Tag: Bodyguard

  • Bodyguard becomes first Bollywood film to collect Rs 1 bn in 1st week

    Bodyguard becomes first Bollywood film to collect Rs 1 bn in 1st week

    MUMBAI: Salman Khan’s Bodyguard has made the fastest run to the Rs 1 billion milestone in India’s box office history. The movie collected Rs 1.05 billion in its first week, bettering performances from other super hits like 3 Idiots and Dabaang.

    “The historic performance at the box office has been helped by the mass following of Salman Khan, the good pairing of Khan and Kareena Kapoor and the extended weekend,” Reliance Entertainment CEO Sanjeev Lamba told Indiantelevision.com.

    Reliance Entertainment carried out an aggressive campaign and chalked out a wide release of the film. “This is also the first film of Salman Khan that has got a bumper opening in the US and is doing exceedingly well in the UK, Australia and New Zealand,” added Lamba.

    In the overseas circuit, the film has grossed ?840,000 from UK and $1,051,132 from US during the extended weekend.

    Meanwhile, another film in which Reliance Entertainment is involved is doing well. The Ajay Devgn-starrer Singham has mopped up Rs 1 billion in its sixth week. The film grossed Rs 510 million in its first week.

    Said Lamba, “A hard-hitting story, the wonderful combination of director Rohit Shetty and star Ajay Devgn and some amazing action sequences have resulted in an extremely successful run for the film. Singham is the first mainstream film produced by Reliance Entertainment and we are very pleased with the results.”

  • Salman Khan eyeing two Telugu films for remake

    Salman Khan eyeing two Telugu films for remake

    MUMBAI: After successfully remaking Pokkiri, Bodyguard, Ready and Kick, Salman Khan is now considering remakes of Telugu hit Kandireega and yet-to-be-released Dookudu.

    Reportedly, Arbaaz Khan recently contacted Bellamkonda Suresh, producer of Kandireega and asked him for a copyright of his film. Admitting the same, the producer said that not only Salman Khan, but also quite a few other directors have showed interest to remake Kandireega in Hindi.

    Khan also has fancy for Mahesh Babu’s ‘Dookudu’ and the actor wants to remake it in Hindi. He intends to finalise the project once he is back from US.

  • Bodyguard forces three September releases to delay

    Bodyguard forces three September releases to delay

    MUMBAI: Going by the way Salman Khan’s Bodyguard has been performing, three September releases have been postponed.

    Hema Malini has had to push the release of her film, Tell Me O Khuda, for the umpteenth time. Initially scheduled to release in January, the film was postponed for a 30 September release. Now, the film has been pushed to 21 October release, just a week before Diwali.

    Similarly, Nikhil Advani has pushed ahead his animation film, Delhi Safary. It was also supposed to release on 30 September. Fresh dates and campaigns are being worked out.

    The release of Nagesh Kukunoor‘s Mod that was to release on 7 October has also been delayed.

  • Salman’s Bodyguard opens strong

    Salman’s Bodyguard opens strong

    MUMBAI: Salman Khan‘s Bodyguard has made the most of Eid-day release with the Ganeshotsav holiday following a day later. The movie collected Rs 411 million in these two days itself.

    The collections softened somewhat on Friday and Saturday to peak again on Sunday to end its five-day weekend with a whopping Rs 889.5 million.

    Made on a production budget of Rs 620 million, the print and promotion cost would peg the total cost of the movie at over Rs 800 million. The smart release strategy has, undoubtedly had a role to play in keeping Reliance Entertainment‘s recent good run going with a worthy grosser in the wake of Singham.

    While Bodyguard may have limited repeat value and show a decline at multiplexes, its collections at single screen are still holding on.

    With its impressive opening overseas and an assured following on satellite and video market, Bodyguard is sure to prove an earner if not a goldmine!

    Shabri with Rs 2.64 million, Yeh Dooriyan with Rs 2.72 million and Chitkabrey with Rs 1.62 million in their first-week run prove poor contenders.

    Aarakshan collected Rs 43 million in its third week to take its total to Rs 372 million.

    Singham, having come to an end of its successful run, added Rs 11 million in its fifth week to take its tally to Rs 999.5 million.

    Zindagi Na Milegi Dobara collected Rs 11 million in its seventh week to take its total up to rs 866 million.

    Murder2 mopped up Rs 489.5 million at the end of eight weeks.

  • Bodyguard: A Salman Khan film all the way

    Bodyguard: A Salman Khan film all the way

    Mumbai : Atul Agnihotri‘s Bodyguard is like a sequel to recent successful Salman Khan movies and, in keeping with the trend of sequels, can be called Super Human 4; the film relies solely on Salman Khan and the action choreographed around him.

    Like all film heroes, he can take on a dozen or more goons and has made a reputation out of it; he can fight like a robot. The film has been adapted from the Tamil film Kaavalan that was also made in other South Indian languages. Like many South Indian films, the story swings between feudal and modern era.

    Raj Babbar is some sort of feudal lord whose word is the law and justice in his town. He crosses paths with a flesh trade gang run by Aditya Panscholi, Mahesh Manjrekar, Chetan Hansraj and their goons who sell young girls abroad.Wanting to get even with Babbar, they decide to kidnap his daughter, Kareena Kapoor.

    Enter Salman Khan, a bodyguard deployed to protect her while she goes to hostel to finish her studies along with her friend and confidante, Hazel Keech. His boss Sharat Saxena assures Babbar that Salman is worth an army of guards and can take on any number of villains which is amply demonstrated by Salman Khan on the onset when he rescues the girls meant for export at Raj Babbar‘s behest.

    Kareena Kapoor has no clue why she needs a bodyguard. The arrangement does not quite go well with her, whose idea of campus life is not one where a bodyguard lingers around all the time, be it in a class room or canteen. She plots to distract Khan by assuming a false name and starting to call him on his cell phone, thus luring him into romance.

    That is until an attempt is made to kidnap her from a disco. Seeing Salman Khan‘s courage as he saves her from a horde of attackers, she instantly falls in love with him. That accounts for the romance part of the film as Kareena Kapoor loves Salman Khan, who in turn loves Chhaya, which is the identity Kareena assumed when making the calls.

    As Salman Khan vanquishes all the bad guys and thinks that he will go back to his phone lover Chhaya, he is separated from Kareena whose friend Hazel Keech ends up marrying him as Chhaya till she conveniently dies of some ‘bimari‘ leaving behind a stereotypical bespectacled child to bring together the lovers, Salman and Kareena Kapoor, who too thought it was prudent to stay single.

    Bodyguard is totally a script of convenience – the kind dished out in the 1950s and ‘60s – where everything falls in place as if on cue. There is nothing original or novel that one has not seen before. The direction is ordinary. Music is generally mediocre; a love story merits a much better score. Dialogue is routine and the comedy lacks humour. Photography is good.

    Performance-wise, it is a Salman Khan film all the way as he alternates between spreading his charm and flexing his muscles. Kareena Kapoor is good, doing better in emotional scenes. Hazel Keech makes a single expression last throughout the film. Raj Babbar carries himself well while Rajat Rawail‘s attempts at comedy falls flat. The bad men have little to do except emerge suddenly for a few actions scenes and they are adequate.

    The film is a run-of-the-mill story with its saviours being Salman Khan‘s current popularity coupled with Eid and Ganpati holiday release and the ensuing weekend which gives it five days of free run to make the most of its about 2,700 screen release before it runs out of steam.

  • Reliance Entertainment gets protection order against piracy for Bodyguard

    Reliance Entertainment gets protection order against piracy for Bodyguard

    MUMBAI: Reliance Entertainment has procured a ‘John Doe Order‘ order from the Delhi High Court to prevent the illegal broadcast or
    streaming of its upcoming film Bodyguard, starring Salman Khan and Kareena Kapoor.

    The company said that it has procured the order from the Court that would restrain websites, cable operators and Internet service
    providers (ISPs) and others from infringing or violating its copyright by illegally showing the film.

    “The order is a measure to prevent piracy of Bodyguard. With this, we expect piracy levels for the film to come down by 60 per cent,” said Reliance Entertainment vice-president of music and anti-piracy Sanjay Tandon.

    This John Doe Order gives protection to the intellectual property owner, Reliance Entertainment, from copyright violation by prospective anonymous offenders. Tamdon said that the company has already sent out about 2,000 intimation notices to cable operators, websites within and outside India and ISPs.

    Earlier, the company had procured a similar court order for Singham. “We were able to bring down piracy by 40 per cent. The company had served the John Doe Order to about 30 people for Singham,” Tandon remarked.

    “For Bodyguard, the company has readied a team that will conduct raids to identify those infringing on the copyright. At Reliance
    Entertainment, we have created a separate department to fight piracy,” he added.

    Presented by Reliance Entertainment, Bodyguard, a Reel Life Production, releases across 2500 screens on 31August.

  • Ormax predicts Bodyguard to net Rs 740 mn in opening weekend

    Ormax predicts Bodyguard to net Rs 740 mn in opening weekend

    MUMBAI: Ormax Media, which uses Moviescope predictive model, has forecast Atul Agnihotra’s Bodyguard to take a net opening weekend collection of approximatelyRs 740 million, assuming it releases across 1500 cinemas.


    The film will release on 31 August on the day of Eid.


    Salman Khan’s Dabangg that released on Eid last year had a weekend (3 days) net box office collection of Rs 487.5 million. His next film Ready, which released in June this year, was also a blockbuster collecting Rs 422.5 million in the opening weekend.


    Moviescope is a film research engine designed to take care of all the needs of a producer. This includes four components – Ad Pre-Test, Film Pre-Test, Awareness Tracking (Cinematix) and Exit Polls.


    Ormax Media partners with Yash Raj Films, Fox Star Studios, Viacom 18 Motion Pictures and DAR Media among others.

  • Tupperware associates with Salman’s Bodyguard for brand promotion

    Tupperware associates with Salman’s Bodyguard for brand promotion

    NEW DELHI: Tupperware India has teamed up with the Salman Khan-Kareena Kapoor starrer ‘Bodyguard’ and will promote a 30-second co-branded TVC showcasing Tupperware’s product lineage with the scenes from the movie across channels.

    Tupperware will also showcase its products in the movie along with brand placements in some parts of movie.

    Tupperware India marketing head Anshu Bagai said, “Tupperware’s association with the film ‘Bodyguard’ is a unique way of spreading brand awareness as the film directly appeals to our customers. We have always received good response from our consumers and consultants after associating with bollywood movies and hence, we always look forward for co-promotion with select movies to reach out to our potential consumers. Tupperware products safeguard the freshness and hygiene of the meals like a bodyguard making you healthier. We are confident that this promotional deal will strengthen Tupperware’s brand visibility as a brand for all.”

    Tupperware had earlier associated with films like ‘Billu’ and ‘London Dreams’ for co-promotion of the brand. Last year, Tupperware also associated with movies like ‘Golmal 3’ and ‘We Are Family’ for product and brand placements in the movie.