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KOLKATA: Britannia Industries has received an order from the Deputy Commissioner of Commercial Taxes, Large Taxpayers Unit-1, Bengaluru, demanding Rs 63,91,842 under Section 73 of the...
CHICAGO: Mondelēz International has elevated Vidya Kailasam Hangal to director, category planning and activation (head, customer marketing), handing her a wider mandate at a time when...
INDIA: Quick commerce has muscled its way into India’s shopping habits, powering 45 per cent of festive purchases this year as consumers shift from planned buys...
MUMBAI: Who says you need a bride and groom to have a big fat Indian wedding? Zepto just proved otherwise with its Great Indian Fake Shaadi,...
MUMBAI: Biscuit dunking has never sounded so sweet. Britannia Good Day is giving India’s favourite chai break a chart-topping twist with its new campaign “Chai khaa...
BENGALURU: Maheima Kapur has joined Kayura as chief marketing officer, adding heavyweight experience to the digital-first lifestyle brand’s leadership bench. Kapur is a marketing and product...
MUMBAI: Logitech has appointed Manoj Sahay as its new country head for India, betting on the FMCG veteran to sharpen its consumer focus and push deeper...
MUMBAI: Looks like Parle still has India eating out of its hand. The biscuit-to-snack giant has once again topped the charts as the most chosen in-home...
MUMBAI: Biscuit boss Britannia sinks its teeth into a strong Q1, notching up a crisp Rs 520 crore in net profit, driven by higher volumes, improved...
MUMBAI: Ashok Namboodiri, who until recently led Zee’s international business, has joined Revsportz Global as consulting editor, the fast-growing sports media company confirmed today. The announcement...
MUMBAI: When your cakes are iconic, your rusks have cult status, and your croissants are quietly doing their flaky thing across Indian breakfast tables, you don’t...
MUMBAI: Hindustan Unilever Limited (HUL) has tapped Rajneet Singh Kohli, the former culinary captain of Britannia, to helm its foods division, marking a strategic move in...
MUMBAI: Britannia Industries Limited has announced the resignation of chief executive officer and executive director Rajneet Singh Kohli, who will depart the company on 14 March...
MUMBAI: You take a sip of hot chai, and like magic, the round shape of a Britannia Good Day biscuit appears in your mind. Sounds familiar?...
MUMBAI: Britannia, in collaboration with Talented, Coral Media, and Moms Outdoor, is revolutionising outdoor advertising with its innovative ‘Nature Shapes Britannia’ campaign. The initiative integrates billboards...
It’s been 11 years since Varun Berry has been serving as managing director of food company Britannia Industries. Since then, the designation of vice-chairman has been...
Mumbai – As a part of its ongoing conversation on parenting being a shared endeavour (Growth needs both), Britannia Milk Bikis, in partnership with GroupM’s media...
Mumbai: – FCB Ulka, part of FCB Group India, has announced the appointment of Ajay Ravindran as national planning director. Ajay comes to FCB Ulka with...
Mumbai: Have you ever looked at your favourite biscuit and thought, “I could design something cooler?” Well, now’s your chance! Britannia 50-50 is inviting snack lovers...
Mumbai: Britannia Industries, in collaboration with Google Cloud and WPP’s media services company Mindshare and global creative company VML, has announced the launch of Britannia BourbonIT,...
Mumbai: Have you ever had trouble pronouncing ‘Croissant’? You’re not alone! To help you make Croissant roll off the tongue like poetry, Britannia Treat Croissant has...
Mumbai: SalesCode.ai, an advanced AI-powered platform for consumer packaged goods (CPG) sales, has announced the launch of its flagship event – the ‘SalesCode CPG CXO Conclave’...
Mumbai: Kantar has released the twelfth edition of its annual Brand Footprint India report. The report ranks the most chosen (in-home & out-of-home) FMCG brands based...
Mumbai: It’s easy to justify tossing our wrappers when there’s no bin in sight. What’s harder is holding onto those wrappers till you find a dustbin!...
Mumbai: In the fast-paced world of advertising, innovation is key to capturing audience attention and creating memorable brand experiences. This IPL season, JioCinema embarked on a...
Mumbai: Britannia, one of India’s leading foods and beverages companies in collaboration with its innovative partner agency, Mindshare, is proud to announce a groundbreaking advancement in...
Mumbai: The record-breaking growth of premium audiences on HD during cricket events drew a massive assembly of advertisers in 2023. The measurable growth of HD households...
Mumbai: Britannia’s beverage brand Winkin’ Cow is adding a splash of joy to this year’s Pongal celebration with a delightful campaign designed to infuse the traditional...
Mumbai: Britannia on its way to revolutionize the way of connecting with the audiences by seamlessly integrating AI technology, introduced another campaign with cricketing legend Ravi...
Mumbai: Renowned for its deep-rooted connection to India’s cricketing culture, Britannia 5050 is once again in the spotlight, launching the new ‘5050 fourth Umpire Game’ on...
Mumbai: With a potential reach of 600+ million, the World Cup on television is the place to be for advertisers looking to capture the attention of...
Mumbai: On International Coffee Day, Britannia, one of India’s most loved food & beverage brands, ventured into the metaverse with the grand launch of ‘Britannia Coffeeverse’....
Mumbai: To mark the occasion of World Diabetes Day, Britannia NutriChoice launched a first-of-its-kind service that democratises access to nutrition for people with diabetes. The initiative...
Mumbai: WOW Skin Science, one of the leading D2C beauty and wellness brands, has announced the appointment of Vanda Ferrao as chief marketing officer. In her...
Mumbai: The largest bakery food brand in India, Britannia, has forayed into the western snacking space with the launch of its brand new Treat Croissant. The...
Mumbai: Bakery foods company Britannia Industries Ltd (BIL) on Friday announced the appointment of Amit Doshi as chief marketing officer, effective from 17 January. ‘’I am...
Mumbai: FMCG major Britannia is all set to bring back the iconic Milk Bikis Classic biscuit to the market, beginning with Tamil Nadu. The relaunch is being supported...
New Delhi: Parle Products has once again emerged as the top FMCG brand in the ninth edition of the annual Brand Footprint India report released by...
Mumbai: Popular cracker biscuit brand, Britannia 5050 has entered the fusion snacks space with the launch of ‘5050 Potazos’ – the 50 potato chip 50 biscuit...
NEW DELHI: According to Kantar’s Brand Footprint 2020 report, brands including Parle, Amul, Clinic Plus, Britannia and Ghadi emerged as the topmost chosen brands in the...
MUMBAI: Too Yumm! chief marketing officer Anupam Bokey, speaking to indiantelvision.com, has confirmed that he has put down his papers as Too Yumm! chief marketing officer...
MUMBAI: Britannia Industries has partnered with on-demand e-commerce platform Dunzo to deliver all its products in this unprecedented situation. Customers can avail Britannia products through the...
MUMBAI: Leading Influencer marketing firm, BuzzOne, announced its expansion into the South East Asian market with the launch of its Malaysia operations, within months of opening...
MUMBAI: Britannia, Indian food-products major, has decided to enter the snacking category. Lowe Lintas will provide the creative thrust that will propel the entry of Britannia in...
MUMBAI: Britannia is marking its centenary year with a multi media campaign aimed to connect with the very heterogeneous set of audiences that its brands cater...
Bangalore, September 26, 2018: Britannia is marking its centenary year with a truly multi media campaign aimed to connect with the very heterogeneous set of audiences...
MUMBAI: Britannia Industries is looking to expand its business in neighbouring countries as well as Africa and Middle East as per a report by The Hindu....
MUMBAI: Advertising agency Grey Group Bangalore has launched a quirky new TVC for Britannia Cakes. Most of us have fond memories of doing some kind of...
MUMBAI: Britannia has launched a new campaign, Bourbon Friends Forever (BFF) for one of its most loved brands, Bourbon. With an aim to refresh the brand,...
MUMBAI: Mothers love, chastise, worry, tease and protect. At the end of it all, mothers understand and that is when they smile – a different smile...
