Tag: Blue Buzz

Blue Buzz bags Enrission India’s PR mandate

Mumbai: Enrission India, a leading platform committed to empowering Indian startups, in collaboration with Enrission India Capital Inc. which is an India-focused VC firm based in Japan, has announced the appointment of Blue Buzz as its official PR agency in India. This collaboration aims to bolster Enrission India’s communication and outreach strategy, building a robust brand presence in the rapidly evolving startup ecosystem.

Enrission India principal Harsh Deodhar expressed his enthusiasm for this partnership, stating, “Blue Buzz comes with a nuanced marketing approach specifically tailored for startups. Their bespoke strategies are designed to address real-time brand needs, while also helping to build a strong foundation for the future.”

Blue Buzz founder and CEO Neha K Bisht added, “It’s great to partner with a company that is focused on supporting Indian startups and providing them with the tools they need to grow and succeed. We are dedicated to helping Enrission India Capital establish a solid brand identity in the market, while fostering a valuable exchange for learning and development.”

The partnership between Enrission India and Blue Buzz is expected to drive Enrission’s mission forward, positioning it as a leading name in the Indian startup ecosystem. The focus will be on strategic communication to elevate Enrission India’s brand narrative and enhance its outreach.

September 11, 2024
Blue Buzz ropes in Ayan Dutta as head – operations

New Delhi: Blue Buzz, the full-service integrated marketing agency on Tuesday announced the appointment of Ayan Dutta as Head of PR Operations. In his role, Ayan will oversee business operations, including the execution of Blue Buzz’s goals and strategic initiatives.

“The past few years Blue Buzz has witnessed immense success. Building a strong and experienced management team is a key part of our strategy”, said Blue Buzz, co-founder, Neha K Bisht. “We are delighted to welcome Ayan to Blue Buzz. This announcement is a testament to our commitment to realizing our vision and strengthening our support for Blue Buzz’s clients. Ayan brings a passion to his work that inspires teams and clients. His counsel will substantially help our clients that seek to enter or grow their presence in the market”.

On his new role, Dutta said, “I am truly honored and excited to join Blue Buzz at a time of significant organic growth and expansion through business development. I look forward to working closely with Neha and our exceptional team here at Blue Buzz to capture the next wave of growth and help create significant value while serving our clients. Together we aim to provide the best career experience for our people”.

Ayan brings with himself over years of agency experience in managing a broad range of communication mandates. He will be responsible for ensuring the business growth & in line with the agency’s strategy, providing leadership and counsel to the teams and clients, said the agency in a statement.

June 29, 2021
Knowledge platform Mind Wars renews marketing mandate with Blue Buzz

Mumbai: Knowledge platform Mind Wars on Monday announced that it has retained the marketing and communications mandate with Blue Buzz, a full-service integrated marketing agency for the second consecutive year. The move is part of the aggressive growth strategy of the brand in line with its overall vision.

Mind Wars is the brainchild of Zee Entertainment Enterprises Ltd. (ZEEL), and a first-of-its-kind knowledge acceleration program aiming to make India smarter. Blue Buzz will take charge of the creative, digital, and media mandates for the brand and amplify the brand’s presence across all platforms.

Speaking on the association, Zee Entertainment Enterprise Ltd, vice-president, Umesh Bansal said, Mind Wars is gaining rapid momentum across the country in line with its vision of making young India smarter and encouraging playful learning methods. “2021 will be an even more exciting year for the brand. We are confident about the expertise and integrated solutions Blue Buzz will bring to spearhead this next phase. We look forward to taking this partnership to newer heights and exploring innovative ways of brand engagement in the year ahead,” he said.

Speaking on the partnership, Blue Buzz’s co-founder, Neha K Bisht said the agency has always adopted a distinctive storytelling approach to achieve the client’s business goals. “We will be using this opportunity to showcase the team’s unmatched skills of prodigious strategies that strengthen the brand’s presence across platforms. We are certain of putting our best foot forward to set new benchmarks together,” she said.

May 24, 2021