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MUMBAI: boAt is sharpening its growth playbook. The consumer electronics brand has elevated Shrey Walia as business head – new business verticals, expanding his remit even...
NEW DELHI: Nxtcell India Pvt. Ltd., the company behind the Alcatel brand in India and select international markets, has elevated Atul Vivek to chief executive officer,...
The festive season in India isn’t just about lights and sweets; it’s the perfect time to level up your style and reward yourself with something that...
MUMBAI: When you’ve built India’s top audio wearables brand from scratch, knowing when to step aside takes nerve. Aman Gupta and Sameer Mehta, co-founders of boAt,...
MUMBAI: Ganpati has never sounded like this before. Trilok, the AI-led music collective known for stitching Indian roots with global sounds, has taken the classic aarti...
MUMBAI: Move over boy bands, make way for bot bands. Trilok, India’s first AI-powered rock group, is tuning up the cultural charts and now brands are...
MUMBAI: No more baggage blues Safari’s latest launch ensures your luggage never goes off-track, even if your flight does. In a first-of-its-kind travel tech collaboration, luggage...
MUMBAI: Who says good vibes can’t come with great value? Boat, India’s chart-topping audio and wearables brand, just turned up the volume on smart shopping. In...
MUMBAI: Noise, the Indian gadget and wearables brand, has received a fresh $20 million injection from Bose Corp, marking a significant vote of confidence in its...
MUMBAI: Boat, has strengthened its ties with cricket by renewing its partnership with Royal Challengers Bengaluru (RCB) and Gujarat Titans (GT) as their official audio and...
MUMBAI: Siya Wadhawan has jumped ship from audio giant boAt to take the helm as head of brand marketing at sportswear challenger Boldfit. The savvy brand...
MUMBAI: Boat has turned up the volume with its latest tws earbuds, Nirvana X, engineered to redefine immersive audio. Packed with Hi-res ldac technology, dual drivers,...
MUMBAI: Traffic jams just got entertaining: brands are waging wars – not with WhatsApp texts or witty tweets, but with billboards that bite back. As you...
MUMBAI: When you are in the audio wearables business and want to showcase your new technology and new devices, you would not do better than having...
Mumbai : boAt, India’s leading audio wearable brand, is thrilled to announce its sponsorship of MTV Hustle 4- Hip Hop Don’t Stop, India’s premier hip-hop reality...
Mumbai: Warner Music India has launched Maati, a musical project celebrating India’s folklore with eight tracks in eight languages. The lineup includes artists like Vishal Dadlani,...
Mumbai: boAt, an audio and wearable brand, is excited to announce a dynamic partnership with Marvel Entertainment for the movie “Deadpool & Wolverine.” To mark this...
Mumbai: To celebrate the release of Marvel Studios’ ‘Deadpool & Wolverine’, Disney Consumer Products India has collaborated with 25 brands across apparel, accessories, food and beverage,...
Mumbai: boAt, an audio and wearable brand, and Zepto, India’s fastest-growing consumer internet company, have partnered to redefine the way consumers access quality audio and entertainment....
Mumbai: boAt, a consumer electronics brand renowned for its innovative audio & wearables products, is thrilled to announce Jasleen Kaur Royal, the acclaimed Indian singer-songwriter, as...
Mumbai: boAt consumer electronics brand, and myG, a premier electronics retail chain 100 showrooms across Kerala, joined hands with the Association of Malayalam Movie Artists (AMMA)...
Mumbai: As the world celebrates World Music Day, the role of Artificial Intelligence (AI) in the creative process has sparked significant controversy and debate, reflecting broader...
Mumbai: The latest showdown in the tech world has got tongues wagging and fingers typing faster than ever. What has got everyone in a tizzy, you...
Mumbai: Shark Tank India Season 3, which debuted on 22 January 2024, remains a riveting watch, showcasing a dynamic array of entrepreneurs and their compelling pitches....
Mumbai: Hooked on the ongoing season of Shark Tank India? With its audiobook version Shark Tank India available on Audible, you can dive into the experiences...
Mumbai: Wahter, the innovative force in the packaged water sector, and Scrapbuddy, an innovator in PET recycling, forge a transformative alliance to champion sustainability in Delhi-NCR....
Mumbai: Ever heard of this feeling called frisson? It’s the physiological effect of chills or goosebumps that come from a piece of music or from any...
Mumbai: boAt, has announced a partnership with Shoobhi Foundation, a recognised NGO dedicated to social causes, to provide clean and safe drinking water to public and...
Mumbai: The newest addition to the Shark Tank India 3 judging panel, Radhika Gupta, MD and CEO of Edelweiss Mutual Fund is the perfect blend of...
Mumbai: Building on the tremendous success of the past two seasons, Sony LIV is thrilled to announce the return of India’s beloved entrepreneurial reality show, Shark...
Mumbai: Eloelo live entertainment app, has launched a digital campaign for its live game show, ‘Diwan-e-Cricket.’ The campaign video highlights the craze of the cricket World...
Mumbai: Brands on the network of eCommerce enabler GoKwik have saved up to Rs 130 Cr in losses from return to origin orders (RTO) in 2023...
Mumbai: Leading lifestyle & fitness brands boAt and cult.fit have joined hands to launch a first-of-a-kind at-home workout program, Fitness Xtended. The six-week programme is a...
Mumbai: In association with Digitas India, boAt announced the launch of India’s first K-Pop concert in the metaverse—”FloAtverse.” FloAtverse tapped into Gen Z’s obsessive passion for...
Mumbai: Imagine Marketing, which owns the market-leading wireless hearables and wearables brand boAt has announced several new appointments to the leadership team, affirming its focus to...
Mumbai: boAt has rolled out a new campaign promoting its Alexa Built-in smartwatch, boAt Xtend, that put the spotlight on GenZ and how they like to...
Mumbai: This season, the Indian Premier League (IPL) franchise Punjab Kings revenue will grow by 20-25 per cent. This will be a mix of central revenue...
Mumbai: Celebrating cricket fervour and further setting the tone for the T20 season this year, homegrown earwear brand boAt has partnered with four IPL teams –...
Mumbai: Homegrown audio and smartphone accessories brand boAt has roped in actor Rashmika Mandanna to promote its wearables category and TRebel collection. The brand has launched a...
Mumbai: Bira 91 and earwear brand boAt have come together to launch an exclusive ‘Boom’ limited-edition collection of audio devices. The ‘Boom’ collection will be available exclusively...
Mumbai: Amazon’s free video entertainment service, miniTV, in collaboration with boAt, announced the exclusive premiere of its first anthology series, “Kaali Peeli Tales” through an intriguing trailer. The show will...
Mumbai: Homegrown top audio and consumer lifestyle brand boAT has strengthened its leadership team as it aims to deepen its manufacturing and supply chain network in...
Mumbai: In a world turned upside down, who’d have guessed that DIY personal grooming products would become a necessity and an instrument for the well-being of...
NEW DELHI: Indian-based consumer electronics brand boAt has teamed up with six franchises in this year's edition of the Indian Premier League (IPL). The d2c brand is...
NEW DELHI/KOLKATA: The pandemic may have pushed the economy into a slowdown of unknown severity, but it also set the stage for the robust growth of...
New Delhi: Lifestyle consumer electronics brand boAt has appointed Damandeep Singh Soni as new VP – growth. He will be responsible to drive the company’s function...
NEW DELHI: boAt – a consumer tech brand that is an amalgamation of action sports, music, and fashion becomes the official audio sponsor for six IPL...
New Delhi: boAt Lifestyle, a brand recognized for its Audio electronic products becomes the 1st Indian brand to be showcased at both Google and Amazon booths...
boAt lifestyle, a brand recognized for its Audio electronic products across the world has now expanded its product portfolio by launching its new Alexa built-in smart...
Mumbai: The eccentricity of the new collection is inspired from the thought of versatility and new age grooms. Merging tradition with millennial, Kunal presents an exciting...
