ITV

Tag: Boman Irani

  • IBN 7 media partner for Filmy’s ‘Bollywood Ka Boss’

    MUMBAI: Filmy has roped in IBN 7 as media partner for their new reality quiz, Bollywood ka Boss. Slated to kick off in January 2008, the quiz show will attempt to find the supreme Hindi film buff that will walk away with prize money of Rs 5 million.

    Created by Siddhartha Basu’s Synergy Adlabs, Bollywood Ka Boss will be hosted by Boman Irani.
    Through this partnership, IBN 7 will present the property through frequent programming highlights till the Grande Finale. There will be regular segments on IBN 7’s film-based programme – Premiere 7 focusing on the show, the participants, the host and sneak-peeks of what to expect in the coming weeks.

    “In collaborating with Bollywood ka Boss, we are recognising the popularity of such reality shows and attempting to meet the infotainment needs of our viewers. It is our pleasure to work with Filmy on this initiative and look forward to partnering with them for similar ventures in the future,” said CNN-IBN and IBN7 director marketing and online projects Dilip Venkatraman.
    Additionally, news stories profiling the contestants, special interviews with Boman Irani and Siddhartha Basu along with capsules on the news wheels following the progress of quiz show will also be included.

    “We are extremely delighted to have IBN 7 on board as the television partner for Bollywood Ka Boss. This tie-up not only ensures great visibility for our show but also allows both the channels to collaborate on cutting-edge programming innovations,” said Filmy business head Shailesh Kapoor.

  • Zee Muzic celebrates international Women’s Day

    MUMBAI: Zee Muzic celebrates International Women’s day with the Badshah of Bollywood. An exclusive show where Shah Rukh Khan sheds light on his favorite Women from Sania Mirza and Sonia Gandhi to Aishwariya Rai & Rani Mukherjee.

    Also catch up with the first Miss Universe, The Diva, An Actress to reckon with and a powerful woman in her own right, who could be better than Sushmita Sen herself on her most favorite woman — her daughter Renee, besides of course talking about herself and the Woman of Today . She also converse with multiple celebrities on their three favorite women:

    Boman Irani, Reema Sen, Sooraj Barjatya, Alka Yagnik, John Abraham woman & Kangana Ranaut .

     

    Zee Muzic in addition to the above also brings you Upen Patel, one of the hottest beefcakes on Indian screen, in a candid conversation where he talks about 10 sexy women who according to him, can sizzle in whatever they wear, whatever time of the day it is! His personal takes on women from Bollywood who have truly redefined style, fashion and the sex symbol tag!

     

    In another women’s day special, Karan Johar talks about the 10 women who have impacted his life. From Kajol to Rekha, he reveals the women who’ve made him what he is today!

     

    Tune-in to Zee Muzic on International Women’s Day to know more about your favorite stars.

  • Radio Mirchi in film placement for Honeymoon Travels

    Radio Mirchi in film placement for Honeymoon Travels

    MUMBAI: In its latest on ground activity for a film, Radio Mirchi brought the star couples of the soon to be released film Honeymoon Travels Pvt. Ltd face to face with eight couples who participated in a Mirchi contest where they narrated their most hilarious honeymoon experiences.

    The stars and the eight couples travelled on the ‘honeymoon travels bus’ from Hilton Towers to Salt Water Grill in Mumbai.

    Radio Mirchi also features in the film along with RJ Harsh who plays a radio jockey called Sunny Singh in the film who hosts a show called ‘Pyar Ke Lamhe’. RJ Harsh hosts the morning show on Mirchi called Hello Mumbai.

    The director of the film Reema Kagti revealed, “We need a narrator or a sutradhar for the film. A voice that could discuss individual characters, reveal secrets about them and their past in the movie. I first heard Harsh’s voice while I was stuck in a never-ending traffic jam on the streets of Mumbai. At that time I was searching for a voice to dub for the character of the RJ. His voice was perfect for the part and I immediately decided to use him as the sutradhar and the voice on the radio show called ‘Pyaar ke Lamhe’ in the movie.”

    Speaking at the event producer of Honeymoon Travels Pvt. Ltd Ritesh Sidhwani said, “In the competitive environment that we operate in, we are constantly seeking novel ways to promote our movies. We have to take the movie to the audiences and we were convinced that the best way to reach them is through Radio Mirchi and taking our stars to their listeners. We came up with this wonderful idea to utilize one of our key characters and our set – the star bus to drive around the streets of Mumbai.”

    Radio Mirchi station director and vice president Mumbai Hitesh Sharma said, “Radio Mirchi has always strived to connect with listeners through out-of-the-box content and on-ground promotions. Radio Mirchi has been the exclusive radio partner for several other blockbuster movies in the past. We have become the preferred choice for producers as our content is innovative and we have the widest reach.”

    Honeymoon Travels Pvt. Ltd is a film about six couples, a guide, a driver and a handyman riding in a bus from Bombay to Goa. Woven into the hectic four day honeymoon schedule is the radio show – “Pyaar Ke Lamhe”.

    Radio Mirchi is the exclusive radio partner for the film which stars Shabana Azmi, Boman Irani, Kay Kay Menon, Raima Sen, Minnisha Lamba, Karan Khanna and Sandhya Mridul and director Reema Kagti accompanied by producers Farhaan Akhtar, Ritesh Sidhwani and Zoya Akhtar.