Tag: BMB India

  • BMB India bags creative biz of Hamilton’s Treo & Milton

    MUMBAI: BMB India, a 50:50 JV between Trevor Beattie‘s BMB and Madison World, has won the creative duties of Hamilton‘s two brands – Treo Glassware and Milton Thermoware.

    This win comes hot on the heels of the recent account win of Leapfrog Holidays.

    Work for the two brands starts immediately since both the brands become active during the festive season.

    BMB India CEO Prabha Prabhu said, “We pitched for 1, but won 2 brands of Hamilton Houseware, Milton and Treo. Milton was one of our clients earlier. We used to handle this account in the late 90’s. In June when I had the creative team in place with Raj Nair as my creative head, I decided to contact our old client Hamilton. We made a strategy and creative presentation for the brand Treo Glassware. The work was truly BMB quality – very edgy. And hence it was no surprise to me that we won not just Treo Glassware but also the Milton Thermoware brand. I am glad to be associated with Milton once again.”

  • BMB India picks Raj Nair as CCO

    BMB India picks Raj Nair as CCO

    MUMBAI: BMB India, a 50:50 joint venture between Trevor Beattie‘s BMB and advertising major Madison World, has appointed Raj Nair as chief creative officer.

    Nair‘s last stint was with Contract advertising as regional creative director. He had joined contract advertising in 1997 as executive director and senior VP, where he grew to become the regional creative director.

    BMB India CEO Prabha Prabhu said, “When we started BMB India, our objective was to imbibe the BMB culture. Hence we got Pat Burns from our London office as the CD. Now that we have passed that stage, we thought it was time to get a creative head from India. A person who has rich experience, done some edgy work, won lots of awards and has a respectable name in the industry. And Raj Nair fitted the bill. I am delighted to have Raj Nair as our Chief Creative Officer to help me take BMB to the next level.”

    BMB London chairman Trevor Beattie added, ” Raj has been there and done it. He‘s a class act. He also gets what BMB is about, he instinctively knows what makes us tick. Raj has a portfolio and track record of stylish, uplifting work, we‘re very proud to have him carrying the creative torch for BMB India.”

    Nair added, “The time has come to help fashion the future of BMB in India. BMB have been creating some stand – out work in London. It‘s up to the team and I to do the same here. I want to help create and recommend communication solutions for clients that make the brand famous, ideally, regardless of the medium used. (We will be traditional/non-traditional/whatever-it-takes.) I want clients to feel and believe a sense of true partnership. And, very importantly, I want to help create and nurture an uplifting, rewarding, fun atmosphere at work that inspires and liberates people to create great work.”

    Nair has been in advertising for 20 years. Prior to joining Contract advertising, he had also worked with JWT and Enterprise.

    BMB India is the advertising unit of Madison World with 22 units across 9 specialised functions of Advertising, Media, PR, Out-of-Home, Rural, Retail, Entertainment, Mobile, Events and Sports.

  • BMB India wins O-Six Travel & Hospitality creative biz

    BMB India wins O-Six Travel & Hospitality creative biz

    MUMBAI: BMB India, the joint venture between Madison World and Trevor Beattie‘s BMB, has won the creative account of O-Six Travel & Hospitality.

    BMB India CEO Prabha Prabhu said, “We won this account based on our capabilities and our category knowledge and the work that we have done for Thomson Holidays in London. The campaign is approved and ready to roll next week.”

    This year the campaign will focus solely on press and digital media.

    Leapfrog Holidays & 360 Himalaya; brands of O-Six Travel & Hospitality have been in the business for six years, making the world accessible to different holiday experiences.

    BMB India, where BMB has a 50 per cent stake, is the advertising unit of Madison World a diversified communication group with 22 units across nine specialised functions of Advertising, Media, PR, Out-of-Home, Rural, Retail, Entertainment, Mobile, Events and Sports; employing over 900 communication professionals across cities in India, Sri Lanka and Thailand.