat for broadcasters,” she concluded.

    “Consumers today want seamless availability of content for their personalized viewing. They want control over time and place of viewing content and pay per view could well be the new norm in the near future,” Jain said.

    He signed off by quoting The Walt Disney Company CEO Robert Iger as saying, “Technology also powers creativity and innovation. Across our company, we are using technology to improve our product and remain on the leading edge of entertainment offerings. We firmly believe in a platform agnostic approach to distribution. Applying technology to enhance our content and extend its distribution enables us to get closer to our increasingly more sophisticated customers worldwide.”