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Tag: books

  • Dimple Kaul named director – publications at Indica

    Dimple Kaul named director – publications at Indica

    MUMBAI: Dimple Kaul has stepped into the role of director – publications at Indica  bringing her decades-long journey across media, telecom, education and cultural advocacy to the fore. A polymath with a penchant for poetry and Indic wisdom, Kaul will now helm Indica’s publishing output—spanning philosophy, fiction, poetry, and academic texts, all grounded in India’s civilisational knowledge systems.

    Previously, as director – academic programmes, Kaul was instrumental in building Indica Courses from scratch. Under her leadership, the platform ran over 140 live courses across disciplines such as Vedanta, Ayurveda, classical arts, and more—connecting seekers and scholars in a digitally native, yet deeply traditional, learning environment.

    With a career spanning Idea Cellular, Airtel, Nuance Communications and a host of cultural and human rights initiatives, Kaul has consistently bridged modern systems with ancient frameworks. She has worn many hats: marketer, coach, strategist, activist, poet. Her passion for cultural continuity has found voice in books, film festivals, policy dialogues, and even podcasting.

    At Indica, she is expected to elevate the publishing vertical into a flagship intellectual property, one that reflects both the depth and dynamism of Indian knowledge systems. Her appointment signals a continued push towards reimagining Indic scholarship—not as nostalgia, but as a toolkit for today.

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  • India Today taps Taboola to drive engagement, rev & audience development

    MUMBAI: Taboola, one of the world’s leading discovery platforms, has announced an exclusive, three-year renewal agreement with India Today. Under the agreement, India Today will be integrating Taboola’s personalised content recommendations, full page personalisation, newsroom and audience exchange with the goal of driving user engagement, audience development and revenue.

    India Today Group is India’s leading and most diversified media conglomerate with magazines, newspapers, books, radio, television, print and internet. India Today first partnered with Taboola in January 2014 with the initial goal of introducing high quality native advertising to consumers, whereby in the new agreement Taboola will work hand in hand with India Today to integrate its full Discovery platform across desktop and mobile devices.

    The partnership will leverage Taboola’s suite of platform capabilities. In addition to continuing to serve sponsored content recommendations, India Today will launch Taboola’s Personalization in an effort to increase onsite user engagement. India Today’s properties will also utilize Taboola’s “audience exchange” architecture, which empowers publisher teams to strategically manage and optimize the flow of traffic across the India Today network, driving users to relevant off-site content and high-value video pages.

    “We want to double down on serving content that is tailored to users interests and behaviors, so our readers remain engaged and excited about what they are reading,” said India Today Group Editorial Director (Broadcast & New Media) Kalli Purie. “Taboola has already helped us achieve success, we look forward to working towards our goal of driving increased user engagement and audience development.”

    “India continues to be one of our fastest growing markets with content consumption and mobile growth on a steady rise. We are humbled to be working with the India Today team in years to come on integrating Taboola’s Discovery platform, and go ‘beyond the widget’ to find meaningful growth around engagement, audience and revenue,” said Taboola founder and CEO Adam Singolda. “Especially in light of massive mobile growth in the Indian market, we’re even more excited to work together on connecting people with content they may like and never knew existed.”

    Taboola acts as a search engine in reverse. Instead of expecting people to search for information, Taboola helps information find people at the right time in the form of recommended content. Its predictive engine analyzes hundreds of real-time signals (including location, device type, referral source, social media trends and more) to match users with content they are most likely to be interested in consuming next.

    Media consumption in India is on a steady rise and the country has remained a key priority for Taboola, which has established partnerships with several Indian publishers including Times of India, NDTV, Jagran, Bhaskar, Aajtak, Amarujala, Rediff and Deccan Chronicle. The announcement of India Today follows several recent wins by Taboola with leading publishers globally including Entrepreneur.com, El Universal, and Blasting News.

    Also Read:

    Doordarshan employs German innovator for upgrading news studios

    India TV instals dLive mixing system to manage broadcast connectivity

    Zee Media’s WION opts for Dalet unified news solution

    Economical digital headend solution: VideoPropulsion to start shipments for cable TV

     

  • Books to read before they hit Indian theatres in 2014

    Books to read before they hit Indian theatres in 2014

    MUMBAI: This review is the second of the 10-part series by Indiantelevision.com on the books that are being adapted into Hollywood movies in the year 2014.

    Gone Girl – Gillian Flynn

    Having spent eight weeks on The New York Times Bestsellers List at number 1, Gone Girl‘s principal suspense comes from an uncertainty about the main character, Nick Dunne, and whether he killed his wife, Amy Dunne when the latter goes missing on the couple’s fifth wedding anniversary.

    The book has a 3.93 rating based on 441, 306 ratings on Goodreads. The book is a “pathological, twisted freak-show of a relationship so demented that it leaves wanting for more”!

    Hairspray screenwriter Leslie Dixon read the manuscript of the novel in 2011 and brought it to the attention of Reese Witherspoon in December of that year. Soon after, Oscar winning actress Reese Witherspoon swopped in and bought the rights to the film adaptation of the blockbuster hit. According to The Hollywood Reporter, Witherspoon was drawn to the script because of its strong female character and its use of multiple perspectives and non-linear structure.

    In January of 2013, it was announced that Witherspoon will only be producing, and will not be starring in the film. By May, Golden Globe Award winning director David Fincher (The Social Network) was attached to the project with another Oscar winner Ben Affleck soon joining the project as the lead, Nick Dunne along with Rosamund Pike (Pride & Prejudice, Die Another Day) as his missing wife, Amy.

    In several interviews, Flynn has said she was interested in exploring the psychology and dynamics of a long-term relationship. In an interview with Entertainment Weekly, where Flynn worked as a television critic before bursting out as an author, she hinted that the film will have a different design than her twisty novel.

    The director, David Fincher himself designed the cover for the 17 January, 2014 edition of Entertainment Weekly. It can be seen below.

    (Watch out for the next one to add to your booklist…!)

  • Light up a Childs Diwali

    Light up a Childs Diwali

    MUMBAI: Amazon.in today announced the launch of Light up a Child’s Diwali, a unique opportunity that enables Amazon.in customers to select and send Diwali gifts to underprivileged children across the country. Pratham and Naandi Foundation, two NGOs working to improve the lives of disadvantaged children have created and put up on Amazon.in wish-lists, a selection of products like educational toys & puzzles, books, comics, dictionaries, encyclopedias that are needed by children under their care across the country. Customers can browse the wish-list and select products they want to gift and Amazon.in delivers them to the NGOs. Amazon.in will also donate the fees it makes from these transactions to the two NGOs.

    “The festive season is about joy and celebration, and also an opportunity to share happiness. The Light up a Child’s Diwali will help customers conveniently select useful and needed gifts by the NGOs. By spending a few minutes in this section, customers can make a significant difference to a child’s Diwali,” said Amit Agarwal, Vice President and Country Manager, Amazon India. Simple five-step procedure.

    Customers can visit the Light up a Child’s Diwali section on Amazon.in and follow the five-step process:

    • Step 1: Select the NGO you want to support

    • Step 2: Browse the Wish List to see selection of toys, books, educational aids, baby products

    • Step 3: Choose the product to gift and click on ‘Add to Cart’ button

    • Step 4: Select Gift Registry Address for the delivery address of NGO

    • Step 5: Process to Check Out and make payment of the product

    Customers can track their gift order and its delivery from the ‘Your Orders’ section of their Amazon.in account.

    As with all purchases on Amazon.in, customers using the Light Up a Child’s Diwali initiative benefit from a safe and secure ordering experience, convenient electronic payments, no-risk hassle-free returns policy, Amazon’s 24×7 customer service support, and a globally recognized and comprehensive purchase protection provided by Amazon’s A-Z Guarantee.

  • Psy moves from CAA to WME

    Psy moves from CAA to WME

    MUMBAI: Breaking records with ‘Gangnam Style‘ 2012 and crossing 1.7 billion YouTube views, South Korean pop star Psy has moved on from the talent agency CAA (Creative Artists Agency) to WME (William Morris Endeavour). He was the first ever person to reach a billion views on YouTube.

    The agency will represent Psy in all markets outside South Korea. The agency will be working to expand Psy‘s presence in the music industry as well as look for opportunities across platforms such as film, television, endorsements, books and digital media.

    His manager will still be Scooter Braun who also manages Justin Bieber. Psy had got the eyes of the world with Gangnam Style and then hit another score with ‘Gentleman‘. The Associated Press has put his earnings at $8.1 million, mostly due to YouTube advertisements and iTunes.

  • Half of internet users in UK unsure if content legal: Ofcom

    Half of internet users in UK unsure if content legal: Ofcom

    MUMBAI: Nearly half of all internet users in the UK are unsure whether the content they are accessing online is legal, UK media watchdog Ofcom‘s research has found.

    However, one in six people online believed they downloaded or accessed content illegally over a three-month period this year.

    The findings come from the first wave of a large-scale consumer study into the extent of online copyright infringement among internet users aged 12 and above.

    This ongoing research will identify trends over time, examining infringement of copyright on music, films, TV programmes, software, books and video games.

    According to the report, 47 per cent of users cannot confidently identify whether the online content they download, stream or share is legal or not, highlighting the importance of increased efforts to educate and inform consumers.

    In June, Ofcom published a draft Code that would require large fixed internet service providers (ISPs) to inform customers of allegations that their internet connection has been used to infringe copyright, and to explain where they can find licensed content on the internet.

    Under the amended Communications Act 2003, Ofcom will report to the Government on efforts made by content owners to invest in awareness campaigns to help educate consumers about the impact of copyright infringement.

    The consumer study also found that:

    • One in six (16 per cent) internet users aged 12+ downloaded or accessed online content illegally during the three month period from May to July 2012;
    • Reported levels of infringement varied considerably by content type: eight per cent of internet users consumed some music illegally in the three months, but just two per cent did so for games and software;
    • The most common reasons cited for accessing content illegally were because it is free (54 per cent), convenient (48 per cent) and quick (44 per cent). Around a quarter (26 per cent) of infringers said it allows them to try before they buy;
    • Infringers said they would be encouraged to stop doing so if cheaper legal services were available (39 per cent), everything they wanted was available from a legal source (32 per cent) or it was more clear what content was legal (26 per cent). One in six said they would stop if they received one notifying letter from their ISP;
    • Those who consumed a mixture of legal and illegal online content in the form of music, films and TV programmes reported spending more on legal content in these categories over the three-month period than those who consumed entirely legal or illegal content.
  • Book on bin Laden killing to be made into a Hollywood film By Indiantelevision.com Team(22 October 2011 3:45 pm)

    Book on bin Laden killing to be made into a Hollywood film By Indiantelevision.com Team(22 October 2011 3:45 pm)

    MUMBAI: Osama bin Laden continues to interest Americans. And now a book detailing his death could be converted into a Hollywood movie.

    Chuck Pfaffer, author of “SEAL Target Geronimo: The Inside Story of the Mission to Kill Osama bin Laden,” is keen to sell to studios or producers the television and film rights. The book is set for release on 8 November.

    The book is a first hand account of the raid on bin Laden’s compound in Pakistan from SEAL members. Pfaffe, a former U.S. Navy SEAL commander, has offered a different account of the raid than the official White House version.

    According to the official version, bin Laden’s death operations took 40 minutes as SEALS made their way up to the bedroom from the ground floor. Pfarrer, however, writes that bin Laden was killed in the first 90 seconds of the raid as the SEALS entered from the roof.

    Another movie about the raid is being made by director Kathryn Bigelow and writer Mark Boal for Sony. The film is scheduled to release during the fall of 2012.