Connect with us
BENGALURU: Bengaluru’s gridlock has found a new purpose. Cars24, the used-car platform, has plastered its branding across thousands of Zomato delivery bags, turning food couriers into...
MUMBAI: Television advertising in 2024 wasn’t just background noise—it was prime-time gold, stealing the spotlight from even the most dramatic soap operas. According to TAM AdEx...
MUMBAI: In an era where digital transformation is reshaping every aspect of business, marketing, and branding are undergoing revolutionary changes. With India’s digital consumer base projected...
Mumbai: TriVayu Media Works has announced the launch of its new customer success service portfolio. The services will be launched under a new brand called TMW:...
Mumbai: Publicis Groupe owned Leo Burnett India has announced the launch of LB regional-a specialised division that aims to help brands maximise their reach with national...
Mumbai : Ogilvy India announced that effective 1 July 2022, Hirol Gandhi has taken over as president and head of office – Mumbai and Kolkata. A...
Mumbai: Lakmé Academy powered by Aptech has signed Bollywood actress Ananya Panday as the brand ambassador. The association comes after a long-standing relationship of the actress...
MUMBAI : Mothers everywhere and, perhaps, more so in India are held to unreasonably high standards, wherein they are expected to lean in at work whilst...
MUMBAI: The sports sponsorship market is booming. Never before has more money been pumped into marketing sporting events, athletes and sports teams- globally as well as...
Mumbai: Homegrown grooming brand Bombay Shaving Company has signed on as the ‘official grooming partner’ of Mumbai Indians for the upcoming season of Indian Premier League...
Mumbai: The Advertising Agencies Association of India (AAAI) on Tuesday announced a contest to redesign its logo to reflect the future of advertising and recast the...
Mumbai: Rimo Bose is associated with TCL India as the head of PR & communications department. She commands over six years of experience in the field...
Mumbai: Global branding and marketing agency Mrig Sight Media has bagged the digital media mandate for Devagabond, a travel gear manufacturer. The account will be handled...
In this digital world, where everything is automated, many companies try to implement digital solutions for their problems. By hiring the relevant services, it is possible...
MUMBAI: Online grocery shopping app grofers has announced a change in its logo. The brand has now decided to change its name to lowercase. The online...
MUMBAI: Digital life insurance company Aegon Life has onboarded Akhil Almeida as its head of marketing. In this role, Almeida will be responsible for heading the...
NEW DELHI – Essence, a global data and measurement-driven media agency which is part of GroupM, has appointed T. Gangadhar aka Gangs as the company’s CEO...
MUMBAI: It isn’t India’s number one youth brand for nothing. One look at MTV’s latest trade campaign and you know why it leads the brat pack...
JAIPUR: After building a functional formula or template, creative minds often challenge themselves by breaking out of the same mould. Michael Johnson, who set up the...
JAIPUR: After building a functional formula or template, creative minds often challenge themselves by breaking out of the same mould. Michael Johnson, who set up the...
MUMBAI: Del Monte’s #DontbeaSucker campaign recently stood out with hashtag #DontBeaSucker #CanIt, with the digital campaign drawing attention of people towards Del Monte’s juices which are...
MUMBAI: Del Monte’s #DontbeaSucker campaign recently stood out with hashtag #DontBeaSucker #CanIt, with the digital campaign drawing attention of people towards Del Monte’s juices which are...
MUMBAI: Sony Pictures Networks (SPN) India’s english entertainment channel AXN, known for its action heavy shows, has been re-branded to give it a more edgier look....
MUMBAI: Sony Pictures Networks (SPN) India’s english entertainment channel AXN, known for its action heavy shows, has been re-branded to give it a more edgier look....
MUMBAI: Zee Cinema has recently bagged four awards at the Branding, Advertising, and Marketing (BAM) awards ceremony held by the Indian Brand Convention 2015 in New Delhi,...
MUMBAI: At the fifth Edition of The Rural Marketing Association of India Flame Awards 2013,the association acknowledged the finest campaigns in Rural marketing, branding, innovation and...
MUMBAI: The International Hockey Federation (FIH) and Star India, which runs India’s leading sports network Star Sports, are delighted to announce that they have signed an...
MUMBAI: Infectious has been signed on by MNR Marketing as their communications partner to launch Pied Piper, a first of its kind Intelligent Pest Repellant. It...
MUMBAI: The ADAE group is all set to overhaul its branding and communication strategies, focused around customer centricity. Post the Reliance split Anil Ambani had inherited...
MUMBAI: “Never take a consumer for granted if you want the consumer to turn to you as a trusted friend. But this is possible to attain...
MUMBAI: Branding is not just about marketing, but is also about creating an image, which communicates with clients and viewers alike. And, when it comes to...
NEW YORK: DoubleClick has announced the results of its Q2 2003 Ad Serving Trend Report. The data reveals that rich media usage continues to grow quarter...
