ITV

Tag: Bollywood

  • Paytm aims at 50% share of movie weekend collection

    MUMBAI: Paytm has announced that its movies segment is aiming to contribute 50% to the opening weekend online collection of leading Hollywood and Bollywood Movies by end 2017. The company will achieve this with extensive marketing partnerships to further increase its adoption and reach.

    Paytm Movies has received an exceptional response with more than Rs. 400 crore in GMV within a year of launch. Contributing more than 20% to the opening weekend collection of all major Hollywood and Bollywood movies, the platform is garnering major traction from Tier II and Tier III cities by upgrading traditional offline ticket booking systems in local theaters to online ticketing. It is also using its widely popular Paytm QR codes to implement easy scan-and-book offline ticketing at their box-office and F&B counters.

    “We are thrilled to have a great start to 2017 by achieving blockbuster sales for key movie releases. Our aim this year is to contribute more than half of opening weekend online collection for all major movies. We will continue working with all move theatre chains to increase online ticket sales by promoting them aggressively amongst our vast user base,” says Paytm vice president Renu Satti.

    Paytm’s online movie ticketing service is available at more than 3500 screens across 550 cities and the platform’s pan-India distribution reach has led to it currently accounting for around 20% share of opening weekend box-office collection for most movies.

  • Amazon Prime expands reach, available to Voda subs

    NEW DELHI: With the battle for space among telecom service providers reaching a high pitch, Vodafone India has become the first telecom operator to partner with Amazon Prime Video India enabling customers to seamlessly access their large selection of latest and exclusive Bollywood, Hollywood and regional movies, US TV shows, kids’ programming and global Amazon Originals.

    Vodafone consumers can enjoy Amazon Prime with a special consumer offer on its data strong Vodafone SuperNetTM 4G network from 22 March 2017. After subscribing to Amazon Prime via MyVodafone App or Vodafone Website for an annual introductory subscription price of only Rs 499, Vodafone customers will get Rs 250 cashback as their Amazon Pay Balance. Currently, the offer is available only for Vodafone customers using Android devices.

    Vodafone India director – commercial Sandeep Kataria said, “The entertainment consumption patterns of customers are rapidly changing. They want more freedom and flexibility in the way they consume content. This partnership with Amazon Prime Video does just that, further strengthening our content proposition and reiterating our commitment to offering the best to our customers along with unique privileges. It makes available a wide range of latest, high-quality movies and TV shows to our millions of customers, giving them exclusive access to a diverse selection of entertainment and rich content with an unparalleled streaming experience on the data strong Vodafone SuperNetTM 4G network”.

    Amazon Prime Video India director and country head Nitesh Kripalani said, “At Amazon Prime Video, our focus is on offering latest and exclusive movies and TV shows to customers on a reliable service, with great playback quality and low data usage. This offer further extends our promise of delivering convenient, on-demand access to our large content selection to our customers.”

    Amazon Prime already offers unlimited free One-day and Two-day delivery to over 100 cities on eligible items from India’s largest selection of products, 30 minutes early access for members on top deals and more benefits for an unparalleled shopping experience.

  • #JigarMatlabLiver conceptualised by Chimp&z Inc

    MUMBAI: If asked, ‘What’s the meaning of ‘Jigar’?’ with confidence, you would say ‘Heart’. But, despite your confidence, Hamdard has taken the onus to clear the air around this popular misconception. Hamdard Laboratories (India), a 100-year-old brand in the health and wellness segment, has launched a social media campaign for their brand Jigreen, its natural Liver health tonic, titled ‘#JigarMatlabLiver’ focusing on clearing the misconception regarding Jigar in India.

    Courtesy Bollywood, ‘Jigar’ is widely believed to be a synonym of the heart in every sense. Targeting the very source of this misconception, Jigreen developed a post series that brought a tongue-in-cheek twist to some popular Bollywood songs and dialogues, for example, “My Jigar da tukda” is now “My Liver da tukda” and “Dard-e-dil, dard-e-jigar” is “Dard-e-dil, dard-e-liver” along with inviting audiences to share their responses on more such lyrics and dialogues.

    The campaign won overwhelming response from netizens who participated in large numbers and were surprised over this revelation and the twist it brought to the meaning of their favorite songs. This campaign followed the new Jigreen TVC; a first ever by any company operating in the Liver Health category in India. The very aim of ‘#JigarMatlabLiver’ campaign was to clarify the very meaning of Liver, create awareness about Liver Health and relate it with the brand name ‘Jigreen’. The interest, thus generated paved the way for Jigreen to further communicate the importance of liver in our lives. Jigreen’s current social media campaign titled ‘#LifeKaJigreeDost’ is efficiently leveraging this curiosity generated around the liver.

    Hamdard chief sales & marketing officer Mansoor Ali said, “We are introducing the significance our liver has by demystifying the liver and its functions in a soft, easy manner to appeal to people’s minds in the longer run. We want people to change their attitude about taking their liver for granted..”

    The campaign conceptualized by Chimp&z Inc, Gurgaon, plays on a deep consumer misconception regarding the meaning of Jigar, the idea behind this campaign.

    https://www.facebook.com/naturewonder/?fref=ts

    Chimp&z Inc co-founder Lavinn Rajpal adds, “When you get an unusual brief, it creates a level of excitement and gives the boost to perform well. And Jigreen is a perfect example of that where we had to break some stereotypical thoughts and give liver a whole new ideation.”

  • Eros Now partners Paytm, Mobikwik & Freecharge

    Eros Now partners Paytm, Mobikwik & Freecharge

    MUMBAI: Eros International pls, a leading global company in the Indian film entertainment industry, announced that Eros Now, its cutting-edge digital over-the-top (OTT) platform, has entered into multiple significant partnerships in India with three major electronic payment platforms — Paytm, Mobikwik and Snapdeal-owned Freecharge — who are the forerunners in the online payment industry in India.

    Eros Now, with 55 million registered users worldwide, is Eros International plc’s leading on-demand Bollywood entertainment network, on most Internet-connected screen including mobile, web, and TV.

    Paytm, one of India’s largest electronic payment platform, has seen over five-fold rise in active users post demonetization at over 150 million users. Mobikwik, the Gurgaon-based company, has recorded a user base of 40 million with a growth of 40% in their daily app downloads and Freecharge, a Bangalore-based company, has been witnessing a steady growth of 15% in their monthly transactions with over 50 million users. Eros Now has tied up with these leading online payment platforms for easier and effortless transactions for its users.

    Commenting on the associations, Eros Digital Rishika CEO Rishika Lulla Singh said, “With the recent demonetization move in India, the online payment industry has seen a surge and we see that as beneficial for our world class OTT platform Eros Now as more of our users now can use any of the leading Indian e-wallet service providers such Paytm, MobiKwik or Freecharge to subscribe to Eros Now’s massive library of premium content and other unique features. I am excited about our exponential growth and confident we will continue to establish leadership position with first mover advantage.”

    Eros Now offers the widest library of films, music, premium television and regional content for packages of Rs 49.00 and Rs 99.00 per month in India.

    Eros International pls is a leading global company in the Indian film entertainment industry that acquires, co-produces and distributes Indian films across all available formats such as cinema, television and digital new media.

    Also Read:

    http://www.indiantelevision.com/iworld/over-the-top-services/global-ott-may-expand-at-145-per-cent-cagr-170117

    http://www.indiantelevision.com/iworld/over-the-top-services/ott/vod-disrupted-traditional-appointment-viewing-in-india-spuuls-subin-subaiah-170116

    http://www.indiantelevision.com/iworld/video-on-demand/netflix-facilitates-downloads-on-android-memory-cards-170127

    http://www.indiantelevision.com/iworld/over-the-top-services/indian-digital-industry-to-be-worth-rs-20k-cr-by-20-ey-report-170114
     

     

  • Eros Now partners Paytm, Mobikwik & Freecharge

    Eros Now partners Paytm, Mobikwik & Freecharge

    MUMBAI: Eros International pls, a leading global company in the Indian film entertainment industry, announced that Eros Now, its cutting-edge digital over-the-top (OTT) platform, has entered into multiple significant partnerships in India with three major electronic payment platforms — Paytm, Mobikwik and Snapdeal-owned Freecharge — who are the forerunners in the online payment industry in India.

    Eros Now, with 55 million registered users worldwide, is Eros International plc’s leading on-demand Bollywood entertainment network, on most Internet-connected screen including mobile, web, and TV.

    Paytm, one of India’s largest electronic payment platform, has seen over five-fold rise in active users post demonetization at over 150 million users. Mobikwik, the Gurgaon-based company, has recorded a user base of 40 million with a growth of 40% in their daily app downloads and Freecharge, a Bangalore-based company, has been witnessing a steady growth of 15% in their monthly transactions with over 50 million users. Eros Now has tied up with these leading online payment platforms for easier and effortless transactions for its users.

    Commenting on the associations, Eros Digital Rishika CEO Rishika Lulla Singh said, “With the recent demonetization move in India, the online payment industry has seen a surge and we see that as beneficial for our world class OTT platform Eros Now as more of our users now can use any of the leading Indian e-wallet service providers such Paytm, MobiKwik or Freecharge to subscribe to Eros Now’s massive library of premium content and other unique features. I am excited about our exponential growth and confident we will continue to establish leadership position with first mover advantage.”

    Eros Now offers the widest library of films, music, premium television and regional content for packages of Rs 49.00 and Rs 99.00 per month in India.

    Eros International pls is a leading global company in the Indian film entertainment industry that acquires, co-produces and distributes Indian films across all available formats such as cinema, television and digital new media.

    Also Read:

    http://www.indiantelevision.com/iworld/over-the-top-services/global-ott-may-expand-at-145-per-cent-cagr-170117

    http://www.indiantelevision.com/iworld/over-the-top-services/ott/vod-disrupted-traditional-appointment-viewing-in-india-spuuls-subin-subaiah-170116

    http://www.indiantelevision.com/iworld/video-on-demand/netflix-facilitates-downloads-on-android-memory-cards-170127

    http://www.indiantelevision.com/iworld/over-the-top-services/indian-digital-industry-to-be-worth-rs-20k-cr-by-20-ey-report-170114
     

     

  • B’wood supports Times’ ‘Remonetise India’

    B’wood supports Times’ ‘Remonetise India’

    MUMBAI: The demonetisation drive has taken the nation by storm and Bollywood is not less impacted. In an act of solidarity, B-town celebrities such as — Anil Kapoor, R Madhavan, Shilpa Shetty, Kabir Bedi, Javed Akhtar, Shabana Azmi and Manoj Bajpayee have come together to be the agents of change to help bring India’s economy back on track.

    Today, when our economy needs us more than ever, ‘Remonetise India – A Citizen’s Pledge’, Times Network’s nationwide campaign, is a call to rise and protect the world’s fastest growing economy. In a pledge to spend more in order to revive demand, aid the needy and help farmers sell their produce, the celebrities promote going cashless to make it available for those in need.

    The celebrities pledge as the soldiers of the economy to help the economy grow, to help fellow citizens participate in our new economy and to teach and educate people about digitization.

    Also participating in this nationwide movement are actors Sonam Kapoor, Sonu Sood, Raveen Tandon, Manoj Bajpayee, Neha Dhupia, Tisca Chopra, and Sonali Bendre along with socialite Shaina NC, ace photographer Atul Kasbekar and Bollywood’s favourite designer Manish Malhotra.

  • B’wood supports Times’ ‘Remonetise India’

    B’wood supports Times’ ‘Remonetise India’

    MUMBAI: The demonetisation drive has taken the nation by storm and Bollywood is not less impacted. In an act of solidarity, B-town celebrities such as — Anil Kapoor, R Madhavan, Shilpa Shetty, Kabir Bedi, Javed Akhtar, Shabana Azmi and Manoj Bajpayee have come together to be the agents of change to help bring India’s economy back on track.

    Today, when our economy needs us more than ever, ‘Remonetise India – A Citizen’s Pledge’, Times Network’s nationwide campaign, is a call to rise and protect the world’s fastest growing economy. In a pledge to spend more in order to revive demand, aid the needy and help farmers sell their produce, the celebrities promote going cashless to make it available for those in need.

    The celebrities pledge as the soldiers of the economy to help the economy grow, to help fellow citizens participate in our new economy and to teach and educate people about digitization.

    Also participating in this nationwide movement are actors Sonam Kapoor, Sonu Sood, Raveen Tandon, Manoj Bajpayee, Neha Dhupia, Tisca Chopra, and Sonali Bendre along with socialite Shaina NC, ace photographer Atul Kasbekar and Bollywood’s favourite designer Manish Malhotra.

  • CoD: CEO Kundra no longer offers ‘Best Deal’

    CoD: CEO Kundra no longer offers ‘Best Deal’

    MUMBAI: Prospects of Best Deal TV seemed to be bleak as Raj Kundra, the husband of Shilpa Shetty, who was the CEO of the home shopping channel, has put in his papers.

    Best Deal TV was launched in March 2015 by Kundra and Shetty who jointly owned a majority stake while Bollywood actor Akshay Kumar owned eight per cent as part of his endorsement deal with the channel, whereas UY Industries MD Deepak Kothari invested a significant amount.

    Best Deal, in December 2016, had suspended operations after experiencing a sharp falls in business after demonetisation, which directly affected cash-on-delivery (CoD) — the most preferred way of payment in India.  Soon after, on 15 December 2016 itself, Kundra reportedly sent his resignation to the company.

    Also Read:

    Best Deal TV appoints Hari Trivedi as COO

    Shop CJ’s regional space initiatives for revenue boost

     

  • CoD: CEO Kundra no longer offers ‘Best Deal’

    CoD: CEO Kundra no longer offers ‘Best Deal’

    MUMBAI: Prospects of Best Deal TV seemed to be bleak as Raj Kundra, the husband of Shilpa Shetty, who was the CEO of the home shopping channel, has put in his papers.

    Best Deal TV was launched in March 2015 by Kundra and Shetty who jointly owned a majority stake while Bollywood actor Akshay Kumar owned eight per cent as part of his endorsement deal with the channel, whereas UY Industries MD Deepak Kothari invested a significant amount.

    Best Deal, in December 2016, had suspended operations after experiencing a sharp falls in business after demonetisation, which directly affected cash-on-delivery (CoD) — the most preferred way of payment in India.  Soon after, on 15 December 2016 itself, Kundra reportedly sent his resignation to the company.

    Also Read:

    Best Deal TV appoints Hari Trivedi as COO

    Shop CJ’s regional space initiatives for revenue boost

     

  • Bleeding Pak theatres may become ‘Raees’ again

    Bleeding Pak theatres may become ‘Raees’ again

    MUMBAI: Four months after Pakistan stopped screening Hindi films in its cinemas responding to Bollywood’s unofficial ban on Pakistani artistes following the Uri attack, Pakistan is again attempting to allow screening as theatre-owners are bleeding financially.

    PEMRA (Pakistan Electronic Media Regulatory Authority) had then banned Indian TV channels and entertainment programmes and cinema hall owners decided not to screen Bollywood films, the Times of India reported.

    Pakistan’s prime minister Nawaz Sharif has constituted a panel to consider a request by distributors and theatre-owners to resume the import of Bollywood films. Distributors are hoping to get the permission before SRK’s ‘Raees’ releases on 25 January.

    The Sharif committee is headed by minister of state for information Maryum Aurangzeb and includes the secretary of commerce, advisor to the PM on national history and literary heritage and a representative of ISI.

    Films from India are in the list of items banned in Pakistan. But, the commerce ministry, under the import policy order, had issued NOCs (no-objection certificates) at per information ministry request thus allowing the import of 2-3 Indian films each month.

    Sources told the Hindu that business in cinema halls in Pakistan was down after the unofficial ban on Indian movies and revenues had fallen up to 75 per cent in some theatres. Around 50 per cent of workers in halls lost their jobs. Bollywood films are also widely available through pirated DVDs in Pakistan.

    Atrium Cinema owner in Karachi Nadeem Mandviwalla had earlier said that 70 per cent of their business comes from Bollywood and Hollywood. He said that they could only survive a temporary suspension, and not a continued one.

    Also Read :

    Pak theatres showing Indian films again

    States may decide Pak artistes films fate

    Pakistan gets tough on Indian DTH & content