ITV

Tag: Blunt

  • Blunt and loud: Go5 launches edgy new audio brand for India’s Gen Z

    Blunt and loud: Go5 launches edgy new audio brand for India’s Gen Z

    MUMBAI: Go5 Incorporation, the force behind TecSox and Deal99.in, has just dropped its boldest bet yet — Blunt, a new audio brand that’s unapologetically built for India’s Gen Z. Ditching dull tech and overpriced polish, Blunt speaks to creators, hustlers, gamers, and style-conscious college-goers looking for gear with guts.

    Launched with wireless neckbands, TWS earbuds, wired earphones, and Bluetooth speakers, Blunt blends punchy sound with underground design — think matte blacks, LED trims, industrial accents and attitude-heavy branding. Built-in quick charge, long battery life, and deep bass come as standard.

    Go5 Incorporation founder & promoter, Puneet Gulati said, “We saw a cultural gap where most affordable audio products were either plain functional or overpriced lifestyle gear. Blunt was born to challenge that. It’s gritty, raw, and real just like its audience.”

    The brand leans heavily into subcultures – from streetwear and indie music to gaming and hip-hop — making it as much a cultural statement as a tech offering. It’s tech that flexes.

    Backed by Go5’s success with TecSox — which sells over a million units with a sub-2 per cent return rate — Blunt enters the market with scale and street cred.

    In short, Blunt isn’t just about what you hear. It’s about how loud you live.

  • Blunt turns up the volume with ‘Soundwave Series’

    Blunt turns up the volume with ‘Soundwave Series’

    MUMBAI: Blunt, the unapologetically wild audio brand from Go5 Incorporation, has just dropped a bombshell — the Soundwave Series, a rebellious line of four Bluetooth speakers priced under Rs 2,000. Designed for millennials who live loud and play louder, these punchy little powerhouses mix head-turning design with unfiltered, hard-hitting sound.

    No polite beeps or pastel plastic here. Each speaker in the Soundwave lineup is in a mood — edgy, rugged, and ready for rooftop parties, house hangs, or sandy beach takeovers. Lightweight and water-resistant, they’re built for chaos, not coddling.

    Backed by Bluetooth 5.4 for glitch-free streaming and boasting serious battery muscle, the Soundwave Series promises to keep up with your longest playlists and wildest nights. Expect crisp highs, bass that thumps like a heartbeat, and a soundstage that slaps.

    Go5 Incorporation founder Puneet Gulati shared his vision, “Blunt is born to break the rules, not follow them. After shaking things up with TecSox and TecMarx, we created Blunt for millennials who live unfiltered and unapologetic. Blunt is unleashing the Soundwave Series, a fierce debut of four unique speakers. They’re for the bold, the gritty, the ones who turn the volume up and never back down. With Blunt, your sound is your statement.”

    The Soundwave Series is the brainchild of Ritesh Baheti, Blunt’s 27-year-old general manager and resident product punk. It reflects his millennial-first vision: authentic, high-impact tech that makes a statement without blowing up your bank balance.

    If your vibe is volume and your life plays at full blast, the Soundwave Series isn’t just a speaker — it’s your soundtrack.